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Microsoft

Microsoft is Confident Windows on Arm Could Finally Beat Apple Silicon-Powered Macs 147

An anonymous reader shares a report: Microsoft is getting ready to fully unveil its vision for "AI PCs" next month at an event in Seattle. Sources familiar with Microsoft's plans tell The Verge that Microsoft is confident that a round of new Arm-powered Windows laptops will beat Apple's M3-powered MacBook Air both in CPU performance and AI-accelerated tasks. After years of failed promises from Qualcomm, Microsoft believes the upcoming Snapdragon X Elite processors will finally offer the performance it has been looking for to push Windows on Arm much more aggressively. Microsoft is now betting big on Qualcomm's upcoming Snapdragon X Elite processors, which will ship in a variety of Windows laptops this year and Microsoft's latest consumer-focused Surface hardware.

Microsoft is so confident in these new Qualcomm chips that it's planning a number of demos that will show how these processors will be faster than an M3 MacBook Air for CPU tasks, AI acceleration, and even app emulation. Microsoft claims, in internal documents seen by The Verge, that these new Windows AI PCs will have "faster app emulation than Rosetta 2" -- the application compatibility layer that Apple uses on its Apple Silicon Macs to translate apps compiled for 64-bit Intel processors to Apple's own processors.

App emulation has been a big problem for Windows on Arm over the past decade, but Microsoft did deliver x64 app emulation for Windows 11 more than two years ago. This helps ensure apps can run on Windows on Arm devices when there isn't a native ARM64 version. Native Arm apps are key for improved performance on upcoming Windows on Arm laptops, and Google has just recently released its own ARM64 version of Chrome ready for these upcoming devices.
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Microsoft is Confident Windows on Arm Could Finally Beat Apple Silicon-Powered Macs

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  • by nhtshot ( 198470 ) on Monday April 08, 2024 @01:59PM (#64378754)

    I suppose it doesn't matter as much for average office users, but for power users/tech folks, the huge lack of device drivers re-compiled for ARM windows is a big problem.

    It's an even bigger problem if you want to use any hardware that isn't the latest and greatest. How many companies are going to recompile and release drivers for ARM for hardware that isn't current generation?

    • I suppose it doesn't matter as much for average office users, but for power users/tech folks, the huge lack of device drivers re-compiled for ARM windows is a big problem. It's an even bigger problem if you want to use any hardware that isn't the latest and greatest. How many companies are going to recompile and release drivers for ARM for hardware that isn't current generation?

      Emulation is for 3rd party apps, not Windows and its drivers itself, nor key MS apps like Office.

      Also we are talking laptops, not an ARM desktop where you can plug in random x86 era PCIe cards. These Microsoft laptops will be like Apple's, pretty much the only hardware they need to support is what it leaves the Apple/Microsoft factory with. Any user add-ons will strictly be through standardized interfaces like thunderbolt, usb-c, etc.

    • They're targeting SOCs, so drivers won't really be an issue. Most USB things are HID. I guess I'm not sure about printer drivers. If we ever see ARM-based motherboards, it'll get more interesting.
      • by Bert64 ( 520050 )

        Aren't most printer drivers running in userspace, so they can be emulated anyway?
        There's also standards like Postscript, PCL etc which don't need printer specific drivers.

        • by serviscope_minor ( 664417 ) on Monday April 08, 2024 @04:13PM (#64379126) Journal

          These days most printers are driverless which is to say they have a standard protocol so the driver is built into the OS. Basically with ipp you can fling some standard image formats at them (a subset of CUPS, PNG), or any additional formats like PDF that they may offer.

          They also present the options in a standardized way. It's quite similar to PPD, except that they speak bitmaps not postscript.

    • I don't think it's that big of a deal like it used to be. USB HID classes have largely made custom drivers for most peripherals pointless. It's only really a concern for certain types of PCI devices, like GPUs. There are some little extras that you may want vendor supplied software for, but it's generally userland software, making it suitable for emulation.

      • by AmiMoJo ( 196126 )

        Most USB devices shouldn't need drivers on Windows now. Since Windows 7 there has been a system in place where the USB device itself can supply some special Microsoft descriptors that basically tell the OS to load the generic WinUSB driver, which an app can then use to talk to it. So while you might still need something to say provide an interface between Windows Image Acquisition and a scanner, it's just a bit of userland software that talks to the USB device via WinUSB, not a driver.

    • by gtall ( 79522 ) on Monday April 08, 2024 @03:46PM (#64379048)

      For me a bigger problem is that I'd have to use Windows. I'd rather eat a broom soaked in old, cold hot dog water.

    • While what you say was the downfall of early ARM attempts, I honestly don't think this is relevant in 2024. The number of devices which require some kind of special driver these days is vanishingly small even among power users. Most devices on the market these days including some more advanced devices such as e.g. colour calibrators for photography, audio interfaces for music production, or even my damn oscilloscope (to mention three device types I've had no end of driver problems with back in the days) all

    • If the divers are user space, then it should be relatively trivial. Kernel level ones, which make certain architecture assumptions or are timing critical, might be a little more challenging?

    • I would like a standardized bootloader, as well as open source SoC drivers so I can use the latest Linux kernel without taint and worrying about a binary blob taking the entire thing down. ARM really doesn't have anything like UEFI, so each board does bootloaders differently.

      I'm talking real booting of Linux. Not booting a modified Linux kernel (with $DEITY knows what modifications or taint) and doing a kexec().

      • Not an endorsement but, from what I read, Libre Computer seems better on the software side than many. They went to the trouble of compiling u-boot with the UEFI option so they can support multiple products with the same image.

        https://hub.libre.computer/t/l... [hub.libre.computer]

        I believe Qualcomm's Snapdragon bootloader uses UEFI internally. It's how they supported Android and Windows 10 Phone on the same SoC.

  • by crunchy_one ( 1047426 ) on Monday April 08, 2024 @02:00PM (#64378758)
    I'll reserve final judgement until I see the actual benchmarks reproduced by a reputable third party. The fact that they're spotlighting the M3 Air tells me there's at the very least some cherry picking going on. As of now, this reads like marketing hype.
    • Its seems their comparisons are restricted to the M3 Air, which is probably the most modest of the Apple options. Still, its nice to see Microsoft enter the game and have something other than a Raspberry Pi 5 as an ARM alternative. Nothing against the RPi5, its fantastic for what its designed for, which is NOT a high performance consumer desktop.
      • by CAIMLAS ( 41445 )

        its nice to see Microsoft enter the game

        No, it's actually not. Microsoft-controlled hardware is a fantastic way to end up with a pile of EOL'd devices which have otherwise decent hardware after only a couple months.

        Knowing Microsoft, there will likely be call-home functionality in the hardware itself, and booting anything other than approved, licensed OSes will be impossible. That's not good for anyone except Microsoft, particularly when you consider how good Microsoft is at security (they aren't) and the m

        • by drnb ( 2434720 )

          its nice to see Microsoft enter the game

          No, it's actually not. Microsoft-controlled hardware is a fantastic way to end up with a pile of EOL'd devices which have otherwise decent hardware after only a couple months.

          Ignoring your poetic timeframes, this is different than Chromebooks how? It's pretty much a universal characteristic of tightly integrated designs to reduce laptop size and weight. You won't get mix and match more generic components until there are ARM-based PC desktop analogs. Which is an entirely different sort of beast than what is discussed here. Although the CPUs here may well be usable in desktops.

        • by AmiMoJo ( 196126 )

          If Microsoft sticks to its usual, anti-trust avoiding strategy of licencing Windows to OEMs, there will be a variety of devices to choose from. The EU has basically indicated that single-vendor ecosystems like Apple's are not going to be allowed, and the US is following the same thinking.

          • by Tensor ( 102132 )

            wouldnt that by definition be unfair competition for Apple ?
            this sound like "we recognize we don't want massive monopolies and won't allow anymore. but we'll keep the ones we have now cos we like our idevices"

        • by Tensor ( 102132 )

          wtf are you talking about? my old surface 3 is still going strong, recieving updates to this date. my xbox 360 is still totally usable and so is my xbox one.
          this is WAY more than I can say for my MBP 17 Retina, which apple decided it wouldnt run more modern versions for intel years ago (OFC said OSX/MacOS worked flawlessly when sideloaded as a hackintosh)

    • by u19925 ( 613350 )

      Agree. They are comparing their future unannounced date computers with M3 air which is over a year old. Besides, ALL surface laptops released so far have been released at a price point higher than MacBook Air. So what they are saying is that, "out future offering will beat the past offering of Apple at a price point higher than Apple's".

      The second thing is that ARM computers are first class citizens in Apple's eco system and will be second class citizens in MS world. Check their history of how they supporte

      • by CAIMLAS ( 41445 )

        Eh. I'll be one of the first to be critical of Microsoft (because fuck'em, that's why), but their historic platform support really doesn't factor in here. It's a different scenario in 2024 than when Itanium and MIPS architectures were around and relevant: they were niche.

        We're in a world where x86-64 is quickly sunsetting in relevance, and the CPU core race is effectively over. Intel is consistently on the losing side for TDP and overall performance against AMD, and it doesn't much matter at this point beca

        • except said CPU exploits are also on ARM? - see Meltdown and Spectre, rowhammer, TrustZone vulnerabilities, Fault injection attacks, SLAM and the list goes on.

          See apples latest side channel attack that leaks secret encryption keys on M series hardware.

          It i also significantly harder to keep track of due to all the variations in hardware and feature sets. I would Posit there is MORE CPU vulnerabilities in ARM architecture due this.

          • Any chip architecture is potentially vulnerable to an exploit. Parading that is exploit free, is a carrot to anyone who’s business it is to find exploits.

      • Although it's worth noting that some Surface devices have touchscreens and can run full desktop apps (not mini-me iOS versions of those apps) while Apple won't sell you a touchscreen MacOS device. The touchscreen display is also the reason for the added cost compared to a Macbook Air.
      • M3 Macbook Air was announced last month. So it's not over a year old.

    • The fact that they're spotlighting the M3 Air tells me there's at the very least some cherry picking going on.

      Yes and no. On the one hand, yeah the Air is the least powerful of Apple's devices, but on the other hand this is the market in which Microsoft competes directly. They aren't producing full sized powerbooks. Even their full sized Surface Laptops emphasise size and form factor over performance, but to date all of Microsoft's ARM efforts have been almost universally slate devices, so it stands to reason they would compare themselves to Apple's thinnest most mobile device.

      • by Bert64 ( 520050 )

        By the time the new devices from MS are available, it's likely that Apple will have moved on to the M4.
        Most Mac software has already been ported to ARM so it runs natively, whereas very few Windows apps have native ARM versions. As fast as their emulation might be, it's going to be slower and more resource hungry than native code. And likely part of the reason why Apple have not made huge efforts to improve Rosetta is that for them it's a temporary migration aid that becomes less relevant over time.
        When i g

    • I'll reserve final judgement until I see the actual benchmarks reproduced by a reputable third party. The fact that they're spotlighting the M3 Air tells me there's at the very least some cherry picking going on. As of now, this reads like marketing hype.

      Not only does MS carefully avoid mentioning the M3 Pro or Max (nevermind the soon-to-be-released M3 Ultra); but you can be sure that by now, Apple is already well into testing Pre-Production Samples of the M4. . .

    • by Tensor ( 102132 )

      I think they are just targeting the M3 Air because it's priced at the price the Snapdragon Surface will sit at.

      Is there a CPU difference between the M3 Air and the M3 macbook (non Pro / Max chip) ?

    • Also the timing will more or less align with the release of the M4. This reminds me of how Blackberry announced their upcoming tablet would trounce the iPad, then the next iPad was more powerful, while the Blackberry tablet came up short.

      I’d like to see Qualcomm push the capabilities of the ARM based systems, since it would just help the architecture as a whole. If we can even get game developers coding and optimising got it, on Windows, then that would also be a win.

  • Performance (Score:5, Insightful)

    by darkain ( 749283 ) on Monday April 08, 2024 @02:01PM (#64378762) Homepage

    We don't give two shits about "performance" - laptops are fast enough already.

    Apple massively wins in the battery life department. It also wins in the stability department. In the general "getting shit done" (that isn't gaming), Apple destroys any Windows laptop. If you need to performance, offload it to a workstation or server somewhere.

    Per usual, Microsoft is chasing benchmarks for headlines, but the reliability of the ecosystem as a whole is trash in comparison.

    I love how my docked Windows laptop will randomly bluescreen a few times a week because Thunderbolt devices don't know how to properly sleep on a Windows machine.

    Note: I have and use multiple Windows laptops, desktops, workstations, and servers. I'm not an Apple shill, I just know and love that my MacBook Air can last more than an an hour or two on battery, its an all-day device just like a phone. I wish many of my actual useful Windows desktop utilities had a Mac variant. Its a struggle!

    • by echo123 ( 1266692 ) on Monday April 08, 2024 @02:23PM (#64378822)

      The fonts on OSX are (still!!) too small for some people, like me, and there's nothing meaningful that can be done about it, still to this day! Ubuntu/Gnome puts OSX to shame in the department. Windows fares only slightly better in this regard. To scale fonts in OSX in any meaningful way, the entire screen must be enlarged.

      With every new release of OSX I go check at the Apple store and I'm always disappointed, (and a little smug knowing I'm better off).

      Me loves Ubuntu/Gnome.

      • by caseih ( 160668 )

        This totally. Totally baffles me why such fundamental usability features are missing from macOS. And to a lesser extent, Windows also. I suspect it is because the UI toolkits on both platforms are very inflexible and rely on fixed layouts.

        Even zooming the whole screen is difficult in macOS. Since the monitor is HiDPI, macOS presents very limited choices for "screen resolution." I found a third-party utility that creates a virtual screen of any size and then you mirror that into your primary screen which

      • by PCM2 ( 4486 )

        Maybe you want fine-grained control over all your fonts, which could be tricky. But if all you want is larger text, the Displays control panel is your friend. There's even an icon labeled that.

        • Thank you for your reply, however I find the Display control panel magnifies the entire display when all I desire is larger fonts to read from, not less functional desk space. This deficiency is especially pronounced on something like a large 4K display.

          • You can't adjust the DPI?

            • by PCM2 ( 4486 )

              No. Not easily, anyway. And that has the same effect as the feature I described. Lower DPI = less screen real estate, not just larger system fonts.

              • by Bert64 ( 520050 )

                If you just make the fonts bigger and don't scale other things too, then you end up throwing out assumptions made when UIs etc were developed. Often a button for instance will be just big enough to contain its label, if the font becomes bigger it no longer fits inside the space that has been reserved for the label. Things end up ugly or even broken.

                It's a very hard problem to solve.

                DPI is a separate thing, sizes are supposed to be based on real world lengths not numbers of pixels - so higher DPI should just

                • I recall changing both font and font size for button labels in X/Motif 30 years ago, so possibly just a hard problem to solve for current systems.

                • by jvkjvk ( 102057 )

                  >It's a very hard problem to solve.

                  So, scalable buttons are a very hard problem to solve? I'd call it a solved problem 30 years ago!

          • by PCM2 ( 4486 )

            There's also the Text Size slider under the Accessibility control panel.

            • by fyngyrz ( 762201 )

              > There's also the Text Size slider under the Accessibility control panel.

              There is no text size slider under accessibility on my machine (4k monitor, M1 Studio Ultra.)

              What works, sort of, is to select the desktop then right click (or control left click), select "Show View Options" from the context menu, and then in there, select a text size from the drop down. You can also do this in the context of any finder window.

              However, maximum selectable text size is 16pts — which is very small on a 4k disp

      • Agreed. I almost took the MacBook Air back until I found the magnify setting in Displays. It's still not a perfect solution, but it's usable.

        Cook is not a young man. How does he not notice this?

        • by PCM2 ( 4486 )

          Cook is not a young man. How does he not notice this?

          I dunno, macOS has a pretty extensive Accessibility control panel. Have you checked it out? There's a Text Size slider in there, among many other things.

      • I agree with you! For me the problem is worse as a result of aging.. the /. readership and commentators are probably with me here ;-)
    • Re: (Score:3, Insightful)

      by KiloByte ( 825081 )

      There are only two reasons to run Windows: insane corpo software, and proprietary games. Both are thoroughly x86-only. So why would anyone wants to run Windows on ARM? Are they so used to blue screens, insta-reboots, boots failures, botched upgrades, and random program crashes left and right? All on perfectly sound hardware.

      • Gosh, Microsoft will optimize just like they did for the ARM Surface!

        Oh, wait....

        Windows: Now trailing edge technology.

        Sorry. Forgot for a moment.

      • Way back in the day, I was volunteered to run windows on DEC Alpha for my department.

        I asked the same question. Why would anyone want to run windows on Alpha?

      • by DarkOx ( 621550 )

        I don't know Microsoft might win this one. I am using 86x64 build Firefox on my m1 (long story) right now.

        A few required plugins that don't exist for ARM work with it. The performance nearly indistinguishable (in human terms) from the ARM build on other sites. Even sites like youtube, playing back full screen video. It does use the battery faster. i am sure if i compared with some benchmarks suites the native build would show faster too but that isn't the point.

        The point is at least on MacOS highly relia

        • I'm for one allergic to laptops, but for when I need to use one, I have a Pinebook Pro. It's several years old by now, and it was a cheap tinkerer device even when it was new; it's RK3399 based. And yet, there are no performance problems when it comes to client tasks: it needs to run a browser, terminals, ssh, maybe occasionally Gimp or something of that kind -- all of which it does fully adequately.

          Meanwhile, both my desktops are 64-way (amd64, riscv64), and even the AMD one costed way less than a new fa

    • by ljw1004 ( 764174 )

      I love how my docked Windows laptop will randomly bluescreen a few times a week because Thunderbolt devices don't know how to properly sleep on a Windows machine

      For me it's my docked M1 Pro which randomly crashes about once a fortnight. It was hopeless monitor+ethernet on initial third-party docking station so I bought the expensive one listed on the Apple store, CalDigit. This has never been particularly happy with sleep or its external monitor but at least is a bit better. To this day, iMessages on my mac crashes every single time I open one of the chat threads with my kids (which is populated with 100s of screen-time requests which I guess is too hard for iMessa

      • I have an OWC TBolt hub, and I've never had a crash on my M1 Max Macbook Pro. Seems to be a problem with your hub. Now I would agree that a hub should not crash the laptop, even if it's driving video from the laptop.

        And I've never had a crash from iMessage. So my mileage definitely varies...

    • by xeoron ( 639412 )
      The big question is... these Elite chips... how fast can linux run on it and also hackintosh
    • by CAIMLAS ( 41445 )

      I actually use the battery in my laptop as a work clock, now. I very rarely work tethered anymore. If my battery is dead or dying on a fresh charge at the beginning of the day, that means I need to get up and get out of the office to do something else. Diminished returns.

    • Windows used to be the fastest. At memory leaks. Maybe still is.

    • by antdude ( 79039 )

      Apple has its own issues like many (even years old) bugs and bad designs. :(

    • by Budenny ( 888916 )

      The other great thing about Macs now is Asahi Linux. You can get that great hardware without being tied to the Apple locked-in ecosystem. If you are not wedded to either Windows or MacOS, at the moment there is a real case for a Macbook with Asahi on it for a laptop choice. They are still very expensive for what you get in terms of memory and disk compared to (for instance) a Lenovo X1. But arguably the battery life and the speed make a used M2 Air at least a reasonable choice.

  • by caseih ( 160668 ) on Monday April 08, 2024 @02:26PM (#64378832)

    Arm's biggest problem for decades has been the general lack of a standardized platform. Every implementation (mainly SoCs) so far is different and incompatible with each other as far as hardware trees, booting, and so forth. Linux support is awful, frankly, because vendors fork distros and also the kernel, release it with some binary driver blobs for a while, then loose interest long before anything gets merged into the mainline kernel. Honestly at the moment, Linux on Apple M1 and M2 is probably your best Linux experience out there, partly because Apple has defined a consistent platform.

    If MS can define a standard Arm platform that all vendors must follow, complete with something like UEFI, then hopefully we'll have something that Linux distros can build on as well. Then finally I can just download an install image from Fedora, Debian, Mint, etc, and install the same distro from the same source on all Arm hardware. Then there will be almost zero reason to buy x86 hardware (or a Mac M series).

    • I do not understand what you are describing. ARM licenses their designs to others to make chips. There is standardization when it comes to ARM like the current ARM v8 APIs. The difference is that companies who license ARM can customize the chips the way they want. Does the chip need to be able to hardware decode Google VP8, h265, etc. or use 2.5Gb Ethernet? A smartphone chip is going to be different than a laptop or tablet chip.

      Windows on ARM has been a thing for over a decade and it has been a miserable fa

      • by caseih ( 160668 )

        You've never tried to use one of the many Arm SoCs with Linux? Windows on Arm is nonexistent thus far. Linux on Arm is a horrible experience frankly except for a very few number of devices such as the Pi, but even there, there are proprietary bits. Every device requires a distro and kernel fork for the particular chipset. Like I said, no standardization of the platform at all. I cannot just download a standard, generic distro and run it on any Arm device. This is quite different from the Intel world.

        If

        • I doubt Microsoft cares about Surface hardware booting anything else than their own OS. They haven't on any of their past Windows on ARM devices.
        • You've never tried to use one of the many Arm SoCs with Linux?

          Yes I have. What do you think Android and ChromeOS are? Variants of Linux. What ARM SOCs do they run on? Many different ones.

          Windows on Arm is nonexistent thus far.

          Windows on ARM has existed for over a decade and failed. You seem to blame that all on ARM standardization when that is not even close to the problem. The problem is anyone running Windows expects that all Windows programs should run on it. Not some to few Windows programs. That was the previous failure of Windows on ARM. Every "Windows" program needed a special ARM version.

          Linux on Arm is a horrible experience frankly except for a very few number of devices such as the Pi, but even there, there are proprietary bits.

          Android an

      • I think he means the lack of a standard way to boot the OS and the lack of a universal framebuffer standard like VBE (aka VESA). To put it in plain terms, Canonical can release a single x86-64 iso and it will boot on every PC made in the past 15 years (and with a graphical installer too!) even if the OS has to use VESA mode until the user loads the GPU drivers. Good luck doing something like that on ARM, you have to put out an image for every little ARM board out there because every ARM board uses its own b
        • I think he means the lack of a standard way to boot the OS and the lack of a universal framebuffer standard like VBE (aka VESA). To put it in plain terms, Canonical can release a single x86-64 iso and it will boot on every PC made in the past 15 years (and with a graphical installer too!) even if the OS has to use VESA mode until the user loads the GPU drivers. Good luck doing something like that on ARM, you have to put out an image for every little ARM board out there because every ARM board uses its own bootloader standard.

          But that is not why Windows on ARM has failed. Remember MS has and still has a lot of authority and final approval on which ARM chips ran/runs WoA. So they could dictate things like bootloader standard. The main reason so far is that Windows on ARM is it required special versions of programs as opposed to running Windows x86 programs which negates any real advantage to using Windows vs another OS.

          And then there are issues with some SoCs drivers requiring a forked kernel for stuff like the GPU to work.

          That might be an issue with any random Linux. That is not really an issue with Windows as MS could control that.

      • If you've ever used a Raspberry Pi, it's super easy - you just flash an SD card, boot and it all works. From then on, you can more or less do what you like with it. All the drivers and other stuff you need is all part of the mainline kernel project, so you can pretty much do anything and it'll work. It's a lot like the x86 world - you just buy a motherboard, bung software on and it'll work just fine.

        If you've ever tried one of the (cheap, Chinese?) Arm boards, they're an exercise in pain. Even Gateworks (a

        • So yes, the instruction set is standardised, but absolutely nothing else is. That makes working with Arm considerably harder than x86.

          His premise was that Windows on ARM has not worked out because ARM is not standardized. That is false for multiple reasons. 1) Microsoft certified specific ARM chips to work on WIndows. The problem has never been users had trouble installing Windows on whatever ARM device they wanted; Microsoft never guaranteed Windows to work but for specific ARM chips they chose. ARM standardization really has nothing to do with it. 2) Windows on ARM did not work because there was a lack of applications as every program

    • No not really. A standard platform is a requirement for a user modifiable device. And while you can take my desktop with it's upgradable GPU, RAM, CPU, ... every component out of my cold dead hands, the reality is the computer industry does not run on user modifiable systems, it runs on integrated OEM provided solutions.

      There's no reason to standardise anything. Users run apps. If the apps run on Windows and Windows runs on the hardware then that's all the platform that 99.9% of people care about. While you

      • by caseih ( 160668 )

        Depends on the measure of success. In the wasteland that is the Android phone, yes Arm is truly successful, and that's really all they care about, honestly. And if MS wants to do it that way, they probably will find some success, but not a lot. Windows RT was their last foray into this world, and it was majorly unsuccessful.

        If we ever have general-purpose Arm laptops and desktops, it will absolutely require some standardization. Linux on Arm totally sucks rocks. Which is sad, because a lot of Arm systems,

        • Windows RT was their last foray into this world, and it was majorly unsuccessful.

          Windows RT didn't fail due to platform standardisation. They failed due to lack of hardware and software support. The latter was critical, RT offered no emulation and locked users into the Windows Store. It didn't fail, a failure implies something was tried, it was a fucking still birth.

          Also Windows RT wasn't their last foray. Their last foray was the perfect kind, the kind where you don't even know that you have an issue, and one that has been actually quite successful. The Surface Pro-X with Windows 11 co

    • by gtall ( 79522 )

      You are banking on MS allowing you to run Linux on their box?

  • Yeah but... (Score:5, Insightful)

    by Danborg ( 62420 ) on Monday April 08, 2024 @02:39PM (#64378876)

    This is assuming Apple is sitting still. Which they are not. They are claiming to beat the M3 Air (fanless) which is a shipping chip, and not even their highest performing variant; but it's not a stretch to assume Apple is working on an M4 that will outperform the M3 and therefore the Qualcomm. But hey, I'm good with these two companies taking turns leapfrogging each other -- consumers win.

    • Exactly. They're saying they'll beat the most basic chip that Apple offers and do so a year after Apple first began shipping it.

      Totally down for the competition. It's just funny they're so proud that they THINK they might be able to beat a year-old processor.

      • Even beating the entry-level M3 would be impressive. Apple's ARM-based CPU has desktop class performance and competes favorably against both Intel and AMD CPUs and although it doesn't clock as high, it's far more energy efficient. None of the other companies making ARM-based CPUs even come close to Apple. Any company having a product that's in the same ballpark is already going to put them ahead of the rest of the pack.
  • by MpVpRb ( 1423381 ) on Monday April 08, 2024 @02:44PM (#64378888)

    One of the reasons that windows is popular is backward compatibility
    For users who simply browse the web and read email, this is not a problem
    For others who have expensive packages that only run on x86, it's a BIG problem
    A lot of older software is what is is. It will never be updated, either because the maker lost interest or they are out of business

    • One of the reasons that windows is popular is backward compatibility For users who simply browse the web and read email, this is not a problem For others who have expensive packages that only run on x86, it's a BIG problem A lot of older software is what is is. It will never be updated, either because the maker lost interest or they are out of business

      You gotta start somewhere. The loss of multi-CPU type support after Windows NT is partially why the x86/Windows platform kinda stagnated for decades. So the old stuff wont run on ARM, ok fine use x86. Over time more and more software will be updated to support ARM which is exactly what we should be cheering. Heck, i wish MS would support ARM and RISC-V while they are off re-compiling their OS, drivers, and office suite of applications.

      • It's not like ARM is revolutionary. Apple is just able to buy out the best node, blow money on massive die area and silicon interposers ... architecture wise Snapdragon X Elite is actually more impressive, but even then the impact of ISA is minimal.

        With good system design, x86 is good enough.

  • by PPH ( 736903 ) on Monday April 08, 2024 @02:47PM (#64378892)

    ... to define some secure boot crap for ARM some years back? And fell flat on their faces after having effectively locked the architecture down?

  • So their 2024 processor will beat the most baseline 2023 processor Apple offers. Got it.

  • Now, I might hold off for a bit to see where this goes.

  • by Junta ( 36770 ) on Monday April 08, 2024 @03:02PM (#64378936)

    Within a certain margin of error, other qualitative factors dominate.

    If Windows is your platform, the Apple ARM systems aren't going to be worth a hypothetical bump. Conversely, you aren't going to get macOS users to convert just because your laptop can outperform on a benchmark.

    Seen this all too much in the vendor space, myopic focus on technical wins/losses at benchmark numbers while overlooking qualitative drivers of a decision.

  • by MikeDataLink ( 536925 ) on Monday April 08, 2024 @03:05PM (#64378942) Homepage Journal

    These are what Windows needs. Not better performance.

    If they want to compete with Apple that is.

    My Mac will run for like 15+ hours on a single charge. I don't even know because it lasts so long I don't even think about it anymore. It will go to sleep and wake up instantly, and everything just works. My windows laptop takes forever to wake up and about 20% of the time it ends up blue-screening because it thinks some device was removed while it was asleep.

    • Agreed on the "wake from sleep" issue. My corporate Windows laptop, sometimes it does, sometimes it doesn't for no reason that I can see. I have always gotten it going again using various tricks.
      My personal MacBook just works.

    • My Mac will run for like 15+ hours on a single charge.

      Let me guess, you don't drive an EV because you can't drive 1000miles on it without a recharge right? 15+ hours is the realm of battery anxiety, not a legitimate user requirement. The real acid test is can you get through the work day, and can you get from one airport to another. For most devices in the 8hour range that is already more than sufficient. My laptop doesn't do 15+ hours, and I can't say I've ever thought about it either.

      The waking issue however is serious. While I do have one device which sleep

      • by PCM2 ( 4486 )

        15+ hours is the realm of battery anxiety, not a legitimate user requirement. The real acid test is can you get through the work day, and can you get from one airport to another.

        Not quite. The real acid test is whether, once you get to your destination, you can do a full workday without waiting six hours to recharge.

        Conversely, my Mac's ~14-hour battery life means I've never left the house with the (bulky) power adapter unless I'm traveling overnight.

      • If you have separate devices for work and home, you might be right. If you are the sort of user that uses one laptop for work and play across their whole day, and doesn't want mobility restrained by a power cord during that time, you'd be wrong.

  • No thanks (Score:3, Insightful)

    by TwistedGreen ( 80055 ) on Monday April 08, 2024 @03:09PM (#64378956)

    Huh? What is there to beat? Is this just disguised Apple advertising?

  • Windows is an operating system to run x86/win32 applications ... and Microsoft manages to make it do that worse every year.

  • by RitchCraft ( 6454710 ) on Monday April 08, 2024 @04:05PM (#64379096)

    So what if it beats anything, it's still Windows. Yuck.

  • Microsoft is confident that a round of new Arm-powered Windows laptops will beat Apple's M3-powered MacBook Air both in CPU performance and AI-accelerated tasks.

    "A product that only we can see beats something our competitor released weeks / months ago! We promise!"

    Unless the product is quotes in a press release, don't waste our time until you've actually released the product and the claims can be independently verified. I'm tired of "we're gonna be faster / better than ${COMPETITOR} stuff REAL SOON NOW(tm)" and then when these claims don't actually intersect with easily observable reality they expect us to not call them Chicken Little and lap up the mediocrity wh

  • By the time Microsoft's come out, or shortly afterwards, Apple will have M4 Macs.

  • Windows has a lot of fundamental flaws where it decides that which it wants to do is far more important than what you want to do. Even Linux has a better UX than Windows does.

  • by smokinpork ( 658882 ) on Monday April 08, 2024 @05:46PM (#64379334)
    My experience with windows is waiting for the green bar of slowness or waiting for something I can't even tell or the disk running for some unknown reason. Maybe I have malware who knows because windows is so insecure you don't even know. Bad software can use an infinite amount of CPU cycles. Throwing hardware at bad software will do nothing.
  • Both products will be running the same instruction sets. Seems like Microsoft should be able to have a similar speed

    The M2 and M3 CPU speed gains were mostly due to geometry reductions. That will run out of gas given the current fab limitations.

    Apple put the graphics on-die. This has advantages and disadvantages. It will be interesting to see how far MS goes with integrated graphics. and what that means for AMD and NVIDIA (outside the AI space).

  • Microsoft is like the company that seems the most hell bent on eliminating itself. I mean they are a software company. They make software. By developing working AI they will make themselves obsolete. Sure they can fire their programmers, but if they don't at least have UX people, then that'll go too. All to make a product which will make Open Source applications far better than they are now. Weird.
  • Maybe I DON'T want AI !!!!!
  • Why do we only hear about x86 emulation on ARM? Are we going to also get equivalent ARM emulation on x86 machines? I know it's already possible to "emulate" ARM on x86 via various means, but I'm talking about 100% transparent emulation like they are implementing for x86 programs on ARM.
  • But since most windows software won't run on Arm, and most games won't run on Arm ... who is this for ?

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