Chinese startup OnePlus is only three years old, but you will be surprised with just how much importance and traction it receives from the Android community. Its well-built, high-end Android smartphones are priced fairly aggressively, allowing it to compete with the likes of Samsung, HTC, and LG among others in the cut-throat smartphone market. The company today unveiled its third flagship smartphone, the OnePlus 3. Priced at $399 (for the unlocked version), the OnePlus 3 sports a 5.5-inch AMOLED display (the company is reluctant on moving to QHD display, insisting that higher resolution will unnecessarily drain the battery faster). It is powered by Qualcomm's Snapdragon 820 SoC, coupled with 6GB of RAM, a 16-megapixel rear camera with OIS, an 8-megapixel front-facing shooter, a fingerprint scanner, and 64GB of built-in storage. The dual-SIM capable smartphone houses a 3,000mAh battery, which the company says can go from 0 to 60 percent in just 30 minutes. In its review (the media received the device a week ahead of the launch), CNET finds the OnePlus 3 to be an "excellent performer", and its nearly stock Android operating system a refreshing change. The publication concludes that at $400 price point, OnePlus 3 is a great purchase.