IBM Watson To Replace Salespeople and Cold-Callers 316
An anonymous reader writes "After conquering Jeopardy! and making inroads into the diagnosis of medical maladies, IBM's next application for Watson is improving sales and customer support. Companies will be able to simply fill Watson (or rather, DeepQA) with domain-specific information about products and services, and sit back as it uses its natural language processing skills to answer the queries of potential customers. The potential benefits are huge. Watson could either augment existing sales and support teams, or replace them entirely. Also, in a beautiful and self-fulfilling twist, the first application of this re-purposed Watson will be be internally, at IBM, to help sell more IBM Watsons to other companies."
Jobs killer (Score:4, Interesting)
Mark my words, this will kill the economy, just like ATMs did.
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They make it sound like Watson's going to be answering the phone. But speech recognition still isn't dear aunt, let's set so double the killer delete select all.
Watson processes written language.
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They make it sound like Watson's going to be answering the phone. But speech recognition still isn't dear aunt, let's set so double the killer delete select all. Watson processes written language.
from TFA - You might be a little terrified the first time you pick up your phone to hear dulcet but unmistakably-computerized tones of Watson saying “Hello, can I interest you in cheap home insurance?”
The worst thing about speech recognition software in Europe such as what the Odeon uses, is that you have to put on a forced American accent if you want to stand a chance of even remotely being understood, especially if your from Scotland.
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If you are in the US you must speak as though you are in the middle of the country. These things do not work on an American accent, only on one from a specific part of the country.
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If you are in the US you must speak as though you are in the middle of the country. These things do not work on an American accent, only on one from a specific part of the country.
North Midland Dialect, specifically. http://en.wikipedia.org/wiki/Midland_American_English#.28North.29_Midland [wikipedia.org]
There is no "American" accent, but television personalities usually adopt a north midland accent, so that's what foreigners hear often.
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I'll call bullshit. I work daily with a voice recognition system integrated with Word and MS-SQL to process medical transcription. (Not by choice, mind you, but it's all there is in this field. Oh, and patents. Lots of patents.) It seems to do well with a good variety of accents, many of them ESL speakers with funny accents and mispronunciations. Trust me, it all still needs an editor to perfect the output, but i
Japanese has an even meter (Score:2)
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Speech recognition is nowhere near perfect enough to make this replace anyone.
You can train a machine to recognize a person and/or dialect (without accent), but never to be perfect. I do believe that the Indian guy answering the phone will be able to type this into a terminal and get reasonable answers (very much like it did with jeopardy), and that might streamline the process, leading to less need for employees.
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Mark my words, this will kill the economy, just like ATMs did.
ATM's became popular because for simple transactions it is quicker to go through a machine then to talk to a real person. For complex sales interactions I cannot see some computer trying to guess what I am thinking replacing a real live sales person / engineer. The process for finding solutions that are right for my situation is too complex.
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Mark my words, this will kill the economy, just like ATMs did.
ATM's became popular because for simple transactions it is quicker to go through a machine then to talk to a real person. For complex sales interactions I cannot see some computer trying to guess what I am thinking replacing a real live sales person / engineer. The process for finding solutions that are right for my situation is too complex.
Also, Watson will never be able to properly replace someone in retention (the people you talk to if you sound like you're going to cancel your cable subscription). These people don't work from a script (even if they do have a playbook).
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"The process for finding solutions that are right for my situation is too complex."
well, aren't you special. You and you're too complex problems.
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If you keep up with that "you're-when-you-mean-your" thing, you're bound to confuse Watson. It might even suggest you get Windows 7 preloaded.
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It still amazes me that there are bank-specific ATMs. Here in Portugal an ATM is an ATM, they are all controlled by an organization created by a consortium of all the banks, and they work with all banks.
Seems to me a much cleaner solution, especially for the clients.
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It's done because it becomes an additional revenue stream for the banks. If you use someone else's ATM, your bank will charge you a fee on top of the ATM fee the machine charges for the transaction.
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In our ATMs you can do much more than withdrawals - you can do transfers, charge prepaid cellphones, pay utility bills, buy certain tickets (cinema, concerts and such) and pay many kinds of services using a numeric code.
You can do this from any machine, and there are no charges for using ATMs located in other banks or anywhere else.
It has the extra advantage of the UI and list of services being completely consistent on all machines.
I'm not sure how it's managed, though.
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You need to fill out paperwork to make a basic deposit? And get charged extra on top of that? You probably need to change your bank.
In my bank, I just go to the teller, hand over the cash/check and my debit card, and tell them to put it into my account - and get a receipt one minute later. And yes, this is one of the "big four" in USA.
Then they'll either drop you as a customer... (Score:5, Interesting)
I don't know if you're old enough to remember, but back in the 80s were promised expert systems that would do these things and free us up for leisure time. Trouble is, instead of leisure time we're getting pink slips and a one way ticket to the gutter we're schedule to die in. Thing is, I've yet to hear a compelling solution to the problem of automation that doesn't just boil down to 1) Anyone w/o jobs dies of starvation or 2) Some form of socialism. What I do hear a lot of is attempts to ignore / downplay the problem. Remember Biotech? Where are the jobs? And even if we had them, how the hell would anyone get trained for them when we're cutting back on education budgets left and right?
Calculated customer drops == quality drops (Score:2)
Product and service quality always goes down when customers can be arbitrarily declared as "too much to maintain".
What you're suggesting is a function of unchecked business power, versus a balance between employer and employee. Start giving businesses the same grief they dish out, and perhaps they might learn the error of their ways.
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I guess my point
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I'm so sick and tired of seeing them trotted out as an example of Socialism's failure when they were nothing more than a fascist dictatorship the whole time. China too, for the record.
And yet isn't it curious that every single time anyone anywhere declares themselves dedicated to socialism their country just happens to wind up a fascist dictatorship? You can see the process happening right now in Venezuela under "President for (almost) Life" Chavez, and the supporters of Venezuelan socialism are absolutely explicit about the fascist nature of their "revolution": they say very clearly that socialism in Venezuela is incredibly fragile and utterly dependent upon the person of their Leader
Re:Then they'll either drop you as a customer... (Score:4, Insightful)
That's because there isn't any. Either the society takes care of the weak, which is socialism, or it doesn't, in which case they die. And since power tends to accumulate - the more you have the easier it is to get yet more - almost all are weak.
Also, I find it interesting that a society that's so big on democracy - distribution of political power to everyone - is nonetheless perfectly okay with the concentration of economic power into just a few hands. It seems your local robber barons certainly used Cold War effectively.
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Also, you're working on the assumption that we don't have enough resources to feed and shelter everyone and maintain a reasonable standard of living for yourself. This is a lie the rich are perpetuating as part of a class war they are fighting (it's easy to win a war when the other side doesn't know there is one, btw). Ple
Let's test it out! (Score:2)
For complex sales interactions I cannot see some computer trying to guess what I am thinking replacing a real live sales person / engineer.
Do you believe it is normal to be thinking replacing a real live sales person / engineer?
Re:Jobs killer (Score:5, Insightful)
You know these sales and marketing people were all behind the outsourcing and devaluing I.T. jobs because the sales and marketing people made money, not computer geeks. As a testament to their success they convinced accountants to label them as "profit centers" while I.T. was labeled a "cost center". Guess which one the executives choose to fund more of vs cutting the other?
Now these same people are being outsourced and it is genius.
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so... now the IT folks will be profit centers because they are supporting Watson!
Re:Jobs killer (Score:4, Insightful)
A fork of Watson will support Watson.
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No, the salespeople who are selling Watson are the new profit center. In fact it's salespeople all the way down.
Re:Jobs killer (Score:5, Interesting)
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I honestly wonder if will see the beginnings of the Matrix in our lifetime.
If Watson really is that good that it can replace a customer service agent, then it will only be a matter of decades before technology converges and we have robotic servants similar to the Bicentennial Man or I, Robot.
This would be good for Japan I think, but then if we are all serviced by robots, and the robots service the robots for repairs and maintenance, and robots are designing other robots.... than just what are the humans her
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Comment removed (Score:5, Insightful)
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Well ultimately, if automation replaces all human functions, we'll not need to work. The reason we need to work is so that we can have the things in life that we need to survive and want to be happy. Get it to the point machines can do all that, and humans can just relax.
That's a rather long way away though. Still a whole lot machines can't do, and even in the things they can do, humans have to mind after them.
But ultimately, it is not a problem. A fully automated economy might be the death of capitalism, b
Re:Jobs killer (Score:5, Insightful)
No, that will never be the case. Just as they predicted that computers would make for a 10-20 hour workweek.
You see, we currently pay people in return for their time. $40,000 (or $80k, or $120k) buys you a person for a year. Now, whether they do 40 hours of work a week to produce TPS reports, or you give them a computer so they can produce the equivalent of 80 hours worth of TPS reports in a week, the market is for a week of time. Business owners understand this, and their income is based on then number of TPS reports.
Let's say you've got 100 employees each making 10 TPS reports a week. Lets assume you are "right-sized" and there is only a market for 1000TPS reports in a week. Now you buy a Watson that can produce 100 TPS reports per person employed. Would you keep everybody on and let them work 4 hours a week, or would you fire 90 employees, keep the ten you need, pay the cost of Watson* with the savings in payroll, and pocket the extra?
That's exactly what has happened over the past 40 years. We are getting more efficient, but it's not leading to shorter weeks - it's leading to higher unemployment, and higher unemployability. As things get more complex, fewer humans have the mental capacity to operate the machines of business efficiently.
The more machines do, the "expendable" end of the human capability bell curve moves further to the right.
*note: if at all possible, IBM will charge for Watson the annual sum of about 85 employees, including maintenance and upgrades, for licensing.
Re:Jobs killer (Score:5, Insightful)
No, that will never be the case. Just as they predicted that computers would make for a 10-20 hour workweek... We are getting more efficient, but it's not leading to shorter weeks
A large part of this is a failure to adequately account for human nature, consumer culture and changes in wealth distribution. Back in the 60s and 70s and 80s when each new revolution in automation hit all the magazines and news programs were full of news that, since this wold double our productivity, in another decade everyone would have to work half as much.
And it's true. As a society we could provide everyone from top to bottom with an 60's upper-middleclass lifestyle for only a day or two of work each week. Why didn't this happen? First, it relies on the idea that there is some fixed goal that everyone is working towards. That once everyone has filled their checklist of stuff they are done. Instead, there is always more stuff being made and marketed. Consumer culture is as much a moving target as productivity is. The supply expands to fill the available capital.
More importantly, the people who enjoyed increased productivity are very rarely the people who benefit from it. If a factory doubles its output the owners don't double wages. It is the same across every industry. Word processing and e-mail didn't free up time for office workers. It just spelled the end of their secretaries.
This is reflected in the real wages and income distribution of the last 40 years or so. Adjusted for inflation, real wages have actually fallen by about ten percent since the 60s. We are being paid less for higher efficiency. At one point the top 1% of the population received roughly 15% of the national income. Now the top 1% receives 24%. One quarter of every dollar earned in the USA goes to the top 1% every year. In the 50s CEO's salaries averaged about 30x what their average employee made. Now the ratio is often several thousand times.
So massive gains in efficiency have been made. But those who enjoy the resulting gains are never those who are generating more work.
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The post that you linked appears to be somewhat... misleading. I did a quick glance it is seems to be a set of talking points around lies, damn lies and (most importantly) statistics. The first graph builds in 'compensation' along with wages. It's an undefined term and my guess is that it includes things like heavily hedged retirement funds and stock options. The growth line certainly looks like it spikes at the 90s tech bubble and everyone knows how that turned out in terms of long term worth. It also does
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I can see why you posted AC. No one would want even a made up ID attached to such a clumsy troll, and I almost can't believe I am replying.
You are linking to average household income. In the last 40 years a radical thing happened and most of those households went from single earner to two earners. So what it's demonstrating is that over the last 40 years a majority of households had to double the number of people working just to gain a roughly 25% increase in real income. Sounds like a loss to me.
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That's exactly what has happened over the past 40 years. We are getting more efficient, but (...) it's leading to higher unemployment
Hmm, either the numbers [scoolaid.net] are wrong, or that statement is.
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On the one hand, those people are producing goods and services that were previously unimagined, like MRI machines, mango-blueberry smoothies, cel phones and computers.
On the other hand, those people are producing goods and services that were previously unimagined, like TPS reports, TSA inspections, spam, popups, anti-virus software and medical billing codes.
I call the latter category "non-products". The market doesn't give us more free time. It doesn't know how to do that. It does know how to create beur
wrong wrong wrong wrong, and wrong (Score:5, Insightful)
nobody who controls the machines is going to just give food and housing and water to people.
example? health care. if you are a wal-mart part-time employee, and you get cancer, which something like 1/3 of people will, you have to declare bankruptcy. if you get a splinter in your foot and it gets infected, and you need time off work, you will probably get fired. and wal-mart can make a profit if you die on the job, because of something called 'dead peasant insurance'.
wal-mart, with one of the most advanced IT departments in the world, did not use this new found wealth from machine automation to improve the lives of the people. it used it to cut costs, slash benefits, destroy unions, outsource production to military dictatorships, and so forth and so on.
there are countless other examples.
if these examples keep being ignored, we will be where we were in the early 1900s in europe . . . masses of starving people who had nothing to lose, and so joined revolutionary movements to overthrow the existing governments and try bizarre social experiments that ended in horror.
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nobody who controls the machines is going to just give food and housing and water to people.
Unless we own them, and by 'we' I mean the government. That is what the government is: our collective ownership and provision of services.
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No, mark my words, this will improve the economy.
After all, we all know that reducing the cost of making telemarketing (or fundraising, or political) phone calls has no possible downside. After all, where would the internet be today if we didn't have pharmacological products advertised in our email and long distance gold-digging girlfriends impersonated by sophisticated spam-bots?
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where? (Score:3)
im sorry, 'productive job that helps increase the wealth of the nation' returned no hits on Monster.
while you live in a fantasy land, real flesh and blood people cannot pay the rent or feed themselves with ideology.
before there could be 'garage based startups', people had to have garages. if you are homeless you cant have a garage.
Re:Jobs killer (Score:4, Interesting)
Mark my words... this is what computers were meant to do:
http://slashdot.org/comments.pl?sid=2218882&cid=36363480 [slashdot.org]
I work with computers all day.
I often wonder what people think computers are all about.
They're all about replacing human labor. I find it odd working in this field and talking to people outside it.
People outside the field seem to think that every age has a 'new economy' but everything else stays the same... as if nothing has changed in history. So they talk as if the 'green' economy will provide everyone with jobs... just 'green' jobs. Or they think we'll all be doing analytical work.
The problem is typically these people lack an understanding of scale. It's odd how so many academics lack an understanding of scale as well. All the 'good' jobs of the future are jobs that do not scale with the population. They are for small groups of highly skilled people.
So Google can do all it does with a mere 30K people or so. That is enough to serve the whole world. Just to put it in context. BlockBuster employed 60K people and it represents just a sliver of what Google can do (content delivery).
The single biggest problem is that the private sector is increasingly not scaling with population. Small highly efficient operations are there.
The public sector typically does scale with population. More nurses, doctors, police officers, teachers... are needed as the population grows. Now we can certainly try and automate parts of these jobs (online class delivery...), but in general we're not there technologically or the unions won't allow it.
So we have a structural imbalance. The only way out of it... is to go to the start... computers are doing what they were meant to do... kill human labor. We should all be working less... job sharing. the result is a much more egalitarian society... with potentially a very rich upper class at the top of some of the automation companies.
However that would kill people's position of privilege in society. Public sector workers expect a premium over the average person. Ditto for bankers...
IMHO, we need to embrace deflation and the lack of work and redirect people to the jobs that still need doing. Maybe we need vast numbers of people to work on the farms 2 weeks a year. Other need to go mine for rechargeable batteries.
One of the biggest problem we still face is the emphasis on 'educated' labor. Just as the industrial revolution automated manufacturing jobs. The information revolution automates so much educated labor. We need a few experts, but computing can do the rest.
So we need to get rid of the idea that just because you're educated, you should be paid more. Most of the legal and financial jobs are unproductive today. Just there to keep educated people in a premium position over society. We could for example automate and simplify the entire tax field and get rid of most accountants.
But as I said, people are used to their position of privilege. Egalitarianism is a hard concept... even though people talk about it. When people talk about good jobs, they mean jobs better than someone else.
It's definitely going to be a rough time... especially since technology is deflationary... but governments and banks are inflationary. We certainly can't embrace deflation as governments have so much debt and banks are dependent on people taking loans... and guess who is in charge of most countries (bankers and governments...)
Expect a rough time.
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That should serve as the first hint that ATMs are job creators, not job killers. But the even more obvious problem with Obama's statement is that it isn't even factually correct to say that ATM machines displaced bank tellers. The number of ATMs more than doubled between 1998 and 2008, from 187,000 to 401,500, according to the American Bankers Association. Yet data from the Bureau of Labor Statistics show that during the same period, the number of bank tellers rose from 560,000 to 600,500. BLS expects "favorable" job prospects for bank tellers over the next decade.
John Hall, a spokesman for the American Bankers Association, explained that when ATMs started being used more widely, there was a lot of talk about them eliminating human bank branches, but it turned out that customers wanted both. The number of bank branches in the United States has grown from 81,444 in 1992 to 99,109 by late 2010, according to the Federal Deposit Insurance Corporation. During that time, the total number of bank workers rose from 1.8 million to more than 2 million.
But don't let things like facts get in the way of proliferating Obama's talking points.
Besides, should we still be employing the buggy whip makers since cars displaced them? At what point should a job be declared obsolete?
henry ford begs to differ (Score:3)
this is not about buggy whips and ATMs.
this is about massive unemployment that will destabilize society and lead to mass starvation and mass homelessness. there aren't any jobs. when buggy whips went out, there were auto factories. there was Henry Ford, who decided for the hell of it to increase the pay of ALL HIS WORKERS, including janitors, by several multiples. old industries were replaced by new industries. those new industries payed better and they provided more opportunity to improve oneself education
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Don't worry, they can all get shovel-ready infrastructure jobs.
And Watson can manage them.
Great, (Score:2)
Re:Great, (Score:4, Interesting)
Now voice-response menu systems are artificially intelligent. This is not an improvement.
Think an unholy union of Skynet and QVC.
Be afraid. Be very afraid.
"Dear Aunt. (Score:4, Funny)
Let's set so double the killer delete select all."
Now searching.
"The best way to commit a double homicide would be to..."
The good news (Score:2)
The last barrier to immediately hanging up (Score:5, Interesting)
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Thats funny because the only reason I don't hang up on sales/survey calls is to fuck with their database. I know, I have too much free time but it is fun. When they ask for my socio-economic info such as yearly income, age etc. I give false and bizarre answers. Once, I said I learnt of their product at a funeral (for a yogurt). Try it. It's fun. The survey taker don't give a damn because they still get paid while you get to introduce outliers in their database.
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Can't say they're not eating their own dog food! (Score:2)
Huzzah! (Score:2)
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American robots assembled in China, by robots.
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Still going to ask for (First World) humans. (Score:2)
Watson can't help you if you cut straight to the human. If they're offshore, the only thing this does is make it easier to justify people who know not your accent, language, or problem.
Might work (Score:5, Funny)
Customer: Can you tell me the location of your office in the United States?
Watson: Toronto?????
Re:Might work (Score:5, Funny)
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Please phrase your answer in the form of a question
Watson: What is Toronto?
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I also hope Watson now realizes Toronto is an international call...
Now, finally ... (Score:5, Funny)
(drum fill) REAL sales droids. All you ever wanted. Yuck.
CC.
Bad Idea (Score:2)
I get pissed off when I call and get an IVR system. Do you think I'm even going to give you the time of day if you replace a sales person with this? I can't think of a better way to chase away your customers than to show that you are genuinely not interested in talking to them.
Could be good, probably will suck (Score:2)
Support Calls == Compicated (Score:3)
The thing companies seem to fail to understand is, if someone is CALLING YOU, especially in 2011, then their question / answer is LIKELY COMPLEX. If my query could be answered via a Google search or my transaction be done on your website, then why the F do you think I would be calling you? No, I am calling you because it is something only a human can do, so get me to a freaking human ASAP.
Yes, it is true that we used to be the tech-savvy minorty. This is no longer the case. Who does not bank online? Who doesn't pay their bills online? If you bank online and are calling the bank, what on earth could you be calling about that could be done by a robo-call? Nothing.
Re:Support Calls == Compicated (Score:4, Informative)
Again, this isn't pitched at you, it's for them.
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AI salesman vs the law (Score:5, Interesting)
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Why would it be different than what salesmen do now?
obligatory ST:TNG reference (Score:2)
Why does that remind me of The Arsenal of Freedom [wikimedia.org]
So I buy my own Watson (Score:2)
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Do something really useful (Score:2)
Put some lawyers out of work.
Um, sure... (Score:2)
"IBM Watson To Replace Salespeople and Cold-Callers"
I'm dyin to see how Watson will walk into the lobby and chat up the receptionist.
There is no replacement for a cold-caller. Sometimes you have to physically walk in and make the effort. What BS this headline is. I suspect IBM expect Watson to respond. Not initiate. At least, not yet. That's for the unholy Google/IBM/Microsoft alliance that will end life as we know it, if SAP doesn't do it first.
Soft AI Customer Support (Score:3)
If any company is going to honestly transfer its customer service division into the hands of a computer, you can kiss any useful support goodbye permanently from that company.
Please press 1 now... (Score:2)
I'm already annoyed by those phone menus whose obvious purpose is to let the company act like it's providing support while at the same time making it so difficult for customers to seek human assistance that the company won't have to hire many (or perhaps any) customer support people. I fear this Watson system may lead to more of the same thing (except more widespread, as this is supposed to be better than phone menus).
Don't cross the beams (Score:2)
Just wait, soon there will be Watson powered answering machines.
And soon after, we'll have these AI cold-callers interacting with same AI answering machines...
And what conversations will they have, on phones unmonitored by humans?
Such a disappointment (Score:5, Funny)
Oh Lord (Score:2)
When did all our engineers become marketers? (Score:2)
Future IBM news (Score:2)
2020 - Slashdotters replaced by Watsons, witty repartee and pithy comments get all Watsons Super Karma ratings
2025 - U.S. politicians replaced by Watsons, budget balanced and deficit reduced by eliminating pork (a.k.a. sex scandals)
2030 - IBM customers replaced by Watsons, better customer decisions send sales to HP and put IBM out of business, oops!
Couldn't be worse ... (Score:2)
Sounds like the first spam I received, in 1983 (Score:2)
Good. IBM has way too many salespeople. (Score:2)
Every call we made to customer support would turn into sales pitch. I am talking about 24/7 enterprise-level support that we paid gazzilion bucks for.
Despite all that "help" our expensive equipment was mis-configured from the very begging by IBM technician on site and was operating at half-capacity for years.
Bottom line: IBM is out off our approved vendor list.
A modest proposal (Score:3)
We could just replace sales teams and cold callers with large heaps of festering shit instead. It would be cheaper, and no one would even notice.
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Now, I may be overly optimist
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Plus, lets just say I'm the head of a large government agency, and I'm going to spend a few billion dollars on a large consulting contract. Who am I going to buy from, IBM, who has Watson, who can answer all my questions? Or some other company, who has an actual salesman, who can buy me a lapdance and a couple of scotches?
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Yeah.. unless it's something you need and it's only sold by a company who uses watson.
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Damn you Acme. That's how your packages get delivered so quickly.
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Counter-Watson? Sweet little Eliza will be more than enough for that task :)
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Watson. Hang up. I hate you.