from the you-get-what-you-pay-for dept.
itwbennett writes "Tyler Nichols learned an obvious but important lesson with his freemium Letter from Santa site: 'most people who want something for free will never, ever think of paying you, no matter how valuable they find your service.' He also discovered that non-paying customers are more demanding than paying customers, which only stands to reason: If someone likes your service enough to pay for it, they probably have an affinity for your brand and will be kinder."
The only possible interpretation of any research whatever in the `social
sciences' is: some do, some don't.
-- Ernest Rutherford