Google Signs $900m MySpace Deal 213
deadmantyping writes "Google has signed a $900m deal with Fox to provide search capabilities for Fox sites, the most noteworthy of which is MySpace. This deal does not include FoxSports.com, which already has a deal with MSN. Google claims that 'MySpace was an important site to be involved with given its rapid popularity growth.' Google also signed a deal with MTV earlier in the week."
I just hate it when... (Score:3, Funny)
Re:I just hate it when... (Score:3, Insightful)
Rupert Murdoch ($500M for myspace.com) gets to tug on his suspenders and say, "Guess I'm not so dumb after all."
Heh. Nobody should ever accuse him (or his buddy W, for that matter) of being dumb. It gives too much benefit of the doubt.
Getting serious for a second, though, it's good to see that MySpace is finally doing something about their search capability. You can put just about anything into their current search engine, and go through the results it returns with a fine-toothed comb and not find
They have millions... (Score:2)
Re:I just hate it when... (Score:2)
Although he saw the long-term potential in it and he should be commended for the timing in jumping on it before someone beat him to it,
seeing him on the cover of Wired (July '6) makes it appear as though it was his idea, his funding, his efforts, etc.
Sure, MySpace could|would a crash & burn if someone didn't jump in at an appropriate moment, and it's unkonwn how closely he beat out someone else to grab the real estate, but it'll remain to be seen how he adds this little jewel to his crown. i.e., wh
crazy, google, myspace (Score:1, Insightful)
Re:crazy, google, myspace (Score:2, Interesting)
"[AOL] had at one time a customer base that reached over 30 million subscribers" - from aol wikipedia page
"MySpace currently reports just over 99 million members, with 500,000 new members each week." - from myspace wikipedia page
Two different services that can be used relatively easily to meet people, or chat, or for show and tell or whatever. If you've ever logged into aol since...
Re:crazy, google, myspace (Score:2)
That just means 5% make a new profile each week, and they stop counting when a profile is erased for 5 weeks.
Kids do that, try out new identities all the time, change names, interests, etc. It's 100% normal teen behaivior.
It's great for inflating your numbers if you're a website that hosts them tho
Myspace taking over...... (Score:4, Insightful)
It seems like everybody is using the website now. I can understand that people want to host their own content.
Why then, are movies using myspace? Talladega nights advertises its offical url as http://myspace.com/rickybobby [myspace.com]. Why? Why not just have a regular website? Or is there something i'm missing?
Re:Myspace taking over...... (Score:3, Informative)
Re:Myspace taking over...... (Score:5, Insightful)
The bottom line is that a myspace link is familiar to lots of people, easy to access, easy to create, and plays into the social networking scheme that myspace yields. If someone can add "Ricky Bobby" to their myspace friends account, or whatever (I don't use myspace, so I don't know exactly how it works), but for a very small amount of effort, and likely no funding (they can rehash their own promotional materials) they can reach a number of people, and then (and this is where MySpace has another significant advantage) reach the people those people have friended on myspace, because the friends will see the user's like for the movie. Thus, for almost nothing, the marketers can reach people that wouldn't normally access the site.
Re:Myspace taking over...... (Score:2)
Re:Myspace taking over...... (Score:5, Insightful)
Re:Myspace taking over...... (Score:3, Insightful)
Or maybe its just Rupert flexing his muscle.
Re:Myspace taking over...... (Score:3, Informative)
Re:Myspace taking over...... (Score:5, Insightful)
You're evidently not 14.
Re:Myspace taking over...... (Score:3, Funny)
Re:Myspace taking over...... (Score:1)
Re:Myspace taking over...... (Score:2)
Here's another age fact|factor for you, derived from separate; i.e. independent, sources across a number of years.
1. It's been known for a long time that the tobacco industry knows if they don't get you by the time you're nineteen, you're likely to never be a smoker, although I don't know if that applies for social smoking (my term for those who smoke when they are social drinkers; i.e., the ony time they smoke is when they're out for a few drinks with their friends.
2. Several years ago, and before the
Re:Myspace taking over...... (Score:5, Funny)
Stolen for sig.
Re:Myspace taking over...... (Score:5, Interesting)
I still don't see the attraction of hosting on Myspace. It costs, what, 5 bucks to rent a box nowadays? And you have total control of your content, not what News Coporation deems is appropriate.
All Myspace is a virtual gym class from high school. A place to socialize and learn people skills (albiet online) before heading off to a work environment. In that regard, it's a success -- but by those standards any social networking site that gets large enough is a success. In every other instance (design, marketing, etc.) it's a failure.
Re:Myspace taking over...... (Score:3, Funny)
Best of all its free unlike classmates.com which won't tell you shit unless you pay them.
Re:Myspace taking over...... (Score:2)
Re:Myspace taking over...... (Score:2)
Re:Myspace taking over...... (Score:1)
Re:Myspace taking over...... (Score:1)
"Offical website of . Click here now to hear them on MySpace.com"
The vanity sites irritate me more though, since you have a site, have a host, have nothign to say, but create a myspace page to do everythign you always could anyway. Ugh!
One Word (Score:1)
Why then, are movies using myspace? Talladega nights advertises its offical url as http://myspace.com/rickybobby [myspace.com]. Why? Why not just have a regular website? Or is there something i'm missing?
One word: Moo.
Re:Myspace taking over...... (Score:1, Insightful)
a copy and paste from one of my old posts
#rant
okay okay......
for the longest time nerds were outcasted when the net first started.
myspace is a way for the rest of the non-tech-savvy people to catch up.
when geocities.com first started in the mid-90's, every tech/geek/nerd/etc had a webpage that looked not as high quality but just and loud and annoying as the my space profiles these "teens" create.
the world has caught up, and now they are making webpages
Re:Myspace taking over...... (Score:5, Insightful)
For one thing it's potentially a marketing goldmine.
"Rickybobby" has 60,000 "friends." It could be 600,000 in a couple of months. Almost all of these "friends" are in the coveted teens-and-twenties demographic. The fact that they are willing to be friends with a movie means they're susceptible to advertising. They will be getting messages and emails and "friend invites" from upcoming movies and who-knows-what-else from Sony Pictures for a long time to come.
Why do you think Myspace is worth so much to Fox? It's a database of millions of teenagers who proudly list their interests and hobbies.
Re:Myspace taking over...... (Score:2)
Yup, like TV, people are the content and advertisers the customer. It's just a bit more clear on the web where people actually are the content.
Re:Myspace taking over...... (Score:2, Insightful)
Re:Myspace taking over...... (Score:2)
It seems like everybody is using the website now.
You just cracked the code without even knowing! Honestly, I must say that I'm a little surprised that
Re:Myspace taking over...... (Score:2)
IMO it's just the "flavor of the week" like tripod, geocities, angelfire, yada yada yada were at one time. Soon enough the SNR on myspace will be nothing but lifted clip art and blinking text. Oh wait
Re:Myspace taking over...... (Score:2)
Re:Myspace taking over...... (Score:2)
Re:Myspace taking over...... (Score:2)
In any case, my answer to anyone asking why I don't have a myspace page is simply "I have better things to do with my time".
If anyone goes looking for me on myspace, they really should get shot. It is simply too easy to look for me (real name, of course) on google. Or to use my personal e-mail address, which never changed since 1998.
Really, why should I care about myspace ? I REALLy have better things to do with my time.
Google a perfect fit for Myspace...... (Score:2)
1. Myspace has a pig slow way of accessing vast amounts of data, google could help
2. one word: blogging
3. piss poor loss of advertising opportunity
4. Google wants to manage the worlds data... myspace is a significant repository of useful data
I personally have thought that Myspace has been missing the boat when it comes to advertising
Re:Myspace taking over...... (Score:2)
Pretty much the same thing - if you find a large clustering of LCD users, you have to translate from the real internet into their world.
Re:Myspace taking over...... (Score:3)
Barely.
Compared to the money they spend on television advertising, web hosting is nothing.
Using a myspace.com/movie site is really stupid for another reason:
Myspace.com tends to get filtered on networks where a movie site wouldn't be cosidered inappropriate.
Re:Myspace taking over...... (Score:2)
Excellent! (Score:5, Funny)
Wait... did you feel that? A great disturbance in the workforce, like millions of voices crying out... like it just became easier than ever for HR departments around the world to sift through that stack of resumes.
Re:Excellent! (Score:2, Insightful)
Vapid, self-obsessed, score-keeping emo-inanities will now be even easier to find! And that's just the garage bands.
C'mon. This is why eBay is so successful. Not because they have the best approach or the best business model, hell from what I've seen they're a mindless bunch of jerks who change their site arbitrarily in not necessarily good ways. Even the best practices seem to evade them for years.
It's simply where the herd is. And when the herd is all in one spot, very few feel compelled, until si
Re:Excellent! (Score:2)
Re:Excellent! (Score:2)
As I see it, there are a few camps left. Feel free to suggest others if I've missed them:
The new: Hey, they're new. Can't blame them for that that.
The old: Well, some people believe that there was a golden age of slashdot, and can't quite bring themselves to believe it's over, so they keep coming back, just in case.
The curmudgeons: Ok, so others might believe that slashdot never had any rede
Re:Excellent! (Score:4, Insightful)
I think it's largely the "there's enough going on to keep me distracted for an entire workday" factor that makes slashdot so... um... slashdotty.
Yeah, something like that.
Re:Excellent! (Score:5, Funny)
Agreed. Just look at this cover my HR department got the other day! (Hey, they're using it for movies, and I think that most of its individual users are dumb enough to do this.)
drear employr,
if u want 2 see my resume', chec out my MySpace. ignore the pix of me (hehe, i was so drunk) and the awesome muzic (i wuz 9 when Maroon 5 relesed that song) and clic on the "CLICK ME" link.
Re:Excellent! (Score:2)
rua luzor lolz?
(Mods: read this in context!)
Re:Excellent! (Score:2)
Re:Excellent! (Score:2)
Google paid Fox? (Score:4, Interesting)
Re:Google paid Fox? (Score:1)
Re:Google paid Fox? (Score:4, Funny)
Re:Google paid Fox? (Score:3, Interesting)
It's not a Myspace.com deal... (Score:3, Informative)
It would be nice if the headline were less... sensationalist.
Re:It's not a Myspace.com deal... (Score:3, Funny)
Taking food from my plate (Score:3, Funny)
Throwing chairs, etc. You know the drill.
Question (Score:4, Funny)
Re:Question (Score:5, Interesting)
Oh, and lets see, from a business stand point, this is probably a good move my Google. granted, $900M is a ton of money, but with myspace generating over 27.4 billion page views per month (article here [techcrunch.com]), that's a huge income stream for Google. Even if only 1% of those people even click on a link, which is probably an underestimate, thats 274 million ad clicks per month. At a minimum of $0.01/click, that's $2.74M. Also, don't forget that Google does Cost Per Impressions, or per 1000 ad views. Lets assume you use minimums, as I have throughout this post, and you will see that Google generates another $6.85M/ad displayed. Since Google usually puts up about 5 ads per search, you can assume that they are making $34.25M/month at a minimum. Total, they have a revenue of appoximately $37M/month, all at minimums. Now, this doesn't take into account the fact that most advertisers pay more than the minimums since Google uses cost competitive advertising. However, at minimums, it only takes Google a little over 24 months to recover their costs and start making money. Seems pretty smart to me!
Then again, what do I know!
Re:Question (Score:2)
Of course I am willing to admit that, at this point, they probably know a little bit more about the business than I do!
Re:Question (Score:2)
Re:Question (Score:2)
You mean you've never used 'Google Translate"? Apparently this represents a kind of new acid-test for them, an attempt to make a language we'll call "Teenglish" searchable in plain English.
More seriously, I wonder why Google would pay for this at all. Others have mentioned the value of advertising, but that only happens if people do a search rather than go directly to their target page. And Google doesn't need to do an
*waits for the myspace bashing* (Score:1)
Worth the Money (Score:1)
better ways (Score:5, Funny)
Re:better ways (Score:2)
So many jokes, so little time (Score:3, Funny)
Re:So many jokes, so little time (Score:2)
Re:So many jokes, so little time (Score:2)
The goggles, zey do nothink!
Clarification :: Google paid, not was paid (Score:5, Informative)
Requote from the Register [theregister.co.uk] article pertaining.
Google paid News Corp to be the sole advertiser. Not News Corp paid Google to provide search.
Thank you, that is all...
improving myspace (Score:2, Interesting)
Re:improving myspace (Score:2)
[ Go to add tons of songs to myspace account....furthuring the quest to make the most annoying web page ever ]
Myspace doesn't HAVE a search function (Score:3, Insightful)
Go to "myspace groups". Try doing a search for anything. The result set is always ALL the groups, thus making it useless.
Heck, the 'add to favorites' has bad strings in it(look at the confirmation page). Apparently someone doesn't know how to spell favorite.
Hey myspace, how about signing a captcha deal to stop the spammer bots?
The Three Most Contradictory Stores On Slashdot (Score:1)
And then, this. MySpace is the most inaccessible, untrustworthy, badly coded website made worse by the piles of pasted code by pre-teen posers onto their profile to add 7 streaming videos, 20 animated cursor trails, and a background image that matches perfectly with the text of the entire page.
What strange bedfellows....
"I'm Feeling Lucky" (Score:4, Funny)
Ang how long before Google lets users "customize" their Google home page into an illiterate pile of horseshit featuring blaring Boy Band background "music", with hot pink on orange text all on top of some weird, annoying Anime/Sailor Moon/rice mobile backround?
Re:"I'm Feeling Lucky" (Score:1)
Re:"I'm Feeling Lucky" (Score:2)
1) make it your homepage.
http://www.google.ca/ig?hl=en [google.ca]
2) add an RSS feed to your gmail.
3) add RSS/Atom feeds from whatever sites you check often. put them at the top.
4) add a classic game. anything.
5) add a "sticky notes" applet
6) add RSS/Atom feeds from sites that do not get updated often. put them at the bottom.
Voila. Simple welcome page with stu
wow... (Score:5, Insightful)
As we watch it, google is inventing the new economy in the new society. They will establish themselves in such a way that a severe impact on Google's functions will be visibly noticed, and by everyone. So they collaborate with MTV, the largest major youth/indepedant media business in the myspace nation. One metaphor would be that MTV is the natural gas that these kids cook things up with.
This now becomes political, especially with Google where it is on the net-neutrality issues. Say the government forces Google to do something that adversely impacts these members of myspace. Voices begin to be heard, and these people will be voting soon.
Here's a couple of questions. How many members of MySpace will be turning old enough to vote by the time Bush is to be replaced? Is that enough to sway a victory? And, what's going to happen when the myspace nation finds a political leader?
The shit's boiling over and the fans are on high. I don't want to be in here but I'm wearing my yellow slicker.
Re:wow... (Score:2)
Re:wow... (Score:2)
Re:wow... (Score:3)
These are some very important questions, and the fact is that most people do not know. The one big event that you did not mention which makes this an even more pressing question is the retirement and eventual disappearance of the baby boom generation. For the past two or three decades, this country
Why all the hate? (Score:4, Insightful)
As I read these replies where the majority are negative on MySpace, it reminds me when AOL first had access to usenet, but not as bad. Back then, everyone was worried about the influx of nubes. And rightfuly so. But with MySpace, they have their own place, they are not making the haters go there, they are doing what the internet promised. I think it is a good thing. Kids today are treating the internet like a tool and not some secret society. If you all don't like it, do what we have been saying for other forms of media you don't care for, turn the damn channel!
Re:Why all the hate? (Score:2)
Someone has to say it. (Score:2, Funny)
2. Pay people to use it
3. ?????
4. profit!
Re:Someone has to say it. (Score:3, Informative)
Re:Someone has to say it. (Score:2)
Easy way to save $900 milltion (Score:2, Interesting)
Strings Attached (Score:2, Interesting)
"The deal will see Google pay Fox at least $900m (£472m), provided certain web traffic targets are met."
It makes absolutely no difference if MySpace becomes unpopular, because then Fox doesn't get paid. The only risk Google is taking is if people don't click the ads, but if they simply stop going, there's no problem.
Now (Score:2)
Re:Oh great (Score:2, Offtopic)
Re:finally something (Score:3, Insightful)
Re:finally something (Score:5, Funny)
Re:finally something (Score:2)
Re:finally something (Score:1)
Re:finally something (Score:1)
Re:finally something (Score:3, Funny)
Re:google sucks (Score:2, Funny)
Didn't think google would be interested in that sort of thing......Cheezy if you ask me
You didn't think that a huge corporation would be interested in making more money? Maybe you should call up Google and let them know that they should start making decisions based on what you think is "cheezy".
Re:AARGH (Score:2)
Or build really, really strong umbrellas.
Re:what about what's next? (Score:2)
You need a new girlfriend.
Re:what about what's next? (Score:2)
Second, how is it stalking? The girl created a myspace page and encouraged people to look at it. Looking at her page is NOT stalking.
Re:what about what's next? (Score:2)
That's all well and good, but to call browsing myspace 'anonymous stalking' isn't an accurate assesment. Cheating is cheating. Obviously, the status of the relationship is something two people have to decide for themselves, but browsing/meeting women on myspace is not much different than going to the bar and hitting on women. If you are doing it behind a girlfriend's back, it's wrong (if she knows about it and is OK with
Re:what about what's next? (Score:2)
So if I go to my friend's blog to see if they've posted new pictures of their kids it's stalking? Maybe if I go to CNN to look for pictures of President Bush I'm stalking him?
Sure, what you are describing now could be construed as 'anonymous stalking' and in your particular situation it may have been, but to describe anyone that goes out to myspace and browse the profiles a s