joe 155 writes "The Register is reporting that ' the PS3 will cost £425 in the UK - over $800'. SCE UK Managing Director Rat Maguire said: 'I don't think it's an expensive machine - I think actually, it's probably a cheap machine. If you think a Blu-Ray player by itself might be £600-700, and we're coming in at just £425, it's a bargain.' Can a console really be viable at this price?"
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