
Longhorn's Flash Killer? 784
SunSaw writes "Erin Joyce reports on internetnews.com that "Top developers at Microsoft are working on a new graphics and animation toolset for Longhorn (the next generation of Windows) that could spell trouble for Macromedia's popular Flash MX and Director MX animation tools".
Flash's yet-to-be-released competition from M$ is code named "Sparkle" but it wasn't demonstrated during Microsoft's Professional Developers Conference in Los Angeles last week.
Is this the beginning of the end for Macromedia?"
Has to be said (Score:5, Funny)
Meet Sparkle's new mascot. [actionfig.com]
ObSimpsonsRef
Re:Has to be said (Score:4, Funny)
Cheers,
IT
So will their new slogan... (Score:3, Funny)
Please, oh god, please (Score:5, Funny)
Lets see- Flash killer, by company that will never port it to Linux or OS X...
[stands up and cheers MS on]
Re:Please, oh god, please (Score:2)
But I think my linux boxen will be left out in the cold my ms.
Re: (Score:3, Informative)
Re:Please, oh god, please (Score:5, Interesting)
That would kick ass. It means that apps in Windows would have a vector based UI. This means that apps could be made resizable to any resolution up or down. If your 3D card does all the drawing work, bonus. Let the main CPU do important stuff.
Re:Please, oh god, please (Score:5, Insightful)
Re:Please, oh god, please (Score:3, Interesting)
VERY excited about that.
Re:Agreed, but Apple was not first. (Score:3, Informative)
Re:Please, oh god, please (Score:2)
Now, please hang on to your hat, sit down and drink a large wisky.
There was a Solaris (SPARC) port.
Re:Please, oh god, please (Score:5, Informative)
Guess what?
That means they paid nothing to Spyglass for Mosaic.
True, there was a version of IE for Solaris, but it was extremely slow and buggy. IIRC, it never got past version 4.0, either.
Re:Please, oh god, please (Score:5, Interesting)
The bizarre thing is that X forwarding allows it to run on my GNU/Linux desktop. It stands out like a sore thumb -- the hideousness hand-drawn icons clashing with gtk, qt and xul.
It doesn't use many libraries. I wonder if it would be possible to machine-translate it into x86-elf, and if it would then run on Linux. If the threading APIs match, I can't see why not....
Re:Please, oh god, please (Score:3, Insightful)
Translating between CPU architectures results in code much less efficient than the original. You have more registers on the RISC, and no way to know exactly which of them are meaningful at most points of the code, so you have to treat them all as if they all are. Plus, flag semantics are slightly diffe
Re:Please, oh god, please (Score:5, Insightful)
if it doesn't work on a mac it's not going anywhere.
Re:Please, oh god, please (Score:4, Interesting)
But the thing is the COMPANY isn't some giant firm standardized on Windows. It is an Advertising and/or Design firm standardized on Macs. Any real design work is outsourced to designers and they use Macs. Sure most big companies have an in-house design shop to do their internal stuff, and some are perverse enough to condemn those poor suffering souls to use Wintel (probably make them wear ties too, or at best "business casual"), but you don't think that after treating them so cruelly they would trust them to do the company website do you? Believe me the flash animation splash page on your typical fortune 500 company's site was NOT done by a corporate drone in some cubicle wasteland. It was done by a guy with a nose ring working freelance out of his studio apartment - I assure you he was not using a PeeCee (and he was not wearing a tie).
attacking Open Source again (Score:5, Insightful)
Then eventually they will cut support to Mac or make it substandard compared to the Windows version.
Business as usual.
And worse of it all - most people will probably swallow this as well. So sad people don't stand for anything anymore.
Down with Macromedia! (Score:4, Funny)
I for one welcome our new Sparkle overlords.
Like Windows Media took over... (Score:4, Insightful)
Re:Like Windows Media took over... (Score:3, Insightful)
Almost every DVD Player supports Windows Media.
Windows Media is (together with Real Media) the most common format for streaming.
Re:Like Windows Media took over... (Score:3, Insightful)
Streamming: WM and Real. Where's MPEG4? Yes, there are also MPEG4-Streams, but compared to WM and Real, there are only a few MPEG4-Streams.
DVD Players: WMA (sometimes even WMV) is often supported besides MPEG1/2. Compare that to the numbre of DVD Players that support MPEG4 (AAC, DivX,...).
And so on.
See the difference? WM (WMA or WMV) is almost everywhere. WM didn't take over in a particular market. True, but
Good thing (Score:5, Interesting)
Whatever ad designer got the great idea to use flash should be beaten with a clue bat. Thank goodness for the flash click to play plugin for firebird.
Thank god (Score:2)
With a bit of luck this could cut down my exposure to annoying and pointless flash animations by as much as 50%. It might even cut out 50% of dynamic adverts too, without me needing to feel guilty about being a net parasite (it won't be my fault after all).
Re: (Score:2, Insightful)
Flash -vs- Sparkle? (Score:2)
Re:Flash -vs- Sparkle? (Score:2)
And likely they, too, will have to pay millions of dollars to the creative genius behind H&R Block's [hrblock.com] new logo.
Macromedia is already killing itself... (Score:5, Insightful)
Open Flash source (Score:5, Interesting)
Re:Open Flash source (Score:4, Informative)
http://www.macromedia.com/software/flashplayer/li
It's not open to me. I just filled in the form and my request to look at the source was denied.
In any case, some people say that the Flash player is open source because the swf format is open, but that's just like Bill Gates saying that the Internet Explorer is open source because the html format is open.
been there, done that.... SVG in KDE (Score:2)
LoB
Re:been there, done that.... SVG in KDE (Score:2)
KDE Conquers the Vectors with KSVG [kde.org]
LoB
Re:been there, done that.... SVG in KDE (Score:3, Informative)
Remember that SVG is a W3C standard. [w3.org]
For that reason, it is imperative that Microsoft to make its own superceding one (embrace, etc.). A lot of other organizations suffer from the NIH [wikipedia.org] malady, but it's extra painful when it is a company with this much influence.)
The community really needs free, powerful, robust SVG renderers and authoring tools using public standards to become popular, or else Microsoft will own yet another "standard".
You mean in only 3 to 4 years, Microsoft will ... (Score:5, Funny)
Re:You mean in only 3 to 4 years, Microsoft will . (Score:2)
Re:You mean in only 3 to 4 years, Microsoft will . (Score:4, Insightful)
Why? Did you trash your Macromedia Dreamweaver when you first read the press release on FrontPage? The problem is that Sparkle will have vastly different goals than Flash just like FrontPage had vastly different goals than Dreamweaver.
Well.... (Score:2)
Anyway, goes to show that the the Antitrust Trial meant nothing to Microsoft, they just went back to the good old "Embrace, Extend and Alienate" strategy (i.e. "Business As Usual".
No. (Score:3, Insightful)
No, it's another nail in the anti-trust coffin for Microsoft.
So, no new features? (Score:3, Insightful)
Let me ask you this: does that mean any new feature added in Windows is now an anti-trust violation? Doesn't that seem a little harsh?
Or perhaps you are just objecting to the fact that Macromedia already has similar capabilities. The problem is, just about any feature you add to an OS today has been done by someone before. Does that mean that the OS must be stagnant?
It's not as though Macromedia has the patent on vector-based graphics...
If (Score:5, Insightful)
Re:If (Score:2)
I always have it in my mind when I ask me "why the hell are all these people still using outlook (express) and IE", but this is a typical case of your best ally being your worst enemy at the same time.
Macromedia: Open-source Flash AND WIN ! (Score:2, Interesting)
Please make an open source , multi platform, components based player like Real is doing with Helix.
I think that way they can survive, otherwise Microsoft will swallow them like other unwanted competitors.
What do you think folks ?
Any prediction of the Flash-future ?
Pluginless support for IE I'll bet ... (Score:5, Insightful)
Not good at all for Flash.
beginning of the end... (Score:2, Insightful)
Not sure (Score:3, Insightful)
Sparkle? Couldn't they come up with a better name? The blatant rip-off of not only ideas, but names, is insane.
Re:Not sure (Score:3, Funny)
Windows? Couldn't they come up with a better name? The blatant rip-off of not only ideas, but names, is insane.
Re:Sparkle is not what the public will see it call (Score:2)
What isn't MS bundling into Longhorn? (Score:5, Interesting)
Nice to know that MS is paying strict attention to the anti-trust settlement conditions.
Re:What isn't MS bundling into Longhorn? (Score:5, Interesting)
Re:What isn't MS bundling into Longhorn? (Score:3, Insightful)
I've read some things about the registry, and I think I would consider it a good idea to have it distributed in multiple files. However, the statement says it will be distributed across the filesystem in multiple directories, not neccesarily in files (given their new "our filesystem is a database" idea).
It wouldn't surprise me if this would mostly be meant to prevent copying it, so it will be very hard to copy your system to a new hard drive.
But on the other hand, surely they will still be compatible w
Re:What isn't MS bundling into Longhorn? (Score:2)
As for
Finally, as for SQL Server's integration, as I understand it that's not for general database use, but represents an extension t
wow what wit (Score:2)
a rose by any other name... (Score:2)
Not really.. (Score:2)
Rus
Missing the point (Score:2)
If they do it, its because they have replaced Flash with their own version of it!!!! So, not only will you still have annoying Flash-type things, but the parent company will be one that is notorious for crappy software.
Flash is annoying when used improperly, but that doesn't mean it should go away. Especially when it is replaced by something from Microsoft. Just wait until you see Clippy popping up in those dynamic ads, saying "It seems you
Macromedia is dying? (Score:3, Insightful)
I swear to multi-all mighty deities (Score:2)
We are talking about an OS that is still, for most intents and purposes, vapor ware ( yes, I know there are demos out. Those resemble the final product about as much as prototype cars resembing their final counter parts ). And it's a FEATURE on top of this vapor, which is itself vapor.
If this begins the downfall of any company, I would argue that company was already headed to the courts to fil
Too late (Score:2)
Flash, as annoying as it is, just has such a huge cross platform installed base. I doubt ad agencies are going to jump and use something just because it is from Microsoft if they risk losing a huge number of po
please oh please oh please oh please (Score:3, Insightful)
God, I hope so. Flash is the absolute worst thing to hit the web since the blink tag. And no, stupid little animations don't make it better.
My browsing experience improved considerably the day I uninstalled (thanks for making it so non-easy, macromedia!) flash.
Now if only web designers around the world would realize that I go to their website for information, not to see their cute little flash animation intro. I know you're a frustrated movie/art student. Deal with it and let me get the info I need.
My only problem with this is that if Microsoft's integrated toolset takes off, then they'll make it completely impossible to remove.
Re:please oh please oh please oh please (Score:5, Informative)
It shows a place holder in each flash frame until you click on it to play the flash. This gives you the best of both worlds: flash is blocked by default, but where you actually want to see it, it is only a mouse click away.
Re:please oh please oh please oh please (Score:4, Interesting)
The problem is that clients don't use the internet enough to imagine what it would be like if Google had a flash intro. The only popular sites with flash intros that are still popular are all-flash sites.
Re: Every time, the same whine (Score:5, Insightful)
I will agree that a lot of crappy stuff has been done in Flash. There's also a lot of crappy books/webpages/slashdot posts that have been written, but I'm not about to propose getting rid of the alphabet so that it doesn't happen again.
There are some things for which the interactive, vector-based, flash delivered materials are best. Something like technial illustrations on a website would be a perfect example, ones that can be cross linked and are zoomable. (if you did it in static files, you'd need to render a bunch of different resolutions. if you did it as PDF, you don't get the same interactivity)
And whether you like it or not, a LOT of people learn better by smaller, bite sized bits of information, rather than by large text blocks that they need to plow through.
There is also this idea that presentation is totally useless. For many things it isn't the foremost important thing, but if you totally dislike having content delivered to you with somebody else's presentation applied, you'd better:
I don't care if it is flash or svg or whatever. The reason it popped up is because there are people who legitimately can use this technology. If you aren't one of them, fine. But don't assume that because you don't find it useful, then nobody should.
Security (Score:4, Insightful)
Wow, that sounds like a security hole just waiting to be exploited. I'm sure Microsoft will make some attempt to cover their butts, but they haven't had the greatest track record so far. Look at ActiveX - some unwitting user clicks a "yes" button on a popup, and suddenly a program can do whatever it wants to the machine. I know Microsoft has time to make it secure, and maybe they'll surprise me and do that, but I'm not holding my breath.
Turn to OSX? (Score:2)
Anyway since Macromedia has little to fear from the iApps I wonder if they shouldn't focus more on Macs. i.e. use unique features of OSX. Ot
Guess (Score:2)
Not as simple as it sounds.
Just another POS (Score:2, Insightful)
Each company (Score:2)
Macromedia NEED competition (Score:5, Insightful)
My impression of working with Flash is that it is a product desperate to dis-associate it'self from the version 1-4 days, when it was a product only suitable for designers. The MX2004 product whilst lacking in stability provides a more robust (semi-strongly typed) scripting language.
The addition of scriptable components for managing text, media and sound makes it an almost credible application prototyping environment.
In order to get my work done I had to find myself a spare computer in the office that has Windows on it because Macromedia refuse to support anything other than Windows and Mac (badly). The fact that most web developers are running LAMP (Linux, Apache, PHP, MySQL) seems to have evaded the Flash development team.
I suspect that this competition from microsoft is exactly what they need to encourage them to produce a Linux port of their flagship application. Previously Macromedia claimed that the Linux market was insignificant, however they will soon find that their windows market will shrink when the MS developers decide they prefer to script
A Linux port would be fresh grounds for Macromedia, and a welcome addition to the range of commercial software available for Linux. It would also be a good way for Macromedia to get some revenge on Microsoft who seem to be about to pull the carpet from beneath Macromedia's feet.
Rich Media Anger (Score:5, Interesting)
What gives?
Flash, believe it or not, provides a very good alternative to Java Applets for browser based GUI's. I've used it to create multi-user services and many a data-driven application.
IMHO, it provides much better graphics support than Java and allows me to tie it into non-Java based services very handily.
I got into web development because of Flash.
Having worked for companies such as Atari and then a smattering of CD-ROM game companies in the early/mid 90's Flash allowed me to produce my work and even develop games without having to worry about physical distribution channels and allowed for all the interactivity I required.
So for alll you who think flash is only used for annoying ads, well, why don't you switch to text based browsers instead? Because ads are still made as
Please! (Score:2)
Oh please please PLEEEEAAASE let something kill Flash. I would be ecstatic if all these idiotic corporate splash pages were done in a format that MS will never ever port to Linux.
Saying it's the end of Macromedia is pretty dumb, though; Dreamweaver has withstood the suckitude of all its sibling products (think Fireworks), I'm sure it can live through Flash's death also.
Isn't it a tad premature... (Score:2)
Plus, now that Microsoft has essentially shown their cards, Macromedia will be motivated to improve Flash in the intervening time so as not to lose customers to Microsoft's product when it finally appears.
~Philly
Hello, Justice Department (Score:2)
Say it ain't so.
This is a good opportunity to watch them do what they love from beginning to end.
The Microsoft Problem. (Score:2)
I am shocked that all of these companies (Macromedia, Adobe, Symantec, etc..) aren't trying to expand to other platforms rather than being content to be sharecroppers on microsoft's platform. The day comes for every minor (and some not so minor) developer on the MS platform where MS rep
A little TOO early? (Score:5, Insightful)
3 years in the computing industry is an eternity. Thinking back to the year 2000, I was still using Windows 98, and had not long upgraded to a Slot-A Athlon 600MHz or something similar, and had just bought a brand spanking new Radeon 64MB DDR VIVO card.. most of that stuff is now obsolete, ESPECIALLY Windows 98!!
Nothing like jumping the gun a little eh? And as ever with any Microsoft product, I won't hold my breath.
Want to know where MS got this tech? (Score:4, Informative)
I _really_ hope this doesn't mean that Expression will die a second death...
William
Flash? (Score:3, Interesting)
Can someone here point us towards a site currently using Flash where the end result is dazzingly worthwhile? Flash programmers are finally getting to the point of occassionally delivering a stylish advertising graphic - but I usually set my system not to show me those, because it's extremely rare that the content I'm after uses Flash at all.
Could it be that
- the functional concept of Flash is a bad one, so it doesn't matter if MS introduces something else with as little real worth as Flash?
Or
- the concept is right, and the lack of results is because Flash doesn't implement it well enough, so there's actually room for someone else (even MS) to produce a truly useful tool in this space?
Or
- we'd all be in a Flash Web now, except we're held back by those Luddites in cyberspace who still miss the original default gray NCSA page background?
But really, a demonstration of Flash being useful - I still haven't seen it. It's concept is promising enough, but the results
Re:Flash? (Score:3, Informative)
Not just a Flash kiiller ... PDF and HTML too (Score:5, Interesting)
What's interesting is that XAML also includes markup for user interface elements (similar in intent to XUL), and general documents (similar to HTML). It also has a feature set called "fixed format" documents which seems clearly designed to supplant PDF.
It's hard to avoid the conclusion that Microsoft ultimately plans to bury the W3C and make Web formats their proprietary property. They may as well just call it Bluebird 2006.
I noticed it it the API of the SDK (Score:3, Insightful)
It looked like a flash replacement and I guess I was right.
Don't brush this aside. (Score:5, Insightful)
There's lots of Flash, and Linux runs it flawlessly. What happens if Sparkle starts to displace Flash as the weapon-of-choice for webmasters who think they can't get it all done with ordinary HTML? There are sites out there that require Flash. Yes, it's annoying, and yes, we'd prefer to see it done right. But will that ever-popular dude, Joe Sixpack, care? All he'll know is that his favorite website requires Sparkle, and there's no Sparkle for Linux or Mac, so he'll stick with Windows.
Flash may be used in annoying ways but its availability on Linux is one of Linux's strengths as a desktop operating system.
Re:Don't brush this aside. (Score:5, Interesting)
Flash is not just skipintros, and if you disagree, you've obviously had it turned off for far too long. Macromedia's current push is into the same space that Sun tried to get into with Java applets...except flash has a smaller footprint, and runs 1000 times faster than Java did in the browser...and the market is much more primed for such apps.
Microsoft will not be able to kill Macromedia with this because Macromedia has been busying itself with aligning with companies like Sun and IBM to ingratiate itself with Java developers looking to deploy more robust interfaces for their applications over the web, but wanting something lighter than Java applets.
This is a case of Microsoft being WAY behind the curve. Longhorn is 2 years out minimum...Flash is in version 7 (MX 2004), has the ability to connect to various application server frameworks (via Flash Remoting to
The real flash killer (Score:5, Insightful)
The REAL Alternative to Flash (Score:4, Interesting)
There is *already* a W3C replacement for the proprietary Flash format: Javascript + DOM + SVG
The Mozilla and KHTML developers and others would be wise to put heavy emphasis on getting SVG support fully working ASAP.
Micro$oft aren't in the same class (Score:3, Interesting)
I seem to remember a big hoo-ha about SVG being the open standard that would kill Macromedia. Since Flash has been extended to do much more than just animations and banner ads, that idea has gone by the wayside. This is no different. Once again M$ are at the cow's tail of the internet.
Moreover, the culture at M$ is just not conducive to making any headway in this market. I was at Macromedia's HQ in San Francisco the other night at a user group meeting, and the guy that was giving the presentation of Flash Professional 2004 summed it up beautifully. He said that the really cool things happen when artists and engineers collaborate properly. And that is what happens at Macromedia. "When was the last time anybody seriously used a Micro$oft image editing tool?" He asked. Everyone laughed, because M$ are crap at that sort of thing, although their technical stuff at the back end is supposedly okay (although I would dispute that.)
Go to Adobe and you'll find great tools for the artist, but when it comes to technical stuff for the web then they're a bit challenged.
Macromedia is a unique company that is full of renaissance people, people who are left brained and right brained. It has a good mix of engineers and artists, and that explains why their products are both slick and easy to use as well as being technical masterpieces.
Personally, whilst I have my doubts about the future uptake of certain products like Central, I think it's safe to say that with excellent products like Flash, DreamWeaver, Fireworks and Contribute, Macromedia are going to be around for quite some time to come.
Mr Sparkle the washing powder? (Score:3, Funny)
hmmm (Score:3, Insightful)
"I'm sorry, the plug-in you tried to install is not compatible with this operating system's beleif that all programs must be made by Microsoft. Please try Sparkle instead."
On a serios note, how is this not anti-competitive? I guess Macromedia can look for a nice payout once this has been implemented.
Top developers! (Score:3, Funny)
Ahh. This explains the BSODs. They use second grade developers for the kernel and such.
Sparkle, VBScript, Longhorn and Macromedia (Score:4, Insightful)
Firstly, the question must be asked of many things that MS is planning on including in Longhorn: Why are they doing this? Why are they adding in a Flash killing, Windows only Technology, and why are they adding an Office/Mail "security" feature that only works on Windows? The answer should be as obvious as the sky is blue: They want to kill off the competition. This should really, after all these years of bone crushing MS failures and successes in killing off alternatives, be blindingly obvious.
The next question is whether it will succede. That is anyone's guess. I tend to look at the last few times MS has attempted to intoduce MS only technologies in the browser, such as VBScript (instead of the ECMAScript compatible JScript), ActiveX (which only ended up with providing plug-in developers extra work into porting to Mac and Mozilla) and others. There is a very good chance that Sparkle will just fall flat on it's face as the millions of Flash developers will not suddenly switch over to something that will only work in one browser, especially after those same developers spent fucking years getting all their html stuff to work in all browsers.
On the other hand, Macromedia has a historical record of making catastrophically bad user interfaces for their products and has a knack of having good luck shots along with a host of bad decisions. They neglected Freehand for ages, for instance, only to have to rush like mad in a catch up game with Illustrator a couple of years down the road. Their latest product activation spree has irritated more than one developer.
There is a final line to this: With both Adobe and Macromedia kissing Microsoft's backside and concentrating most of their efforts on Windows at the expense of the Macintosh, they might have done something that they will highly regret in the future when Microsoft tries to kill both of them off. They might then realise that never ending price rises and neglecting their original markets was a costly mistake.
Re:Finally! (Score:2, Funny)
Re:Finally! (Score:4, Interesting)
or
XP -> $\chi \rho$ -> Cairo?
Emoticon? (Score:5, Funny)
Windows: XP
Re:Finally! (Score:3, Informative)
Haver fun!
Re:Finally! (Score:2)
Re:Finally! (Score:2)
Re:Finally! (Score:2)
Microsoft's official policy on the NT name is that is comes from nothing. It was the press and original users that tried to figure out where NT came from and gave it the term 'new technology'.
Gates referenced NT as New Technology once in an interview around 1995/96 in response to what the press was calling it, but officially NT been only NT in Microsoft's eyes and NOT an acronym.
The only true MS reference to NT meaning new technology is ONLY in
Re:Actually, It'll Help Macromedia (Score:2, Funny)
Re:Actually, It'll Help Macromedia (Score:2, Insightful)
Re:Is this the end? (Score:3, Insightful)
Flash ain't (unfortunatly) goin' anywhere.
Re:nah (Score:2)
Re:Microsoft Liquid Motion (Score:2)
http://www.microsoft.com/office/previous/liquidmo
You can buy a (used) book on it from Amazon cheap:
http://www.amazon.com/exec/obidos/tg/detail/-/076
Searching on google shows hits that FrontPage 2000 wouldn't play well with it. I was unable to determine whether that was by accident or design.
Re:Microsoft Liquid Motion (Score:4, Informative)
This was also the period where Microsoft purchased Coopers and Peters too. They had a Java based product too and it too was killed.
So goes the way Microsoft competes and "innovates". Don't take my word, history is a better instructor.
LoB