prostoalex writes "Talk to any student about the price of the college textbooks, and you're likely to hear similar complaints about the cost of the textbooks, the rip-off buyout prices at local college bookstores and insidious publishers who keep changing editions every few years just to change the page numbers and kill off the used books market. Freeload Press, says the New York Times, will distribute ad-supported electronic textbooks to students of 38 universities. However, it seems that neither professors neither New York Times are impressed with the quality of titles so far: 'The reading difficulty is created by Freeload's use of PDF images, which retain the printed page's layout without reformatting. Navigating around a single superwide, supertall page requires lots of clicking and zooming and patience. The company will soon use improved software that can automatically adjust the text so it is more legible, said Tom Duran, a founder of Freeload Press and its chief executive.'"