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Reddit Hires CFO As It Considers IPO (nytimes.com) 39

An anonymous reader quotes a report from The New York Times: Reddit, the social network and online bulletin, said on Thursday that it had appointed its first chief financial officer, Drew Vollero, in a move toward tidying up the company's books before an eventual public offering of its stock. Mr. Vollero, 55, previously ran financial operations for Mattel, Snap and Allied Universal. His task at Reddit will be building out the financial, audit and accounting functions and leading the company through the process of going public.

"Is Reddit going public?" Steve Huffman, Reddit's chief executive, said in an interview. "We're thinking about it. We're working toward that moment." Mr. Huffman said Reddit did not have a timeline, but Mr. Vollero's appointment indicated that the 15-year-old company was developing its financial operations to be more similar to those of publicly traded peers like Twitter and Facebook. More than 52 million people visit Reddit every day, and it is home to more than 100,000 topic-based communities, or subforums.

Reddit has also added to its executive ranks in recent months, hiring a head of security and appointing a new member to its board. In December, the company acquired Dubsmash, a video-focused social app that competes with TikTok. Last month, Reddit raised $250 million in new capital, its largest venture round, valuing the company at $6 billion. Reddit plans to use the funding to expand its business, including its financial team, Mr. Huffman said. He also wants to make Reddit more mainstream by improving the product or making other investments, he said.

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Reddit Hires CFO As It Considers IPO

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  • It's all downhill. (Score:5, Insightful)

    by Gravis Zero ( 934156 ) on Friday March 05, 2021 @11:27PM (#61129406)

    If I've learned anything about companies is that when they go public then they are about to turn into total shit. Remember how people liked Google? After their IPO they slid further from "Don't be evil" and closer to "anything to boost our stock" and just kept sliding. Facebook started rather evil but after their IPO they cranked it up to turbo evil.

    Mark my words, if you don't hate Reddit already then you certainly will a five years.

    • It didn't need to be that way. The Google founder chose business people to run their company. These people were more interested in ladder climbing than they were in programming or making a cool product. There are still great places in Google (it's a big company) but office politics have ruined a lot of it.

    • We should go back to forums,so that one site is for a special topic. Otherwise everything will become political and so I can't use reddit
    • As their culture, both internal to the business and on the site, becomes more brittle the leaders have decided to go for one last cash grab, and make it big. The more focused they get on leftist politics the more hateful content is accepted. This forces users to hide how they really feel or leave. The site gets more samey, less interesting, and less helpful. The culture leans a little more left. Rinse, repeat. It's taking a lot longer since Reddit is so large, but it would take a miracle to stop at this poi
  • Can we have some sort of rule on Slashdot that there should never be a headline with more than one acronym? It offends my tender sensibilities.

    • Can we have some sort of rule on Slashdot that there should never be a headline with more than one acronym? It offends my tender sensibilities.

      For "CFO" and "IPO" there are more people who know the meaning of the acronym than know what the original words are. Just like with "FBI", "CIA", or "CPU", it is less ambiguous to use the acronyms.

      Disclaimer: Yes, I know that, technically, these are all "initialisms" and not actually acronyms.

  • That seems like the wisest choice.

  • Digg 4.0 (Score:5, Insightful)

    by dattaway ( 3088 ) on Saturday March 06, 2021 @12:37AM (#61129476) Homepage Journal

    This is how reddit dies

    • Reddit died awhile ago, it's a shell of its former self at this point. The only thing reddit has going is a lack of competition. Voat committed suicide at the end of last year.

      • The only thing reddit has going is a lack of competition

        Nah, Slashdot is still here, and winning.

      • by vadim_t ( 324782 )

        Voat wasn't meaningful competition.

        The only thing it had to offer was less limits on content. Interestingly, it turned out that very few people care about free speech in the abstract. You know the famous quote, "I disapprove of what you say, but I will defend to the death your right to say it"? Voat is one of the things that shows that in reality, it's an extremely minoritary position.

        What reality shows us instead is that almost overwhelmingly, people only act on speech being restricted when it affects them

  • For this site where bots,duplicate accounts control maximum discussion.I heard fake mod account give free medals to make the site loon more active than reality
  • Reddit is the worst of the Internet all in one place except for 4chan, 8chan, etc. It's a web posting forum website that slimily squeezes advertisements, sponsored posts, and bot driven mass hysterical up-voting of commercialized recommendations and left-wing ideologies across the entire site.

    It is the Social Justice Warrior's dream come true as long as they don't have to leave their keyboard or look-up from their phone and go actually do anything in the real world that takes effort. All the Wokeness driv

  • You thought their stupid "USE OUR APP!!!" popups were bad before? Just you wait, for when "analytics monetization" comes into play.

    "It's better in the app!", said no user ever.
  • by indytx ( 825419 ) on Saturday March 06, 2021 @09:58AM (#61130176)

    I only occasionally check old.reddit.com to see what interests the unwashed masses and for pet GIFs (Go! Dopamine!), so I can't say that I'm an expert on Reddit's financials. However, how does Reddit make money? Is this simply a case of "It's like [PRODUCT], but on the internet!" like the original dot.com bust? Are Reddit submissions the product? I run a full slate of blockers and extensions on Firefox, so I don't see any advertisements. Are there advertisements? If it's worth US $6B, what is the business model?

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