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DoorDash Says Its Own Pay Model Is a Risk To Its Business In Public Filing (vice.com) 34

An anonymous reader shares an excerpt from a report via VICE: Like other gig work giants, DoorDash has admitted in its IPO documents that its own business model -- and the way it treats and pays workers -- are major "risks" to its business. In its S-1 filing with the Securities and Exchanges Commission, there's little to no evidence DoorDash can achieve let alone sustain profitability (in fact, that it may never be profitable is another "risk"), and lots of evidence that its business model is largely based on taking advantage of both restaurants and drivers.

Included in "risks" are the two following statements, which are wonders to behold: "Our success, or perceived success, and increased visibility may also drive some businesses that perceive our business model negatively to raise their concerns to local policymakers and regulators. These businesses and their trade association groups or other organizations may take actions and employ significant resources to shape the legal and regulatory regimes in jurisdictions where we may have, or seek to have, a market presence in an effort to change such legal and regulatory regimes in ways intended to adversely affect or impede our business and the ability of merchants, consumers, and Dashers to use our platform." What this means is that restaurants might want DoorDash to take less of a cut from their commission, which is understandable. Even with cuts to DoorDash's commission rates during the pandemic, many restaurants are still struggling to scrape by.

And then there's this, which explicitly says the company's own pay model for drivers is a risk to its further existence: "Our ability to provide a cost-effective local logistics platform is also dependent on Dasher pay, which is a significant cost and subject to a number of risks..." That's a mouthful, but says that DoorDash's pay model for delivery drivers is algorithmic, which leads to an "inconsistency in earnings" which is likely to piss off both its workforce and its customers to the point where it may be challenged both in court and by regulators, and reported on in the media. This problem is even worse when you consider the labor patterns of gig companies: they require a large reserve of idle labor to keep wait times low and to fight extremely high turnover rates, but they also rely on a core of full-time gig workers to do the vast majority of work. As a result, the workers hurt the most by this "inconsistency in earnings" are the most precarious and vulnerable workers who rely on DoorDash to make ends meet.

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DoorDash Says Its Own Pay Model Is a Risk To Its Business In Public Filing

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  • Whodathunk it eh?

    At least they were honest in their IPO filing.

    • In related news, VICE writers either don't understand how SEC filings work, have never read one before, or both.
      • Came here to say this. Their attorneys put into these filings all the worst case doom and gloom they can think of, because they have to.

        While TFA's concerns about DD's profitability and regulatory environment may be legit, the mandatory hypothetical pessimism of the "risks" section of an SEC filing is hardly smoking gun proof.
  • by drinkypoo ( 153816 ) <drink@hyperlogos.org> on Saturday November 14, 2020 @08:09AM (#60723442) Homepage Journal

    I don't read a lot of SEC filings (only rarely, when I'm chasing down some specific information) so I don't know how common it is for a company's business model to be a threat to its business. I would imagine, though, that it comes more frequently for "disruptive" businesses which are trying to shake up the status quo. For good and/or ill, we tend to end up with protectionist laws over time due to a combination of lobbying on the one hand, and politicians trying to look busy on the other.

    • by klipclop ( 6724090 ) on Saturday November 14, 2020 @08:15AM (#60723460)
      Similar to wework, they're trying to go public so insiders can cash out. These gig / sharing economy"businesses" are just money losing dad's funded by access money in our financial system looking for somewhere to go.
    • by Courageous ( 228506 ) on Saturday November 14, 2020 @08:24AM (#60723482)

      I don't know how common it is, but the reason that they're doing it is twofold: 1) it's true, and 2) acknowledging it in this way makes it pretty difficult for a shareholder lawsuit to prevail later, if this risk is realized.

      • by rmdingler ( 1955220 ) on Saturday November 14, 2020 @09:02AM (#60723558) Journal

        I don't know how common it is, but the reason that they're doing it is twofold: 1) it's true, and 2) acknowledging it in this way makes it pretty difficult for a shareholder lawsuit to prevail later, if this risk is realized.

        It's very common. Two of the companies I follow release lists of risks associated with their business model every quarterly report. Things like "dependent on a relative few clients", "business and revenue subject to decline due to pandemics", etc.

        It's almost so tediously long that it negates itself, like the myriad of contradictions from a prescription medicine.

    • S-1 filings, in particular, tend to have wording like this for all types of businesses going IPO that paint the impression that the business might fail at any moment.

      For example, when Visa (the credit card processor) filed their S-1 in 2007, it was full of grave existential risks like:

      "If Visa U.S.A. or Visa International is found liable in certain other lawsuits that have been brought against them or if we are found liable in other litigation to which we may become subject in the future, we may be forced t

  • Proft = uSA (Score:4, Insightful)

    by AndyKron ( 937105 ) on Saturday November 14, 2020 @09:08AM (#60723580)
    The American Way: It's all about who/what you can use for your own profit.
  • I doubt you could get VC for this, but what about radical transparency? Publish on your site what everything costs you, what you pay each worker, and break down the costs to the customer in the app. Show them exactly what they're paying for. Many of us actually want to pay workers a fair wage, so we'll pay for the service that treats workers well. Some people don't have the luxury or the ethics to pay for this extra service, I get it, so there will always be a low-cost alternative trying to undercut. But wh

    • OK, here's a real breakdown from one of my favorite vegan places:
      Food cost: $19
      Food cost after markup*: $26
      Delivery service network fee: $2.86
      Delivery Fee: $2.99
      Total Paid by customer: $31.85
      Delivery cost to customer: $12.85 (+tip)
      Amount paid to Dasher: ~$3 (23% of fees collected from customer)
      Amount paid to Restaurant: $18.20
      Profits for DoorDash: $10.65 (56% of retail)

      Now do you see why they don't do that? The idea that there's no profits, and that the drivers and restaurants must be ripped off

      • So this would probably have to be paired with a company that, like Costco, has a decent but not immoral markup on products. If you say that your new delivery service company wants to take a 12.5% profit, I think people would say, "hey, okay, that makes sense, I'm willing to pay for that". And one of the nice things about a model like that is that it's effectively unassailable. You never have to worry about costs cutting into your margin; if people were willing to pay for that margin before, they'll keep pay

        • Well that just goes back to a comment I made in another prop 22 related thread. All it takes is one company that doesn't rip everyone off and it changes the whole market to compete on service/quality/features instead of race-to-the-bottom. So the question I posed is why is there no capital available for such a non-evil company? Why is it funding only exists for monopolist and evil business plans? It's not just VC, the banking system is also against non-evil business plans.
  • by buying a law in California that let's them rewrite labor law and proving that if you drop $400 million you can get workers to slit their own throats.

    It makes me nervous. I'm about 90% certain that labor law enforcement factored heavily into my company's decision to hire me, which radically improved my pay and benefits. I'd be willing to bet money that if most /.ers stopped and thought about it that's true for them too.

    Long term the goal's going to be to pay us all piecemeal, and maybe even with c
    • Re: (Score:2, Insightful)

      by Entrope ( 68843 )

      Uber didn't "buy a law" or get powers to "rewrite labor law". They convinced a (59%-41%) majority of Californian voters that the state legislature screwed up when the legislature decided to make California unlike the rest of the country in drawing the line between employees and independent contractors.

      In the real world, the theory of the firm [slashdot.org] holds firm. (I'll be here all weekend, tip your waiter.)

    • by buying a law in California that let's them rewrite labor law and proving that if you drop $400 million you can get workers to slit their own throats.

      Even if Uber bought a law how does that change anything? The law just lets them keep doing what they were already doing. And that was set on fire $2bn of investor's money every quarter.

      You can't buy a law that makes you magically profitable.

  • The filings list many possible risks to avoid future lawsuits. They generally include stuff like "customers may cease to buy our products" and "competitors may be more successful" among others.

    • You're right. There's always the list of risks that management now aware of. If you have an empty list of risks, that indicates you're telling investors that there are no risks that management is aware of. Which would be securities fraud for any business because there are always risks. That's why investors in a business get a better return than investing in US savings bonds - because they are taking a risk.

      In addition to the boilerplate, it always calls out whatever is different about this business versus

  • by sinkskinkshrieks ( 6952954 ) on Saturday November 14, 2020 @10:15AM (#60723706)
    The gig economy is emperor's new clothes, They're fundamentally doing nothing original but underpaying "contractors" and "empowering" them to do the work more independently. Existing businesses could also offer more independence and still pay people livable/fair wages. Ultimately, GE are unoriginal and exploitative. For example, Uber and Lyft are taxi services that don't own any vehicles and pass the depreciation, maintenance, fuel, registration, and insurance onto their drivers. Eventually, people wise up and regulators' sword of Damocles falls.
    • They are taking advantage of a terrible economy. They wouldn't have found so many desperate workers if the economy was strong.
  • by awwshit ( 6214476 ) on Saturday November 14, 2020 @10:15AM (#60723708)

    Our business is a dumpster fire, please give us money and be complicit in a tilted employment market that takes advantage of drivers. Let's go screw over our favorite restaurants too.

  • Comment removed based on user account deletion
  • While they're not as predatory as, say, payday lenders or rent-to-own stores, these gig economy places are all definitely taking advantage of people. They love to tout that their workforce is free to do whatever they want, work as much or as little as they want, etc. But the reality is that all they're doing is externalizing the cost of goods sold to "independent contractors" who aren't in a position to do much about it.

    It's surprising that DoorDash is even mentioning this in their IPO filing...my assumptio

  • by Talondel ( 693866 ) on Saturday November 14, 2020 @11:31AM (#60723842)
    This reads like it was written by someone who has never actually read an IPO filing before and who also has poor reading comprehension skills. Alternately, it could have been written by someone who has decided to deliberately mislead people who don't know any better by misrepresenting selective portions of a complex document knowing that most people (i.e. the typical Slashdot poster) won't bother to read the original source on their own or obtain different perspectives. Needless to say, this isn't the smoking gun incrimination of the business model that the author wants you to believe it is. Sounds like someone is still bitter about the outcome of the Prop 22 vote.
    • by larwe ( 858929 )
      Sure, an IPO filing is always a casserole of caveats to stave off lawsuits from investors who lose their shirts and wail that they weren't properly informed about the business and the markets/regulatory frameworks in which the business plays. Sometimes the risk warnings in them are pretty dire; nothing remotely unusual about that. HOWEVER: If you look past that generic truth, the outlook in this specific instance looks fairly terrible. Their business model is based on a novel (well, it used to be novel unti

"The whole problem with the world is that fools and fanatics are always so certain of themselves, but wiser people so full of doubts." -- Bertrand Russell

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