Elitist_Phoenix writes "Citizen Watch has created a clock that is Paper thin! This unique design is enabled by E Ink Imaging Film. In addition to the fact that no backlighting is required, the display also has an inherently stable memory effect which requires no power to maintain an image - both of which drastically increase the battery life. The result is 1/100 the power consumption of traditional display options. Citizen Watch Co. and T.I.C.-Citizen Co. have not yet announced a launch date for this product, but it is expected to be commercialized in Japan in 2005."