With the success of Bethesda's Oblivion featuring so prominently in the headlines of late, EA's announcement of 'Project Gray Company' comes as little surprise. From the Gamespot blurb: "The action takes place in a massive open world where you can go anywhere you want, and the characters in this world are powered by an incredible simulation [artificial intelligence] based on the same technology used by the makers of The Sims 2. The story of the game is built around a series of Story Quests. You can choose to follow specific Story Quests, embark on a range of other types of quests, or set off on your own adventures in the massive open world environment."
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