Best Lytics Alternatives in 2024

Find the top alternatives to Lytics currently available. Compare ratings, reviews, pricing, and features of Lytics alternatives in 2024. Slashdot lists the best Lytics alternatives on the market that offer competing products that are similar to Lytics. Sort through Lytics alternatives below to make the best choice for your needs

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    CrossEngage Reviews
    CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI.
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    Mapp Marketing Cloud Reviews
    Mapp Marketing Cloud is a SaaS platform designed to help marketers create personalized customer experiences through digital analytics and automation. Our solution integrates customer data from multiple sources to build comprehensive profiles with compliant first-party data. It converts this data into actionable insights on demographics, behaviors, and purchasing preferences, enabling engaging experiences both online and offline. Marketers can use these insights to tailor communications and automate marketing across various channels, including websites, emails, SMS, push notifications, and in-app messages. With the aid of AI, they can monitor campaign performance, identify new segments and revenue opportunities, reduce churn, and enhance customer loyalty. Over 700 companies, such as Umbro, Pan Macmillan, Riverford, and Admiral Group, rely on Mapp. With 20 years of experience, we innovate our product and services, supporting clients from our global offices in London, San Diego, Berlin, Munich, Milan, and Paris.
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    Octolis Reviews

    Octolis

    Octolis

    €700/month
    Octolis is a full-stack platform for marketing teams. We empower marketers to quickly analyze and deploy data-driven use case scenarios. Octolis, which sits on top of your database, is the easiest way for you to unify, score, and sync all the data in your business tools. Key features - Flexible data model - Real time data processing Pre-made scoring and data preparation recipes Connectors for sources and destinations: More than 30+ (FTP files. Gsheet. webhooks. etc.) - A powerful API
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    ONEcount Reviews

    ONEcount

    GCN Publishing, Inc.

    ONEcount is a customer-data platform (CDP), which combines a complete Marketing Activation Platform with a tightly integrated stack. ONEcount leverages a rich history of identity resolution, data consolidation, advanced identification and targeting tools. It streamlines the tech stack while delivering a simple-to manage ecosystem. The system includes aggregated dashboards, cross tactic visualizations, secure third party data feeds/ETL engine and built-in email marketing capabilities. It also features advertising integrations, single sign-on capabilities, social and social media capabilities, and a host other tools to facilitate cross-sell/upsell initiatives, increase sales, and personal 1-to-1 messaging.
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    Ascent360 Reviews
    Ascent360 is a customer data platform that seamlessly integrates multiple data sources. This allows you to create and execute highly targeted marketing campaign campaigns. Our software allows you to create lists and deploy campaigns in minutes with an intuitive drag-and-drop segmentation tool. Our software can be integrated with existing systems to compile all your data into one cloud-based customer database. To help you with your marketing strategies, predictive models and customer analytics such as RFM, lifetime spending, and customer/prospect ratio can be derived. It is easy to create, execute, and deliver omnichannel campaigns to your prospects and customers using our customer segmentation software.
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    Velocidi Reviews
    Velocidi is an e-commerce marketing solution that provides first-party audience solutions. Velocidi is used by brands and agencies to automatically segment their first-party audiences on major platforms for strategic marketing. Velocidi's award winning technology uses machine learning to predict customer behavior, creating highly targeted segments for campaigns that maximize revenue growth.
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    Viewn Reviews

    Viewn

    Viewn

    $999 per month
    Our customers are marketers' audiences. Our profiles track customer touchpoints and allow you to adjust tactics based upon the individual user's activities. Marketers can use the information from profiles to gain insight into customer behavior and preferences in order to create content that inspires a specific group. To reach beyond demographics, create persona-based engagement by applying key segments to your customer base. You can create multiple segments by selecting and filtering a demographic to get to know your customers. Engagements can be scored by combining analytics and feedback mechanisms across our platform. Continuous campaign nurturing throughout the entire customer life-cycle. Our AI allows features such as predictive retention and auto-segmentation.
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    AIM Reviews
    It is difficult to identify all the first-party data segments that are important for your business. Smart Segments™ enable you to AIM in your audience's future with amazing conversion campaigns based upon behavioral and contextual attributes. AIM provides invaluable resources such as geo-targeting, behavior, actions, weather, referral source and language, search terms, URL history, and geo-targeting. A tiny bit of code is all that is required to add to your website. AIM will do all the heavy lifting and build intelligence into your dashboard. It's a great way to get personalization started without spending any money. Are you planning to replatform your CRM or CMS? You don't have to worry about it, just make sure AIM is installed on every instance. This will ensure that you have complete continuity. To effectively market, sell, or make product, you must know your customer. It's impossible to act on data that is buried in a CRM system or analytics. AIM gives your brand the power of personalized advertising, instantly.
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    ReSci Reviews

    ReSci

    Retention Science

    We empower marketers to use artificial intelligence to provide relevant experiences to customers. We are moving beyond the old ways and into the future. No more series or drips, just intelligent marketing automation that can help you achieve more in a shorter time. Our platform uses artificial intelligence to automate emails. It outperforms rules-driven campaigns and saves you time and headaches. ReSci is trusted by some of the most well-known brands in the world for its performance and deliverability. Each day, our AI makes 7 billion predictions. Our award-winning platform detects hidden patterns in customer data to help you make data-driven decisions. We can predict the buying intent and affinity of each customer towards a particular product, their current stage in the purchasing cycle, as well as where they will be purchasing it. The first Customer Data Platform to incorporate AI predictions. Manage customer relationships, gain insight into their patterns and behaviors, and see predictions for all users.
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    Retina Reviews
    From day one, predict future value. Retina provides customer intelligence solutions that provide accurate metrics on customer lifetime value early in the customer journey. With the most accurate CLV metrics, optimize marketing budgets, increase brand equity, and drive predictable repeat revenue. Improved targeting, ad relevance and conversion rates will help you align customer acquisition around CLV. Based on your best customers, you can create lookalike audiences. Instead of focusing on demographics, focus on customer behavior. Find the attributes that make leads more likely convert. Discover the features that drive customer behavior. Design customer journeys that positively impact the lifetime value of your customers. Make changes to increase the value of your customers. Retina calculates individual customer lifetime value using a sample of customer data. This is done before you buy.
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    BlueConic Reviews
    BlueConic, the leading global customer data platform, liberates first-party data for marketers from all of the disparate systems and makes it available wherever and whenever it's needed for marketing. BlueConic is used by more than 300 brands including Hearst and Moen, T-Mobile and ING as well as America's Test Kitchen and Franklin Sports. It allows them to unify their first-party customer information into persistent, person-level profiles and then activate it throughout their marketing ecosystem. The company was founded in 2010 and has offices throughout Europe.
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    DealSignal Reviews
    Top Pick
    DealSignal offers accurate, verified, and current B2B data that enables sales and marketing teams to maximize their efficiency, performance, and results. Target the right buyers, personalize outreach, and drive more sales conversions. DealSignal gives you access to 600M+ global companies with over 100 data points. This includes detailed account profiles, verified email addresses, corporate & direct phone numbers, social URLs and mailing addresses. All this with 97%+ accuracy. Optimize your lead scoring, routing, and personalization to increase sales follow-up and conversion rates. Better data is key to better sales and marketing performance. Automated data refresh, enrichment, and reverification on a set schedule. Reduce the time spent on data research. You can create precise decision-maker lists that enable multichannel campaigns and cadences that result in higher conversions and more pipeline.
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    BuyerGenomics Reviews
    Software that acquires, learns, and grows customers to maximize growth with mathematical certainty. Machine learning and marketing automation make predictive marketing easier, more efficient, and more enjoyable for customers both online and offline. BuyerGenomics is more than a legacy ESP, CDP or CRM. It has become the Predictive Marketing Automation tool of choice for modern retail marketing professionals. It is crucial to organize and capture customer data. BuyerGenomics constantly updates its 360-degree, multichannel customer profile. BG adapts the content and timing of marketing to provide the best experience for customers. BuyerGenomics converts the insights it has on customers into action and revenue, but it also produces meaningful analytics that will inform your marketing strategy.
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    Orbee Reviews
    Orbee Middleware integrates a dealership's various data sources into one platform. This centralized data can be used to enhance third-party data via our network of leading data aggregators, or activated through marketing and advertising channels. Orbee's integrated platform maximizes dealership data. Our commitment to integration ensures your first-party information is never wasted. Our platform allows you to analyze, enrich, and activate your data. Our campaign analytics can help you understand your traffic sources and find answers without the need for a complex setup. Unify shopper profile with a powerful CDP. It gathers data across all your websites, third party tools, and CRM data.
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    Wyng Reviews
    Wyng is a leading Privacy-First Marketing Platform. Wyng is built on a privacy-by-design API and zero-party data API. It makes it easy for brands and enterprises to deliver customer experiences which are always relevant, welcome, and compliant. Wyng is used by more than 250 brands and businesses to build trusting relationships with their customers. Create your own custom interaction or choose from dozens Wyng templates to engage customers, collect data and build trust. More relevant, engaging experiences increase conversion, collect data, build loyalty and increase purchases. Create world-class experiences with your brand in minutes. Instantly personalize and gain insights using accurate, clear zero-party data. Consent-driven, zero-party data produces better results without privacy concerns. Wyng services will help you accelerate your team and use flexible enterprise-grade tools that can keep up with the pace of the market.
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    ODAIA MAPTUAL Reviews
    MAPTUAL, a ODAIA product, looks at the entire customer journey from beginning to end. MAPTUAL uses cutting-edge analytical tools, AI, and ML to deliver predictive insights to pharma commercial departments on a real time basis. This allows for precision targeting, better resource utilization, and commercial agility. All this is in one software-as-a-service (SaaS), package that works with data you already own. This customer insight tool integrates data from both internal and external sources. MAPTUAL uses proprietary algorithms to provide real-time predictive insights to your sales or marketing teams. This will allow them to better allocate their resources and create highly personalized customer engagement. Market drivers can be used to refine customer targeting. As needed, adjust them in real time. To deliver the best experience, measure, optimize and hyper-personalize your message to the HCP using the best channels.
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    Oracle Marketing Reviews
    Increase brand loyalty and business growth. Oracle CX Marketing, part of Oracle Cloud CX, is a comprehensive portfolio of digital marketing tools that helps B2B and B2C marketers use real-time intelligence as well as customer signals to deliver personalized experiences. Connect customer behavior, transactions, and demographics across sales, marketing, service, and back-office applications to create the best possible experience for each person. You can collect data from more sources, apply intelligence at scale, use insights to deliver personalized experiences in those moments that matter. Marketers can use their creativity and intuition to create amazing B2B campaigns and unforgettable customer experiences. Target high-value customers and individuals, optimize lead generation, increase customer retention and growth, and ensure consistent, personal messaging across all channels.
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    Fulcrum Reviews

    Fulcrum

    Fulcrum

    $5,000 per month
    Collecting real-time user behavior data allows you to make better decisions about how to interact with customers. This will allow you to provide relevant messaging and recommendations to your customers. Fulcrum allows you to create in-the moment experiences that increase customer engagement, brand loyalty, and conversion rates. Fulcrum offers solutions for digital agencies and marketing teams. Fulcrum allows you to segment customers and deliver personalized experiences across your marketing channels. This includes content recommendations for customers that will connect them to your brand and keep their loyalty. Fulcrum can personalize campaigns in real-time, allowing for more relevant experiences and increasing conversions. Fulcrum uses AI for real-time identification and response to anonymous customers and known customers to increase engagement and conversion.
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    Revotas Reviews
    Revota's marketing automation platform allows you to orchestrate campaigns based on real-time consumer behaviour. Our platform allows you to run more efficient and effective campaigns across mobile, social, email, and paid search. Leverage the power of Revotas to create an unparalleled customer journey and personalize it at a new level. You can improve the customer experience by using data-driven insights derived from consumer behavior data. Identify your most valuable subscribers and active consumers. Then, deliver targeted messages to boost lifetime value. Use a data-driven, consumer-centric approach to personalize messages at the individual-level. This will increase engagement and loyalty. Predict likely purchasing behavior and use AI in real-time to adjust results based on individual behavior.
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    Actito Reviews

    Actito

    Actito

    $500.00/month
    Actito's Activation Platform will improve the customer and prospect experience at all stages of their journey. Actito's real time personalization and omnichannel automation capabilities allow you to deliver the right message at the right moment through the right channel. Increase conversion and revenue. All your data sources can be gathered and merged in one place to support all engagement tools, in accordance with GDPR. Personalize offers that are relevant and timely to your customer by calling them by name. Actito's rich data model allows you to respond intuitively, accurately, and regardless of how customers prefer to do business. Create unique marketing programs that meet the needs of each customer and maintain a dialogue throughout the relationship. You can't test all your ideas so don't be afraid to try them. Launch imaginative campaigns that convey a clear, personal message at the right time.
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    ArcSpan Reviews
    ArcSpan is a new platform that caters to the needs of the best publishers around the world. Advertisers can get the targeted performance they want while unlocking the maximum value from their audiences. We've integrated key levers for publishers and data owners to achieve revenue operations success and monetization insight in a first-party dataset world. ArcSpan's data solution is designed to complement your existing technology partners. It is specifically designed to maximize addressable audience revenue and maximize fill-rate, yield, brand safety, and eCPM. We have a unique understanding about the challenges and opportunities publishers revenue management teams face in a changing marketplace. Deep adtech expertise: We bring together leaders from the buy-side and sell-side to solve difficult problems.
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    Verix Reviews
    Verix's decision engine empowers business people. It combines human intelligence with AI to enable them to use a wide range of customer data, historical, factual, predictive, and predictive to develop winning strategies and scientifically execute those strategies. This allows for a personalized approach to customer interactions with extraordinary accuracy and explainability in a time-to-value unprecedented. Initial Tovana implementations showed a 20% revenue increase due to optimized customer engagements and a stronger brand market position. This is measured through increased sales, lower HCP churn, and higher sales. Tovana was created to increase self-reliance so that teams are more productive and less dependent on third party resources. Transparency and explanation are key to empowering your sales team. Sales professionals can be empowered with the right insights to engage all HCPs through personalized messaging that addresses their specific needs and is delivered at the most appropriate time.
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    Proem Sports Reviews
    Proem Sports, a leading Customer Data Platform tailored for the sports sector, is a leader in this field. Our platform allows rights holders to consolidate different fan data touchpoints into a single comprehensive system. Proem Sports allows you to create detailed profiles of fans and create segments based on demographic, transactional and behavioral data. This segmentation allows you to create personalized marketing campaigns that resonate and increase engagement with your fans. Our platform allows you to engage the fan universe and monetize first-party data as well as third-party information, fostering deeper connections with your audience. Proem Sports offers you: Unify and transform fan data into actionable insight. Create compelling experiences to drive fan engagement. Build a brand your fans and partners love.
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    Bloom Intelligence Reviews

    Bloom Intelligence

    Bloom Intelligence

    $35 per month
    WiFi marketing software and customer analytics software for restaurant and retail locations. Automated WiFi marketing is now easier than ever with Bloom. For segmented, personalized marketing and customer analytics, Bloom passively collects detailed customer profiles. Online ratings can be improved, churning customers identified, loyalty programs created, and automated email marketing campaigns created. Each campaign will receive detailed ROI reports. Support and training for WiFi marketing by white glove customers
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    SAP Marketing Cloud Reviews
    Customers have the right to decide their own journey. SAP Marketing Cloud delivers on the promise of CRM. Increase revenue and allow customers to discover, engage and buy. Your marketing team can sharpen their focus by leveraging all aspects of customer needs and wants. Combine operational and experiential data to create a single view of customers. Eliminate silos within the organization to unlock the full potential of customer data. Get deeper insight into customers to understand their intent, and predict their behavior. With just a few clicks, you can identify hidden trends and uncover micro-segments to help you shape your marketing strategy. With greater insight and agility, you can build customer trust and strengthen customer relationships. Real-time business intelligence allows for quick analysis and confident decision making across the company. This will delight customers and optimize marketing performance.
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    Poltio Reviews

    Poltio

    Poltio

    $40 per month
    We help top brands connect with, engage with, and learn from their users using interactive content and declared data. Engage your users with useful and interesting interactive content to build a mutually beneficial relationship. You can generate leads by delivering personalized offers and incentives based upon user personas that you create on the fly. Our dashboard and reports allow you to direct user engagement and provide real-time insight. You can also analyze the results with our experts or our dashboard. You can easily create and share engaging, non-intrusive interactive content in your digital channels. Engage your users. With every interaction, you can get to know your users at a deeper level using first-party data. This data is transparent and compliant with GDPR and CCPA. Our SaaS solution is ready to help you launch a powerful ongoing engagement strategy and declare data strategy. Our SaaS platform was built on five years of processing over 10,000,000 engagements.
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    Aislelabs Reviews
    Your guest WiFi can be transformed into a powerful WiFi marketing tool. Your customers will be engaged on a personal level when they have one-click access via Facebook, Twitter and email to your free WiFi. The Aislelabs Connect platform gives you actionable insights into your customers, including their age and gender, location, interests and what they like. Monetize guest WiFi and create multichannel marketing campaigns using email, SMS, social posts, and other channels. Conduct targeted digital advertising for select customer groups. Rule-based marketing platforms allow for personalized, real-time communication. Targeted campaigns and time-sensitive surveys can help you engage your customers using guest WiFi solutions. Your customers will have no trouble logging in to your guest WiFi. Sign-ups that take too long and are tedious will be a thing of past.
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    Ometria Reviews
    Create marketing experiences your customers love. Ometria is an AI-powered customer insight platform and cross-channel marketer. It is the customer data marketing platform for retail. Ometria allows marketers to create personalized experiences for customers throughout their journey. Ometria gathers data from all customer touchpoints in order to create a single profile of each shopper. The platform uses AI to analyze customer behavior, and provides insights that can be used in marketing campaigns. Ometria's marketing platform allows you to create personalized marketing experiences through relevant channels and touchpoints. We get it. It's frustrating to use technology that was not designed to offer customers personalized experiences. It is difficult to predict customer preferences and behavior, and even more difficult to create campaigns that appeal to each individual. Ometria can replace and upgrade your existing ESP to help you create amazing marketing experiences.
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    SAP Customer Data Cloud Reviews
    Turn anonymous visitors into loyal customers. Offer seamless engagements, build trust and deliver personalized digital experiences for customers, partners, businesses, and employees. Offer seamless, personalized B2C engagements. Securely identify and engage customers to build loyalty. Easy user registration makes it easy to quickly sign up customers. Social login workflows can be used to drive personalized engagements. Single sign-on, SAML 2.0 and Open ID Connect data standards and authentication options can improve omnichannel strategies. To deliver personalized, trusted and relevant experiences, you can bridge data silos and create unified customer profiles. SAP Customer Identity and Management solutions for B2B can accelerate time to market, simplify the management of identity lifecycles, and protect against risk.
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    WebMaxy eGrowth Reviews
    WebMaxy eGrowth, an all-in one eCommerce management platform, gives you direct access in a single place to customer data and interactions. It integrates seamlessly your data and tech stack and begins to generate marketing reports. Analyze the different marketing channels you use to determine their contribution to revenue and conversions. Use different attributions models to analyze and make smart investments. Segment your customers to send them personalized messages. Automate your SMS campaigns, WhatsApp campaigns, and Email campaigns to drive more customers to the end-of-the funnel.
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    Qinship Reviews
    Salesforce customers can leverage and maximize customer data with Qinship to create hyper-targeted audiences in real time. All you need to increase revenue and make a profit is one platform. Qinship is an advanced ecommerce marketing platform that empowers B2C businesses to gain deep customer insights and build brand loyalty. Qinship is a cloud-based, secure and scalable solution that allows B2C ecommerce companies to identify, segment, and score customers in real time. This helps increase customer lifetime value. Marketers can market with great relevance, see direct ROI on media spend, and provide a more personal experience to prospects and customers.
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    Markight Reviews

    Markight

    Markight

    €250 per month
    Markight, a retention marketing tool that analyzes customer data, helps eCommerce businesses develop more effective marketing strategies. Based on your customers' buying habits, you can plan marketing, advertising, and promotional campaigns. Optimize your sales strategy by taking into account factors like price, previous sales, and product categories. Data science technology can be used to classify customers and make data-driven business decisions for each segment. Facilitate and accelerate KPI Monitoring by aggregating different business data sources and visualizing them. Markight is a customer analytics platform and a data driven marketing tool that enables sales and marketing managers to make faster and more effective decisions about customers. Markight helps organizations identify and retain their most valuable customers by using customer bundling, data science technology and artificial intelligence.
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    Experian Mosaic Reviews
    Consumers know what they want and want brands to understand them. Marketers must ensure they target the right people to connect with them and win over the competition. Marketers who succeed use a data-driven strategy that goes beyond demographic data and includes behavioral, lifestyle and attitudinal data, are able to target and communicate with consumers at a deeper level. Experian's Mosaic®, USA consumer segmentation portal with 126 million households and over 650 lifestyle- and interest attributes allows marketers to target their ideal audience and communicate directly with them. Mosaic's data segment the US into 19 overarching types and 71 underlying groups. This gives you the insight needed to predict the behavior, attitudes and preferences of your most profitable clients and communicate with them using their preferred channels and with relevant messaging.
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    BlueVenn Reviews

    BlueVenn

    Upland Software

    $2,333 per month
    Customer Data Platform and Omnichannel Marketing hub. Unify all customer interactions across all channels and devices. Deliver personalized, omnichannel experiences that increase customer satisfaction and lifetime value. BlueVenn combines customer data management, compliance, and customer journey orchestration platforms with analytics and machine-learning to deliver highly targeted personalized engagements. Our unique drag-and-drop customer analytics, segmentation, and predictive tools put customer insight at your fingertips. The omnichannel customer journey builder personalizes each customer touchpoint online and offline.
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    Braight Reviews
    Our AI-predictive technologies will help you improve your scoring process and outperform your traditional processes. We provide accurate and unique data on online behavior of customers. Braight's AI Customer Segmentation Solution will help you gain greater insights into the behavior of your customers through intelligent customer segmentation, predictive behavioral analysis and vast quantities of online behavioral data. This solution was developed to increase revenue from cross-selling, by identifying customers who are most likely to convert. Our enhanced segmentation solution allows our clients to segment and target audiences better, allowing a higher level message personalization, and, therefore, a greater response rate to digital campaign. These solutions offer valuable insights into past, present, and future customer behaviors.
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    Netcore Cloud Reviews
    Netcore Customer Engagement and Experience is an intelligent, full-stack platform that allows you to redefine growth. Full-stack growth platform for marketers, product managers, and growth managers. Raman's revolutionary predictive intelligence will help you increase conversion, retention, revenue, and profitability. Netcore delivers a world-class customer experience for marketing and product managers at customer-centric brands. Easy to use, intelligent customer engagement platform that helps you increase conversion and retention. Automate the delivery of personalized campaigns to specific customers. Netcore Customer Engagement eliminates the guesswork from how to engage customers using machine learning-backed data analysis. You can create a single profile by combining data points from every interaction your customer has with you brand across online and offline channels (website, mobile app, and marketing channels).
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    rgOne Reviews
    Redpoint Global's fully integrated solution rgOne gives you a single point for control to connect customer data, and execute marketing campaigns. Your customers will have the ability to receive hyper-personalized, real-time experiences. All information about each customer can be captured. All that's accurate and continuously updated in one Golden Record Your next best offer, message and action. In the context and pace of each customer. Deliver consistent and personalized customer experiences at all touchpoints. You are in complete control with our flexible cloud architecture. You can have a deployment that meets your security requirements and serves your enterprise goals. Transform mass marketing into personalized, real-time marketing. With rgOne's unparalleled capabilities in customer data management and automated machine learning, intelligent orchestration.
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    Bridg Reviews
    Discover the first customer data platform specifically designed for brick-and-mortar retailers and CPG brands. Bridg makes credit and debit cards into loyalty cards. Loyalty tactics are now available to all customers. This allows retailers and CPG companies to have the same rich insights, targeted marketing capabilities and closed loop measurement as digital brands. Bridg's unique offline identity resolution capabilities allow you to tap into industry-leading accuracy levels and match rates. Match transactions to one person, even if customers use different cards online and in-store. Pre-defined dashboards can be used to display core customer behavior. You can also use preferred business intelligence tools or SQL for advanced analytics. Continuous, ongoing transaction updates to customer profiles enable you to uncover timely and relevant insights.
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    D&B Lattice Reviews
    D&B Lattice (formerly Lattice Engines). Marketers need to be able aggregate and consolidate all data and map and organize data by account, buying centre, and contact hierarchies in order to participate in ABM programs. This allows marketers to create targeted campaigns that engage prospects, customers and customers in a meaningful manner. Marketers need AI to predict who will buy, what they will buy, and when. This requires more than scoring accounts. It also means identifying if buying teams have formed, assessing the buying stage, and delivering the next best offer. Personalized campaigns have a 2x higher engagement rate and 3x higher close rates than routine campaigns. AI-powered insights can be used to create targeted messaging for each persona at target accounts and activate them through all channels. ABM programs must ensure that customer data is secure and handled with care. To ensure that data conforms to GDPR and other standards, review all policies of all technology solutions.
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    Segments Reviews

    Segments

    Tresl

    $79 per month
    Automated behavioral segmentation, customer journey mapping and robust reporting. Sync lists from anywhere. The power of a data team within an app. Answer your most complicated marketing questions. To find new opportunities for winning campaigns, you can pivot segments across different dates or customer groups. Plug and play our customer segments in to channels like Google, Facebook, Klaviyo and Klaviyo. You can have one source of truth without having to write a single line code. Segments make data analytics easy for any business owner, whether they are data-savvy or not. Each company, no matter how big or small, should be able to harness data to pursue new possibilities. As part of the LinkedIn data team our job was to target the right users for different campaigns. This activity is affectionately called "list pulls". We stack-ranked users based upon specific criteria and the likelihood of them buying target solutions. Our teams created massive tables that contained hundreds of millions of rows.
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    ciValue Reviews
    Retailers and brands can work together to increase customer value. Omnichannel personalization, retail media and data monetization solutions are available for specialty, drug, and grocery retailers as well as their brands. Data science automation enables self-service customer analytics and targeting. AI-driven, one-to-one marketing interactions across all channels at scale. Collaboration outside the box Monetize your media assets and data. CiValue's retail solution leverages AI to help retailers increase their margins. It enables them to launch their retail media network faster with an end-to-end solution for data management and automated activation, measurement &attribution, and automated activation. Retail media solutions from ciValues enable brands and retailers to identify potential risks and opportunities for advertisements and offers. Using ciValue’s predictive audience-building capabilities, hyper-targeted ads can be created in just a few clicks that match customer preferences and brands' objectives.
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    Amperity Reviews
    Amperity's platform is built for accurate, scalable identity resolution. It promises a complete customer 360 foundation. Learn how Amperity has revolutionized the way brands harness the power and potential of customer data by starting with a novel approach for resolving identities at scale. Transform raw customer data into fuel for your business across marketing, analytics, IT, and more. Avoid the data wrangling, query quagmires. Provide high-impact, accurate insights to your entire organization.
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    Skyfii IO Reviews
    Skyfii IO Platform integrates data intelligence and marketing tools to improve visitor experience by better understanding behavior. Skyfii IO integrates with a variety of digital and physical data sources to give businesses a better understanding of their visitors and allows them to reach them with personalized content across all channels. Guest WiFi - Create a strong customer base and deliver engaging experiences via your WiFi captive portals IO Engage – Automated, data-driven digital marketing suite. Whether you are at your venue or outside, deliver highly targeted multichannel campaigns to your visitors. Engage your visitors via WiFi portals, SMS and Email, as well as Mobile Apps. IO Insight – Combine data from multiple sources to understand visitor behavior and movement.
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    Lexer Reviews
    Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]
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    Vertify Reviews

    Vertify

    Vertify

    $460 per month
    Don't take your data for granted. Use Revenue Operations Intelligence. Vertify can help you speed up revenue generation and increase customer acquisition. Connect your revenue platforms. Complete automation, no coding required. Real-time data connection. Access to 170MM+ ideal B2B customer contacts. Webform optimization can increase inbound leads. Automated cleaning of B2B contact information. Automated impact reports replace spreadsheets. Keep more and target better. Increase revenue generation speed. Stop using more than 5 revenue applications to create reports. You're not seeing the whole picture. You are reducing productivity and revenue.
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    journy.io Reviews

    journy.io

    journy.io

    €200 per month
    Stop sifting through data scattered in different sources to find revenue potential and churn risk. Gather product, subscription, and customer data into journy.io. Discover ideal customer profiles, their preferred product features, then engage with the most promising users and accounts. Learn how to identify key data points and usage patterns that have the greatest impact on acquisition, conversion, growth, and churn. Automate playbooks for specific users in the most/least-promising accounts to achieve conversion, expansion and retention goals. Over time, optimize these plays. Use live-synced, real-time data to orchestrate engagement processes using 3rd-party apps. Using real-time data, journy.io can start email drip campaigns, trigger in-app onboarding sequences or send team notifications via Slack.
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    Spectrum Context Graph Reviews
    Discover a multi-dimensional, shareable view of your customers using innovative knowledge graphs. Create accurate, actionable views centered on the customer. The quality of data about customers defines and shapes interactions, engagement and experiences with customers. High-quality data can provide a single, accurate picture of the customer. It can also help to understand their needs and behavior. Trusted data also reveals the accurate and complete transaction history and contextual information you need to deliver the personalized experience that your customers desire. Break down data silos and barriers, connect difficult-to-access data, and share insights throughout your business. Add context to customer profile, uncover timely actionable insight, and create powerful experience. Spectrum Context Graph gives you the 360-degree views of your customers that you need to grow your business.
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    Zeotap Reviews
    Zeotap is a Customer Intelligence Platform, (CIP). It helps companies better understand their customers to predict their behavior and make more meaningful investments. Our platform allows brands to leverage a core of first-party data to win new clients and grow their customer base. Our modules are independent but integrate and include customer data unification, identity resolution (including in data clean rooms), enrichment, modeling, and activation to more than 100 partners in the marketing ecosystem. Gartner has named us a "Cool Vendor" in 2020 and AdExchanger the "Best Data-Enabling Technology” in 2019. Our platform meets the highest standards for enterprise data privacy and security, including ISO 27001 and CSA STAR. We serve top brands, publishers, and agencies in more than a dozen countries in Europe and North America. Zeotap is also a founding member of ID+, an initiative for universal marketing ID.
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    ZoomInfo MarketingOS Reviews
    Find sales-ready leads by researching relevant keywords and topics on the internet. Access to over 65M+ phone numbers and 150M+ email addresses. You can personalize your account universe using 300+ attributes, insights, and recent activities. Target prospects with targeted social and display advertising campaigns based on their job title, manager level, and department at companies that show buying intent. Target buyers and accounts of high value in your market. Market campaigns can be triggered with industry-leading buyer intention signals, scoops, or technographic data. You can easily plug-and-play your CRM or marketing automation software to target cross-systems. Attract website visitors to take action, convert them to leads, from initiating a conversation to filling out a form. You can engage, nurture, and convert more website visitors using real-time company insights as well as on-page behavior.
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    Tresata Reviews
    Tresata makes big data monetizable with smart software that crunches all your internal data. This software is rapidly expanding and at the intersection of which lies a value that provides an unfair competitive advantage. We only use game-changing technologies if it solves some really large problems. All this is towards a simple goal: to crunch all data to help customers make better decisions.