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Average Ratings 0 Ratings

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features
design
support

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Description

Lytics, the customer-data platform designed for marketers, harnesses the power of first-party information to understand your customers' needs. Lytics' decision engine uses machine-learning to understand your customers' needs. This helps marketers deliver timely, relevant communications across multiple channels. Lytics AI will help you identify the levers that can be pulled to increase results and improve ROI. Engage customers with personalized messages and targeted campaigns that are tailored to their needs. Maximize your impact by predictive marketing strategies that are shaped by the actions of your customers, not your assumptions.

Description

Surfside offers a comprehensive marketing technology solution that consolidates your first-party data from every customer interaction. This system empowers advertisers to gain deeper insights, effectively target, and assess their strategies for influencing both existing and prospective clients. By incorporating location, purchasing history, and demographic information into your customer profiles, you can develop intricate and exclusive target audiences, setting your media buying apart from standard datasets and third-party audiences. You can roll out personalized and focused campaigns across various connected devices, including desktop computers, mobile phones, tablets, OTT, and CTV. With Surfside's proprietary demand-side platform, we focus on individuals who align with your target demographic and campaign objectives. Retail media allows you to reach consumers precisely at the point of purchase. It serves as a dynamic and impactful advertising avenue, providing brands and retailers with innovative methods to boost sales and shape purchasing decisions. This approach not only enhances customer engagement but also fosters a more personalized shopping experience that resonates with today's consumers.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Shopify Yes 
Acoustic Campaign Yes 
AdRoll Yes 
Adobe Commerce No 
Canopy Yes 
Dovetail No 
Dutchie No 
FullContact Yes 
Google Ads Yes 
Google Cloud Platform Yes 
Google Tag Manager Yes 
LiveRamp Yes 
Mapp Marketing Cloud Yes 
Omeda Yes 
RudderStack Yes 
Salesforce Yes 
Segment Yes 
The Trade Desk Yes 
Zapier Yes 

Integrations

Shopify Yes 
Acoustic Campaign No 
AdRoll No 
Adobe Commerce Yes 
Canopy No 
Dovetail Yes 
Dutchie Yes 
FullContact No 
Google Ads No 
Google Cloud Platform No 
Google Tag Manager No 
LiveRamp No 
Mapp Marketing Cloud No 
Omeda No 
RudderStack No 
Salesforce No 
Segment No 
The Trade Desk No 
Zapier No 

Pricing Details

Flexible packages to meet your business needs with tier levels for Starter, Professional, Enterprise plus monthly and annual billing options.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Lytics

Founded

2012

Country

United States

Website

www.lytics.com

Vendor Details

Company Name

Surfside

Country

United States

Website

surfside.io/home

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization Yes 
Predictive Modeling Yes 

Product Features

Cannabis

Administrative / HR Management No 
Business Management No 
CRM No 
Compliance Tracking No 
Cultivation Management No 
Delivery Management No 
Dispensary Management No 
Distribution No 
ERP No 
For Hemp & CBD No 
Inventory Management / Control No 
Lab Testing No 
Manufacturing No 
Payment Processing No 
Point of Sale (POS) No 
Reporting / Analytics No 
Retail Management No 
Sales Tracking No 
Seed to Sale No 
Supplier Management No 
Supply Chain Management No 
Toll Processing No 
Traceability No 
eCommerce / Online Ordering No 

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

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