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Average Ratings 0 Ratings

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features
design
support

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Description

Lytics, the customer-data platform designed for marketers, harnesses the power of first-party information to understand your customers' needs. Lytics' decision engine uses machine-learning to understand your customers' needs. This helps marketers deliver timely, relevant communications across multiple channels. Lytics AI will help you identify the levers that can be pulled to increase results and improve ROI. Engage customers with personalized messages and targeted campaigns that are tailored to their needs. Maximize your impact by predictive marketing strategies that are shaped by the actions of your customers, not your assumptions.

Description

Combining our demand engine with custom audience creation will power growth throughout the buying cycle. In the last decade, vendors of intent data have recycled the same old account-level activities. When everyone is buying from the same pool, there is no competitive advantage. Over the past two decades, we've spent a lot of time building and refining first-party audiences. This has given us unprecedented insights and precision targeting which go beyond generic third-party information. We have solutions that can reach audiences at every stage of the purchasing cycle, regardless of how and where they prefer to engage. We have been building audiences for more than two decades, and although it is much harder to do, the results are a significantly engaged audience. pharosIQ is a global leader for "intent to purchase" lead generation. It provides insights and demand that are essential for B2B marketing and sales success. pharosIQ, with its 40 years of experience, transforms intelligence into meaningful engagements.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Airship Yes 
Amazon Ads Yes 
Amazon Web Services (AWS) Yes 
Amplitude Yes 
Blueshift Yes 
Braze Yes 
Clearbit Yes 
Contentful Yes 
Cordial Yes 
Google Ad Manager Yes 
Google Tag Manager Yes 
Looker Yes 
Maropost Marketing Cloud Yes 
Microsoft Azure Yes 
Salesforce Agentforce Marketing Yes 
Salesforce Marketing Cloud Account Engagement Yes 
Sitecore Yes 
Snapchat Yes 
The Trade Desk Yes 

Integrations

Airship No 
Amazon Ads No 
Amazon Web Services (AWS) No 
Amplitude No 
Blueshift No 
Braze No 
Clearbit No 
Contentful No 
Cordial No 
Google Ad Manager No 
Google Tag Manager No 
Looker No 
Maropost Marketing Cloud No 
Microsoft Azure No 
Salesforce Agentforce Marketing No 
Salesforce Marketing Cloud Account Engagement No 
Sitecore No 
Snapchat No 
The Trade Desk No 

Pricing Details

Flexible packages to meet your business needs with tier levels for Starter, Professional, Enterprise plus monthly and annual billing options.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Lytics

Founded

2012

Country

United States

Website

www.lytics.com

Vendor Details

Company Name

pharosIQ

Founded

2002

Country

United States

Website

pharosiq.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization Yes 
Predictive Modeling Yes 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

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