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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Lytics, the customer-data platform designed for marketers, harnesses the power of first-party information to understand your customers' needs. Lytics' decision engine uses machine-learning to understand your customers' needs. This helps marketers deliver timely, relevant communications across multiple channels. Lytics AI will help you identify the levers that can be pulled to increase results and improve ROI. Engage customers with personalized messages and targeted campaigns that are tailored to their needs. Maximize your impact by predictive marketing strategies that are shaped by the actions of your customers, not your assumptions.

Description

From the very beginning, anticipate future value with Retina, the innovative customer intelligence platform that offers precise customer lifetime value (CLV) insights early in the customer acquisition process. This tool enables real-time optimization of marketing budgets, enhances predictable repeat revenue, and strengthens brand equity by providing the most reliable CLV metrics available. By aligning customer acquisition strategies with CLV, businesses can improve targeting, increase ad relevance, boost conversion rates, and foster customer loyalty. It allows for the creation of lookalike audiences based on the characteristics of your most valuable customers, emphasizing behavioral patterns over mere demographics. By identifying key attributes that correlate with conversion likelihood, Retina helps to reveal the product features that drive desirable customer actions. Furthermore, it supports the development of customer journeys designed to enhance lifetime value and encourages strategic adjustments to maximize the worth of your customer base. By analyzing a sample of your customer data, Retina can generate individualized CLV calculations to qualified clients before any purchase is necessary, ensuring informed decision-making right from the start. Ultimately, this approach empowers businesses to make data-driven marketing decisions that lead to sustained growth and success.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Amazon Web Services (AWS)
Facebook
Looker
Shopify
Adobe Marketo Engage
Amazon Ads
Appreciation Engine
Google
Google Optimize
Google Tag Manager
Marigold Engage+
Mixpanel
NetSuite
Recurly
Sailthru
Salesforce Marketing Cloud Account Engagement
Segment
Tableau
Tealium Customer Data Hub
The Trade Desk

Integrations

Amazon Web Services (AWS)
Facebook
Looker
Shopify
Adobe Marketo Engage
Amazon Ads
Appreciation Engine
Google
Google Optimize
Google Tag Manager
Marigold Engage+
Mixpanel
NetSuite
Recurly
Sailthru
Salesforce Marketing Cloud Account Engagement
Segment
Tableau
Tealium Customer Data Hub
The Trade Desk

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Lytics

Founded

2012

Country

United States

Website

www.lytics.com

Vendor Details

Company Name

Retina

Country

United States

Website

retina.ai/

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Alternatives

Alternatives

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