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Average Ratings 0 Ratings

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Description

ArcSpan is a groundbreaking platform designed specifically to cater to the needs of premier publishers globally. It enables you to extract maximum value from your audience while delivering the advertising targeting capabilities that clients require. Constructed with a foundation that prioritizes publishers and data proprietors, our platform incorporates essential elements for achieving success in revenue operations and gaining insights into monetization in a landscape dominated by first-party data. ArcSpan’s data-driven software seamlessly integrates with your existing technology partners, aiming to enhance addressable audience revenue, eCPM, fill-rate, yield, and brand safety. Our deep understanding of the challenges and opportunities faced by publisher revenue management teams in a rapidly changing market sets us apart. With extensive expertise in adtech, we unite recognized leaders from both the sell-side and buy-side to tackle complex issues head-on, ensuring that our clients are well-equipped to navigate the intricacies of the advertising landscape. This commitment to innovation and collaboration positions ArcSpan as a vital ally for publishers seeking to thrive in the digital age.

Description

Lytics, the customer-data platform designed for marketers, harnesses the power of first-party information to understand your customers' needs. Lytics' decision engine uses machine-learning to understand your customers' needs. This helps marketers deliver timely, relevant communications across multiple channels. Lytics AI will help you identify the levers that can be pulled to increase results and improve ROI. Engage customers with personalized messages and targeted campaigns that are tailored to their needs. Maximize your impact by predictive marketing strategies that are shaped by the actions of your customers, not your assumptions.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acoustic Campaign No 
Amazon Ads No 
Blueshift No 
Braze No 
Google Cloud BigQuery No 
LeadSquared No 
Looker No 
Mapp Marketing Cloud No 
Marigold Engage No 
Mixpanel No 
Oracle Responsys No 
PostUp No 
Pushly No 
ReSci No 
Sitecore No 
Snapchat No 
Swrve No 
Versium REACH No 
iContact No 

Integrations

Acoustic Campaign Yes 
Amazon Ads Yes 
Blueshift Yes 
Braze Yes 
Google Cloud BigQuery Yes 
LeadSquared Yes 
Looker Yes 
Mapp Marketing Cloud Yes 
Marigold Engage Yes 
Mixpanel Yes 
Oracle Responsys Yes 
PostUp Yes 
Pushly Yes 
ReSci Yes 
Sitecore Yes 
Snapchat Yes 
Swrve Yes 
Versium REACH Yes 
iContact Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

Flexible packages to meet your business needs with tier levels for Starter, Professional, Enterprise plus monthly and annual billing options.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

ArcSpan

Founded

2020

Country

United States

Website

www.arcspan.com

Vendor Details

Company Name

Lytics

Founded

2012

Country

United States

Website

www.lytics.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization Yes 
Predictive Modeling Yes 

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