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Charging Does Help Yahoo Make A Profit
Posted by
Hemos
on Sat Nov 16, 2002 10:34 AM
from the well-duh dept.
from the well-duh dept.
Meshach writes "The globe and mail has an article about how yahoo is starting to charge for their email service. Payment is not mandatory but if you don't pay you have many restrictions on your accont. It says that while many are angry about the change enough people are paying that it is helping Yahoo rebound from their slump. This seems like a recent trend in e-business." The conventional wisdom around web stuff that's been free, but converts to pay is that "they die off, no one wants to use it anymore etc etc", but I think what people fail to realize is that for many businesses, less people is *just fine*, if those people are paying.
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Privacy Policy? (Score:4, Interesting)
Re:Privacy Policy? (Score:5, Funny)
Parent
Re:Privacy Policy? (Score:4, Funny)
Parent
Re:Privacy Policy? (Score:3, Insightful)
Exactly. I'm a paid Yahoo mail subscriber and I'm sure they give my information out to everyone under the sun. I didn't realize that way back when I signed up. Now that I've fully read their agreement, I think it stinks, and that's stopped me from going with Yahoo's other services such as DSL or Yahoo auctions.
Yahoo provides a great service -- I don't know why they feel they have to invade your privacy *and* take your money. Because of this, I may not renew my email service next time around. But still, it's better than Hotmail.
Re:Privacy Policy? (Score:2)
Now, the world is a darker place, filled with spammers, and giant databases. I deleted what I could, and unchecked where it mattered.
I am happy that I didn't sign up for Hotmail. Ugh. That's just a ticking time bomb.
Re:Privacy Policy? (Score:5, Interesting)
The really interesting part of all of this is that when Yahoo first started, thier service was exemplary. They were effecient, thoughtful, smart, and they implemented a host of useful resources.
Then, like the vast majority of the dot-com companies, the VCs and big-business types pulled the wool over the eyes of the original founders(people like Jerry Yang). Or, put another way, the original founders sold out. After that happened(about 1 year before the dot-com crash) Yahoo's service has continually degraded. That's about 2 years of constant monotonic degradation of service. Now they're insisting on customers paying for a service that was taken for granted 2 years ago?
Understandably the dot-com business model has all but evaporated in the face of diminished advertising revenue. (Ad companies are paying 1/10th what they used to per ad). This coupled with the fact that the stock inflators have all left town or gone broke, pretty much means that Yahoo has very little to go on. This of course is true of almost all the
It's very unlikely that any of this will change, as consumers are more and more fervently seeking out products that will block advertisments. The latest batch of "pop-up" style advertising techniques has pretty much buried any respect the advertising industry ever had in the mind of the consumer. Said another way, advertisers are paying less and less per ad because they percieve how ofter those ads are being avoided. In turn they insist on "eyeball time" and make even more hostile ads. This in turn increases the consumers anger, and the customer finds even more effective ways to block out all advertisements. It's a cycle that bears very little hope for the advertisement based web-business model.
I would suggest that there is a light at the end of the tunnel. But it requires the vast majority of us to embrace 2 distinct technologies. Wireless broadband [wired.com], and Peer-To-Peer file-sharing, HTTP, and computing [javaworld.com].
Those are big hurdles, but in conjunction they appear to be within our grasp:
1) Wireless broadband means buying a dedicated commodity unit for ~$150(before prices drop) that will provide 10Mbps 24/7(does your telco/cable co offer this?). Most importantly, there is no monthly cost...goodbye $50/month to Bell X.
2) P2P transfer of not only files, but also dynamic content like webpages. This would involve a dramatic paradigm shift away from the current client-server model. But with > 100 10Mbps nodes per square-mile in urban areas, and intelligent caching, there's every reason to suggest this is possible.
The client-server model that the "old internet" has relied on is broken. The ad-revenue cycle is destroying quality of service, shutting down many good sites permanently, and we're losing vast quantities of content in the process.
Currently 99% of the server load is on 1% of the connected machines. Leaving the other 99% of the client base Idle. A small investment of ~$150(about the price of a 2nd harddrive, or a new soundcard) could change all of this. Then those 99% idle client boxes could become very powerful P2P nodes.
This is not the distant future folks, it just takes a catalytic moment to get everyone to buy that 802.11X card. It happened to CD-ROM drives, sound-cards, etc. sooner or later a new standard component is adopted. Then the folks at Dell etc. will include one in every standard box they sell. Hopefully this will happen sooner rather than later. Then the OSS/private sector can build HTTP over P2P(challenging, but not impossible within this infrastructure).
I'm sincerely hoping all of this happens soon, because many great web-sites are going down, and we're losing a lot of good content. There's less and less in that Google cache every day, and we need to change that.
Parent
Advertising is broken... (Score:3, Interesting)
The "old Internet" was funded by government and academic institutions, and commercial activity was forbidden on the backbone. Spam was nonexistent, nobody launched DDoS attacks and few people bothered to forge email addresses, though plenty knew how. Nothing was wrong with the old Internet; it just wasn't mainstream.
The "new Internet" has many more resources online, but we suffer the excesses of commercialism at the same time. Between spam and ad-supported websites, we are bombarded by as much advertising online as in the physical world, if not moreso. And, as in the physical world, we're tired of the constant advertising, and it's losing effectiveness. It's the "new Internet" that's broken, because the advertising business isn't working too well to support most online content.
Maybe it's time we find a way to actually pay for all this content we desire? I'm not sure how best to implement it, but if you were to take the costs involved with providing the most useful services, and divide those costs among the millions upon millions of Internet users, it would probably be fairly cheap on a per-user basis. Maybe it's time for the Internet to find a better way than annoying advertising to sustain itself?
I'm beginning to wonder if marketing isn't a bit like antibiotics -- useful in moderation (to find out about products you didn't know of but would want), but dangerous to overuse (because it generates resistance which makes it become generally lrdd effective), and it doesn't matter if some marketers restrain themselves, because the abusive ones can ruin it for everyone.
I believe the marketing profession has created for itself a Tradegy of the Commons. The incessant advertising on all fronts has lessened the value of all advertising. There's just too much of it. Some marketing is useful to the consumer; if they don't know that a product is out there, they can't buy it, even if they'd like it. Most companies, however, seek to shove their products down the consumers throats with a barrage of advertising. This is counter-productive, and it explains the ever-growing hostility people are beginning to feel towards advertising in general.
I don't see any easy solutions to this, but I have an uneasy feeling that this form of advertising-driven capitalism may be due for a major reckoning, and the results could be ugly...
Subtle. (Score:5, Funny)
I think what people fail to realize is that for many business, less people is *just fine*, if those people are paying.
Hmm. Sounds like we're in for another harangue on the topic of Slashdot subscriptions in the near future.
I'd happily pay, if you guys would promise to use the money to buy some English as a Second Language courses. Maybe a spell checker.
--saint
Re:Subtle. (Score:4, Funny)
What you have to realize is that Slashdot isn't a service. When you pay for a subscription, you're not paying for a service. If that's the way you look at it, you'd be a fool to donate, because the quality of the reporting and the discussions on this site really, really stinks.
You have to think of Slashdot as a charity, like the church or the homeless shelter. By giving to Slashdot, you're helping to keep a bunch of dot-com refugees off the streets and out of the gutters. That's all there is to it.
Which is why nobody subscribes. Charity sucks.
Parent
Re:Subtle. (Score:5, Insightful)
I subscribe to slashdot because I read and use it every day, both for personal and professional reasons. As a (yes, employed) programmer, I appriciate the time and energy it takes to no only write and maintain this site, but also supply it with a constant source of usually interesting and relevent news.
I really couldn't care less if there are typos in headlines - Slashdot (for 4+ years so far) provides me with an insanely inexpensive yet invaluable service. The charity here is not you giving to them, but them giving to you.
Parent
Yes, being a Slashdot editor is a difficult job. (Score:3, Funny)
Yes, being a Slashdot editor is a difficult job. Slashdot is popular because of the intelligence of the stories posted. Yes, the editors don't know English very well, and have a negative attitude, but they are also very good at selecting articles people want to read. See other sites for comparison; the content is mediocre, but spelled correctly.
Re:Subtle. (Score:4, Informative)
Aside from other things, Slashdot does have a spellchecker. It just isn't a grammar checker. It doesn't correct the wrong word spelled correctly (i.e. thing where you meant think). Spellcheckers are limited.
My advice is, if you're reading slashdot for its literary merits, maybe you need to start browsing at -1. In lieu of that, lighten up. And I'm sorry if that sounded harsh, but seriously, if you want to judge slashdot, judge it by what types of stories get posted, by the ensuing conversations, but not by the occasional mistakes of the editors.
Parent
Slightly Offtopic: What does a /. sub get you? (Score:3, Interesting)
Does anyone still contibute?
Re:Slightly Offtopic: What does a /. sub get you? (Score:5, Insightful)
Slashdot definitely has its annoying faults, but there isn't a single website I spend more time on than Slashdot. Sometimes I find myself reloading the front page only a minute after I last viewed it. I am probably the kind of user Slashdot normally hates (frequent reloader), so I am only too happy to pay my share. I'd rather lose $50 than Slashdot, even with all its faults.
Jason.
Parent
Re:Slightly Offtopic: What does a /. sub get you? (Score:3, Interesting)
Yes, basically I was hoping that if I put some money into
All the +4 and +5 posts complaining about Michael and the poor editing I am sure get noticed.
Does it matter if we paid or not? No, it's still Malda's site and he can do what he likes w/it.
The least they could do was change their title from "editors".
If I had money, I would contribute when my subscription runs out. It's not for the lack of ads, it's to keep
Just my worthless
Thats right! (Score:5, Interesting)
Yes, thats the number one thing the dot-com business men and women must understand. You need paying customers in the dot-com industry just like everyone else, volume doesn't help one bit if no one pays anyway.
In other news... (Score:3, Insightful)
common business plan... (Score:3, Interesting)
The problem of going from completely free to charging for the exact same thing is that is ticks off your potential customer base. Therefore the extra's (like Salon or Slashdot's elminating some ads) try to present a 'value added' aspect that makes the rubes reach for their Discover cards.
I'd only be really surprised if that wasn't a "Plan B" from day 1 or if there aren't more of these new billing plans in the future.
Doesn't seem worth it (Score:5, Insightful)
However, I expected that Yahoo was going to offer better service. I would assume that IMAP support, Yahoo not selling your information, etc. would come with this.
There are better email providers, if you're planning on paying money. Take a look at the links on this [emailman.com] page, ofr instance.
I expect MS will collect a lot more users on Hotmail from this...
Why I actually pay for Yahoo! Mail (Score:5, Informative)
The last one is why I choose to go with Yahoo!. My college email account will one day go away. I don't want to use (can't really) my work email for personal correspondence. I'm likely to move around the next couple of years, so my ISP will probably change (so there goes my ISP email account). There are other free email services, but none are as established as Hotmail or Yahoo!. And that's what it came down to. I wanted an email address that I could give out and not worry about it changing in a couple months, or even a couple years. If I decided to move to anywhere in the world, I would still have my Yahoo! email account. None of my other accounts have that stability. Few other online email providers can guarentee that kind of stability. Of course, Yahoo! could go out of business, or could sell off the email business, but that's a risk regardless of what I choose.
Additionally I find that Yahoo!'s spam filter works fairly well for me (better than Hotmail), it's interface is more lightweight than Hotmail, I can even access it via a links or lynx web browser. You can change your privacy policy settings so that you don't get spammed or sold out and the service is always up. I made the decision several months ago and I haven't been disappointed.
Parent
Re:Why I actually pay for Yahoo! Mail (Score:3, Informative)
Re:Why I actually pay for Yahoo! Mail (Score:3, Informative)
*sigh* (Score:5, Funny)
too little too late (Score:2, Interesting)
Remember the egroups buy out debacle? Where Yahoo thought that it could buy out egroups and implement ads in every freakign group message and thought that would somehow encourage more people to use those groups and clik on the ads..
The only ones now that use free email are spammers and scam artists unless yahoo is willing to market to them to get the cash its too little too late..
Look at this way most isps offer web email access.. what does a yahoo email accoutn bring to the table in addtion to this...Nothing!
Re:too little too late (Score:3, Interesting)
Personally I don't see what the fuss is about. Yahoo are not, whatever the article says, removing anything from existing Yahoo Mail users, but they are creating good reasons for people to switch. I've been saying for a long time I'd be happy to pay money for POP3/IMAP access if it means I don't have to sign up for spam (previously the only other option) and now it's available, I intend to do exactly that.
I really hope they make a success of it. The "Ads fund everything" model, as well as being bankrupt anyway, doesn't suit everyone. It certainly doesn't suit me. I find most TV channels here in the US unwatchable, radio is beginning to go the same way - even NPR devotes an unhealthy amount of time to "Morning edition is underwritten by the..." spots - and a significant number of websites have become unnavigatable and unreadable because of an obsession with overloading them with ads. Tried visiting your local news channel's site of late?
I'm willing to stump up cash. I did it for Salon. I'd love to turn off the ads on Yahoo in general, though - POP3/IMAP access aside - this doesn't appear to do much in that area. But it is a step in the right direction. I hope they make a success of it.
Re:too little too late (Score:3, Insightful)
Or- I pay $10 a month, not just for a silly email service, but for an entire webhost including unlimited email
Finally (Score:5, Funny)
1. do this
2. ___________
3. profit!
multiple choice quizzes people keep posting on
Why pay? (Score:2, Interesting)
this just in... (Score:5, Funny)
a new study has confirmed that by charging people, you can get money. this revolutionary new business model is being adapted to other businesses around the world as we speak.
I would pay as well (Score:5, Insightful)
My problem is that the address is from a Freemailer service (GMX [gmx.net]). So if they start to charge for their mail service, and I want to keep my mail address, I will have to pay.
I think that's true for most people using Yahoo's mail service.
Email important? Just get your own domain. (Score:4, Interesting)
I changed my reply-to address to the email on my own domain, dixie-chicks.com, and after a few months, all mail from people I cared to hear from was coming to an email address I controlled. The economics are there:
* 12 euros/year (< us$15 even on a bad day) for a domain name from Gandi.net [gandi.net]. If all you need is email forwarding, stop here -- they have it.
* 6 bucks/month for a web host like the one I use [neologism.com]. Includes no-ad no-popup web space and unlimited web-based email addresses. Not meaning to plug, but they are reliable and cheap.
All together, it's worth $15 a year + $6 a month for a better deal and better service than I'd ever get from Yahoo!.
Parent
It doesn't have to be this way! (Score:5, Interesting)
This is true of anyone offering a service. Now, perhaps the costs (e.g. for my own web page, http://expressivefreedom.org [expressivefreedom.org]) is low enough that the cost is simply donated, but in that sense that cost is recouped from my day job.
The current client server architecture of the web (which BTW stands in start contrast to the underlying peer-to-peer architecture of the internet itself) places almost all of the cost burden on the publisher. The more popular a web site (or email service, or IRC server, or IM servcie, or what have you) the more bandwidth they need to buy, the more servers they need to cluster together, etc. They have no choice but to recoup their costs or stop offering the service, and if advertising is no longer sufficient (costs have outstripped that line of revinue), then customers will start to have to pony up.
But what is often ignored is that there are architectures where the costs are shared and distributed.
USENET was an early implimentation of this (still costly, because ALL the data is copied to ALL of the distributed servers), where everyone doesn't go to ONE server, they go to ONE of THOUSANDS. USENET still carries more data than any single website (even groups.google.com, which is merely an archive, not a stream of information).
FreeNet is a better implimentation, where data which is in demand is replicated to caches closer (in terms of routing metrics) to those wishing to see the data. The originating site bears only the cost of making the inforamtion available (and providing a small portion of their local drive and bandwidth to cache other unrelated data)
Restructure the web on a P2P basis, as FreeNet is doing, and you don't just get the Anonymouty and Uncensorability it was originally designed for, you get the scalability and low cost (regardless of popularity) of participation which the web in its current, client server form, will never enjoy.
FreeNet does dump old information no longer in demand (least popular, oldest first), a la USENET, but that is easily corrected by the one intersted in providing said information
Were Yahoo running on such an architecture, it is likely that their add revinues alone would be more than enough to cover all their costs, and there would be no need to begin charging for their other free services. They might choose to anyway
Unfortunately, there are powerful media interests who do not want to see a world of peers exchanging information, they want to see a new channel by which they can dump their dreck into our minds, while keeping us placidly on the couch where we belong. So, if such a change is going to occur (and with the release of FreeNet 0.5 the software is certainly available and usable), it will have to be because people like us, at the grass roots level, prefer an even playing field to the centralized, "read what we tell you" architecture cable companies, media cartels, Microsoft, and large content providors are tryig to foist upon us instead.
Parent
Misleading Post (Score:5, Informative)
Once again, another overreacting FUD piece on Slashdot. If you read the article you will see that all they are doing is raising the price of their ALREADY pay per use "Yahoo Mail Plus" service, or whatever the name, from 19.95 to 29.95. They are also adding some new features to it like the ability to send email for different domains. They are not "taking away" anything from the standard Yahoo mail service, even though the article tries to paint it that way, by saying that "customers are restricted to 4MB in their inbox", etc. There has always been that restriction on inbox size, and nearly ever WebMail provider has a simmilar restriction. If they didn't then they'd all just become free warez repositories!
Yahoo charging (Score:3, Insightful)
In this example
If you want:
1. Virtually unlimited storage space
2. Mind bending number of filtering options
3. OS / Platform / Device independence
4. No cost or cost included with monthly access charge.
Than go get a POP3 account from your ISP and only be limited by the limitations of the interface your choose to use.
If your ISP does not have such a service, than there are a small number of free unix workspace accounts out there that do offer it.
Yahoo / Hotmail / AOL email all have variations available for this
I'm just waiting for the day when Yahoo makes YahooGroups only send to yahoo addresses. On that day there will likely be an exodus of group participation and a sudden interest in majordomo. If anyone here has tried to follow a mailing list of any particular length via the yahoo web interface they will know what I mean.
To Yahoo's credit, when they recently downgraded new email accounts from 6 megs to 4 of storage, they did grandfather people over the limit in with the old limit rather than the new.
As a longtime Yahoo Mail user... (Score:5, Insightful)
I wanter her to change for a several reasons.
She was on Netscape mail. It sucks over there! No filters, no checking pop mailboxes, spam up the wazoo, and no customiztion. I could send her a message, and she couldn't find it, buried under all the other messages.
Yahoo is good for people who like their own 'space'. You can change up the background, theme, and mail folders - Netscape had no options whatsoever. She now is changing settings all over, and customizing stuff like crazy. This is good, because she's getting less of a 'I hate computers' attitude, and more of a 'This is cool!' attitude. (Every little bit helps ;)
With all the Klez and its ilk, nothing like having all that NOT on my local machine. I don't have to worry about if Norton got his coffee today. Outlook finally doesn't matter since I can check a couple of pop mailboxes too.
Yahoo is making constant visible improvements to the mail system, making it easier to use, spam free, and nicer to look at.
I recommend it highly. And I'm just using the free service!
Now, the Yahoo Groups on the other hand, parcel info out like its methadone. It makes navigating to find a nugget of what you're looking for into a painful experience. I try to avoid YG and Geocities pages whenever possible.
The mail is where its at.
Multi-tiered services (Score:3, Insightful)
I'm relatively cheap so I subscribe to very few web sites (but I do pay for a few). One thing that doesn't work for me is to simply take away the ads. I use Eudora for my email client, and I'm very happy with the ad-sponsered free version. The ads are relatively non-intrusive. So why would I pay for Eudora's ad-free version? There are no additional features, so I don't see the point. As a rule I do not give handouts to such high-tech charities if I don't get significant value in return, so Eudora loses, especially during the advertising downturn.
Web sites and software writers who are contemplating free and premium versions of their products and services need to be sure the free version also provides good value without being obnoxious. Of course, most reputable shareware authors learned this long ago. Don't nag too often or you'll chase away your prospective customers.
Don't confuse a service with something else... (Score:4, Insightful)
They are not charging for content, that is what fails. Many places that gave it away do find themselves in a lurch when they think they can charge for it. The problem most of those sites have is that they don't offer a compelling reason to pay.
Free as a bad business model... (Score:4, Interesting)
However, the catch is that free dry attracts the lowlifes. What happens is that seriously selfish moocher-types come in and split up their wash among 10 dryers at once. Other people get pissed off, some possibly because they wanted to pull the same stunt. Sometimes people even get into fights over this. Now the average guy who just wants to do a wash and dry and go home is thinking, screw this place. And he's the customer that the laundromat wanted all along, but now it's left with the worst customers.
So my friend, said, no way am I putting in free dry. The fact is, the lowlifes drive out the good customers. And businesses are very much concerned about keeping the lowlifes away while catering to the paying customers while staying friendly to the honest-but-not-yet-committed customer. It's a delicate balancing act, and businesses that try to extend themselves to attract customers (e.g., free e-mail) can get abused by the moochers, which can seriously affect costs and threaten the business. So when someone says, "you're going to piss off the people who are getting it for free," the answer will be, "if they were just trying to leech off me, then screw 'em. If they're a good customer, they will be willing to pay a reasonable price."
But... but... (Score:3)
As one who pays for this service... (Score:4, Informative)
Yahoo gives me only 6mb of email space, and constant ads asking me to 'upgrade' my service for *another* $9.99/yr for only 25mb more space!
Everything else on that service is for pay. If I go log in right now (oh yes and turn off Privoxy) even though I am a paid member, I am still faced with a myriad of flash and java ads. Then there is the giant ad at the bottom when you log in telling you that for $29.99 a year you can get more space, and more this and that. Then finally there are two separate links for mail upgrades on the front of the email page.
Worse yet, my wife also pays for an account, but we get no added benefit of having two paid for email addresses.
The only reason I kept this mail address is the same reason you keep cell phones; we have no loyalty to the provider, but isn't it a pain to switch addresses? I've had this email account for years.
And.. what's the alternative? Hotmail? No thanks. One of the reasons I pay Yahoo is because it's cheaper than running my own email, and it's much more reliable than many others. However, I think that their price points for $9.99 are 1999 customer expectations. Everything is obviously throttled and tiered for marketing, and it sucks.
Yahoo is just fine (Score:5, Insightful)
So I was happy.
Whenever it was that yahoo first announced they were no longer offering free POP3 access, I wasn't put off. I know many people were, but really, it was like 10 bucks per year; even my broke-ass can afford that.
True, yahoo mail has a SLEW of spam. But they also add a header XYahooFiltered Bulk to each message with their proprietary filter deems as spam. I've been able (quite easily) to configure Mozilla mail and Evolution to filter based on this header, and dump all the spam in the trash. It works like a charm.
Re:Yahoo is just fine (Score:3, Interesting)
Hedley
A trend? (Score:5, Insightful)
it's a shame that people think everything on the web should be free. it sounds reasonable for them because they are used to it and what they receive is not a good they can hold in their hands.
but it's essential for every business that it has to make a profit somehow. to build all this on advertisement just can't work.
for services like slashdot or google should be paid, by individuals or by groups/governments
just my 2 (unpopular) cents!
HOw much of Yahoo's "sales" are tie-ins? (Score:4, Informative)
Yahoo personal address (Score:4, Informative)
I use it and it is a pretty convenient way to get your _own_ email address and be independent of the email provider. If Yahoo email start to suck, I can host my email myself, but so far it is far more convenient to let Yahoo do it.
What I wonder is how this new pay service works with the personal address service.
I left yahoo because of their charges (Score:3, Informative)
I looked around and found fastmail.fm - an excellent web/IMAP mail provider which integrates flawlessly with outlook or Mozilla/netscape mail. I pay $20/year and get something like 10 times the space I could get for the same price at yahoo. I also get the very cool email alias feature, where people can mail be at anything@myaccount.fastmail.fm. When web sites ask me for my address I sign up as say "slashdot@myaccount.fastmail.fm" - this way when I get spam I can tell who abused sold my email address, and block it based on the To: address.
Anyway, look around, there are many high quality email providers out there who charge much less than yahoo, and provide a heck of a lot more.
-josh
Paying is easy, cancelling is hard (Score:4, Informative)
In short, don't buy any sort of Yahoo premium service. There are plenty of great services out there with better tech support; I recommend using one of those instead.
Customers (Score:4, Interesting)
I once fired 7 customers... and my billable hours went up 35%. Now I was doing about the same amount of work, but was getting 1/3 more money.
Some customers are too expensive to keep if they keep getting a free ride. The 7 in question here kept turning in call backs on things outside the scope of work, and demanding that these items be "fixed" before they would pay for the previous work. Since it's my policy not to bill for work the customer doesn't accept, it was getting too expenseive to let these keep sucking on the tit. So it was Bubh bye for them.
One kept calling back, wanting more work done, and I finally told him that I felt that my competitor could better serve their needs. "But they won't come out to us anymore!" they said. "I won't anymore myself", I said.
Re:I pay (Score:4, Informative)
When web ads started getting too obnoxious, I started running ad blockers. I don't mind ads that stick to the margins where I can notice them or ignore them. I do mind when they make noise just by moving the mouse over them, pop-up over other content, pop-under and force me to click, distract me with animations, or distract me with boobies (in the workplace especially!!!!).
I am amazed that Yahoo would force ads at paying customers. I would never pay for a service that displays disruptive advertising to its subscribers.
Go back to simple magazine-style advertising and I will stop running ad blocking software.
Parent
Yahoo DOES have free POP3 access. (Score:3, Informative)
Yahoo DOES have free POP3 access. Yahoo is like American pharmaceutical companies. They push American customers to the wall, but sell for reasonable prices in other countries.
Yahoo in other countries has free POP3 access.