Crossroads for Intel 123
pillageplunder writes "Businessweek offers a pretty balanced read on what challenges Intel faces in the upcoming year. Rivals Samsung and AMD are making inroads on Intels core businesses, an expected cyclical industry downturn looms next year, and with several critical delays in new (for Intel) markets puts its strategy at risk. A neat read."
Cyclical downturn? (Score:4, Interesting)
Re:Cyclical downturn? (Score:1, Interesting)
Re:Cyclical downturn? (Score:5, Interesting)
What do you hear.... (Score:2, Insightful)
I'm asking the latter because it seems like computers got "good enough" for most business purposes already. But I don't *know* that, it just seems so. Is it really just because of the way business taxes are structured?
Re:What do you hear.... (Score:2)
It's seemed that way since about the P133 with 64M of RAM was a typical business desktop. Unless you're doing numerically intensive computation, any power any uses above that is just for bells and whistles. Hasn't stopped people upgrading tho'.
Re:Cyclical downturn? (Score:5, Informative)
This is in contrast to some businesses which are fairly "noncyclical"--demand is relatively constant over time, regardless of ability to paty. Medical care is a classic example here--people don't decide to hold off on having tha heart attack until they have a better job.
Then, there are some "countercyclical" industries--ones that do BETTER when people have less money to spend. Examples here are businesses that make "inferior" goods--cheaper substitues for more expensive products. They do better when people have less money, because in good economic times, their products are more attractive.
To an extent, there's an aspect of being "cylical" to most businesses, but some are more tied to economic cycles than others. Intel makes a good case for being a very cyclical business--computing upgrades are a fairly discretionary expense, and delaying upgrades is a fairly common response to bad business climates. On the other hand, when the economy picks up, and people have money to spend, getting those computer upgrades they've been meaning to get for awhile becomes more attractive.
Re:Cyclical downturn? (Score:2)
If that is true, I have to wonder about the people that hold this definition. It is completely orthogonal to what I've always imagined "cyclical" to mean.
I suppose "reactive" or some other definition implying direct proportionality to the amount of money being spent would scare the investment marketeers.
Cycle very strongly implies some periodic nature to the swing
Re:Cyclical downturn? (Score:1)
Re:Cyclical downturn? (Score:1)
FPO
Re:Cyclical downturn? (Score:2, Funny)
Re:Cyclical downturn? (Score:2)
I kind of wonder what a Kerry election might do for all this. Not practically, as in Kerry policies, but psychologically to markets and the business community.
Re:Cyclical downturn? (Score:2)
Sure if by "corporations" you mean Bechtel and Halliburton. More money fled the economy after Bush won than ever. 9/11 is a tiny blip on the landslide fall [yahoo.com] of the economy after Bush started looking likely in the polls in 2000.
I think Bush scares the f**k out of business.
Re:Cyclical downturn? (Score:2)
His foreign policy hasn't made Americans popular and has a long-term price tag associated with its wars and occupations, which doesn't make their view of the deficit any rosier.
Re:Cyclical downturn? (Score:1)
One word.. Inventory (Score:5, Interesting)
If you wonder why cant semiconductor companies reduce production, the reason is that when we come out with a chip, ie design a chip there a minimum number which is required for the chip to be profitable. This number is in the range of 500000+ units. Such things are hard to predict. In case of a DSL/cable modem chips the design and conception start one and a half years before release to fab. And six months after that full blown production starts. So we have to know 2 years in advance what to do people want. Its 2 years of R&D by over 100 engineers which leads to a chip. And look at the infrastucture investment. Farms of 100s of 64bit 2GHz+ machines, Ultrasparcs etc., running for 1.5 years simulating, testing, designing.
Get the idea? Chip design is a costly business, and unless market analysts get more accurate instead of being stupidly bullish, this cyclic downturn may be much softerRe:Cyclical downturn? (Score:3, Interesting)
It is relatively simple: any new plant, or major refurbish of an existing plant, adds so much to capacity that demand takes a while to catch up.
If demand grows even slightly less than forecast, Capacity utilization falls, and the company ends up running the pla
Re:Cyclical downturn? (Score:3, Informative)
Re:Cyclical downturn? (Score:4, Interesting)
Maybe I'll do my part next year... (Score:5, Interesting)
And buy a new processor to upgrade my 300Mhz PII I am running here at home. Nahh....it still loads Slashdot just fine. I'll wait till the next generation come out and then buy one of the current chips. (I have been saying that for 4 years now)
Re:Maybe I'll do my part next year... (Score:3, Insightful)
Re:Maybe I'll do my part next year... (Score:4, Insightful)
I would like them to only release chips within a regularly defined cycle of say 500Mhz speed increases rather than release every improvement they can squeeze out of the chip. I think people would find it easier to plan and commit to a purchase this way. I think processors are fast enough now to handle the needs of the vast majority and theres not a great deal to be gained by flooding the market with differerent processor speeds and people _always_ waiting to maybe purchase the next small incremental release.
Umm, no. That wouldn't be a very good idea. The reason, in short, is price discrimination [wikipedia.org]. By having a wide variety of products, they can better milk the customers. And the customers win too, since they can choose which product best matches their requirement. It's a win-win situation, so to speak.
Re:Maybe I'll do my part next year... (Score:2)
Re:Maybe I'll do my part next year... (Score:2)
Re:Maybe I'll do my part next year... (Score:2)
For example, if your computer case supports the ATX form factor you could get an Abit VA-10 motherboard, an AMD Sempron 2400+ boxed CPU (e.g., CPU with CPU fan already installed), and 512 MB of DDR333 DDR-SDRAM for the few hundred dollars I mentioned. The result would be dramatic increases in performance--just the CPU performance will probably be 8-10 times what you have now.
Re:Maybe I'll do my part next year... (Score:2)
Re:Maybe I'll do my part next year... (Score:2)
Maybe the point was more that just because there is always a new processor out there, doesn't mean people are going to buy it. Intel can only sell so many fast processors, for so many years and expect that everyone will want to upgrade.
My point was that since a lot of people currently have 1.5Ghz and faster machines, and there is no software that really NEEDS faster ones (I know high end games run better on faster, but that is not a need, just a desire for most) Why should anyone go buy a 3.5Ghz machine
Is it a neat read... (Score:4, Insightful)
And yes, I didn't RTFA.
Matt Fahrenbacher
Re:Is it a neat read... (Score:5, Funny)
Re:Is it a neat read... (Score:1, Funny)
Please change the opening to "Would you call this insightful?
Competition is good (Score:3, Interesting)
Although Intel is lacking on the 64bit side.
Hmmmm (Score:5, Insightful)
Happened to other comanies, just look at US Steel, in 1918 they represented 3% of the GDP of the US, but they got too big, and eventually competetitors, both at home and abroad ate up most of that.
Re:Hmmmm (Score:5, Insightful)
Re:Hmmmm (Score:2)
BTW, IMHO, Intel is long overdue a good PC CPU. I'd say they have not made one since P3 socketed ones. When I immediately try to talk away anyone who is going to buy a P4 it's not because I hate Intel, just the CPU is crap.
Re:Hmmmm (Score:3, Interesting)
1. Memory.
2. CD, DVD drives and media.
3. Network cards.
4. Hard disk drives.
If one or more of these items were controlled by patents / monopolies; the situation could be alarming... Just wondering - can Intel patent it's chip pin-outs / signal levels (not the internal design) in such a way other mfrs. cannot replicate the function?
-
Re:Hmmmm (Score:1)
I think it would be tough to patent signal levels, but didn't Intel try patenting the socket with the Pentium II?
Re:Hmmmm (Score:1)
So, Yes, Intel can and has patented the pinout and signaling for the P4 processor.
Google is your friend. [justfuckinggoogleit.com]
I agree (Score:1)
Re:I agree (Score:1)
Re:Hmmmm (Score:4, Interesting)
Let's look at Intel and Microsoft. Both rose to dominance because they had a good product at the right time, with good marketing. (I'm a Mac fan, I think windows is sh*t, but there's no denying that Microsoft has made computers more accessible to a wider audience, although Apple has always made the better product.) Now both are having some problems, why? Three main reasons:
1) Everybody targets the leader - if you're the leader in an industry everyone can see your weaknesses and target them to take you down. You're the guy to beat and people are going to try to do that.
2)The leader is big, and knows it - the leader of an industry is typically big, has big sales, big profits. They spend accordingly and build out accordingly, adjusting to lower profits is harder when you're used to them.
3)The leader is typically slower - 3 follows from 2, in that if you're a bigger company its harder for you to change course and take advantage of new ideas and trends. Firstly, your organization is larger and therefore harder to manage. Secondly, your customers tend to hold you more accountable to servicing them, the underdog gets more leeway, because he's the underdog.
So companies tend to start out small, grow, become too big to adjust quickly to a changing environment and then die or breakup. Some companies (IBM is a good example)manage to just fall into decline for a while and then emerge as a power player again, but this is hard to do for several reasons such as regaining customer confidence, having enough money to engineer the turn around, and the difficulty of changing the corporate culture to fit the reinvented company.
Re:Hmmmm (Score:2)
I'll always remember the John Carmak
Now of course WinXP has lost its ways. it only runs on 32-
Re:Hmmmm (Score:1)
Makes me wonder, why not relaunch another small, fast, and agile underdog (or even a swarm of them) to fight with the disrupting ones, one that would have the advantage of a big backer (YOU!), and eventually unfurl the big coporation when it's clear you little puppy is the way to go.
It sure is easier, s
Still... (Score:5, Insightful)
As long as Dell is almost exclusively Intel, then they ought to be just fine. It is Intel's exclusivity agreements that will sustain them in times like these, I'd wager. (Yes, I know Intel's problems aren't just in the desktop market, but I like to over-generalize).
Re:Still... (Score:2)
Re:Still... (Score:2)
Re:Still... (Score:2)
Re:Still... (Score:2)
One other thing they have going for them is that they are extremely quiet. I have what I consider a ve
Xscale (Score:4, Interesting)
As the ARM has had the hugest sales in the world during the last years (not on the desktopm, but everywhere else), this'd just imply that Intel will keep its domination but outside the PC market.
Re:Xscale (Score:2)
But in reality, only the smallest fraction of the market is looking for 64-bit processors. Consider that Dell still sells 256MB PCs, PCs with 1GB in them are still the vast minority, and PCs with more than 1GB are rare indeed. (I know, I know, certain people in certain fields will chime in and talk about how 2GB is a requirement, but they're still in the minority.)
Re:Xscale (Score:1)
more words : Doom , then quake made the public update.
I have no doubt Doom 3 will also influence hardware obsolescence.
Re:Xscale (Score:2)
more words : Doom , then quake made the public update.
I have no doubt Doom 3 will also influence hardware obsolescence.
Doom 3 runs perfectly on a 3GHz PC with 512MB and a good video card. *Perfectly*. This is exactly the setup I've been using, and the game is smooth as silk. Please note that the "ultra" quality setting doesn't count, because it trades an impercptible increase in video quality for a *massive* increase in bandwidth (it doesn't use lossy compression on certain types of mu
Re:Xscale (Score:2)
Dell's bottom end PC's aside, no decent PC should come with less than 512MB RAM. That's just so that you can truly multi-task (why shut down your email and browser when loading Doom 3, for instance?)
Also, 1GB is chump change even in the land of 32 bit computing. 4GB is the max, whether MS can support it or not. 64 bit processing is important for things other than maximum memory access. Photo/sound processing comes to mind, not to mention video editing. That's just for starters.
I'll end this with saying
Re:Xscale (Score:2)
You realize, of course, that the x86 line of processors has *always* supported 64-bit floating point operations (in reality, all operations are 80-bits internally). This goes all the way back to the original 8087 coporocessors
Re:Xscale (Score:2)
Re:Xscale (Score:2)
All Pentium processors have had 64-bit buses from the get-go. No joke. Read the specs.
Re:Xscale (Score:2)
You'll find that with the same memory (DDR200) a single opteron has higher memory bandwidth than the PIV and that moreover this bandwidth scales linearly in MP settings with the number of processors, whereas the Xeon's remains constant.
AMD calls this hypertransport.
x86 architecture still alive thanks to AMD. (Score:5, Insightful)
AMD's groundbreaking Athlon CPU core is far superior to what Intel has, and the Athlon XP showed that you don't need ridiculous clock speeds to get superior overall CPU performance, thanks to the the combination of the very efficient Athlon CPU core and generous on-die L1/L2 CPU memory caches. AMD's decision to put the memory controller onto the CPU die with the Opteron/Athlon 64 CPU's also demonstrates how to get superior CPU performance without running high CPU clock speeds like Intel needs to do with the Pentium 4 CPU's.
Re:x86 architecture still alive thanks to AMD. (Score:1)
Re:x86 architecture still alive thanks to AMD. (Score:1)
Re:x86 architecture still alive thanks to AMD. (Score:2)
Re:x86 architecture still alive thanks to AMD. (Score:2)
The Pentium-M has a number of very interesting technologies. For example, in lower power states, it can actually turn off parts of its caches to save power (effectively meaning it has smaller caches at lower power).
The only thing the Pentium-M isn't strong (strong being measured by computational power per clock speed)
Intel aren't doing that badly in other areas (Score:5, Funny)
Re:Intel aren't doing that badly in other areas (Score:3, Informative)
I hear the pipeline on the P5 is going to be so long that Halliburton want to license it for reconstruction work in Iraq.
Well, you must have heard wrong. The Pentium [arstechnica.com] only has 5 stages. Or did you mean whatever comes after the P4 [amd.com]?
Re:Intel aren't doing that badly in other areas (Score:2)
Lack of vision (Score:3, Insightful)
RDRAM, Itanium, 64-bit extensions for x86, frequency as sole measure of performance,
It should be no surprise that now Intel's future is clouded. They have no one to blame but themselves.
Re:Lack of vision (Score:4, Interesting)
Meanwhile, AMD brought new life to the X86 architecture with a modern developed from scratch CPU design using the Athlon CPU core. Note that AMD's CPU's have truly impressive performance per CPU clock cycle, and AMD's decision to move the memory controller onto the CPU die with the Opteron/Athlon 64 CPU's allows AMD to match the performance of the latest Intel Pentium 4 CPU's without Intel's need to run very high CPU clock speeds.
Re:Lack of vision (Score:3, Insightful)
The biggest fiasco for Intel was the Itanium project, which showed while it was a technically-excellent CPU it also exposed the big problem of lack of software to support the CPU.
I wouldn't say excellent. Itanium is a somewhat competetive cpu in the high end market, but it's far from the original goals of running in circles around the competition. Not to mention that currently Sun and IBM are selling dual-core cpu:s, which Intel isn't.
As I see it, Itanium was a very interesting experiment in cpu archit
Re:Lack of vision (Score:3)
That is true, but Intel's X86 core is still heavily derived from the CPU core pioneered on the Pentium Pro CPU of the middle 1990's. Indeed, the Pentium II/III CPU's were essentially improvements from the PPro CPU core.
Meanwhile, AMD's Athlon CPU core was pretty much developed from the ground up (thanks to their acquisition of NexGen), and because it is close to a clean sheet design ev
Re:Lack of vision (Score:1)
I don't think Intel's goal was to kill the competition in performance alone. I thought their goal was to be "somewhat competetive" in performance and kill them in price/performance. Using their supposedly superior manufacturing capabilities, Intel was to churn out high volu
Re:Lack of vision (Score:2)
I don't think Intel's goal was to kill the competition in performance alone. I thought their goal was to be "somewhat competetive" in performance and kill them in price/performance.
Yes, price/performance was supposed to be the big seller of the Itanium. When Intel started bragging about the Merced in the mid 90:ies the whole project was supposedly based on:
1) The radical VLIW architecture would allow it to run circles around any competition. So at least in Intel marketing, Itanium was supposed to kill
Intel is still making money (Score:2, Informative)
Re:Intel is still making money (Score:2)
That's not how financial markets value companies, otherwise those who made the most money should have the highest Price/earning ratios and vice versa.
In reality, the stock market views company in a dynamic mode; is the company becoming moree productive, or less? does it depend on intellectu
AMD dualcore Opteron (Score:4, Informative)
In other news, there are some benchmarks on AMD's dualcore Opteron: http://episteme.arstechnica.com/eve/ubb.x?a=dl&s=5 0009562&f=174096756&x_id=1097194717&x_subject=Opte ron+dual-core+details+emerge&x_link=http://arstech nica.com&x_ddp=Y/ [arstechnica.com]
It appears AMD designed the Opteron from ground up to be dualcore.
Re:AMD dualcore Opteron (Score:2)
Intel Compilers (Score:2, Informative)
Re:Intel Compilers (Score:3, Informative)
This will only hold true if and when Intel and HP scrap all Itanium plans. Itanium proc
Re:Aren't Intel's compilers simply a "spin off" pr (Score:2)
I think it's just a demo to convince companies to buy the real product: access to intel's algorithms for the compiler developed to optimize instructions historically left to the cpu.
Somewhere within Compaq is a whitepaper describing optimizations available on the alpha platform that need to be either hand-coded or written in as compiler optimizations on the Itanium.
I
Visual C++ .Net (Score:1)
That probably has been true in the past but it looks like Micro$oft is now trying to make money from their compilers. I say that because programmers can no longer purchase the Pro version of Visual C++. Instead, they make you buy the more expensive Visual STUDIO
(Near) future threat to Intel (Score:3, Interesting)
I think IBM will cause more trouble than AMD (Score:3, Informative)
Has anyone realised that it has an MTBF of well over half a century? More computing with less power: if you're running lots of blade servers this chip also solves your other big problem: heat.
The moment IBM comes out with pricing that approache Intel (and, frankly, I would be surprised if that isn't coming) anyone competent enough to work out the real TCO (get the REAL facts
IMHO, in comparison Sun or AMD don't even feature as a threat..
Re:I think IBM will cause more trouble than AMD (Score:1)
Re:I think IBM will cause more trouble than AMD (Score:1)
Intel's and AMD's processors are not valuable just from the performance perspective. What makes them valuable is the huge infrastructure around the x86 architecture: chipsets, mobo makers, support circuits (like CPU power supplies), SOFTWARE, all together.
To dethrone the x86 platform with a Power5 one, IBM would have to win over everybody, not just the nerd drooling over CPU specs.
You truly don't seem to understand the semiconductor industry and what makes it to be like
Re:I think IBM will cause more trouble than AMD (Score:2)
Intel and Sun don't even come close to the IBM kit - and I don't care about chipsets either. I care about what I can do with it.
As for infrastructure - what chip do you reckon powers a Mac? Hint: it starts with a P.
I have found that particular dangers hide in accusing anyone of being dumb witho
Re:I think IBM will cause more trouble than AMD (Score:1)
Who in the real world builds the Apple hardware? The smallest division of Quanta/TW (out of 5-6 groups). Compare that with the large number of OEM/ODMs building for x86.
In terms of computer-related equipment, I think that Apple-specific production is well below 1% of total. So much has been invested in the x86 infrastructure that it'll be damn hard to push it aside and start with something different. There is only th
Rivals Samsung (Score:1, Offtopic)
Doesn't Intel own a (large) share in AMD? (Score:2)
Making inroads? AMD Defeated Intel. HOW? (Score:2, Insightful)
And AMD has been my choice, as well as my companies choice, since 95. For almost 10 years AMD has been the cheaper, faster alternative, duplicating everything the Pentium has done and recently defeating it in most speed tests, forcing Intel to panic by releasing "Su
Cyclical huh, it's so simple now I see the light. (Score:2)
If it's an even year, eg 2004 / 2006 / 2008, the semiconductor industry is waxing, if it's an odd year it must be waning.
Clearly since next year is an odd year, 2005, we can expect a semiconductor slump.
God these stock market types really are clever.
Intel is hard to feel sorry for... (Score:2, Informative)
Re:Intel is hard to feel sorry for... (Score:1)
One way for Intel to come back ... (Score:1)
AMD has really "done the business" with their chips. If I were Intel, I'd be seriously thinking about "leapfrogging", going to 128-bits
Re:One way for Intel to come back ... (Score:2)