Best Epsilon PeopleCloud Alternatives in 2025
Find the top alternatives to Epsilon PeopleCloud currently available. Compare ratings, reviews, pricing, and features of Epsilon PeopleCloud alternatives in 2025. Slashdot lists the best Epsilon PeopleCloud alternatives on the market that offer competing products that are similar to Epsilon PeopleCloud. Sort through Epsilon PeopleCloud alternatives below to make the best choice for your needs
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Segment
Twilio
814 RatingsTwilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Using Twilio Segment, companies can collect, unify and route their customer data into any system. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences. -
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Kochava
Kochava
171 RatingsFounded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement. -
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The Comarch Loyalty Marketing Platform is an innovative solution created to elevate customer loyalty and engagement through dynamic loyalty programs. Designed for businesses across various sectors, this platform enables organizations to cultivate stronger connections with their customers by leveraging data insights and automation. With the Comarch platform, companies can create targeted campaigns that resonate with individual preferences, fostering increased customer retention and brand allegiance. Key functionalities include marketing automation for efficient campaign management, pre-configured customer journeys that ensure smooth interactions, and advanced personalization tools that cater to unique customer behaviors. Furthermore, the platform uses AI-driven analytics to provide deep insights into customer trends. Additional features, such as fraud detection and customizable rewards systems, empower companies to deliver meaningful incentives that encourage repeat business. With 30 years of expertise in executing the most complex loyalty initiatives, Comarch supports some of the world’s most recognized brands, such as Auchan, BP, Carrefour, Heathrow Airport, JetBlue Airlines, Galeries Lafayette, and True Digital.
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Identity Matrix
Identity Matrix
28 RatingsIdentity Matrix helps you increase revenue while spending less. The platform identifies 70% of US web visitors at a person-level. Set up page intent and lead scoring rules, then store them directly in your CRM for direct outreach. With person-level attribution, market-leading contact information, and a full view of the customer journey, Identity Matrix helps you solve marketing's toughest questions: 1. Where is your best traffic coming from? 2. What does the customer journey look like - step by step? 3. How can I contact high-intent, in-market leads? With upcoming GenAI features to help with customer journey analysis, conversion rate optimization suggestions and more, Identity Matrix is the data provider your competitors are switching to. -
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D&B Connect
Dun & Bradstreet
166 RatingsYour first-party data can be used to unlock its full potential. D&B Connect is a self-service, customizable master data management solution that can scale. D&B Connect's family of products can help you eliminate data silos and bring all your data together. Our database contains hundreds of millions records that can be used to enrich, cleanse, and benchmark your data. This creates a single, interconnected source of truth that empowers teams to make better business decisions. With data you can trust, you can drive growth and lower risk. Your sales and marketing teams will be able to align territories with a complete view of account relationships if they have a solid data foundation. Reduce internal conflict and confusion caused by incomplete or poor data. Segmentation and targeting should be strengthened. Personalization and quality of marketing-sourced leads can be improved. Increase accuracy in reporting and ROI analysis. -
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MessageGears
MessageGears
Your modern data warehouse can be used to drive customer engagement and cross channel marketing. This opens up new opportunities for personalized, timely, and relevant messaging that produces real results. You should use all data, not just the ones you've copied to your cloud marketing. Reduce wasteful spending and send more messages across channels. MessageGears stores your data in the same format it is in, so you can get a full suite enterprise marketing tools at a fraction of the cost of a traditional marketing cloud. Segment by MessageGears combines the power and ease of a drag-and-drop segment creator with a segmentation engine that is as fast as your data warehouse. MessageGears Message lets you use any data available in any format to personalize messages for each customer at a scale other email marketing services can't. -
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Wunderkind
Wunderkind
Today's consumer expects more from tech today than it did yesterday. Wunderkind (formerly BounceX) allows you to identify and market to every person who visits your site in real-time. Know your prospects and treat them accordingly. All this without the need for a login. You can automate experiences that get high-intent users buying. If they don't buy, we'll capture their email to help you nurture them. You can send behavioral marketing messages to more people, and connect the buying journey across sessions. You can build a relationship with your visitors and monetize them with high-impact ads that do not interrupt their experience. Place premium ads that deliver exceptional performance. Our units are behaviorally triggered and fully viewable to maximize your RoAS. -
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4Cite
4Cite Marketing
It is essential to correctly identify website visitors in order to use people-based marketing. Once a person is identified, data can be collected about their interests and preferences and converted into consumer insights. These insights enable personalized interactions that result in a high ROI and strong customer relationships. 4Cite is the industry leader when it comes to linking website visits with people. This allows for the capture of more person-based information. 4Cite's data collection layer is fully configured and managed by 4Cite, making it simple to get started with our programs and use them without any maintenance. OneTag, our tagging system, allows deep and wide data capture of all website activity, and email engagement signals without the need for client configuration. Our data capture extends to supporting data elements like email status, product catalogue data, and transactional signal. -
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TransUnion TruAudience
TransUnion
Transform media performance across all channels with the next-generation of identity-driven capabilities. TruAudience™, a suite that combines privacy-first identity resolution with data enrichment, audience targetting and advanced analytics, powers data-driven measurement and marketing. Transform your data strategies with a robust and end-to-end identity source. Reach and engage audiences across all marketing channels. Measure and improve your marketing investments continuously. TruAudience connects data, teams, and marketing platforms to a single identity graph for better results. Target audiences more accurately and personalize experiences on paid and owned media. Adjust media budget allocations, audience targets, creative placements, and publisher placements. -
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Brightloom
Brightloom
To build stronger customer relationships, leverage your data. What are you doing with all that customer data? You can quickly and easily turn your customer data into action, and your customers will return more often and spend more. Imagine if you could predict the next purchase of each customer. Imagine the personalization that this would allow. This is what our predictive models do, and why data science can change the marketing game. We believe predictive personalization should be accessible to all brands, even small startups. We are democratizing data science to allow you to deliver AI-powered personalized experiences for your customers while driving incremental revenue. No PII is required, only customerID and transaction information. Flexible data processing options allow for upload or direct integration. It takes weeks, not months, to get started. Digital marketing leaders built it for digital marketing leaders. -
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Throtle
Throtle
Throtle is a leader in identity and data onboarding. Throtle offers brands and marketers the most accurate 1:1 view of customers thanks to its best-in-class data technology. Throtle is proud to connect people to data and devices accurately, and drive personalized marketing based upon real people. Visit throtle.io for more information. Get the best view of your customers. Throtle provides the best in class onboarding and identity solutions. Identity is dynamic and constantly changing. Consumers are constantly moving between a variety of apps and devices, leaving behind fragmented data trails. Marketers are often left asking: Who is the person behind the screen we're talking with? Recognize and understand your customers across all channels, screens, and stages of their journeys. -
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Lexer
Lexer
Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe] -
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Jebbit
Jebbit
Customers love experiences. All the data you need. You can create beautiful engagements that you can launch anywhere. No code required. Our experiences convert traffic from any device. They also capture data that allows for more sales. Customers are willing to give you their data. Your entire customer base can be used to capture their intentions, preferences, motivations, interests, and other information. Personalize your marketing with meaningful 1-to-1 communications. Ask customers to give you their data. Find out their motivations, preferences, and intentions. Only show them content, products, or offers that are directly relevant to their needs. -
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Tealium Customer Data Hub
Tealium
Tealium Customer Data hub is an advanced platform that unifies, manages, and activates customer data across multiple touchpoints and channels. It allows businesses to create a real-time, cohesive view of their customers by integrating data from mobile apps, websites, and other digital sources. This centralized data center empowers organizations to deliver customized experiences, optimize marketing strategy, and enhance customer interaction. Tealium Customer Data Hub offers robust features such as data collection, audience segmentation and real-time orchestration of data. This allows businesses to transform raw data into actionable insight, driving more effective interactions with customers and improved business outcomes. -
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MarketingConnect
Experian Marketing Services
Consumers today move at lightning speed across devices, channels, and real-world locations in today's hyperconnected, connected world. It can seem almost impossible to keep up with customers and their data in order to deliver relevant experiences. It doesn't have it to. MarketingConnect by Experian Marketing Services identifies customers to create a complete customer profile. This profile connects multiple touchpoints and transcends channels and devices. It also combines offline and digital behavior. This creates a persistent, privacy-compliant identity that covers all aspects a consumer's daily life. Unify disparate data points across offline and internet touchpoints to create a comprehensive picture of your best customers or prospects. Marketers can use our people-based graph, which is based on over 50 years worth of referential data to accurately and consistently connect real people and households with data points. -
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AWS Entity Resolution
Amazon
Create entity resolution workflows within minutes, not months. Configure advanced matching to improve data accuracy according to your business needs. By reading records in their original location, you can protect your data and minimize the movement of it. AWS Entity Resolver helps you link and match related records without having to build custom solutions. Use flexible, configurable machine-learning (ML) and rules-based techniques to optimize matching records based on your needs. Duplicate related records for better information analysis, to prepare your data for AI model training and to improve your business outcomes. Applying unified insights to advertising and marketing campaigns as well as customer support cases and loyalty programs and ecommerce will help you deliver more relevant experiences. Connect SKUs or UPCs to a unified record of products for better tracking across stores and supply chain. -
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Infutor TrueSource
Infutor TrueSource
In recent years, the volume of consumer data signals have increased dramatically. This has made it more important for marketers to connect these disparate digital and offline identity indicators in a cohesive manner. Identity graphs, a single database that contains this consumer data, play an important role as a master source for truth. Infutor's TrueSource™ Identity Graph provides the most comprehensive collection of consumer data and intelligence to make omnichannel engagement personal and measureably effective. Our ID graph is secure and privacy-compliant, allowing you to create relevant, real time experiences for every channel that people interact with your brand. To add significant value to your customer and prospect interactions, leverage our TrueSource™, Identity Graph. Instantly verify consumer identities via API. -
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Tilores
Tilores
Tilores' API allows data-driven companies to create a unified view of their customers across all their systems. They can build real-time solutions that manage risk, uncover fraud and deliver personalized digital experiences without the engineering complexity. It is difficult to plan, report, and align your business when you have inconsistent, incomplete, or out-of date customer data. To make the most of customer data, businesses must first standardize their schemas and then combine new and historical data. Even then, it is often necessary to dedicate development resources in order to build on top of unified data. Instead, unified data from each department should be synced to the source system of each department, making each system an independent source of truth. Only then can businesses manage risk, uncover fraud and better serve customers. Transform scattered and siloed data about customers into a unified Customer 360-degree view. -
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Senzing
Senzing
Senzing® entity resolution API software provides the most advanced, affordable, and easy-to-use data matching and relationship detection capabilities available. With Senzing software, you can automatically resolve records about people, organizations and their relationships in real time as new data is received. The highly accurate and complete views Senzing software delivers allow you to reduce costs and enable new revenue opportunities. Senzing provides a set of libraries that that can be deployed on premises or in the cloud, in a variety of ways, depending on your architecture and environment requirements. Data remains in your ecosystem and never flows to Senzing, Inc. Minimal data preparation is required when and no tuning, training or entity resolution experts are needed. A free proof of concept can be completed in about six hours on AWS or bare metal. You can try the Senzing API on up to 100K records for free. -
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Tapad
Tapad
Tapad has partnered brands to maximize their digital marketing investments for years to come by creating the strongest global cross-device digital identification graph. Tapad Graph allows marketers to identify a brand customer, or related household, across multiple devices. This unlocks key use cases for programmatic targeting, media measurement and personalization globally. With a better understanding and connection to consumers across all devices, you can connect with them via multiple touch points. Reach more consumers with more digital IDs. Scale to new, undiscovered customers. Expand your reach by combining your existing data with new devices. You can customize your messages across earned, paid, and programmatic efforts. Tapad works with brands and agencies to ingest device identifications from their platforms, data stacks, and expand their graph with new devices at the household or individual level. -
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Akamai Identity Cloud
Akamai Technologies
You can create seamless, personalized customer experiences that don't compromise security. Akamai Identity Cloud, a cloud-native SaaS solution, simplifies customer access and identity management (CIAM). Identity Cloud is designed for consumers and provides the infrastructure to manage millions of customers. It comes with customizable registration, authentication, SSO and consent management, easy integration to your MarTech ecosystem and powerful data analytics. Enhanced customer data protection simplifies compliance with privacy regulations without compromising customer experience. Identity Cloud is a solution for mission-critical applications where scale, performance and customer experience are paramount. SSO allows for omnichannel access and a variety of authentication methods including social login, directory service, and OIDC. -
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Eyeota
Eyeota
We provide marketers with privacy-compliant, addressable audience data to help them reach new customers, improve marketing analytics, gain deeper insights, and boost the performance of omnichannel campaigns. Identify, engage, and reach your best customers through digital touchpoints. Unlock your data's value for business growth. With a better understanding of audience data and consumer profiles, you can improve your marketing and advertising campaigns. Connect directly with one of our audience specialists to determine and build the most effective audience plan for your campaign goals. Eyeota, the global leader in audiences for insights, targeting, and personalization, removes the barriers created by data silos, and integrates across all digital channels and categories. Eyeota combines online and offline identifiers into powerful audience-targeting information for B2B brands and B2C advertisers. -
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FICO®, Identity Resolution Engine scans disparate and isolated data sources to find connections between people, places and events that could indicate money-laundering and fraud. Fuzzy matching algorithms are used to enhance detection, while graph analytics visualizes the connections between accounts in real-time for both pre-book and post-book detection. You can link an application to other applications or accounts by using data points. Automate ongoing analysis of accounts based on their risk profile to discover links that are apparent post-book. Using relationship-driven predictive analytics, identify and prioritize organized fraud and criminal activity. Perform sophisticated link analysis and conduct federated searches on uncleansed data. Use sophisticated query tools to visualize with link charts.
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Incentive Solutions
Incentive Solutions
We understand that selling through the channel can be difficult and it can be hard to build customer loyalty among your channel partner. We have loyalty programs that help you understand your market and connect with your channel partners. They also reward your loyalty. Our customer loyalty programs are specifically designed to help you. Your channel will help you gain visibility. Find out who your customers are, and what products they're purchasing. Show the ROI of your marketing dollars. Our account teams are ROI Certified, and can demonstrate the value of your program. With performance data and reports, you can build a flexible and scalable incentive program. Gather customer data that you wouldn't otherwise see at the point of sale or submission of a rebate. Instantly send SPIFF and rebate payouts via single-use or rechargeable debit cards. -
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Voyado
Voyado
You must get to know your customers in order to provide the best and most relevant experience for them. There is only one way to do this: through customer data. Voyado provides the data, insights, and tools that you need to communicate with precision. Voyado is the best platform to help retailers grow their business. There is no better platform to increase customer loyalty in retail. We can confidently say that because we have been solely focused on Voyado's development for the retailer. Energy flows where attention is paid - so to say. Voyado should be used by customers without the need for consultants. This powerful platform is easy to use and implement. It's also really fun to use, according to our customers. We are referring to the care and support that we will provide you as a customer because it is 100 % true. -
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Terminus
Terminus Software
We empower high-performing go-to-market teams™. Transform the way your company generates revenues. Terminus is for sales and marketing professionals who care more about generating revenues than generating leads. Terminus' Data Studio is the foundation of Terminus. You can use this data studio to quickly understand and prioritize the right targets using firmographic, intention, engagement, psychographic, and relationship data. Terminus allows you to send personalized messages to the right audience, no matter where they may be. You can create consistent experiences across all channels, including chat, email, social advertising, chat, and email personalization. Terminus seamlessly pulls together all your account data to keep your go-to market teams aligned, from the first touch through renewal and expansion. Automate sales to alert them to meaningful engagements, centralize information about accounts, and provide better pipeline prediction to help accelerate opportunities. -
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Customers have the right to decide their own journey. SAP Marketing Cloud delivers on the promise of CRM. Increase revenue and allow customers to discover, engage and buy. Your marketing team can sharpen their focus by leveraging all aspects of customer needs and wants. Combine operational and experiential data to create a single view of customers. Eliminate silos within the organization to unlock the full potential of customer data. Get deeper insight into customers to understand their intent, and predict their behavior. With just a few clicks, you can identify hidden trends and uncover micro-segments to help you shape your marketing strategy. With greater insight and agility, you can build customer trust and strengthen customer relationships. Real-time business intelligence allows for quick analysis and confident decision making across the company. This will delight customers and optimize marketing performance.
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Oracle Marketing
Oracle
1 RatingIncrease brand loyalty and business growth. Oracle CX Marketing, part of Oracle Cloud CX, is a comprehensive portfolio of digital marketing tools that helps B2B and B2C marketers use real-time intelligence as well as customer signals to deliver personalized experiences. Connect customer behavior, transactions, and demographics across sales, marketing, service, and back-office applications to create the best possible experience for each person. You can collect data from more sources, apply intelligence at scale, use insights to deliver personalized experiences in those moments that matter. Marketers can use their creativity and intuition to create amazing B2B campaigns and unforgettable customer experiences. Target high-value customers and individuals, optimize lead generation, increase customer retention and growth, and ensure consistent, personal messaging across all channels. -
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RightMessage
RightMessage
$99.00/month Beautiful, personal surveys, quizzes, or opt-in forms. Segment your email list and convert more subscribers. RightMessage allows you to identify who is on your website, what their interests are, and what they need. It then displays highly personalized, non-invasive CTAs or lead magnets that convert 22% more than before. Your site visitors will find the most relevant and high-converting opt-in forms and CTAs through personalized CTAs. You can learn about your website visitors and what they are looking for so you can provide a personalized experience. We will sync the information we gather about your visitors to your email marketing database to allow you to send more personalized emails. Engage and present your email list subscribers and leads with products or services that best suit their needs. To personalize your opt-ins, use the data you already know about each subscriber. -
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Coveo
Coveo
360deg relevancy across Websites, Ecommerce and Service. Every interaction, recommendation, search is made better. We help businesses deliver the experiences people want. The Coveo Relevance Cloud is the first step to relevant search. Self-optimizing AI allows you to harness the power of every click and query. You can deliver better experiences by noticing search relevance from Day 1. Then scale to full 360 degree relevance. Every query and click tells you what your customer wants. You'll be able to provide relevant product results and product and content recommendations that customers will want to 'add it to cart'. With AI-powered customer self service and AI-assisted agent answers, connect each customer to the most relevant answers quicker. -
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Snapcommerce
Snapcommerce
Snapcommerce is the future of mobile commerce. We use messaging to help customers find and purchase the right product at the right cost. This allows them to save time and money while focusing on what is most important to them. The future of mobile commerce is here! Snapcommerce uses messaging to help customers find products at the right price. We will surpass $1 Billion in mobile sales by 2021. Snapcommerce offers a new way for price-conscious consumers to shop on their smartphones. Snapcommerce makes it easy to find the right item at the right cost by simply sending a message. Marketing and promotions can often cost a merchant more than the item's cost to reach customers and drive sales. Snapcommerce can generate and deliver personalized deal recommendations to each customer. -
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Intent IQ
Intent IQ
Intent IQ is a pioneer in identity resolution. It allows its partners to confidently identify clients or prospects who interact with their websites, apps, and brick and mortar establishments. This can be done via their various screens, or in person. Intent IQ privacy friendly solutions use its signature Identity Device Graph - deterministic accuracy and probabilistic scale, real time across multiple environments, including cookieless, MAIDless, and CTV. Intent IQ is a pioneer in identity resolution, allowing its partners to confidently identify clients or prospects who interact with their websites, apps, and brick and mortar establishments. This can be done via their various screens, or in person. The media ecosystem, financial institutions, and retailers are all beneficiaries. Intent IQ is the leading provider of identity resolution technology, addressing the most pressing issues of IDFA and third party cookie deprecation. -
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Relay42
Relay42
Intelligent Journey Orchestration, a data-driven marketing strategy, mirrors customer behavior across all channels to provide true one-to-1 personalization throughout the customer journey. Marketing used to drive the customer journey. We live and work in a digital world that puts customers at the center of everything. It's no longer enough for businesses to meet customer demand. Businesses must also find ways to anticipate customer needs and respond to them before they are expressed. Companies that place customers at the heart of all they do are likely to earn customer loyalty. Marketing departments are judged on their ability to acquire customers, upsell and cross-sell, as well as build customer loyalty and retention over a lifetime. Businesses have known for a long time that these activities are merely a scattershot, best guess marketing approach. -
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Stirista
Stirista
The world's first real time cookie-less identity graph powers data, activation and attribution. Stirista is here! We help you to improve your first party data, and get new customers with addressable multichannel campaigns. Our industry-leading identity spine allows you to quickly onboard data and get campaigns up and running quickly - from CTV, display to social media and email. All this with real-time attribution across all your digital - as well as physical - footprints. Our Identity Graph updates in real time as individuals navigate their daily lives across digital and physical footprints - even CTV. No more wasted advertising dollars. No more missed personalization. -
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Informatica MDM
Informatica
Our multidomain, market-leading solution supports any master domain, implementation style, or use case. It can be used in the cloud or on premises. Integrates best-in class data integration, data quality management and data privacy. Trusted views of master data that are critical to business operations allow you to tackle complex issues head-on. Automatedly link master, transaction, or interaction data relationships across master domains. Contact data verification, B2B enrichment and B2C enrichment services increase data accuracy. With one click, update multiple master data records, dynamic models, and collaborative workflows. AI-powered match tuning, rule recommendations and optimization can reduce maintenance costs and speed up deployment. Use pre-configured, highly granular charts or dashboards to increase productivity. With trusted, relevant data, you can create high-quality data that will help you improve your business results. -
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Velocidi
Velocidi
Velocidi is an e-commerce marketing solution that provides first-party audience solutions. Velocidi is used by brands and agencies to automatically segment their first-party audiences on major platforms for strategic marketing. Velocidi's award winning technology uses machine learning to predict customer behavior, creating highly targeted segments for campaigns that maximize revenue growth. -
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Retention.com
Retention.com
$99 per monthOur retention solutions can help you increase audience growth, reclaim abandoned revenues, and reactivate audiences that have lapsed across all channels. What if Jane Doe logs in to your email list from her desk at work, but then she goes on her mobile phone and visits your website that evening. She adds your products to her cart but doesn't buy. Jane's anonymous phone means that you have no way of sending Jane an abandoned cart flow. This (and other segments of unidentified abandoners) can generate up to 10x additional revenue that is now lost. Retention.com's Reclaim allows you to leverage industry-leading Identity Resolution technology in order to increase your Browse Product and Cart Abandonment SMS revenue and Email flow revenue up to 10x. Implementation takes only hours and not months. Onboarding is fast and easy. There are no managed services you don't require. Just the technology that you want to instantly scale up your abandonment flows for provable, "set-it-and-forget-it" ROI. -
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Lifesight
Lifesight
Lifesight is a unified marketing measurement platform that helps marketers move away from inaccurate attribution that leads to misallocated budgets & wasted ad spend. Lifesight leverages modern measurement techniques like marketing mix modeling, incrementality testing & causal attribution to help them make better decisions that result in sustainable & profitable growth. Our core features: Data centralization & operationalization: Eliminate data silos, data quality issues and inconsistencies so you get the right insights every time. Marketing effectiveness measurement: Measure the true causal impact of online and offline marketing on all sales so you can make the right decisions. Planning, forecasting & optimization: Achieve your marketing goals with predictability & confidence with AI-powered insights. Marketing intelligence & analytics: Navigate your way to profitable growth by blending marketing & finance to deliver continuous improvements. Lifesight offers full-funnel measurement for every industry: Ecommerce, Retail, Agencies, gaming, entertainment, B2B SaaS and Travel & lifestyle. Learn more at lifesight.io -
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Unboxing
UnDigital
Unboxing Marketing Automation will dramatically increase customer retention and revenue. Your fulfillment center will automatically drop the perfect marketing message and CTA to every customer on e-commerce. Your fulfillment center will automatically drop the perfect marketing message along with the CTA to every e-commerce customer in their package. Pre-printed marketing inserts won't be stored again by your operations team. Marketers can easily increase customer conversions with 100% attribution. Daily reporting of the number of outgoing Impressions as well as conversions by campaign. UnDigital allows you to create e-commerce packages that mimic your digital marketing channels. The impression is a personalized, physical print. There is no need to communicate with your operations team. All personalized inserts customers receive in their packages are controlled by you. -
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BDEX Omni IQ uses AI to help you find more customers just like your ideal clients. The BDEX Identity Graph, uses a vast network of SDKs, app publishers, and primary data sources to help companies identify consumers across all channels. It authenticates over 470 million hashed email-MAID-IP matches linked to 113M households across the US each month. BDEX is the only identity platform that guarantees all IDs are linked to real people and removes all IDs linked to bots, click farms, and other forms of ad fraud, as well as all temporary IDs due to Apple's ATT/DoNotTrack. Nominated as the top Identity Technology by AdExchanger, BDEX can help you improve your targeting and reach more customers.
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Zeotap
Zeotap
Zeotap is a Customer Intelligence Platform, (CIP). It helps companies better understand their customers to predict their behavior and make more meaningful investments. Our platform allows brands to leverage a core of first-party data to win new clients and grow their customer base. Our modules are independent but integrate and include customer data unification, identity resolution (including in data clean rooms), enrichment, modeling, and activation to more than 100 partners in the marketing ecosystem. Gartner has named us a "Cool Vendor" in 2020 and AdExchanger the "Best Data-Enabling Technology” in 2019. Our platform meets the highest standards for enterprise data privacy and security, including ISO 27001 and CSA STAR. We serve top brands, publishers, and agencies in more than a dozen countries in Europe and North America. Zeotap is also a founding member of ID+, an initiative for universal marketing ID. -
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HealthVerity Census
HealthVerity
You can instantly master and link data in real time to resolve patient identity. Life sciences organizations can transform protected health information into universal, deidentified HealthVerity IDs. This allows them to accurately build and share the patient's journey across multiple partner datasets while also creating a single source for patient identity. To better understand the patient journey across departments, enable internal enterprise data sharing. External data exchange is possible with patient registries and health insurers, as well as other companion companies. The first step towards a data strategy that is based on data activation, data interoperability, and patient longitudinality is HealthVerity Census. It uses a state of the art PaaS de-identification system to activate both internal and external touch points, and data that is isolated in silos throughout the enterprise. -
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TADA
TADA
We help businesses improve sustainability by retaining their customers better. We go #BeyondLoyalty. Our platform helps you retain customers longer using memberships, subscriptions, referrals, digital rewards & more. TADA is an end-to-end customer retention platform that allows businesses to increase growth, improve sustainability, maximize Customer Lifetime Value, and accelerate their business's ability to grow. Our network also allows us to connect businesses together. How does it work? We offer a customized business assessment and a product demo to help you identify the ways your brand can improve sustainability by enabling businesses to retain customers better. Once we have found the right solution, we work closely with you to integrate our customer retention system and get you up-and-running! -
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CustomerLabs CDP, a cloud-based digital marketing platform, helps agencies, SaaS, and Ecommerce marketers track, identify segment, sync, sync, and analyze their customer data. The platform allows marketers to create personalized campaigns across channels and without any developer dependency. Track and collect customer data from your website, app CRM, email, service, and offline channels. Identity resolution allows you to map anonymous users across platforms and gain a 360-degree view of your customers. To trigger timely messages across channels, create customer segments based upon behavior, demographics, and user traits. This customer data can be seamlessly synchronized with your existing marketing tools, such as Google Analytics and Google Adwords. CustomerLabs CDP allows you to capture accurate customer data and support your marketing decisions.
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Delivr
Delivr
Delivr is an identity resolution platform which empowers businesses to access and collaborate on their data confidently across any platform. Delivr supports many use cases that help companies better understand their zero-party data-driven audiences and engage them. The first identity resolution platform to allow companies to optimize their go-to market. Businesses can find predictable, scalable growth processes. You can better understand your audience with closed-loop attribution and zero-party data. Our identity resolution platform leverages innovative strategies in data privacy and ethics, enterprise identity, and enterprise identity, to power your ecosystem. You can better understand your audience with closed-loop attribution and zero-party data. -
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Thanx
Thanx
Data-driven marketing doesn't require a degree in data science. Thanx provides automation for what works, recommendations on what to do next, and simple-to-use tools for test. Built for flexibility and predictability to meet your rapidly changing needs. Thanx is a trusted backbone for your digital evolution. With a rapid launch time and more than 400+ deployments, Thanx has the fastest time to deploy. Anonymous orders and loyalty programs that require guests to upload a receipt or swipe a credit card result in fewer customers and more missed sales. Thanx purchases are automatically captured when members make online purchases or swipe credit cards. This ease for guests means that you can capture more data. Our intuitive content management system (CMS) makes it easy to update digital experiences at any time. We also offer a fixed development fee that ensures you never have to pay another mobile app upgrade. -
47
Eulerian
Eulerian
Learn how to optimize the performance of every $ spent in your marketing campaigns with Identity resolution and a complete digital marketing optimization solution, activation toattribution. Your business will gain more value. You can improve your real-time performance marketing by leveraging activation and attribution in the same workspace. Our integrated toolset allows for seamless workflows that will improve your ability to activate quickly. No more identity issues in your customer journey. All your data is matched at the user level. This includes digital campaign interactions, multi-device journeys and in-store purchases. To activate profitable marketing campaigns using your media platforms, leverage improved accuracy in your audience targeting. Automation allows you to save time in activation orchestration. Select the right media platform to invest. -
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NetOwl EntityMatcher
NetOwl
NetOwl EntityMatcher offers fast, accurate, and scalable identity resolution. It is based on similarities in entity names as well as other key attributes such address, date of birth, birthplace, nationality, and address. Social network information, such as spouse, associate, employer, and so forth, can also be used to determine identity. NetOwl can resolve identity based on any combination or attributes of entity records. It uses its proprietary search engine and indexing engine to combine evidence from multiple matching attributes in an intuitive, robust, scalable and intuitive manner. You can implement application-specific business rules by determining which combination of record attributes should match and assigning weights to each attribute. NetOwl uses NetOwl NameMatcher (a machine learning-based multilingual, multilingual name matching product), to facilitate sophisticated name matching of different entity types. -
49
Apex Loyalty
Apex Loyalty
Apex Loyalty App helps your brand connect with existing channel customers and engage them in a way that rewards them for being your business partners. Apex Loyalty allows brands to stay connected with their channel partners and create brand advocacy. -
50
Salesforce Marketing Cloud Personalization
Salesforce
AI and real-time analytics can be used to personalize the customer experience and optimize conversions. Our personalization engine allows you to treat each customer as an individual, and maximize ROI on your marketing campaigns. Create personalized experiences using machine learning and AI. Customize everything from webpages to product recommendations, content and more. Using a combination of real-time data and historical customer information, tailor each customer experience to drive a specific KPI. This can range from customer acquisition to retention. Machine learning can improve page personalization, influencing CTAs such as banners and pop-ups. You can test and target your customers' browsing speed, with personalization decisions occurring in milliseconds. Use AI to synthesize data from in-the moment intent and past business engagements, to identify customer affinities and interests.