Segment Description

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Using Twilio Segment, companies can collect, unify and route their customer data into any system. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

Pricing

Pricing Starts At:
$120 per month
Free Version:
Yes
Free Trial:
Yes
See Pricing Details

Integrations

API:
Yes, Segment has an API
View Integrations

Reviews - 2 Verified Reviews

Total
ease
features
design
support
See More Reviews Write a Review

Company Details

Company:
Twilio Inc.
Year Founded:
2011
Headquarters:
worldwide
Website:
segment.com
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Media

Play Video Segment Screenshot 1 Segment Screenshot 2

Product Details

Platforms
SaaS
iPhone
iPad
Android
Type of Training
Documentation
Customer Support
Phone Support
Online

Segment Features and Options

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Management Software

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Personalization Software

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Master Data Management Software

Data Governance
Data Masking
Data Source Integrations
Hierarchy Management
Match & Merge
Metadata Management
Multi-Domain
Process Management
Relationship Mapping
Visualization

Data Quality Software

Address Validation
Data Deduplication
Data Discovery
Data Profililng
Master Data Management
Match & Merge
Metadata Management

Account Based Marketing Software

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Data Governance Software

Access Control
Data Discovery
Data Mapping
Data Profiling
Deletion Management
Email Management
Policy Management
Process Management
Roles Management
Storage Management

eCommerce Software

CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates

Data Privacy Management Software

Access Control
CCPA Compliance
Consent Management
Data Mapping
GDPR Compliance
Incident Management
PIA / DPIA
Policy Management
Risk Management
Sensitive Data Identification

Consent Management Platforms

Additional Users / Permissions
Automatic Cookie-Blocking
CCPA Compliance
CMS Integration
Cookie Crawling
Design/Branding Customization
Fingerprinting
GDPR Compliance
IAB Compliance
Reporting / Analytics
Responsive Design
Subdomains Compatibility
Tag Manager Integration
Whitelabel Solution

Product Analytics Software

Attribution
Automatic Data Capture
Churn Reporting
Customer Feedback Collection
Customer Guidance
Customer Journey Analytics
Data Export
Data History Retention
Data Labeling
Product Engagement Scoring
Real-Time Data Analysis
Touchpoint Analytics
User Segmentation

Segment Lists

Segment User Reviews

Write a Review
  • Name: Ayush G.
    Job Title: C Parts Expert
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Twilio Segment review

    Date: Jan 30 2024

    Summary: Segment provides a reliable foundation for centralized customer data across tools. But leveraging data insights requires some additional investments in analytics.

    Positive: Intuitive UI & workflows for managing data pipelines. Prebuilt integration with hundreds of apps & platform. Consolidates customer data from diverse sources into unifies profiles.

    Negative: The major con about Twilio Segment is its complex pricing plans makes it expensive to use it on a scale.

    Read More...
  • Name: Sakshi S.
    Job Title: Inside Sales Representative
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Unifying customer data for Seamless engagement

    Date: Jan 23 2024

    Summary: Twilio Segment stands as a valuable solution for businesses aiming to centralize customer data & orchestrate personalized engagement across multiples channels.

    Positive: Twilio Segment serves as a powerful customer data platform, allowing businesses to consolidate & manage customer data from various sources, creating unified for enhanced understanding.

    Negative: The pricing model may vary based on the usage & businesses need to carefully assess their data processing & storage requirements to manage cost effectively.

    Read More...
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