Best Marketing Automation Software for WordPress

Find and compare the best Marketing Automation software for WordPress in 2025

Use the comparison tool below to compare the top Marketing Automation software for WordPress on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    HubSpot CRM Reviews
    Top Pick
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    HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. HubSpot CRM is more than just a tool. It's the lifeblood of your business. Our CRM is the ultimate solution to empower your team to create deeper customer relationships. It transforms how you interact with your clients. It offers a seamless integrated platform for sales and marketing, as well as customer service. HubSpot CRM gives you unparalleled insight into your customer interactions. It's all organized in a simple, intuitive dashboard that will increase the efficiency of your team. Our platform is designed to grow with your business, providing scalable solutions to adapt to changing business needs. HubSpot CRM also offers a robust, free version that is packed with essential features. This makes it the ideal choice for ambitious businesses. HubSpot CRM is the future of customer management. Every interaction with customers is an opportunity to grow. Get a demo to learn about our premium software, or get started with our full suite of free tool.
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    Admiral Reviews

    Admiral

    Admiral

    Free - Revenue Share Model
    23 Ratings
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    Admiral, an Inc 5000 company, helps online news and media publishers grow visitor relationships and revenue. Admiral’s Visitor Relationship Management (VRM) platform combines marketing automation, AI, personalization, and an engagement layer to deliver the right offer, at the right time, at every visitor touchpoint. Admiral is 100% performance-based, so publishers have guaranteed net revenue gain. Admiral VRM delivers: -Increased revenue via the industry's best adblock recovery tool. -Offer and grow paid subscriptions and donation campaigns -Authenticate users via managed registration wall, user accounts, and first-party data sets, -Grow email newsletter signups, social media follows, and app downloads, -Admiral is a GDPR and CCPA compliant Consent Management Platform (CMP). Admiral’s platform offers analytics dashboards, journey builders, and visitor segmentation/ targeting. Admiral offers a free tag for any publishers to add to their site, it only take 5 minutes. Publishers have immediate access to analytics to view revenue potential. Modules can be easily turned on with no code; implementation is dev-light and quick. Admiral’s dedicated Customer Love account managers help publishers reach visitor revenue objectives
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    GetResponse Reviews
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    GetResponse offers an all-in-one marketing platform designed to equip marketers, solopreneurs, creators, coaches, and small business owners with powerful, user-friendly tools for email marketing, automation, and content monetization. With more than 25 years of experience, GetResponse supports audience growth and engagement through email campaigns, enables seamless course creation and sales, and helps turn passion into profit. It’s the ideal choice for building personal brands, selling products and services, and creating loyal customer communities.
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    Riddle Quiz Maker Reviews
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    Riddle Technologies AG

    $59.00/month
    92 Ratings
    Riddle enhances marketing automation with interactive tools that connect seamlessly to your CRM, simplifying lead capture and segmentation. Ideal for quizzes, polls, and surveys, Riddle sends user responses and results directly to your CRM or Google Sheets for streamlined data management. Its automated email feature enables personalized follow-up emails, sharing quiz or poll results with participants to boost engagement. Fully GDPR-compliant and with unlimited views, starts, and leads, Riddle makes audience connection and nurturing effortless. Features include: • direct integration with CRMs and Google Sheets • automatic response emails with quiz or poll results • tracking with GTM, Google Analytics, Meta Pixel, or custom options • create Polls, Surveys, Quizzes, Personality Tests, and more
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    Intercom Reviews
    Top Pick
    Intercom is an AI-driven customer service platform designed to help businesses deliver fast, personalized support across multiple communication channels. Established in 2011, the platform includes advanced AI-powered tools such as the Fin AI Agent for instant, automated responses, AI Copilot to assist support teams with real-time solutions, and AI Analyst for actionable insights. Serving over 25,000 companies worldwide—including major brands like Atlassian, Amazon, and Microsoft—Intercom facilitates over 500 million customer interactions each month. With a strong focus on innovation, the company continuously enhances customer engagement and support efficiency. Headquartered in San Francisco, Intercom also operates offices in Chicago, Dublin, Sydney, and London to support its global customer base.
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    Campaign Monitor Reviews
    Campaign Monitor is a powerful email marketing platform and automation platform that can turn customers into loyal fans. It offers the tools necessary to drive real business results. Campaign Monitor makes it easy to create email campaigns that convert. Simply use Campaign Monitor's drag-and-drop email builder and choose from hundreds of beautiful and professionally-designed templates. The platform comes with many tools to create personalized customer journeys, create smart segments, and build one-to-one relationships.
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    WebEngage Reviews
    WebEngage, the best-in class marketing automation software suite, helps businesses-to-consumer companies (B2C) increase user retention and drive higher revenues. WebEngage is cloud-based and easy-to-use. It allows businesses to manage cross-channel communication with customers. They can send messages via SMS, Emails, SMS, mobile Push Notification, web push Notification, on-site alerts or in-app messaging. This solution allows cross-device tracking, live segmentation and deep data personalization. WebEngage's Journey Designer allows businesses to create complex lifecycle campaigns efficiently.
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    emfluence Marketing Platform Reviews
    Designed with you in mind, the emfluence Marketing Platform offers an intuitive interface and powerful features to streamline your digital marketing efforts. Whether you're launching personalized campaigns, managing multiple brands, or crafting strategies, our platform empowers you to succeed with: Email Automation: Create automated workflows that nurture leads and drive conversions. Email Marketing: Design and easily send impactful email campaigns, featuring advanced personalization options like conditional content. Social Media Management: Schedule, publish, and monitor your social media posts from one place. SMS Marketing: Engage your audience with timely and relevant SMS campaigns. Landing Pages: Create high-converting landing pages to capture leads. Automated Reporting: Understand the impact of your marketing campaigns by leveraging custom reports and analytics across channels, assets, people, and places. Website Tracking: Track visitor interactions on your website to optimize marketing strategies. Lead Scoring: Prioritize leads based on their engagement and interactions. Marketing Calendar: Plan, schedule, and manage your marketing campaigns in a centralized calendar.
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    ActiveTrail Reviews

    ActiveTrail

    ActiveTrail

    $13 per month
    4 Ratings
    ActiveTrail is the most user-friendly email marketing platform, newsletter software, and marketing automation software in the world. ActiveTrail was started in 2004 by the Real Commerce Group as a small project. Today, ActiveTrail has many branches all over the globe - in the USA, Israel and Germany as well as France, Germany, France, and Latin America. ActiveTrail's marketing automation software and email marketing platform offer businesses a smart, efficient, effective, and automated solution to all their marketing needs. ActiveTrail is a one stop shop that helps companies worldwide to manage their email marketing activities, offer products, and strengthen their relationships with their customers. ActiveTrail's email platform has a friendly and easy-to-use user interface. It features a drag-and-drop editor, a large number of pre-made newsletter templates, and an intuitive and simple drag-and-drop editor.
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    CANDDi Reviews

    CANDDi

    Campaign and Digital Intelligence

    ÂŁ149/month
    4 Ratings
    CANDDi is the best visitor tracking tool available. We show you the companies that visit your site, just like all the other options. But we can also show you the individuals. You can be alerted immediately if a high-value person visits your website and see which pages they visited. This is how you can reach the right person directly with a pitch tailored to their interests. CANDDi's unique platform is fully compliant with data regulations. We will only share personal data if it has been collected using one of our many GDPR compliant data capture methods.
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    Wishpond Reviews

    Wishpond

    Wishpond Technologies

    $299.00/month
    2 Ratings
    Reach new customers and increase sales easily. Get the marketing platform that will grow your business, as well as a team of experts to do the work. Join thousands of companies who trust our marketing solutions and use them on a daily basis. All the tools you need for creating online marketing campaigns that increase sales and generate leads. You can also have your own Marketing Team, including copywriters, Google Ads and Google Ads Experts as well as designers, video editors, and SEO specialists, all working towards your business goals. The best website builder for small business. The powerful marketing tools of the builder can be used to create a website that is more popular and converts more visitors.
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    SendPulse Reviews

    SendPulse

    SendPulse

    $9 per month
    2 Ratings
    Multi-channel marketing automation platform that allows marketers to create personalized promotional campaigns. You can choose from SMS, email, or web push notification. Or you can combine multiple channels into one campaign to create a complex message sequence. The platform offers all the tools necessary to automate email marketing. You can also create subscription forms and grow your mailing list. Drag and drop is intuitive and allows users to create mobile-friendly email templates. Or, they can choose from a large gallery of predesigned templates. The company also offers a transactional email service, which allows users to send up 12000 emails for free via SMTP and API. SendPulse offers its own chatbot creator. You can create a Telegram chatbot or a Facebook Messenger chatbot to send personalized messages or as an autoresponder.
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    Plerdy Reviews
    Plerdy – Multifunctional SaaS solution to improve conversions on websites. Heatmaps - We can see exactly where clicks took place on the website. All clicks are recorded and displayed in real-time. This allows you to see how users interact with the website. Popup smart forms - Create and display pop-up forms quickly on your website without the need for a designer or developer. Example: The popup form to collect leads from the website. Offer to users when they abandon shopping cart. - SEO-alerts: This tool continuously analyzes your website's SEO factors and sends you regular notifications about any changes. To determine what can be optimized, it checks keywords, titles and tags. This provides aggregated and on-page statistics that can be used to evaluate your web resource.
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    NotifyVisitors Reviews
    NotifyVisitors is a marketing automation and customer data platform (CDP) technology driven by AI that aims to provide smooth omnichannel experiences. It enables you to interact with your audience via email, SMS, push notifications, popups, and other channels. Sending automated messages to your target audience at the ideal moment for maximum impact is possible with NotifyVisitors.
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    Routee Reviews

    Routee

    AMD Telecom

    $0.01 one-time fee
    2 Ratings
    Routee is an intelligent omnichannel communication platform. (CPaaS), Routee offers advanced Web and API automation for all industry sectors. Routee's services are powered by AMD Telecom's strong infrastructure. They enable businesses to optimize marketing and business processes. -SMS Marketing: Custom-made messages based upon customers' individual preferences -Email Marketing: personalized newsletters and email campaigns based upon audience behavioral data -Transactional email: automated emails to customers regarding important data about their transactions -Marketing Automation: Rich forms & customer data capture. Automate repetitive marketing tasks and track marketing campaigns. -Two factor authentication: A second layer of security that includes fallback via SMS, Voice, Viber, and Missed Call -Cloud IVR: Multilingual capabilities, including the ability to convert speech into text and text to human-sounding text -Push Notifications: personalized web and mobile push notifications based on segmentation.
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    Chatfuel Reviews

    Chatfuel

    Chatfuel

    $15.00/month
    2 Ratings
    Chatfuel is the best messaging automation solution for Facebook, Instagram. Chatfuel allows you to generate more leads, personalize your marketing and automate customer service. Chatfuel is free to get started.
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    Salesmate Reviews

    Salesmate

    Salesmate

    $12/month/user
    1 Rating
    Salesmate, a web-based integrated CRM platform that allows your business to automate, accelerate, and grow revenue by having your entire sales, marketing, and CS team working together under one platform. Salesmate is used as your one source of truth giving you a 360-degree view of all of your contacts. Your Marketing Team can create laser-focused campaigns based on your companies initiatives. Your Sales Team will be able to manage their sales pipeline and be given the tools to make more calls, reach out faster, and never miss an opportunity because of disorganization. Finally your CS team will be able to manage your biggest client relationships and find upsell opportunities to drive more revenue for the business. With Salesmate, you will have the power to have all departments work together towards one goal. With their 15 day free trial, you can easily try Salesmate today!
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    LeadSquared Reviews

    LeadSquared

    LeadSquared

    $25 per user per month
    1 Rating
    All your products, teams, and processes can be managed in one platform (digital or call center driven, or field agent driven). Never miss a sales opportunity. The prospect-to-customer journey in B2C businesses is not always straightforward. There are many paths to closure. There are many sales journeys that involve different channels, processes and teams. LeadSquared connects them all, processes, distributed teams and touchpoints. This gives you one platform for sales execution - for your digital team, call center agents, feet on the street teams (sales and partner onboarding, service), as well as operations. LeadSquared reduces the noise your teams have to deal with and allows them to concentrate on their next task. This will increase their efficiency and help them sell more. No-code sales process creator. You can create the best sales workflows possible for your products and teams. Sales processes can be dynamic and flexible.
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    Privy Reviews

    Privy

    Privy

    $20 per month
    1 Rating
    Your ecommerce business can be accelerated. With Privy's integrated suite, world-class email marketing and web conversion tools, you can capture more emails and convert more visitors to customers. You can collect hundreds of emails every day. Offers are available at a 20% redemption rate. Mountain Crest Gardens increased its email capture and conversions by using Privy's Spin to Win displays and pop-ups. Our tools can be used in conjunction with your existing marketing strategy to increase growth quickly. Pop-ups banners, flyouts and banners can help you capture more emails and SMS opt ins. With customizable display triggers and dozens upon dozens of audience targeting rules, you can send the right message at just the right moment. With a wide range of customizable display types, Privy allows you to be yourself. You can create beautiful, high-converting displays right away using our drag and drop designer, without the need for an IT professional or web developer.
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    Netcore Cloud Reviews
    Netcore Customer Engagement and Experience is an intelligent, full-stack platform that allows you to redefine growth. Full-stack growth platform for marketers, product managers, and growth managers. Raman's revolutionary predictive intelligence will help you increase conversion, retention, revenue, and profitability. Netcore delivers a world-class customer experience for marketing and product managers at customer-centric brands. Easy to use, intelligent customer engagement platform that helps you increase conversion and retention. Automate the delivery of personalized campaigns to specific customers. Netcore Customer Engagement eliminates the guesswork from how to engage customers using machine learning-backed data analysis. You can create a single profile by combining data points from every interaction your customer has with you brand across online and offline channels (website, mobile app, and marketing channels).
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    Pure360 Reviews
    All-in-one AI email marketing platform with a Customer Success Team whose sole purpose is to get better results. We are different from the norm. Be the best marketer that you can be. Our UK-based strategic consultants can help you understand your goals and challenges, and how to achieve them. Our supported learning keeps your company ahead of the competition and your game. You can say goodbye to separate business systems. With our many integrations, you can automate your manual processes and create useful automations. You can have a better understanding about who you are marketing to by having all your customer data in one location. With relevant insights, you can discover a variety of marketing opportunities that aren't being explored. Our dashboards allow you to create better campaigns, regardless of whether it's spending behavior, engagement levels, or ROI.
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    Everlytic Reviews
    Everlytic's automation platform and bulk messaging allows you to: - Increase your marketing lists - Create personalized emails, messages and more - Track message engagement Do you want to make your customers feel more connected with your brand? You can, of course! Because connected customers are more likely to buy from you more often. Personalized automated marketing is key. We created Everlytic to make it easy and affordable to send hyper-personalized email, text messages, voice broadcasts and push notifications. Everlytic is trusted by leading companies to deliver more messages to more inboxes. Everlytic makes it easy to build superior customer journeys that target and connect people with relevant, timely messages. Resonating messages. Real-time insights are available into how your audience interacts and gives you the power to connect with them and convert them.
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    Outgrow Reviews
    Top Pick
    Outgrow makes it easy to create personalized quizzes and calculators, assessments, recommendations and polls that help you better engage, qualify, and acquire leads. No developers or designers required! Outgrow offers a variety of design templates that are fully optimized for mobile, tablet, and desktop. These templates can be easily embedded into your advertising, websites and mobile apps, as well as social media, SMS, email communication, and advertising. You can also find over 300 pre-made content pieces or funnels that are optimized for conversion. You can modify the questions and make some tweaks to make your interactive content consistent with your brand.
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    FireDrum Email Marketing Reviews
    Top Pick

    FireDrum Email Marketing

    $4.00/month
    12 Ratings
    FireDrum Email Marketing is a scalable, cloud-based platform for managing email marketing within businesses using tools such as 'do it yourself' campaign creation, managed services, white label options, A/B campaign testing, automation, contact management, engagement tools, and more.
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    User.com Reviews
    Top Pick

    User.com

    User.com

    $249.00/month
    10 Ratings
    User.com is a full-stack software for marketing automation. It allows you to communicate with customers and manage your relationships. User.com is one platform that offers many features. It provides you with robust tools for sales, marketing, and support. You can use the different features to communicate with your customers consistently across a variety channels such as email marketing, mobile push, SMS messaging and call centers. This will make every visitor happy. You can see every piece of data and measure it all with all activities organized in one place. This can be customized to show only the essential metrics you choose to make it easy to take action. Are you ready to try it? Register now for a free trial at User.com -
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