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Zoho Campaigns Description

Zoho Campaigns is an email marketing automation tool for all types of businesses and is a part of Zoho's suite. It allows you to create, send, and track reports of email campaigns. It also helps you to view and discuss reports with your team, as well as organize all your contact data from any location. The mobile application of Zoho Campaigns also makes your email marketing easier and more efficient. Integrating Zoho Campaigns in your business will allow you to fully engage your audience, build lasting relationships with your contacts and enhance your brand's identity.

Zoho Campaigns offers a forever-free plan that will help you send 6000 emails per month to 2000 contacts. Standard, professional, and Pay-as-you-go are the other options available in pricing. And these can be monthly or yearly paid. Features in Zoho Campaigns include contact management, topic management, A/B testing, Automation, eCommerce email marketing, integration with 50+ in-house and third-party integrations, etc. that will help you plan and perform smooth email marketing for your brand.

Pricing

Pricing Starts At:
$4.00/month
Pricing Information:
Pricing is based on the number of contacts and features. Zoho Campaigns offers monthly and yearly subscriptions for all the plans.
Free Version:
Yes
Free Trial:
Yes

Integrations

Reviews - 18 Verified Reviews

Total
ease
features
design
support

Company Details

Company:
Zoho
Year Founded:
1996
Headquarters:
India
Website:
www.zoho.com/campaigns/
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Product Details

Platforms
SaaS
iPhone
iPad
Android
Type of Training
Documentation
Live Online
Webinars
Videos
Customer Support
Phone Support
Online

Zoho Campaigns Features and Options

Email Marketing Software

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Template Design Software

A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Potential Issue Identification
Premade Templates
Proofing
Reporting / Analytics
Text Editor
Theme Editor

Marketing Automation Software

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Campaign Management Software

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
  • Name: Anonymous (Verified)
    Job Title: Senior Project Manager
    Length of product use: 6-12 Months
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Excellent product for email marketing

    Date: Nov 03 2022

    Summary: With lesser head counts Zoho Campaigns gave us the ability to run many effective campaigns using its automatic marketing option. Also, it can enable an auto-responder whenever a new user subscribes.

    Positive: Zoho Campaigns is an easy to implement platform. It has tons of pre-saved templates to customize email layouts. Its dashboard is clean and simple. The campaign reports are highly informative and give a better story about the current campaign.

    Negative: Sometimes we face email delivery issues. When we send personalized emails.

    Read More...
  • Name: Jason R.
    Job Title: EVP
    Length of product use: 6-12 Months
    Used How Often?: Monthly
    Role: Administrator
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Easy marketing automation with easy to use templates.

    Date: Jan 25 2022

    Summary: Overall Zoho Campaigns is easy to use and fits within our budget. I like the templates which help keep your resources and time to a minimum.

    Positive: There are plenty of templates to choose from to send out emails to our customers.
    The drag and drop editor is simple to use and is easy to reach customers quickly.

    Negative: There are too many tools and options that sometimes the basic email setup can get lost. Sometimes it can be confusing to compare what will work best when sending out an email campaign.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Customer relations and marketing specialist
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: User, Deployment
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Our favorite email marketing platform

    Date: Nov 16 2020

    Summary: We are very happy with the Zoho Campaigns email marketing solution. It allows for creating automated and flexible email marketing and management. We had a great experience, will suggest to everyone.

    Positive: Zoho Campaigns is well known and our favorite platform for business marketing. It offered us great email segmentation, email scheduling, in-depth reports, large list subscriber management, email Ui customizations, and personalized email.

    Negative: Never encountered any negative issue with this solution.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Senior Consultant
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User, Administrator, Deployment
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Campaign manager for email marketing

    Date: Nov 10 2020

    Summary: My overall experience has been completely positive using the Zoho Campaigns platform. I liked the drag and drop process to customize this solution. Overall, it's an awesome platform for email campaigns.

    Positive: As a regular user and administrator of Zoho Campaigns, I highly recommend it. It's a simple and reliable marketing platform. The new users can start using it in a short period. It provides full control over the campaign. Also, the drag and drop editor for the email interface is easy.

    Negative: The schedule or drip marketings were not seamless.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Technical Program Manager
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User, Deployment
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Highly recommend Zoho Campaigns!!!

    Edited: Nov 07 2020

    Summary: Overall, Zoho Campaigns is an absolutely great tool for flexible marketing. We loved its automation and detailed targeting method. Great tool, recommend to everyone.

    Positive: The automation of the Zoho Campaigns made a breeze to manage multiple campaigns. Its interface is streamlined and offers the best marketing visualization. I liked the no code email designer, it's easy and easily flexible. Easily deals with bulk email sending.

    Negative: Nothing so far, great tool marketing. Recommend.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Senior Project Manager
    Length of product use: 2+ Years
    Used How Often?: Weekly
    Role: User, Deployment
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Mastery in Email marketing

    Date: Nov 03 2020

    Summary: Zoho Campaigns is a very trustworthy and reliable platform for email marketing. The level of customization and the reports it offers is fantastic. I have a great experience using this platform.

    Positive: Zoho Campaigns sets up really very fast and gives extra time to focus on campaign and user interests. I liked its customization and mastery to manage bulk users with no hassle. My favorite thing about the Zoho Campaigns is its detailed reports and insights.

    Negative: Just a few minor things I faced. Overall it's a great tool.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: IT Manager
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User, Administrator, Deployment
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Powerful tool by Zoho

    Date: Oct 26 2020

    Summary: Zoho Campaigns offers broad functions that let you start multi-type campaigns including segmentation and user interest campaigns. The best thing I liked about Zoho Campaigns is you can integrate with Zoho CRM to make every campaign productive and engaging.

    Positive: We can automate the campaign email delivery. Integration with Zoho CRM helps to make the best marketing strategies. Best to drive targeted customer segment campaigns. Easy to manage and engage with users.

    Negative: Pre designs are not attractive and a bit outdated.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: VP of Sales and Marketing
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User, Deployment
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    A reliable tool for email marketing

    Edited: Oct 07 2020

    Summary: Zoho Campaigns is specifically made for the email marketing people who continuously want to engage with customers.
    Overall, Zoho Campaigns is an easily understandable and cost-effective email marketing tool.

    Positive: I am using the Zoho Campaigns as my main marketing tool. I never had any difficulty using this tool even for the first time. The customer support is friendly and very helpful.
    Some pros about this tool is:
    Easy to use platform, very helpful customer service, campaign management, no limit on email sending, reports.

    Negative: I loved this tool, the only con about this tool is custom templates.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Data analyst
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Amazing Email Marketing platform

    Date: Aug 29 2020

    Summary: It's an amazing email marketing platform. Overall I use Zoho Campaign for my business marketing to build a campaign. It provides a wonderful email delivery process. The users can easily modify. I recommend this tool if you are searching for an easy and custom marketing platform.

    Positive: It provides great modification in its email UI and campaign structure. You can easily send emails at a time to multi subscribers. Zoho CRM integration is wonderful.

    Negative: Overall it's an amazing email marketing platform.
    No cons.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: IT & Research Specialist
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Start using this, it helps to grow business

    Date: Aug 26 2020

    Summary: We are a very happy customer of Zoho products. Using the Zoho Campaigns we are solving our marketing restrictions and effectiveness of campaigns. It gives us the ability to drive customer and revenue. Zoho Campaigns helps to grow and reach numbers of new users.

    Positive: You can easily play with its marketing without any restrictions. Zoho Campaigns is an extremely effective marketing spot to start your campaigns. It helps you meet with new users to make them customers.

    Negative: No dislike about the Zoho Campaigns. I will give 10 out of 10.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Software Engineer Director
    Length of product use: 6-12 Months
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Automated Email Marketing Solution

    Edited: Aug 22 2020

    Summary: It's simply an effortless version of email marketing. I am very impressed with its marketing automation. With this, we can send our scheduled email at a specific time without any effort. Its a great email marketing tool.

    Positive: Best Marketing automation option from email marketing.
    Robust Reporting. For great analysis.
    Instant email delivery. Goes direct to receivers inbox.
    Bulk emails can be sent at a time.
    Improves brand reputation.

    Negative: Prebuilt templates are of the old design. You need to customize it manually.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Operations Manager
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Zoho Campaign, Trusted marketing platform

    Date: Aug 18 2020

    Summary: Zoho Campaigns is my favourite and most trusted marketing platform. With Zoho campaign, I can effectively manage my campaign. It enables insightful insights to analyse.

    Positive: Insightful insights to analyze campaign performance.
    Easy to organise bulk email subscribers.
    Custom layouts and beautiful free email templates.

    Negative: I never encountered any problem with it.

    Read More...
  • Name: Ramesh S.
    Job Title: Senior Technical Support
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Effortless Email Campaign

    Edited: Jul 15 2020

    Summary: It's a prominent tool to drive customers and generate more business leads. We are using it for a long time and overall we have a positive experience. It delivers bright stats to study and helps drive more sales.

    Positive: #1- Pre-built templates give ease to start email marketing.
    #2- Audiences and demographic data give ease to target particular users.
    #3- Instant and bulk email marketing support.

    Negative: #1- We had an overall positive experience with it.

    Read More...
  • Name: ANURAG S.
    Job Title: Marketing Analyst
    Length of product use: Less than 6 months
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Smart Email Marketing

    Date: Jul 04 2020

    Summary: Zoho Campaigns is a smart email marketing platform with feature packed to cater all your email marketing needs. The best part of Zoho Campaigns is - its very easy to use and set up campaigns. Zoho Campaigns offers all feature to set up email campaigns, manage on the go. It offer subscriber management, which take care of the subscriber list and management, It can be integrated with CRM. Subscriber list can be imported through API, Spreadsheets or even manually entering one by one. You can set up email workflow, which is a logic based Drag and Drop interface which supports all basic logic like IF, AND, OR etc. it supports A/B testing which helps check the conversion through different models.It has Auto-Responder, which supports Triggering emails based on the Contact's predefined activity logic. The analytics section is good enough to track the campaign performance with all key reports.

    Positive: Zoho Campaigns is an effective email campaign management platform. It help us attain better user engagement with its feature packed software. it offers -
    1. Subscriber Management
    2. Email Workflow
    3. Split Testing
    4. Auto-responder
    5. Powerful analytics

    Negative: Zoho Campaigns is very effective email marketing solution with clean and easy to use UI. No complaints.

    Read More...
  • Name: Bipin R.
    Job Title: Program manager
    Length of product use: 6-12 Months
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    A new platform for email marketing

    Edited: Aug 23 2020

    Summary: Zoho Campaigns is one of the best email marketing tools I used. It has lots of custom template makes email more attractive and informative. It's easy to add and manage customer response.

    Positive: It gives flexibility in email marketing. Generating a new campaign is very easy and efficient. It makes an easy and automated system to send bulk emails.

    Negative: Many campaigns email redirects to spam. Now they fix this issue.

    Read More...