from the bandwagon-getting-crowded dept.
prostoalex writes "Microsoft will try to make the search process more social, Business Week reports, by creating a question-and-answer Web site. They certainly are entering a quitecrowdedniche." From the article: "It's one of the many ways that Web companies, including Yahoo and Google, are trying to set themselves apart with social search, a targeted pursuit of information that's influenced by the preferences of a person's peer group. Social search is a method whose time has come, Osmer says. Microsoft research shows that generic search engines can't answer 50% of queries asked, he says. The new tool, whose name he didn't disclose, will be 'one of the larger projects for us' this year, Osmer says."
The perversity of nature is nowhere better demonstrated by the fact that, when
exposed to the same atmosphere, bread becomes hard while crackers become soft.