fkx writes to mention an eWeek article suggesting that, finally, the PC-using public is going to 'get' the Mac. According to the article, the new advertising, increased functionality of OSX, and Intel-based machines are all raising the profile of Apple's machines to new heights. From the article: "However, this cycle isn't your usual processor upgrade cycle that comes every time Intel or Advanced Micro Devices tweaks a process. This is a major shift that affects all parts of the Mac customer-developer-vendor ecology. Longtime Apple watchers can count two earlier events of similar magnitude. The first such transition occurred in March 1994 with the arrival of the PowerPC architecture. The Motorola 680x0 architecture that had served the Mac platform for a decade was quickly supplanted by a set of new, more powerful machines. "