Alternatives to Oracle Audience Segmentation

Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale. What are the problems we trying to help with? - Traditional consumer research is time-consuming, static and expensive - We make it possible to get social data to become a part of the strategy - Personalisation and brand strategy are now very tactical at the expense of performance marketing What makes Audiense unique Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.

Driftrock's lead generation platform allows you to capture, track and convert more leads. 1. Connect to or create 20+ lead resources, Driftrock forms, and chatbots. 2. To ensure high-quality leads in your CRM, validate, route and transform your data. 3. Track every lead from source, keyword or ad through to conversion. 4. Keep your CRM in sync with Facebook, Google, and LinkedIn Custom Audiences.

OnAudience is a worldwide leader in delivering high-quality, tailored audience segments for digital marketers, as well as offering data enrichment services. Our desktop data spans 200 markets, featuring a globally standardized taxonomy and encompassing over 1,000 ready-made segments. Each profile is meticulously organized according to demographic information, user interests, and purchasing intentions. Additionally, we develop and supply custom segments upon request. Data Management Platforms (DMPs) enhance your digital marketing efforts by simplifying the process of managing customer data and crafting specific segments for future campaigns. You can categorize your clientele based on particular products, market niches, or other attributes to ensure they receive personalized advertisements. OnAudience grants you access to one of the largest databases of client profiles in the world, allowing you to discover potential customers among a staggering 27 billion user profiles across the globe. With such extensive resources at your disposal, targeting the right audience has never been easier.

EmailOctopus offers the lowest-cost email marketing solution and all the features you need to engage your audience. Drag and drop editor allows you to create beautiful email campaigns. There are a variety of templates available for you to choose from. For new subscribers, you can also create simple landing pages or embed forms. You can create welcome emails and entire onboarding and lead nurturing sequences with time-based automation. Segmentation allows you to send targeted emails to groups. You can use custom fields to import and gather the data that is most important to your audience. You can also segment lists based upon campaign activity. EmailOctopus integrates to over 2,000 apps via Zapier, Integromat and offers a WordPress plugin as well as direct integrations to Carrd, OptinMonster, and BookFunnel. EmailOctopus offers an Amazon SES user Connect product that allows unlimited email per month.

Enhance audience engagement by utilizing the depth of transaction data effectively. Develop detailed personas and impactful marketing strategies rooted in financial behaviors and consumer preferences. Expand user limits confidently, alleviating concerns about defaults. Utilize accurate and consistently updated income estimates for users. The Hyperplane platform empowers financial institutions to create tailored consumer experiences through advanced foundation models. Elevate your offerings with enhanced features for credit assessments, debt collections, and modeling similar customer profiles. By segmenting users based on diverse criteria, you can precisely target specific demographic groups for personalized marketing efforts, content distribution, and user behavior analysis. This segmentation process is facilitated through various facets, which are essential traits or characteristics that aid in categorizing users; furthermore, Hyperplane enriches user segmentation by integrating additional attributes, allowing for a more refined filtering of responses from specific audience segmentation endpoints, thus optimizing the marketing strategy. Such comprehensive segmentation enables organizations to better understand their audience and improve engagement outcomes.

Streamline the processes of audience segmentation, campaign formulation, and offer administration through intuitive workflows and ready-to-use templates. Utilize comprehensive reports and dashboards to effectively analyze and pinpoint the ideal audience for your promotions by examining a diverse array of profile characteristics. Merge player insights with campaign analytics to enhance your marketing efforts from initial assessment to implementation. Oversee monthly campaigns and seamlessly transfer offer data into your offer management system via push or pull methods. Launch numerous creative campaigns each month, targeting various segments, while also monitoring real-time campaign performance to swiftly address any underachieving initiatives using a variety of striking graphics and pre-designed reports. Examine offer redemption rates by campaign, segment, and individual player, while enjoying versatile and effective methods to segment target audiences and scrutinize their behaviors with the metrics that matter most to you. This systematic approach not only optimizes your marketing strategy but also empowers you to adapt quickly to changing market conditions.

Velocidi is an e-commerce marketing solution that provides first-party audience solutions. Velocidi is used by brands and agencies to automatically segment their first-party audiences on major platforms for strategic marketing. Velocidi's award winning technology uses machine learning to predict customer behavior, creating highly targeted segments for campaigns that maximize revenue growth.

Reach your most valuable customers and potential clients efficiently with Mobilewalla's tailored audience segments. By leveraging thousands of consumer data points, we create campaign-specific, syndicated, or customized audiences, ensuring that the right message reaches the right consumer at the ideal moment. Our audience segments can be utilized across various digital and social media platforms, including Facebook, Twitter, and Instagram. The extensive data provided by Mobilewalla enables us to construct detailed profiles for each device ID. We employ predictive modeling techniques to analyze behavioral patterns and categorize devices into distinct segments. Insights from app usage reveal crucial consumer behavior narratives, while demographic data adds further context. To enhance reliability, Mobilewalla cross-verifies its age and gender segments with Nielsen DAR and US Census information. Moreover, GPS location data sourced from billions of daily signals ensures both scalability and precision in targeting strategies. This comprehensive approach allows businesses to connect more effectively with their audiences, ultimately driving better results.

Real-time Customer Data Platform helps unify, segment, and activate your audience in real-time to drive meaningful customer engagement.

Firepush provides an affordable solution for web push, email, and SMS marketing, effectively converting website visitors into paying customers. With a comprehensive app that encompasses omnichannel campaigns, automation, and sophisticated reporting capabilities, businesses can enhance their marketing strategies. You can easily implement intelligent SMS automation, launch bulk campaigns, or apply segmentation for targeted outreach. By integrating SMS with your other marketing channels, you can achieve better visibility and a higher return on investment. This platform enables you to communicate with users on both desktop and mobile through engaging web push notifications. Create automation that boosts conversions or design promotional campaigns that drive revenue. With our user-friendly campaign builder, you can develop high-quality campaigns in just minutes, segment your target audience, and send impactful email campaigns that resonate with customers. Our intuitive segmentation tools allow you to effortlessly pinpoint specific audiences for your email and SMS initiatives with a single click. Furthermore, you can enhance the effectiveness of your campaigns through analytics and reporting tools that provide insights not only on performance but also on the underlying reasons behind the data. By utilizing Firepush, your marketing efforts can become more strategic and effective, leading to improved customer engagement and sales growth.

Effortlessly browse through millions of clients and businesses while utilizing our comprehensive selection of filters to pinpoint your target audience. Assemble potential leads with confirmed contact information sourced from a continuously refreshed database. Organize audiences and export them for tailored campaigns, maximizing your outreach efficiency. Our rapid database relies on diverse sources to maintain the accuracy of the data provided. Each email address is thoroughly verified prior to the commencement of your campaign. With a broad array of filters at your disposal, you can precisely identify your ideal prospects, ensuring connections with the key individuals. Additionally, you can eliminate prospects at both the company and domain levels, helping you avoid reaching out to those who prefer not to be contacted as well as current customers. By segmenting various groups, you can enhance your outreach and refine your messaging strategies. You also have the option to upload your own custom audiences to further tailor your efforts. Moreover, you can create multiple templates for initial outreach and follow-up emails, streamlining the process before assigning them to specific campaigns for optimal results. This allows for a more personalized approach that can significantly improve engagement rates.

A retargeting traffic platform designed to bring your customers back can significantly boost conversions and lifetime value (LTV). This platform enables the collection of audiences through both post-click and post-view methods, along with offering integration support, advanced segmentation, and compatibility with various traffic formats and integration types. ADMY Retargeting serves as a comprehensive software solution that facilitates the gathering, categorization, and re-engagement of users via retargeting and programmatic media buying. With our tool, you can efficiently collect audiences directly from your product's website and deliver personalized advertisements tailored to each user. This method ensures that customers receive ads specifically aligned with their interests and behaviors. Create varied audience segments based on their engagement levels and stages of interaction with your product, allowing you to revive inactive users while simultaneously drawing in new ones. Key functionalities include audience collection via pixel tracking from any page of your site or through server-to-server postback, segmentation by engagement levels and user interests, automatic ad display to the appropriate users, the ability to locate users across all ad networks and platforms, and custom reporting to analyze campaign outcomes. This robust solution empowers businesses to optimize their advertising strategies effectively.

Tamoco offers a comprehensive location-based solution tailored for advertisers, brands, marketers, and agencies. By leveraging behavioral segments, businesses can effectively assess both online and offline engagement linked to location data. This technology empowers Tamoco to pinpoint the ideal audience or segment according to their real-world behaviors. It focuses on identifying audiences based on their movement patterns. By providing interest-driven segments that reflect how individuals navigate known locations, Tamoco enhances targeting precision. Its network merges movement data with demographic insights to formulate highly detailed audience profiles that encompass interests and behaviors. Additionally, Tamoco offers ready-made location-based audience segments accessible through platforms like Dv360 and AppNexus. Advertisers can specifically reach audiences when they are present in targeted venues or points of interest. Utilizing advanced sensor-driven technology, Tamoco enables a deeper understanding of specific areas within these locations for more customized targeting strategies. By bridging the gap between online interactions and offline behaviors, Tamoco facilitates the attribution of digital ads to actual visits in the physical world, ensuring a more integrated marketing approach. This holistic method of engagement not only enhances advertising effectiveness but also provides valuable insights into consumer behavior patterns.

Transform your business with innovative and flexible AI-driven solutions that surpass conventional methods, enhancing the precision of your scoring processes through our cutting-edge predictive technology. Our offerings provide not only accurate but also distinct online behavioral insights regarding customers. Braight’s AI-based customer segmentation tool allows for a more profound understanding of customer behavior through advanced segmentation and predictive analysis of extensive online behavioral data. Designed to enhance revenue from cross-selling opportunities, this tool identifies clients' customers who exhibit a higher likelihood of conversion. Additionally, our refined segmentation approach empowers clients to effectively categorize and engage their audiences, leading to increased personalization in messaging and improved response rates for digital marketing campaigns. By leveraging these solutions, businesses can gain critical insights into customer behaviors—past, present, and future—ultimately driving more strategic decision-making. As a result, organizations can achieve a competitive edge in a rapidly evolving marketplace.

Within the Pontiac Intelligence console, you can create audiences that are highly customizable based on unique device IDs linked to smartphones. You have the flexibility to include numerous specific details when defining your audience. Pontiac Intelligence provides access to an extensive library of over 350,000 audience segments that can be seamlessly integrated into your marketing campaigns. You can also connect a comprehensive range of third-party audiences to enhance your targeted efforts. If you're aiming to reach individuals who have shown interest in various activities or lifestyles through their online behavior, our thousands of behavioral segments can help you achieve that. For example, you can target job seekers in the entertainment sector, individuals searching for school supplies, or those earning between $50,000 and $75,000 annually. Additionally, you might want to reach consumers interested in specific products, like teeth-whitening strips. With pre-packaged audiences readily available, you can efficiently tailor your campaigns to meet your specific marketing goals and objectives. The possibilities for audience segmentation are virtually limitless, allowing for highly effective targeting strategies.

Self-serve analytics for product and growth to help you convert more, engage more, and retain customers. Leading brands trust us for advanced customer insight. We are experts in utilizing alternative data to create the largest consumer graph in the world. We use advanced AI and big-data techniques to enable deep, holistic consumer insights and advertising uses cases. With foundational insights at the person-level, you can gain a real-time insight into your customers and prospects. This will enable personalized engagements at every touchpoint. Create your campaigns and personalize the messaging based on online and offline behaviors of your target audience. Utilize comprehensive consumer profiles to verify identities, improve fraud detection, and establish trust with your customers. Use location intelligence graphs to select the best sites for new developments and to optimize existing properties. Real-time insights can maximize campaign ROI.

Elysia Marketing is a pioneer in data-driven personalization of marketing through its innovative AI platform. The solution allows marketers to create personalized campaigns and targeted audience segments using advanced analytics and generative artificial intelligence. The platform excels at creating customized offers and promotions, while maintaining GDPR compliance. Marketers can access AI-powered recommendation engine, CLTV scores, and RFM insights through intuitive dashboards. A retail calendar integrated into the platform ensures that campaigns are launched at the best time, while real-time metrics track campaign performance. Elysia Marketing's seamless integration of cutting edge AI with user-friendly features allows businesses to deliver personalized experiences at scale. The platform's extensive features, including audience segmentation and automated content generation, make it the ideal solution for modern marketing teams looking to maximize campaign effectiveness.

By leveraging your customer information alongside Viant's first and third-party data, Adelphic provides marketers with a clear and comprehensive understanding of their audience profiles, facilitating more strategic media decisions and investments. You can onboard and align your customer data with a database of 250 million registered users, allowing you to quickly forecast, manage, and target new audience segments. Audience segments can be defined using various identity attributes such as demographics, shopping behaviors, and online browsing patterns, while intelligent lookalike modeling enhances your campaign reach. The platform enables the maintenance of customer identities by integrating devices and offline activities with real individuals, ensuring seamless execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can run their programmatic media initiatives across multiple devices without the hassle of data loss or complex modeling methods. What sets Adelphic apart from other DSPs is its reliance on first-party data, which delivers the accuracy of people-based targeting and enhances overall campaign effectiveness. This unique approach ensures that marketers are not only reaching their intended audience but also optimizing their advertising efforts for maximum impact.

Untitled AI is a cutting-edge audience targeting platform designed to help brands scale marketing efforts through AI-generated, high-performing customer segments. It identifies and converts hidden website visitors, enabling marketers to target those with high purchase intent across emails and ad campaigns. The platform reduces wasted ad spend by providing detailed demographic data and syncing audience segments with popular marketing tools. Untitled AI offers identity resolution and real-time activation to deliver precise targeting and improve campaign ROI significantly. Customers have seen up to a 37% decrease in cost per acquisition and a 4x return on ad spend. Its compliance with privacy regulations such as CCPA and GDPR ensures data safety and trust. The platform integrates with over 150 marketing tools, making it flexible for diverse business needs. Untitled AI’s success stories span industries from eCommerce to auto dealerships and agencies.

POPJAM provides a platform for analyzing your target audience to identify effective marketing hooks while also creating tailored copies and creatives for different segments. By simply entering a website URL, POPJAM agents can conduct an in-depth analysis of your product and its competitive environment, allowing them to form precise audience segments, design lifelike personas through user behavior modeling, and produce highly personalized, conversion-driven advertisements that resonate with those segments. You have the option to test your advertisements on these created personas, enabling you to refine and iterate new variations based on the insights gathered from their responses. Initial Research: Understanding the context of your brand and its industry establishes a solid groundwork for success. Artificial Personas: Modeling buyer behavior that aligns perfectly with your identified target audience segments. Feedback from Simulated Responses: The personas provide in-depth feedback on advertisements, helping to uncover the most compelling angles for engagement. Generation of Variants & Continuous Improvement: Automated creation of effective ad variants at scale ensures that your marketing strategy remains dynamic and responsive. This process not only enhances your advertising efforts but also fosters a deeper connection with your audience.

Our target audiences consist of consumers engaged by marketers. By utilizing profiles that document customer interactions, you can modify strategies based on the unique behaviors of each user. The insights gained from analyzing their actions and preferences provide marketers with the vital information needed to develop content that resonates with distinct groups. By applying important segments to your customer database, you can transcend basic demographic information and foster engagement based on personas, thus enhancing the accuracy and effectiveness of your targeting efforts. To gain a deeper understanding of your customers, establish several segments by refining and choosing specific demographics. This layered approach, combined with analytics and feedback mechanisms integrated into our platform, allows us to score engagements effectively. Additionally, the continuous nurturing of campaigns throughout the entire customer lifecycle is crucial for success. Our AI also introduces features such as automatic segmentation and predictive retention, which further streamline the marketing process. This not only saves time but also ensures that your strategies remain relevant and impactful over time.

We provide audience data that is both addressable and compliant with privacy regulations, enabling marketers to connect with new customers, improve marketing analytics, gain deeper insights, and enhance the performance of their omnichannel campaigns. You can effectively identify, reach, and engage your ideal customers across various digital platforms. By leveraging the full potential of your data, you can drive business growth. Strengthen your marketing and advertising strategies with a comprehensive understanding of audience data, detailed consumer profile segmentation, and effective omnichannel targeting tailored for specific verticals and seasonal initiatives. Work closely with our audience specialists to create a tailored audience plan that aligns with your campaign objectives. As a premier global provider of audience solutions for insights, personalization, and targeted outreach, Eyeota eliminates the challenges posed by data silos, facilitating integration across diverse industries, digital channels, and product categories. Our approach combines online and offline identifiers to generate robust audience-targeting data, empowering both B2B and B2C brands to optimize their marketing and advertising efforts. Ultimately, this enables brands to not only reach their target audiences but also to build lasting relationships with them.

Utilize advanced mathematical models to categorize your customers based on their loyalty levels. Focus on converting first-time purchasers into loyal patrons while enhancing their retention rates. Develop tailored marketing campaigns aimed at essential customer groups to maximize engagement. Boost your revenue and customer interaction through integrated communication channels like email, push notifications, and SMS. Facilitate the launch of email marketing initiatives targeting intricate segments without the need for extensive IT support. Implement cross-channel outreach using email, push notifications, and SMS to ensure consistent messaging. Provide customized offers to your customers at optimal times through their preferred communication channels. Leverage product recommendations in emails, push notifications, and SMS to create a personalized marketing approach tailored to specific scenarios and customer segments. Ensure that your communications reach customers through the platforms they utilize on a daily basis. Your website and mobile application should be flexible enough to adapt to the interests and requirements of your customers. A Campaign Management System enables segmentation based on customer behavior across your website, mobile application, and email interactions, allowing for more effective marketing strategies. This comprehensive approach will not only enhance customer satisfaction but also foster long-term loyalty and engagement.

In the current digital landscape, consumers are inundated with a vast array of content, much of which goes unnoticed. It's essential to abandon outdated strategies and elevate your content efforts with EX.CO, allowing you to capture user interest while ensuring your brand remains memorable. By incorporating interactive conversion experiences, you can consistently meet your content objectives. Effortlessly segment your audience to gain insights into their preferences and interests. Whether it's blog entries, social media landing pages, SEO-focused webpages, or SEM landing pages, there's a wealth of options available, including ebooks, audience data enhancement, educational centers, quizzes, polls, and email landing pages filled with valuable information for lead generation. Additionally, you can provide product recommendations, share customer success stories, and offer comparative insights. Design captivating content that can be seamlessly integrated across various platforms, linking customers with the right products and services to foster connections and drive conversions. By gathering unique first-party data, you'll enrich your targeting and segmentation capabilities. Finally, consistently analyze and refine your approach to stay attuned to what resonates with your audience, ensuring ongoing success in your content strategy.

The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.

Smarketing Cloud is an integrated, AI-driven platform for sales and marketing that aims to enhance customer interactions and foster business expansion. By combining CRM, sales, marketing automation, and AI functionalities into one cohesive interface, it empowers organizations to efficiently manage contacts, create customer segments, and automate workflows. The platform supports multi-channel marketing, enabling users to execute campaigns across various platforms such as email, SMS, Messenger, and WhatsApp, while also offering features like workflow automation, audience segmentation, and comprehensive analytics. With its CRM capabilities, Smarketing Cloud provides tools for effective contact management, detailed company profiles, and a holistic 360° view of customers, which helps in delivering tailored customer experiences and optimizing sales procedures. Additionally, the sales software includes robust lead, deal, and pipeline management tools alongside prospecting features, significantly accelerating the deal-closing process for sales teams. Ultimately, Smarketing Cloud is designed to not only enhance efficiency but also to create a seamless experience for both businesses and their clients.

exaudi Audience Platform provides a straightforward and user-friendly way to access and manage your users' data, aligning with your specific objectives. It allows for the creation of audience segments based on a wide range of attributes. You can track user behavior within these segments over time, modify their makeup, broaden them, and connect them with various external platforms. With exaudi Audience Platform, you can make real-time adjustments to segment compositions and generate detailed reports that can be shared with clients while ensuring complete privacy compliance. This platform is not only ready for immediate implementation but also offers stability and security while remaining highly adaptable to your evolving business needs and market dynamics. Equipped with our expertise and cutting-edge technology, it is also prepared to incorporate AI algorithms for enhanced functionality and insights. Additionally, exaudi Audience Platform empowers you to stay ahead in a fast-paced environment by enabling continuous optimization of your audience strategies.

Perfect for generating leads, enriching data, conducting market research, and accessing alternative investment information, Store Leads equips marketing agencies and application developers with the essential insights required for success. Amplify your prospecting efforts with an impressive addition of approximately 110,000 new active stores each week. Our robust segmentation capabilities enable you to identify and define your ideal audience effectively. Enhance your leads database to make informed prioritization choices and leverage our CRM integrations, or create a customized enrichment solution utilizing our API. Dive into our historical data to identify trending stores, applications, technologies, and industry sectors. This resource has shown to be extremely beneficial for both public and private equity funds. To maintain accuracy and relevance, our database is refreshed weekly, ensuring our comprehensive set of attributes is up-to-date. With 60 different search filters available, you can mix and match to pinpoint the perfect audience for your marketing efforts, enhancing the precision of your campaigns. This tailored approach allows for a deeper understanding of market dynamics and facilitates strategic decision-making.

InMarket is a dynamic marketing and analytics platform designed to assist brands in engaging consumers at the most opportune moments, utilizing insights from intent, location, both online and offline purchasing patterns, and audience data enhanced by artificial intelligence. The platform features four primary solutions that empower marketers to categorize consumers not only by their identity but also by their purchasing habits and motivations, facilitating the launch of omnichannel campaigns while assessing tangible results such as increased sales and foot traffic to stores. Through its Audiences feature, InMarket taps into first-party location information, consumer transaction behaviors, and predictive analytics to develop tailored or readily available segments for activation. Its Activation component allows brands to connect with these audiences across various devices and channels in real time, ensuring optimal timing and positioning of their messages. Furthermore, the platform's Measurement tools deliver comprehensive, AI-driven insights into the effectiveness of media efforts, allowing for real-time campaign adjustments and correlating impressions with additional conversions, ultimately refining marketing strategies for better performance. This holistic approach not only enhances consumer engagement but also supports brands in achieving their marketing objectives more efficiently.

Exact Data stands out as a premier supplier of specialized mailing lists aimed at both consumers and businesses for marketing initiatives. Utilizing a comprehensive database derived from more than 2,000 distinct sources, the platform guarantees precise and current information, assisting companies in identifying their ideal target demographics for effective marketing efforts. The company focuses on consumer and business lists, as well as niche audience segments that include sectors like healthcare, real estate, and automotive. In addition to these offerings, Exact Data also delivers services such as data enrichment, licensing, and lead generation, which empower marketers to refine their outreach strategies through customized email, direct mail, and telemarketing campaigns. This robust approach ensures that clients can optimize their marketing impact and achieve better results.

The Piano platform is made up of four interconnected products. Analytics Piano Analytics serves as a powerful data gathering and analytical suite. While it faces competition from various comprehensive marketing and behavioral analytics solutions, it stands out in environments where compliance is critical, showcasing a range of distinctive features and unique datasets. Activation Piano Activation features Composer, renowned as the most widely used experience rules engine globally, alongside VX, our platform dedicated to subscription commerce. Audience Our real-time customer data management system (CDP/DMP) facilitates advanced segmentation of both known and anonymous users, allowing for the seamless export of customer segments to both Piano's applications and external systems. Amplifier Our collection of audience engagement tools encompasses management for both organic and paid social media campaigns, in addition to newsletters and push notifications. This suite is specifically crafted to promote content that effectively drives traffic towards owned and operated digital properties, ensuring that user engagement remains high. Overall, the integration of these four products enables a comprehensive approach to data and audience management.

Convertedin serves as a comprehensive marketing operating system specifically designed for e-commerce, harnessing data and consumer insights to tailor multi-channel marketing efforts that enhance customer engagement and optimize return on investment. Elevate your sales and attract shoppers through customized advertisements across various platforms with our automation tool focused on e-commerce. There's no longer a need for manual filtering and analysis of customer segments; Convertedin’s automated segmentation feature will flawlessly handle your audience targeting for you. Effortlessly design and personalize SMS and email marketing campaigns to amplify your ROI significantly. Bid farewell to one-size-fits-all suggestions! Our advanced engine empowers you to deliver pertinent recommendations to customers that reflect their purchasing history, ensuring a more engaging shopping experience. With Convertedin, your marketing strategy will not only improve efficiency but also enhance customer satisfaction across the board.

Typeless is a platform designed for content personalization that assists brands in automating the creation, testing, and optimization of various digital communications, such as emails, SMS, push notifications, and landing pages, by utilizing AI technology. It integrates with data systems like CRMs, CDPs, and data warehouses through API or app connections, allowing audience segments, attributes, and behavioral signals to influence content variations. For each communication, Typeless produces numerous tailored versions, modifying aspects like tone, style, structure, or message content, and subsequently sends out partial samples to select audience segments for A/B testing to identify the most effective option. Over time, the platform learns which creative variations resonate most with particular segments and behavior patterns, thereby enhancing engagement and conversion rates. Additionally, Typeless accommodates multi-step messaging workflows, orchestrates campaigns, and enforces creative governance to maintain consistency, compliance, and brand voice. Ultimately, by integrating data, content generation, and performance analysis, Typeless empowers marketers to effectively scale their personalized messaging strategies, leading to increased customer satisfaction and loyalty.

SMSLocal.com serves as a dynamic platform for SMS marketing and communication tailored for businesses. It offers the ability to send bulk SMS messages while providing personalized options and scheduling capabilities, which enhances campaign efficiency. The platform also streamlines two-way communication, featuring real-time message management and ready-to-use templates for standard communications. Users can benefit from in-depth analytics and reports that assess campaign performance and audience interaction, ensuring a robust return on investment. Additionally, integration with various business tools is facilitated for a smoother workflow. SMSLocal.com places a strong emphasis on security, compliance, and safeguarding data integrity. Furthermore, with support for multiple languages, automated workflows, and advanced customer segmentation, it equips businesses to connect with their audiences in a more impactful manner through SMS marketing. Ultimately, SMSLocal.com stands out as an essential tool for any business looking to enhance its communication strategies.

Integrate comprehensive marketing automation and personalization tools for WordPress and WooCommerce. Explore effective sales funnels to enhance engagement and tailor customer experiences. Boost your sales and foster loyalty through strategic audience segmentation, allowing for precision-targeted outreach at scale. Deliver customized email campaigns and newsletters to various customer segments, ensuring a personal touch. Utilize precisely targeted forms and popups, appearing at the right moments for optimal customer interaction. Enhance your landing and product pages to create tailored experiences that resonate with each unique customer. Engage in user segmentation by analyzing behavior and interests, utilizing over 50 distinct personal and behavioral attributes throughout the customer journey, including individual details, on-site interactions, email engagement, shopping habits, and more. This level of customization ensures every interaction is meaningful and impactful.

Affinity Answers merges extensive behavioral insights with the largest social dataset globally to validate online activities including browsing, e-commerce, searches, and mobile intent, leading to the creation of custom audiences that surpass purchase-based segments by an impressive average of 55%. Users can specify their target criteria, including desired audiences, timelines, geographic locations, channels, and budget, and will receive tailored audience definitions that come with targeting filters, estimated reach, and unique intent scores within just 1 to 2 business days; after approval, these audiences can be activated on demand-side platforms such as DV360 and The Trade Desk within a span of 7 to 10 days. This system is capable of generating an infinite variety of persona-level segments, including competitive conquest groups (for instance, customers of competitors to USAA), psychographic cohorts (like followers of prominent influencers), groups showing purchase intent (such as enthusiasts of bacon), and audiences focused on topical news (such as readers of political news), all accessible through either an API or a user-friendly web interface. The versatility of Affinity Answers empowers marketers to create highly specialized segments tailored to their specific needs.

Enhance the return on investment for your mobile marketing efforts by targeting premium global audiences with engaging creative content. Utilizing either our Private Marketplace or Open Exchange, we provide a secure, measurable, and transparent platform. Gain access to top-tier premium inventory programmatically to execute impactful campaigns that deliver tangible returns. InMobi's comprehensive audience solutions grant you unique access to tailored, real-time segments generated from exclusive datasets at an unmatched scale, ensuring your campaigns are not only effective but also strategically focused.

NotifyVisitors is a marketing automation and customer data platform (CDP) technology driven by AI that aims to provide smooth omnichannel experiences. It enables you to interact with your audience via email, SMS, push notifications, popups, and other channels. Sending automated messages to your target audience at the ideal moment for maximum impact is possible with NotifyVisitors.

Elevate your business's growth and performance to unprecedented heights. If you're looking to fast-track your lead generation to outpace your competitors, it’s essential to gain a comprehensive insight into new audiences who are actively searching for specific products, all while employing varied investment strategies in digital media. Enhance your return on investment in media through the advancement of large-scale optimization tactics and extensive campaigns. Our unique Machine Learning algorithms sift through millions of data points to pinpoint your most lucrative audience segments precisely when it matters. Adext not only extracts and analyzes your advertising data but also predicts outcomes by replicating your ad groups without altering the original format. You have the flexibility to set a budget and a timeline for optimization. Once your campaign is launched, Adext will concentrate on discovering Dynamic Audiences, where our advanced AI will commence its optimization process, significantly improving your campaign's effectiveness. This synergy of technology and strategy ensures that your marketing efforts yield maximized results.

Infer is a SaaS platform utilizing artificial intelligence, seamlessly integrated with various MarTech solutions for advanced predictive lead and account scoring, as well as managing highly segmented profiles. By pinpointing your most promising prospects, you can create ultra-targeted segments and personalize outreach on a large scale, leading to a substantial boost in conversion rates. The platform offers predictive lead scoring and profile management features designed to enhance and expand your sales and marketing operations efficiently. It allows for the real-time scoring of significant volumes of inbound leads, contacts, and accounts, ultimately increasing ROI by refining MQLs and directing sales efforts toward leads and accounts with the highest revenue potential. Moreover, it facilitates the appropriate and equitable distribution of leads among sales teams, while also evaluating campaign effectiveness by market segment to drive continuous improvement in targeting and segmentation strategies. By leveraging these capabilities, businesses can ensure they are not only identifying valuable prospects but also maximizing their outreach efforts effectively.

By leveraging real-time insights and swift adaptability, we offer tailored marketing solutions for consumer packaged goods (CPG) that unravel shopper behavior and enhance consumer connections, all on an unmatched scale. It is essential to pinpoint your target audience and the optimal channels for conveying your message effectively. Understanding your audience is crucial before crafting your communication strategy. Utilize our bespoke or syndicated segments to better engage with your shoppers. Gain valuable insights through thorough analysis of shopper data to deepen your understanding of different demographics. This is where our team of data experts shines. Our analytical tools deliver remarkably accurate insights derived from extensive consumer data, ensuring that your messages are highly personalized. Create customized communications that convert casual shoppers into loyal buyers and enthusiastic brand advocates. Whether your goal is to enter a new market or strengthen loyalty among existing customers, we are committed to helping you deliver relevant and compelling messages that resonate deeply. In the ever-evolving landscape of consumer preferences, adaptability in your marketing strategy is key to sustained success.

Algonomy Campaign is an omnichannel campaign and customer journey orchestration platform built for marketers.

Dialog Insight is an all-in-one multi-channel marketing automation platform designed to help companies engage audiences and build lasting customer relationships. It offers comprehensive features to create, manage, automate, and optimize campaigns via email, push, SMS, RCS, WhatsApp, and more. With user-friendly interfaces and tools like surveys, contests, events, forms, and web tracking, Dialog Insight provides a 360° view of customers and prospects. Advanced segmentation allows precise targeting based on behavior, preferences, and purchase history, ensuring relevant communications. Its automation features enable companies to orchestrate complex multi-channel campaigns, delivering the right message at the right time through the right channel. The platform includes marketing pressure management, customer lifecycle tracking, and robust performance tracking and analysis tools, offering valuable insights for informed decision-making and strategy optimization to maximize ROI. Dialog Insight is ISO27001 secure and RGPD compliant, with ongoing customer support for technical assistance and strategic advice. It provides tools for acquiring, retaining, and reactivating customers, ensuring effective and profitable campaigns.

Email marketing solutions tailored for publishers can help you expand and engage your audience effectively. With specialized software designed for media and publishing, you can enhance the impact of your email initiatives. Our email automation tools simplify reaching your desired audience with timely and relevant messages. Transform casual visitors into dedicated supporters using our Audience Development features. You have the option to automate all or part of your email creation and distribution tasks. By integrating with platforms like WordPress and other content management systems, you can seamlessly update content without leaving your CMS. Customize your active capture widgets endlessly to foster rapid growth while maintaining a positive user experience. Additionally, leverage the first-party data you collect to create actionable audience segments for delivering pertinent email content. This approach not only boosts engagement but also builds a loyal community around your brand.

Enhance user interaction, boost conversions, and increase total revenue through Dynamic Yield, an automated platform focused on conversion optimization. This innovative tool empowers users to personalize experiences, evaluate recommendations, track behavioral messaging, and conduct various tests. Additionally, Dynamic Yield helps users convert audience insights into practical user segments. Furthermore, it elevates marketing return on investment by facilitating targeted and contextualized campaigns. With its comprehensive features, users can effectively tailor their strategies to meet specific audience needs.