Mobilewalla Description
Mobilewalla's audience segments allow you to reach your most valuable customers and prospects efficiently and effectively. Mobilewalla's audience segments are built from thousands of consumer data points. These audiences can be customized to deliver the right message at the right time to the right consumers. Our audience segments are available for use in digital and social media channels such as Facebook, Twitter, and Instagram. Mobilewalla data is rich and deep, allowing us to create a portrait of each device ID. Predictive modeling is used to identify patterns and group devices into segments. App usage gives us behavioral information that tells us a lot about our customers. Demographic insights offer additional background information. Mobilewalla verifies our gender and age segments using Nielsen DAR data and US Census data. GPS latitude/longitude location data can be retrieved from billions upon billions of daily signals to provide scale and accuracy.