Best Marketing Software for Freshdesk

ActiveCampaign is a marketing platform enhanced by artificial intelligence, enabling users to manage campaigns seamlessly across various channels such as email, SMS, WhatsApp, and beyond, all from one centralized interface. With automations that are aligned with your objectives, smart audience segmentation, and forward-looking insights, you can accelerate the transition from concept to implementation. This ensures that each communication is not only timely and pertinent but also strategically crafted to boost revenue.

Pipedrive is a powerful CRM and sales pipeline management platform designed to help businesses track and optimize their sales processes. The platform offers automation tools, AI-powered sales insights, and real-time reporting to help businesses close deals faster and more effectively. With customizable workflows, integrations with a wide range of apps, and an intuitive interface, Pipedrive supports sales teams of all sizes in managing leads, automating repetitive tasks, and monitoring performance for smarter, data-driven decisions.

Trusted by over 25 million users worldwide, Jotform is an all-in-one platform that simplifies data collection, workflow automation, and online sales, all without coding. With Jotform’s drag-and-drop Form Builder, businesses can create customized forms and surveys to collect leads, contact information, payments, appointments, and e-signatures with ease. Choose from over 10,000 templates for everything from feedback surveys to registration forms, or build your own from scratch. Jotform's advanced features, such as conditional logic, autoresponders, and over 200 integrations, further streamline processes. In addition, Jotform's AI-powered Agents offer real-time customer support by guiding users through the form submission process, answering questions, and ensuring a smooth experience, all while reducing the need for manual intervention. With Jotform’s Store Builder, you can also set up an online store, sell products, services, and subscriptions, collect donations, and receive payments through 30+ supported payment gateways. Finally, Jotform’s tools like Approvals, PDF Editor, and Report Builder help businesses transform collected data into actionable insights and automate workflows for even greater efficiency.

Act! Advantage, a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform, is the culmination of nearly four decades of feedback. Every feature is designed to reflect how today’s SMBs run their businesses and helps them stay organized, attract new customers, and turn relationships into results. Act! Advantage includes the largest injection of new functionality in Act’s history, broadening its footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you.

Our AI is your best agent, trained to answer all questions and guide customers through every step of their journey, 24/7. Our AI is cost-effective, quick, and offers out-of-the-box domain knowledge and integration. Enterprise Bot's conversational AI is superior and can understand and respond to user requests in multiple languages. Our domain knowledge allows for high accuracy and record-breaking time-to-market. We offer automation solutions that integrate into core systems, whether it's commercial or retail banking, asset, or wealth management. You can check the status of trades, pay your credit card bills, send offers and much more. To increase sales and cross-sell, provide simple answers to complex questions about insurance products. Our smart flows will allow customers to quickly report claims using our smart flows. Our AI interface allows customers to ask questions about ticketing, book tickets, check train schedules and provide feedback.

Your data warehouse is your source for truth about customer data. Hightouch syncs these data to the tools your business relies on. Your sales, marketing, customer success and customer service teams will have a 360@ view on the customer through the tools they trust. Eliminate tedious data requests. Hightouch operationalizes data warehouses to make analytics real. Better data can drive growth. Personalized campaigns can be run across all channels, including email, push, ads, and social media. You don't need engineering favors to iterate. Improved data can increase revenue. Target leads with custom PQL or MQL models. Sync one view of the customer with your CRM. Better data will prevent churn. Your CS CRMs should have a 360-degree view of your customers. You can use customer data to identify customers at risk. Your data warehouse contains all of your data. Analytics is just the beginning. Hightouch makes your data warehouse operational by empowering you with SQL to sync data to any SaaS platform.

Familiarize yourself with your clientele for a more profound insight into their behaviors. Google Analytics equips you with essential, cost-free resources to evaluate your business data seamlessly in a single platform. The newest version, Google Analytics 4 (GA4), enhances the previous analytics system by offering a more in-depth and holistic view of user interactions on both websites and applications. Emphasizing user privacy, GA4 utilizes event-driven tracking rather than traditional session-based methods, facilitating a more versatile and nuanced approach to data gathering. It introduces sophisticated capabilities such as tracking across different platforms, insights powered by machine learning, and predictive analytics to aid businesses in comprehending customer pathways and making informed decisions based on data. Additionally, with its improved compatibility with Google Ads and the ability to customize reports, GA4 empowers companies to refine their marketing strategies while remaining compliant with changing privacy standards, ultimately leading to more effective customer engagement. As businesses continue to adapt to the digital landscape, leveraging these tools will be crucial for sustained success.

Mailchimp is a widely-used marketing automation platform that houses over 11 million users worldwide. Through the platform's AI-powered insights and content creation tools, businesses can personalize every email and SMS to cater to each customer. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses stay connected with their customers while promoting repeat business and brand loyalty - all while integrating with users' existing workflows. Some of the notable organizations turning to Mailchimp for assistance in driving revenue through email marketing include TEDTalks, Shutterstock, Boston Market, and Nikon India. What sets this platform apart lies in its user-friendly interface and accessibility for both tech-savvy individuals and those who are not so familiar with technology. Since 2001, Mailchimp has grown significantly to become a prominent global marketing automation platform with offices situated in Atlanta, Brooklyn, Oakland, Vancouver, London, Seattle and Santa Monica. The platform prides itself on delivering an impeccable and personalized user experience. Mailchimp was recently acquired by Intuit Inc. (Nasdaq: INTU), a widely recognized global financial technology platform. Since the acquis

Guru transforms how teams access and trust information. As an AI knowledge platform, Guru unifies company data across chats, documents, and applications, giving people and AI assistants reliable, cited answers right where they work. It connects to systems like Slack, Teams, Salesforce, and Google Workspace to surface verified insights without constant searching. With automatic verification, source visibility, and permission-aware access, Guru keeps information accurate and ensures your organization operates from one dependable source of truth.

Kixie: Smarter Calling & Texting for Revenue Teams Kixie is the AI-powered sales engagement platform that helps teams connect faster, close more deals, and scale effortlessly—all while keeping it personal. 🔥 Outbound Sales: Boost connection rates up to 400% with AI-powered Local Presence, Multi-Line PowerDialer, and Spam Risk Prevention. 🚀 Marketing: Automate calls & texts for instant follow-ups and high-converting outreach—without the manual work. 📞 Inbound Sales & CS: Handle more calls with smart CRM-based routing, shared SMS inboxes, and instant auto-replies. 📊 RevOps & Leadership: Get AI-driven insights, real-time coaching tools, and advanced analytics to level up your team. 💥 Supercharge your sales team today! Visit our website to get started for free, no credit card required.

Xoxoday is a comprehensive rewards, incentives, and loyalty platform trusted by over 5,000 companies around the world, including leading enterprises like Freshworks, Infosys, Capgemini, AT&T, and H&M. It enables businesses to engage, motivate, and retain employees, customers, and partners through flexible reward programs. With over $1B in annual GMV, Xoxoday supports high-volume, enterprise-grade reward distribution. The platform integrates with more than 250 tools such as Microsoft Teams, Slack, Salesforce, HubSpot, and SAP for seamless workflows. Xoxoday is used by HR, sales, marketing, and CX teams to increase engagement, boost conversions, and improve long-term retention. Its global presence spans 12 offices, including headquarters in the U.S., ensuring localized support and compliance. The platform prioritizes security, scalability, and global reach for organizations of all sizes. Xoxoday’s product lineup includes Empuls for employee engagement, Plum for global rewards, and Loyalife for enterprise loyalty programs. Each solution is designed to be flexible and customizable based on business needs. Together, these tools help organizations create impactful and measurable engagement strategies.

Routee is an intelligent omnichannel communication platform. (CPaaS), Routee offers advanced Web and API automation for all industry sectors. Routee's services are powered by AMD Telecom's strong infrastructure. They enable businesses to optimize marketing and business processes. -SMS Marketing: Custom-made messages based upon customers' individual preferences -Email Marketing: personalized newsletters and email campaigns based upon audience behavioral data -Transactional email: automated emails to customers regarding important data about their transactions -Marketing Automation: Rich forms & customer data capture. Automate repetitive marketing tasks and track marketing campaigns. -Two factor authentication: A second layer of security that includes fallback via SMS, Voice, Viber, and Missed Call -Cloud IVR: Multilingual capabilities, including the ability to convert speech into text and text to human-sounding text -Push Notifications: personalized web and mobile push notifications based on segmentation.

Botsplash, a B2B, multi-channel conversation platform, connects businesses with their customers through a single web-based platform. Botsplash helps companies increase efficiency, generate more quality leads, and achieve higher sales. Our platform is powered by Machine Learning/NLP modules that allow for automated responses, routing and escalations, as well as live chat or SMS text. It is the perfect combination of live chat and automated bots.

All your business operations can be managed remotely from one platform. You can improve productivity and simplify communications with reliable voice and video, fax, messaging, conferencing, and fax in the cloud. Flexible, unified cloud communications and contact centre services for small and medium-sized businesses. You can customize your settings and capabilities to make your conference calls work as you wish. You can have up to 100 people on your conference call. Our VoIP phone system or hosted PBX replaces your traditional small business phone system. It uses your broadband connection to make communication easier. You can easily share your desktop and broadcast HD video to any size meeting, large or small, as well as teleconferencing. No downloads required. You can send and receive SMS and MMS text messages online. You can also manage internet faxing right from your dashboard. Infinite offers the most current VoIP phones that are fully configured and ready to use. You just need to turn on your phone and get started talking.

Vantage Circle is an award winning employee engagement and recognition platform. It helps HR professionals drive Holistic Employee Engagement through its Rewards & Recognition, Wellness, Feedback, and Exclusive Perks platforms. The platform has 2M+ employees from 700+ clients across the globe. The user-friendly platform allows companies to cover the recognition needs of a global workforce with flexible monetary and non-monetary rewards. Social recognition enables employees to acknowledge each other’s achievements and contributions, making everyone feel valued and appreciated. It also allows seamless integration with tools such as Teams and Slack that organizations use every day. With a global Rewards Catalog, employees using the platform can exchange their reward points for gift cards from 1000+ brands and products from the Amazon Store, book an experience or buy merchandise from options available across 59+ countries. The platform also offers a range of benefits for Long Service Award employees, including Anniversary Points, a Digital Service Yearbook, and a dedicated Milestone Catalog. The platform's intuitive & easy-to-use dashboard simplifies HR management & provides a comprehensive view of their recognition program.

Zoho CRM offers a simple and clean interface layout with a variety unique features that increase lead conversion rates. The CRM has an intuitive dashboard that allows you to run'macros' that will streamline the way a lead is contacted. This will also allow you to track the progress of a sale. Administrators can monitor missed opportunities, best performing agents, and make business-impacting decision using the sales report function.

Lime Connect is the leading software for customer messaging and support automation in Germany. The heart of this solution is the Message Center - a central inbox for all messaging channels such as website chat, WhatsApp, Facebook Messenger and more. From here, all messages can be processed with professional features such as message templates, live translations and file sharing. Lime Connect has a powerful website messenger that companies can integrate into their website. The live chat tool lets your customers choose to either have a conversation at that moment or continue it at a later time - just like their favorite messaging apps. For complex inquiries or product demos, the software gives agents the ability to switch from a chat to a browser-based video call with one click, which also allows for screen sharing. That way, companies can personally guide website visitors throughout the entire buyer journey and strengthen the customer relationship. Self learning chatbots with GTP-4 integration, smart FAQ pages and dynamic contact forms can be integrated via the Lime Connect AI Automation Hub to automate your customer support. The software is developed and hosted in Germany, making Lime Connect a GDPR-compliant customer communication solution.

Access, share, and collaborate on your files from virtually anywhere with ease. OneDrive seamlessly connects you to all your documents within Office 365, allowing for effortless sharing and teamwork, while safeguarding your projects. You can quickly store, access, and search through both personal and shared files, including those in Microsoft Teams, on any device you choose. Any changes made while offline will be automatically synchronized the next time you go online. Enhance your productivity by collaborating efficiently with colleagues, whether they are inside or outside your organization. You can securely share files and engage in real-time collaboration using Word, Excel, and PowerPoint across web browsers, mobile devices, and desktops. With the OneDrive mobile application, you can create, view, edit, and share documents on the go. Additionally, it allows you to easily capture whiteboards and scan various paper documents like receipts and business cards for safekeeping. OneDrive also prioritizes the protection of your files, offering simple recovery options for accidental deletions or security breaches, while enabling administrators to enforce security protocols to ensure your data remains secure. By using OneDrive, you not only streamline your workflow but also enhance the safety of your information.

ClickSend: A simple, battle-tested SMS API built for developers. Ship messaging features in minutes with a clean API, reliable infrastructure and zero lock-ins. Why devs and sysadmins trust us: - Direct carrier routes to 190+ countries — no middleman - 99.95%+ uptime, low latency, high throughput - Billions of messages delivered globally - Pay-as-you-go pricing — no contracts - 24/7 support from people who actually understand APIs Works the way you code: Integrate via REST API, use pre-built SDKs (PHP, Python, Ruby, Node.js, C#), or trigger via webhooks. Already using Zapier, Make, or Power Automate? We've got you covered with pre-built integrations ready to go. It works straight out of the box — and keeps working when you scale from 100 to 100 million messages. No lock-ins. No fuss. Just reliable SMS infrastructure you can trust. Perfect for: 2FA, alerts, monitoring notifications, transactional messaging, user onboarding flows and anything else that needs to reach people fast.

Box (NYSE:BOX) is the leader in Intelligent Content Management. Our platform enables organizations to fuel collaboration, manage the entire content lifecycle, secure critical content, and transform business workflows with enterprise AI. Founded in 2005, Box simplifies work for leading global organizations, including AstraZeneca, JLL, Morgan Stanley, and Nationwide. Box is headquartered in Redwood City, CA, with offices across the United States, Europe, and Asia. Visit box.com to learn more

Are you looking for a smart phone system? CloudTalk.io is a new-generation cloud phone system that can be used by SMEs, startups and online stores. It also works with call centres (sales or customer service) and call centres (sales). You will find 25+ integrations with your favorite CRM, helpdesk, or e-commerce tools like Shopify, Salesforce or Pipedrive at your disposal along with a 5-star customer success team that makes it easy to seamlessly migrate, or set up a new cloud call center from scratch. We are growing rapidly every month and have already established successful partnerships with more than 1000 companies around the world, such as DHL, Yves Rocher, Karcher. CloudTalk offers a 14-day free trial (no credit card details necessary).

BulkSMS.com is a leading business messaging application which enables businesses to quickly and easily engage with their staff, stakeholders and customers.

Jira is a project management tool that allows you to plan and track the work of your entire team. Atlassian's Jira is the #1 tool for software development teams to plan and build great products. Jira is trusted by thousands of teams. It offers a range of tools to help plan, track, and release world-class software. It also allows you to capture and organize issues, assign work, and follow team activity. It integrates with leading developer software for end-toend traceability. Jira can help you break down big ideas into manageable steps, whether they are small projects or large cross-functional programs. Organize your work, create milestones and dependencies, and more. Linking work to goals allows everyone to see how their work contributes towards company objectives, and to stay aligned with what's important. Your next step, suggested by AI. Atlassian Intelligence automatically suggests tasks to help you get your big ideas done.

Constant Contact delivers for small businesses and nonprofits with powerful tools that simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we deliver the performance and guidance to build strong connections and generate powerful results.

Social media is a wild place to do business. That’s why thousands of brands rely on Hootsuite’s tools and expertise to bring order to the chaos. Launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all your customer conversations in one place. With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, easily keep track of customer conversations, break down silos in how you collaborate with your organization, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard. You can manage organic and paid social content together, easily keep track of customer conversations, break down silos in how you collaborate with your organization, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard. Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, and customer care, and social commerce. Get more from social with Hootsuite.