



Skype's Sale As Media Feint 123
ansak writes "Bob Cringely's latest article shows evidence that some aspects of the 90s bubble are indeed back: Why would Rupert Murdoch think of paying $3billion for a mostly free online service like Skype? But his last line shows a keen understanding of Murdoch's skills and methods: 'By putting Skype in play, he distracts for no money at all most of the major media companies. And while they try to figure out how to respond to VoIP, old Rupert will be attacking them on some completely other front. He'll be stealing their shoes.'"
This goes much further back than the 90's (Score:5, Interesting)
Bob Cringely's latest article shows evidence that some aspects of the 90s bubble are indeed back: Why would Rupert Murdoch think of paying $3billion for a mostly free online service like Skype?
This is the classic fake left and go right. It has been around as long as competition in business. Why is it that as soon as you throw in a 'net, eThis, iThat, or whatever other technology related slang, people immediately get stupind and forgetful? It's business plain and simple. Make your competitor concentrate on one part of the market and you have free reign in the rest. It's that simple.
Re:This goes much further back than the 90's (Score:4, Interesting)
Re:This goes much further back than the 90's (Score:1)
Re:This goes much further back than the 90's (Score:1)
http://news.yahoo.com/news?tmpl=story&cid=580&e=3& u=/nm/20050730/bs_nm/media_australia_newscorp_dc [yahoo.com]
Is that a feint right?
Re:This goes much further back than the 90's (Score:5, Insightful)
This sector is really interesting and heating up. Skype is not a standard, so Skype can only talk to Skype and they are trying to create their own version of what they consider internet telephony to be, a bit like MSN in the early days of the net. What the potential valuations of Skype do not look into are what they actually offer. Some here have already pointed out that free messenger services such as MSN and Yahoo! already offer voice, at better quality, so what is it that skype does other than link phone numbers to skype usernames? This is a perfect scenario for an open source application to make use of an open standard such as SIP (Which is compatible with a lot of hardware, and existing voip networks) and to create a multi-platform consumer product that provides zero lock-in (as skype does).
These telephony apps are the browsers for the voice internet, so nothing less than a full browser war would be expected. Hence the reason why incompatible applications such as skype will die away as newer and better open source applications that can inter-operate are released and taken up. I would even speculate that a voip client ('browser') would be much easier to develop than an open source web browser, and I think it is high time that the open source crowds jumps in to promote and develop the alternatives to these nasty commercial applications.
Re:This goes much further back than the 90's (Score:1)
Re:This goes much further back than the 90's (Score:1)
I've used it and the sound quality is great, the record call feature is, well, nifty at least, and the mapping is fun if a bit off sometimes for things like cellphones (ohio in texas? wtf)
Anyway, there do seem to be some kinks on the windows side, my connection sometimes won't go through, but that might be related to hibernating and connecting from different places all the time.
Still rough, but fun and definately cheaper than something
Re:This goes much further back than the 90's (Score:2)
Shoes (Score:2, Funny)
offtopic? (Score:1)
META-MODS - please look closely. (Score:2)
Re:META-MODS - please look closely. (Score:1)
Re:Shoes (Score:2)
I suspect you wouldn't have gotten an "offtopic" mod if you had followed that up with, "My voice is my passport. Verify me."
Skype quality?? (Score:3, Interesting)
Re:Skype quality?? (Score:1)
Re:Skype quality?? (Score:5, Interesting)
There aren't really any alternatives.
Re:Skype quality?? (Score:1)
And I've talked to people in India, Israel and Switzerland from Pennsylvania with "in the same room" presence.
Re:Skype quality?? (Score:5, Informative)
No. Just... no. (Score:2)
2. SIP does not 'annihilate' VoIP. SIP *is* a VoIP technology. If anything, SIP *furthers* VoIP. But not so much as Skype, which removes much of the frustration of firewall traversal.
3. Michael Robertson (MP3.com, Lindows, Gizmo) is the guy who thinks all Linux programs should be run as root. I would not to
Re:No. Just... no. (Score:2)
Skype alternatives (Score:1)
Well... fortunately, there is. Leaving aside gizmo [gizmoproject.com] there is a newborn app called jajah [jajah.com] which supports an impressive number of protocols, among them IAX2 which was designed from scratch to work seamlessly behind NATs.
And it offers five minutes of free calls (yes, that is free calls to any phone, anywhere in the world) to any new registered user, and you don't even have to leave your card number! (hey jajah admins... BEWARE OF THE BOTS :) )
Although it's only avail
Asterisk COnnectivity? FWD (Score:2)
For that reason I will be using FWD and cannmot use skype. FWD is not open as much as I would like, but I least I don't have to use their client software to take a call.
I don't know if IAX will let you originate an FWD terminating call.
Sam
Re:Skype quality?? (Score:2)
skype and skype out + wireless networking = mobile skype
in your pocket (your coverage may vary).
free calls in the urban jungle maybe:)
I don't know how well skype would work over gprs or how cost effective either
i think my provider will let me have 3 meg download for £5 if i buy as a bolt on
£7.50 a meg if i just use it.
Re:Skype quality?? (Score:1)
Re:Skype quality?? (Score:5, Informative)
First, Yahoo does not always transmit voice. So there is that weird silence when nobody is talking. I better like hearing the backround noise because it makes you feel more "emersed".
Secondly, voice quality of MSN Messenger and Skype depend on your microphone and Internet connection. I recall calling a 56K user and having near-32bit quality. Another time, I've called a radio station (which had an excellent microphone and a decent Internet connection) and the quality was astounding (at a whopping 128kbps)!
MSN Messenger, only has two quality modes. I call them good and bad. The bad quality will mask some backround sound and transmit at 32bit, while the good quality even goes beyond Skype, many times. Of course, because of Microsoft, proper connection detection fails at multiple times and sometimes the voice simply does not work!
Now, let's get on a bad side of Skype (uh oh!) Skype uses quite an abundant percent of CPU compared to other programs. On a 800MHz computer, Skype takes up a whopping 80% while MSN remains at a low 5%. This is bad if you're trying to play some FPS game togethor or surf the web. Skype is preservative on bandwidth, though.
On the alternatives side, we have the usual VO-IP programs used by gamers and communities: Ventrilo and TeamSpeak. I prefer Ventrilo as it's quality can be comparted to MSN Messenger, but TeamSpeak is a bit preservative and goes at a way lower quality. Both these alternatives are excellent when chatting in groups.
So, to conclude:
Skype
Advantages
o Conference support
o Great quality
o Stable and reliable
o Nice interface
o Multi Platform --- Yay for Linux support!
o Low bandwidth consumption
o Bypasses firewalls greatly (I've tested with many corporate firewalls and Skype knows it's way around it!)
Disadvantages
o High CPU usage
o Not excellent for 56K connections
Until next time,
Paulius
Re:Skype quality?? (Score:3, Informative)
1)Skype isn't open-source. You can't read the source code, therefore you can't necessarily trust it. I'm not naturally inclined to give the makers of kazaa the benefit of the doubt.
2)Skype is gratuitously incompatible with the rest of the world, and uses a closed protocol. This is unforgivable.
3)Skype is P2P - which means that in some cases, such as Cambridge University, it cannot be used, because a user of the university network may not grant network bandwidth to non-m
Re:Skype quality?? (Score:3, Informative)
The makers of kazaa are not the same people that riddled it with spyware (Sharmann Networks, or whatever it was...).
Re:Skype quality?? (Score:2)
Re:Skype quality?? (Score:2)
Re:Skype quality?? (Score:1)
Re:Skype quality?? (Score:2)
I am really looking forward for a service that directly competes with skypeout, that way the prices could go even lower. Although I find the prices right now really good. Imagine, a long distance call from UK to my own country costs less than a long distance call
Re:Skype quality?? (Score:2)
Please add:
- non-distributed servers
- non-open protocol
Re:Skype quality?? (Score:2)
non-open protocol
Yes, but the iLBC codec [ilbcfreeware.org] used by Skype is open, right?
Re:Skype quality?? (Score:2)
Re:Skype quality?? (Score:2)
The codec might be, but the call handling protocol isn't.
Call handling protocols are pretty easy to reverse engineer! That's certainly no big deal. Of course, it is most likely patented... OTOH, if it's a trade secret; there won't be any patent on it (except submarine patents?).
Hmmm.... I guess, getting an OSS version of skype won't be so difficult. The catch is the central call setup server architecture (not unlike bittorrent trackers), which is under Skype control.
A trackerless, decentralized SIP
Re:Skype quality?? (Score:2)
Re:Skype quality?? (Score:2)
I guess by "32-bit" you really just mean "sounds great".
-b
Background noise (Score:2)
So there is that weird silence when nobody is talking. I better like hearing the backround noise because it makes you feel more "emersed".
Yup, I know what you mean ... that sudden 'silence' makes me feel like the call has been disconnected, so I instinctively 'hello?'. Of course it's done to save BW though ... why transmit when nobody is talking. I was thinking though, why not just introduce a little generated noise on the client side?
Re:Skype quality?? (Score:1)
Re:Skype quality?? (Score:2)
Why buy Skype? (Score:5, Interesting)
$3b is a lot but Skype has a large and loyal user base. They could tie in a lot of things like: legal online music sales, expanding SkypeOut and SkypeIn and banner ads in the software. With Skype expanding out of the PC (like how Motorola is adding Skype to some of their phones) it has a lot of potential.
It's a little like someone looking at buying Apple. While they have good hardware and software they are so much more. Maybe that's what Murdoch sees for the future of Skype.
But is it worth $3b? I don't know.
Re:Why buy Skype? (Score:2)
Re:Why buy Skype? (Score:2)
I am a loyal Skype user. It has kept my girlfriend and me in contact despite being on two separate continents for a year. However, I would drop Skype in a heartbeat if there were banner ads.
Re:Why buy Skype? (Score:1)
Bingo.
Skype is also a wet dream for corporations.
We've recently been told that we need to replace the entire phone-system in the building, or take over maintenance of the old exchange.
That's something we're not willing to do, as it would cost us too much.
Instead, we'll be evaluating going with skypeout/skypein for everyone at the office.
Very low cost, very good quality - provided you have the bandwidth for it.
"But is it worth $3b? I don't know" (Score:1)
The simplest is replacement cost, given three billion USD (plus any revenues of course) could you create a new Skype?
Hard to assess the value of the userbase, and the telephone Interconnects, and goodwill, but given the immaturity of the market, and the speed with which Skype emerged, my gut feeling is yes I could replace it for less than 3Bn USD.
But then maybe there are aspects of the deal not immediately obvious, and simply becaus
Lachlan Murdoch quits News Corp (Score:5, Interesting)
Perhaps there is a connection.
Re:Lachlan Murdoch quits News Corp (Score:2)
Why buy Skype? (Score:4, Funny)
Two words ... (Score:1)
Reality Television.
Now that's funny (Score:2)
HAHAHAHA! Evidence, oh, that's funny. I take Cringely articles as "evidence" of the exact contrary of what they claim.
no! (Score:2)
But... but... I'm a Slashdot troll!
The Murdoch Internet Rope-a-dope. (Score:3, Informative)
Bubble Spinners *Heart* Feint (Score:3, Insightful)
Re:Bubble Spinners *Heart* Feint (Score:2)
Re:Bubble Spinners *Heart* Feint (Score:2)
I for one... (Score:2, Funny)
Skype is valuable because of word-of-mouth (Score:1)
Of course, the rest of the VoIP industry loves this. If Skype is worth $3 billion, then so is Vonage and maybe Packet8. This purchase will validate the VoIP industry... I don't know about this... Skype is worth a lot because it has a good rep. It gained this rep because the software is free, ad-free and bug-free (well i havn't seen any yet) for Windows Mac and Linux. I use Skype often and so do the 10 odd friends and colleagues on my list, but i've never heard of Vonage or Packet8 and I very much doubt t
Re:Skype is valuable because of word-of-mouth (Score:1)
Don't forget GizmoProject (Score:4, Informative)
Re:Don't forget GizmoProject (Score:1, Informative)
More like "much more open." Any SIP user can call any Gizmo user. Any Gizmo user can call any SIP user.
For free.
Seamlessly. Hell, if you were motivated, you might even be able to get Asterisk to log into the Gizmo SIP proxy and make and receive your calls without using the Gizmo client.
Skype can call... Skype. The protocol's not open and there's no interoperability.
I'd sell for $3 billion, (Score:5, Informative)
I like Cringely's articles because they are always insightful, always look at things from a different angle, and almost always feature a prediction that I find very unlikely but compelling enough to make me look at the given topic in a different light (which is strikingly different from Dvorak articles, which are always inept, look at things from the same angle as everyone else but with cracked bifocals, and prove the adage that even a blind squirrel finds a nut from time to time).
That having been said, Skype is a very dangerous thing for the big telecom providers. As Cringely points out, the big phone companies can't buy it to kill it because something else would take its place. But he misses that this also holds for cable companies.
I use Skype Out regularly to call internationally, and I know that nobody calls to PSTN networks for less unless they own the switch on both ends.
Comcast et al want to sell VoIP on top of broadband, but Skype (or its successor) is free with broadband -- which brings up the whole bit about synergy and technical capabilities and whatnot.
Since the whole Skype backbone is P2P there really isn't a whole lot of infrastructure involved, other than the database for paying customers. There's no real physical infrastructure because the users are the network. As I understand it, Skype only has a few dozen employees (but I may have read that a while ago, before they had 20 million regular users).
The fact that there's basically no infrastructure means that it will be hard for a big incumbent operator to leverage its network size to take advantage of something like Skype. The whole Skype network costs its operators next to nothing to run right now, so how is MegaCableTeleCom, Inc (with all its buildings and employee unions, and executive bonuses, and specialized equipment, and miles and miles of plain-old-copper/coaxial/fiber lines, etc) going to keep it cheap enough to compete with free without losing?
Cringely's right -- Murdoch won't pay $3 billion, but somebody probably will. Only what's for sale is not the network but the customers. And those customers will flee in a minute if whoever runs Skype starts acting like a phone company -- cryptic bills, mystery charges, line-carrier fees, connection charges, etc. After all, something better and cheaper will come along any day now. For $3 billion, I'd sell.
Ditch the landlines... (Score:4, Insightful)
$80/mo for landline, local calls, and DSL/ISP
to
$20/mo for cable modem
$16/mo for most basic cable
$16/mo for Vonage VOIP
Total $52/mo, and I get more TV than I got before,
have a phone line in the house (I use my cell more anyway), and prepare myself for the next great thing....Netflix trickle download to TiVO in about 6 months.
Really, I've paid WAY too much for DSL for the last 5 years, in about a week I'm gonna tell the bells I don't need their landline. Its gonna be an interesting phone call to say the least.
But this comes back to the value of Skype...my Italian colleague here in the states talks to his Dad for free every morning at 5AM (our time). That is an unreal technology. Now, he wouldn't talk to his old man so much if it was not free, but it is, and his phone usage would be over $100/mo on landlines, free on Skype.
My other colleague (a Canadian/Israeli double citizen) uses Skype as her landline. Her laptop goes everywhere with her, and she is on broadband about 3/4 of the time, reachable on her Skype phone line.
The phone company landlines are challengeable by VOIP, for a tiny fraction of the cost since the user provides the "last mile" access over broadband. Its a great business model, and I expect Vonage and Skype to make a mint - those two Scandanavians that started Skype are gonna be even richer....
ditching landlines already happening where I am (Score:2)
(if anyone's interested, the company in question is Shaw Cable....the reason behind the
Re:Ditch the landlines... (Score:1)
Well this sucks. (Score:1, Funny)
Good thing it's not open source.
Re:Well this sucks. (Score:2)
Not to mention ICQ also, probably gives the mosad 100% backdoor access to every persons convo/voice history too.
The govt and powers at be, NEED TO and LOVE TO keep a close eye on the cerfs. Hey, they started this, 'keeping tabs' on the people in 1870s, when the pre IBM founder from NEC and friends expanded census info to do massive cross-referenc
Counter theory (Score:2)
Why? Click the link.
Lets not forget (Score:1)
Huh? (Score:2, Informative)
Why would Rupert Murdoch think of paying $3billion for a mostly free online service like Skype?
I dunno, but a better question might be, why would
Re:Huh? (Score:2)
From an article linked above: "To the best of my knowledge, I was doing so with the title of acting assistant professor," Cringely said.
In the land where high school teachers get to call themselves professor it isn't much of a stretch - the rest of the world knows not to take anyone from the USA that uses that title quite so seriously.
We all know that if he really did have an important position at Stanford he would have already had a reputation and would be wr
Re:Huh? (Score:2)
Actually, there are probably plenty of people here I'd trust over Cringely. I'm sure most of them aren't lying about their credentials.
Re:Huh? (Score:2)
The difference is that he has had experience in finding out information and presenting it in a readable form on a regular basis. A real Stanford Professor would write under their real name but would write a lot less since they would have other responsibilities - most people would realise that.
Attacking the man doesn't change the message and it's a weak tactic that becomes popular every now and then. I've been reading Cringley on and off for
Explains the newspaper articles. (Score:2, Interesting)
Perfect Proverb for Rupert (Score:1)
por viejo que por diablo.
This means, "The devil knows more because he is old rather than because he is the devil."
Niklas Zennström 7 weeks ago (Score:2, Insightful)
They (Murdoch and Zennström) were already talking back then. Deals worth 3 Gigadollars are very well studied by both parties, and they've done their homework. Murdoch sees the niche that he can jump into after leaving News Corp. and Zennström makes it just plain clear that he's talking with wireless carriers tha
A Modest Suggestion for Skype IP-owners... (Score:1, Troll)
license Skype's source code under -another-
name as OSS, so as to preclude loss of the
Skype tradition & to give the OSS communi-
ty the chance to finish the job or at least
extract the Skype protocols & create some
-interoperable- software.
I can't believe (Score:3, Interesting)
In taiwan it's called the triple play. (Media, Internet, Telephone)
He really doesn't care about the "free." He cares that it's a proven system that works.
Michael
Anyone believe consumer long distance matters? (Score:1)
Re:Anyone believe consumer long distance matters? (Score:2)
Re:Anyone believe consumer long distance matters? (Score:1)
While Skype does have to pay a per minute charge to the local telco to call out into the PSTN, the opposite is also true. If an ILEC (Bell) customer dials your Skype number, then the ILEC has to pay what is called "Reciprocal compensation" to Skype for handling connecting the call to their Skype customer. That charge is not passed on to the ILEC customer, other than being paid
Skype is bottoming out (Score:2, Insightful)
I disagree (Score:2)
Its perfectly OK to issue invoices electronically now (e.g. via a website now) so how they do now is fine and scales well. Google bills huge numbers of businesses for its adsense and that works well given the small number of employess dedicated to it.
Telcos pay a lot for customer support because they sell physical services which break down (telephone lines
No money? Seems like a costly diversion to me .... (Score:1)
[cron murdochbuys] emerge -C skype (Score:1)
Thanks for the heads up.
Why Skype (Score:2)
calls i couldn't afford are affordable.
but
skype out is a bit random with its success rates like throw a 6 to talk for anything from a minute upwards and expect for the connection to break at any time and need to redial.
skype in buys you a national number for your friends to call. (send me a text I will call you back and use the free minutes i get on my mobile phone contract).
my mobile is a pda phone (blue angel, mda III,
Skype is wireless threat too (Score:1)
"Skype threatens only incumbent FIXED phone service, not mobile service. Skype causes headaches for Verizon, but not for Verizon Wireless"
Wrong. Big cities start talking about Wifi wireless coverage across the entire city [boston.com]. Why would you spend your precious cellphone minutes in a Wifi enabled city, if your friends have Skype too?
One Possible Reason (Score:1)
When you sign-up for any of these servers you'll note there is no guarantee that anything you type or say will be kept private or secret. On the contrary everything must be sent through the provider's servers where they can parse it at will. From stock
SKYPE HUNT (Score:1)
Re:Say Wha? (Score:1, Funny)
It's just comma's. Not a bit deal.
Re:Say Wha? (Score:1, Funny)
And as, for your obsession, with commas, I see you hail, from the James T. Kirk, school of oration.
Oh and it's just comma's what? But that's not a bit deal.
It's a bizarre comment (Score:1)
Is Cringely saying that Murdoch would expand into VoIP to distract other media companies, who apparently won't be able to pay attention to more than one thing at a time? Of all the explanations Cringely gives for News Corp's contemplation of a Skype purchase, that is the least supported by any
Re:It's a bizarre comment (Score:1)
Seems to me the value to Murdoch is that he could do to the telephone companies what Microsoft did to Netscape -- drive them out of business by giving away a reasonable alternative, even though it costs to give it away. That cost is an investment in the dogs who bring down the b
Re:Say Wha? (Score:1)
Re:Say Wha? (Score:1)
Re:Say Wha? (Score:2)