from the growING-groWING-GROWING dept.
cardhead writes "The Washington Post is reporting that "studies found the larger, more intrusive ad formats were, on average, 40 percent more effective than the banner ad." It went on to say that ads that pop up between you and the page you're trying to read are the most effective."
"Spock, did you see the looks on their faces?"
"Yes, Captain, a sort of vacant contentment."