Alternatives to Oracle Advertising

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

With TrafficGuard, you can put an end to the worry of polluted traffic disrupting your campaign success. Our advanced ML/AI-powered technology identifies and blocks both simple and complex fraudulent traffic in real time, ensuring your ad spend targets genuine, high-quality clicks and conversions. This leads to better campaign outcomes and an enhanced return on ad spend (ROAS). This robust solution safeguards every dollar of your advertising budget, allowing you to concentrate on reaching your marketing objectives without stress. Let TrafficGuard handle ad fraud protection, so you can confidently manage your: Google Search (PPC) campaigns Mobile user acquisition campaigns Affiliate spending Social media advertising In addition to our technology, we provide expert campaign management and exceptional customer support, making us a reliable partner for all your ad fraud protection needs.

In the realm of branding campaigns, Meetrics' benchmark reports serve as a crucial reference for online visibility standards. Each quarter, Meetrics provides a comprehensive overview that highlights essential metrics and trends. As the foremost ad verification provider in Europe, Meetrics enables the calculation of the success rate of your digital branding initiatives and offers strategies for enhancement. Utilize the Viewability Check tool to assess the visibility of your branding efforts. The Audience Verification feature allows for an evaluation of the relevance of your target audience to ensure optimal engagement with your advertisements. Additionally, Ad Fraud Prevention is available to detect and mitigate any potentially fraudulent activities. The Brand Safety tool ensures that your ads are displayed in environments that align with your brand's values. Meetrics evaluates both display and video ad visibility, calculating viewability for each impression individually. Furthermore, all key performance indicators from your campaign can be accessed through the Meetrics Dashboard and are available as Excel reports whenever needed, providing you with constant insight into your advertising effectiveness. This comprehensive approach allows advertisers to optimize their campaigns based on real-time data and insights.

Link various data sources to uncover and seize fresh opportunities that propel business growth. Develop your enterprise around the revolutionary measure of media performance in a multi-platform landscape. Gain insights into the effectiveness of your media and marketing strategies, allowing you to enhance ROI and make informed decisions with assurance. Effective cross-platform measurement is crucial for navigating the intricacies of today’s media landscape, ensuring that business decisions are based on solid data. We assist prominent media entities, brands, and advertisers in making the necessary connections to expand their operations. Harness an impactful suite of audience, contextual, and cookie-free predictive targeting solutions to effectively engage with cross-platform audiences. We enable programmatic advertisers to tap into valuable target audiences through the DMP or DSP of their preference for campaigns spanning digital, mobile, CTV, DOOH, and podcasts. By leveraging these innovative strategies, businesses can not only adapt to the changing media environment but also thrive in it.

By prioritizing the requirements of our publishers, we are able to provide advertisers with high-quality traffic, dependable quality assurance, and unique media opportunities. Our video advertising capabilities span mobile, desktop, and connected devices, ensuring broad reach. We focus on maximizing monetization and implementing advanced targeting strategies to achieve consistent and successful outcomes. Supported by our cutting-edge technology, our team guarantees that your message is tailored for each platform, considering factors like content, target demographics, and return on investment. Brightcom facilitates programmatic buying and selling of impactful ads through real-time bidding platforms. Our reliable In-View solution not only opens up new monetization avenues for publishers but also ensures that advertisers' content is viewable. Additionally, this user-friendly integration seamlessly transforms any article into an engaging video placement, enhancing both user experience and ad performance.

Enhance your return on investment by gaining insights into how your marketing and advertising strategies engage audiences across every stage of the customer journey. Uncover audience desires and link them to the media, music, sports, and video content they cherish most. Assess the effectiveness of your campaigns in achieving brand goals. Additionally, tailor video content by incorporating information about shows and celebrities to create a more personalized experience for viewers. This approach not only deepens audience connection but also drives engagement and loyalty.

Consolidate and activate your data to effectively launch campaigns across various digital advertising platforms. Leverage data for tailored and relevant advertising that captivates and converts target audiences. Enhance your spending efficiency in programmatic advertising across both open web and social media platforms. During your campaign planning, identify new audiences or broaden your target demographic to boost overall campaign effectiveness. Utilize Oracle ID Graph to integrate third-party data from diverse marketing channels and devices, thereby widening your audience reach. Minimize inefficiencies and improve the purchasing experience by excluding recent converters from your campaigns using audience suppression reports. Additionally, delivery reports allow you to track the performance of your campaigns, enabling you to diagnose potential issues and ensure that the intended user profiles are reached accurately. Keeping a close eye on these metrics will ultimately lead to more successful advertising outcomes.

Your brand can leverage Amazon Brand Lift to gauge various metrics such as recognition, attitudes, preferences, favorability, intention, and recall related to your advertisements. Insights from the Amazon Shopper Panel community contribute valuable information on how your campaigns perform against your brand measurement objectives. The studios associated with Amazon's Brand Lift are specifically crafted to help advertisers assess the effectiveness of their campaigns within the upper and middle sections of the marketing funnel in a straightforward, prompt, and secure manner. With Amazon Brand Lift, you can observe a comprehensive increase in brand metrics for your advertisements while also breaking down the aggregate survey findings by audience demographics, including age, family income, gender identity, advertisement frequency, ad type, and the devices used. You can select the specific campaign for evaluation, formulate survey questions with the help of provided templates, and access your study outcomes whenever needed. Additionally, results can be obtained directly through the Amazon Ads API, ensuring that you have a continuous stream of data to refine your advertising strategies. This comprehensive approach not only enhances your understanding of consumer perception but also aids in making informed marketing decisions.

Enhance and refine your digital marketing strategy by maintaining a continuous perspective on direct-to-consumer advertising. Move past conventional metrics, such as clicks and site visits, to truly gauge how digital campaigns influence patient actions. Assess whether your initiatives are effectively reaching the intended demographic and encouraging positive health behaviors. With weekly data updates, you can refine your campaigns more swiftly and efficiently, both across various platforms and within individual publishers. Establish a connection between your digital advertising expenditures and their effect on business outcomes and return on investment. Embracing a contemporary approach to data and analytics allows for the safeguarding of health information privacy. Leverage comprehensive access to your core DIFA marketing data through a direct feed for internal analysis. Discover how both personal and non-personal promotional strategies can synergize to enhance patient outcomes. Additionally, implement direct data integrations from publishers and platforms to further advance your measurement, optimization, and analytical capabilities. By doing so, you create a more robust framework for evaluating the effectiveness of your marketing efforts.

Insights from Chief Marketing Officers (CMOs) play a crucial role in guiding advertisers to effectively allocate budgets, refine campaign strategies, and enhance media return on investment (ROI). By establishing a cohesive perspective on marketing efforts, CMOs facilitate a comprehensive approach to funnel management. Advertisers are able to assess the efficacy of strategies deployed at various stages of the sales funnel. Additionally, article-level reports generated by CMOs reveal the connections between target audiences, geographic locations, and the performance of different ad creatives. This data empowers marketers to swiftly adapt their tactics, thereby boosting overall campaign performance. Furthermore, Omnichannel Statistics (OCM) serves as a tool for advertisers to evaluate the cumulative impact of their advertising approaches on consumer behavior both on and off Amazon, even while campaigns are still running. CMOs integrate insights from all available channels, encompassing both online and offline shopping patterns. It's worth noting that all Amazon Ads products prioritize user privacy and security, ensuring that all reporting is done in an aggregated and anonymized manner. This comprehensive data not only fosters informed decision-making but also enhances the strategic planning process for future campaigns.

Enhance the effectiveness and reach of your campaign through the pioneering exchange designed specifically for attention. With real-time viewability detection, you can ensure dependable visibility without needing a PMP. Impactful formats are guaranteed to stay in view, featuring scalable, rich media-like designs that boast an impressive average time-in-view of 25 seconds. You can buy based on time-in-view, allowing you to bid on specific time increments using a CPM model. Our direct collaborations with 1,500 publishers, which include S2S and Header Bidding integrations, bolster your campaign's success. Furthermore, we offer connections to over 100 platforms throughout the programmatic landscape, embracing all leading DSPs and DMPs. We also engage in proactive partnerships with top industry organizations that are committed to delivering quality supply, ensuring that your campaign is supported by the best resources available. This comprehensive approach positions your campaign for maximum impact and visibility in a competitive digital environment.

Explore the intricacies of a brand's creative strategy with Oracle Moat, an advertising intelligence tool that allows you to analyze the creative and messaging efforts of your competitors over the past three years. Gain insights into the current market landscape by examining your rivals' advertising tactics and how they compare to your own creative output. With access to a rich dataset of over three years, you can scrutinize various advertisements, filtering and sorting the information to pinpoint exactly what you need. Understand audience engagement with different ad types, including images, text, and videos, across various platforms, including mobile. Using heatmaps, identify which sections of your ads capture the most viewer attention. This knowledge empowers you to invest wisely and execute campaigns with assurance. Moat enables you to connect with genuine audiences, effectively grab their attention, and accurately assess the success of your campaigns. With these insights at your disposal, you'll be better equipped to innovate and stay ahead in a competitive marketplace.

Enhance the profitability of your premium inventory by utilizing DV Publisher Suite, which offers a centralized platform for measurement, insights, and essential tools to elevate ad delivery, boost inventory quality, and optimize revenue performance. With one of the industry's pioneering comprehensive yield solutions, you can drive revenue growth by leveraging data automation, insights into media quality, and inventory optimization for both direct-sold and programmatic inventory. DV allows you to concentrate on your primary revenue-generating activities instead of wasting time managing spreadsheets and manual processes. By consolidating all your data sources and revenue streams, you can make well-informed decisions through comprehensive reporting and interactive dashboards. Furthermore, streamline your operations and simplify billing processes with visual monitoring of campaign performance, including pacing and discrepancies. Discover lucrative new revenue opportunities by identifying high-performing inventory using DV's insights on fraud, viewability, and brand safety metrics, thus ensuring your ad operations are both efficient and effective. In this way, DV Publisher Suite not only maximizes your yield but also positions you for sustained growth in an increasingly competitive landscape.

Ultimate advertising tracker designed for media buyers and publishers. Optimize, control, and protect your traffic. Focus on scaling up and generating profit. The ideal ad tracker for media buyers and publishers, allowing traffic optimization, management, and protection. Focus on expanding and increasing profits. Keitaro helps media buyers and publishers elevate their campaigns. It enables traffic optimization, control, and security for optimal results. Real-time data and conversion tracking allows for instant adjustments to improve performance. High-quality reports offer detailed insights for informed, data-based decisions.

RhythmOne stands out as a frontrunner in providing innovative multiscreen digital advertising solutions. With a strong focus on advanced TV and leveraging one of the most efficient programmatic platforms available, we enable brands to effectively engage with their target audiences, enhancing results for both advertisers and publishers across various devices. Consistently recognized, RhythmOne has once again secured the top position in Pixalate's Global Seller Trust Index. Explore how we create brand-safe environments for our clients and partners. As the landscape of Connected TV evolves into Advanced TV, YuMe by RhythmOne offers expansive reach, precise targeting, tailored creative, and distinctive measurement solutions, allowing brands to seamlessly extend their linear TV and multiscreen digital video initiatives to connected viewers. Additionally, RhythmInfluence by RhythmOne bridges the gap between marketers and enthusiastic influencers, who skillfully integrate branded narratives into the trusted content and social platforms consumers engage with, yielding impactful outcomes that resonate effectively. Through these initiatives, we strive to redefine the advertising experience for both brands and consumers alike.

Integral Ad Science (IAS) stands at the forefront of digital media quality on a global scale, delivering solutions that empower advertisers and publishers to guarantee their advertisements are seen by genuine audiences in secure and appropriate settings, while also ensuring the right context for each ad. Their comprehensive offerings include measures for detecting ad fraud, ensuring brand safety and suitability, targeting based on context, and assessing viewability across a multitude of channels like CTV, video, programmatic, mobile, and digital audio. By partnering with thousands of media organizations, technology firms, and social media networks, IAS fosters innovation and crafts integrated solutions that address the distinct challenges faced by their clients. Through the provision of actionable data and insights, IAS equips brands, agencies, publishers, and platforms with the tools necessary to enhance their digital advertising efforts, elevate media quality, and achieve outstanding outcomes. With a commitment to transparency and ethical practices, IAS guarantees that clients invest only in impressions that truly matter and deliver results. In doing so, they not only improve campaign performance but also strengthen trust in digital advertising.

Amazon Marketing Cloud (AMC) serves as a secure and privacy-compliant clean room solution that empowers advertisers to conduct analyses and build audiences using pseudonymized data, which includes insights from Amazon Ads and other sources. By integrating diverse signals from various Amazon platforms, advertisers, and selected external partners, AMC allows for versatile inquiries within a secure privacy framework. This enables advertisers to leverage tailored insights and audience segments derived from AMC to refine their campaign strategies, enhance direct marketing efforts, and shape key business choices. Additionally, users can generate custom audience lists based on interaction logs, conversion events, and segmentation data. The audiences crafted within AMC can be seamlessly activated through Amazon DSP, providing a streamlined approach to targeting. Furthermore, AMC offers a comprehensive view of customer shopping journeys across Amazon’s media and channels, effectively measuring the advertising impact both within and beyond the Amazon ecosystem. Ultimately, this tool not only enhances advertising strategies but also fosters a deeper understanding of consumer behavior and preferences.

Epom Market serves as a zero-waste advertising platform focused on performance, catering to affiliates, agencies, and ambitious brands alike. This innovative platform empowers marketers to execute impactful campaigns utilizing brand-safe, verified traffic, along with advanced optimization tools and personalized support — all seamlessly integrated into one solution. By providing access to over 80 premium supply-side platforms (SSPs) and more than 1,500 publishers, as well as extensive coverage across over 190 global locations, Epom Market guarantees a widespread reach while maintaining less than 2% invalid traffic. Users can deploy various ad formats, including banner, video, native, interstitial, and HTML5 rich-media ads, all safeguarded against bots and fraudulent activity, with verification from Pixalate. Moreover, marketers can leverage Lotame audience data for precise targeting, enhancing the effectiveness of their campaigns.

Utilize top-tier predictive analytics, powered by the most extensive consumer dataset on the market, to assess brand campaigns across various channels. Experience Brand Lift KPIs in a way that sets a new standard. Access insights on Linear, Addressable, CTV, and Digital advertising through a single on-demand dashboard, all while benefiting from unmatched data scale. Say goodbye to uncertainty about whether your campaign achieved specific behavioral objectives; instead, review actual delivery metrics by publisher or audience. Upwave not only plans and measures but also enhances brand marketing efforts. Our unparalleled digital network facilitates swift and precise data collection from millions of everyday consumers, ensuring real-time dashboards that provide the most current and accurate brand insights, all available in one user-friendly platform. The seamless integration with DSPs and social media platforms allows for bid optimization and audience targeting to amplify marketing effectiveness. Our clientele spans a wide range of industries, including consumer packaged goods (CPG), technology, and financial services, as well as some of the largest advertising agencies globally, highlighting the versatility and reach of our services. Every campaign is an opportunity to refine strategies and drive exceptional results.

Marketing organizations can utilize a unified platform to oversee and coordinate every interaction with customers through various channels including email, mobile, social media, display advertising, and online. Chief Marketing Officers (CMOs) from diverse sectors will have the tools necessary to create outstanding customer experiences throughout all marketing engagements and across the entire customer journey. By transforming data from various sources into actionable insights, organizations can craft highly targeted audiences and enable customers to shape their next experiences through near real-time interactions. With Oracle Responsys, marketing teams gain the essential tools to provide the relevant and captivating experiences that their customers expect across multiple devices and channels. Despite advancements, email marketers continue to encounter difficulties in utilizing customer data for personalized email campaigns, maintaining ongoing engagement, and harmonizing email marketing efforts across different channels. Additionally, Oracle Responsys stands out for its award-winning email marketing features, ensuring that marketers can effectively connect with their audience. By integrating these capabilities, businesses can enhance their overall marketing strategies and foster stronger customer relationships.

Click fraud can cause as much as 20% of your business advertising spending to go unpaid. Learn how to protect your pay per click data from fraudsters, bots, and more. This innovative solution instantly eliminates invalid IP addresses and fake clicks, saving you money.

Enhance your advertising potential and unlock new revenue sources through innovative creative formats that seamlessly integrate into your website and deliver measurable results. Utilize advanced auto-refresh technology to increase in-view impressions while maintaining optimal click and viewability rates. Serving below-the-fold ads at page load can severely compromise your viewability; instead, activate lazy-loading with just one click to eliminate ineffective strategies and save time. Since 1998, over 30,000 websites have trusted AdvertServe for their advertising needs, which is a testament to our significant investment in global data centers, DNS, CDN, and our AI-driven monitoring and self-healing software, ensuring an impressive uptime guarantee of 99.995%. Boost your revenue further with header bidding powered by Prebid.js, allowing you to maximize your unsold inventory at top market rates through access to exceptional real-time bidding demand from a wide array of sources. By choosing AdvertServe, you not only enhance your ad performance but also join a community of successful websites optimizing their revenue streams.

A "Landing Page" serves as the ultimate reference point for all your digital marketing efforts and strategies. This streamlined marketing page is tailored for each product or service, ensuring it ranks highly on search engines, loads swiftly in just a few seconds, remains accessible indefinitely, and comes equipped with integrated tools to boost online traffic. Additionally, it employs AI to analyze past campaign data, allowing for automatic optimization of future marketing endeavors. Essentially, it acts as your product's digital retail space, attracting significant traffic and visibility. Given the multitude of advertising platforms available, it's crucial for businesses to monitor the return on investment generated by their marketing activities. By promoting your product or service effectively, with a focus on data-driven insights and high-quality content, our advanced predictive algorithms can identify potential leads who are likely to engage with your marketing emails, while also providing insights into their motivations. Gather all your leads on a dedicated landing page for your product and leverage analytics to assess their interactions and effectiveness. This comprehensive approach not only enhances your marketing strategy but also fosters stronger connections with your audience.

A groundbreaking change in the management of digital advertising expenditures for Shopify is on the horizon. Join us in being one of the first to engage with our cutting-edge solution as Optily seamlessly merges your Facebook and Google Ads, Analytics, and soon, your Shopify sales information to enhance ad performance. By signing up for our early access program today, you can secure a complimentary ad strategy consultation along with many additional benefits. We are excited to announce the imminent launch of the Shopify Connect app, which comes with fantastic incentives for Shopify merchants who take action now. This is the sole ad spend solution that integrates Shopify with major data platforms. Optily was specifically designed for Shopify store owners, enabling the management of your Meta for Business advertising budgets across various channels, including Facebook, Instagram, Messenger, and Audience Network. Furthermore, Optily leverages Google Analytics to provide more precise campaign budget suggestions and allows the establishment of GA-based objectives, ensuring a comprehensive approach to digital advertising success. Don't miss this opportunity to elevate your ad management strategy to new heights.

SILA serves as a cutting-edge growth engine powered by artificial intelligence for advertisers, agencies, and brands investing in digital marketing, focused on maximizing return on investment and ensuring that every advertising dollar results in substantial conversions. Rather than functioning as a standalone fraud detection solution, SILA merges real-time protection against click fraud, detailed analytics, and features for campaign optimization all within one unified platform, which empowers marketers with comprehensive oversight of their campaign performances. By utilizing SILA, companies can: Instantly identify and eliminate fraudulent or invalid clicks, thereby safeguarding their advertising budgets from unnecessary expenditures. Access in-depth analyses of campaign effectiveness via behavioral analytics, click trends, and assessments of traffic quality. Automatically enhance campaigns by redistributing funds to the most successful segments and audiences. Accurately aim their advertising efforts to reach authentic users who are most likely to engage with their offerings. Monitor return on investment and return on ad spend through transparent metrics and dashboards tailored for each campaign. SILA is designed for seamless integration with platforms like Google Ads and Meta Ads, making it a versatile choice for modern digital advertisers. This innovative approach not only boosts efficiency but also provides businesses with the tools they need to thrive in a competitive advertising landscape.

Advertisers are, on average, wasting 10-15% of their media spending due to ineffective analytics. Sellforte's software-as-a-service (SaaS) platform empowers you to capitalize on previously overlooked business prospects. By utilizing Sellforte's ongoing marketing mix modeling (MMM), you can elevate your marketing measurement capabilities, gaining an unbiased perspective on how various campaigns and media channels contribute to your business success. This preparation is invaluable for board meetings, monthly business reviews, agency discussions, or analyzing campaign effectiveness. With the tagline "Unleash the impact," we emphasize our commitment to generating significant business outcomes from marketing data through our unique data science algorithms and extensive industry knowledge in retail, ecommerce, and telecommunications. Moreover, this approach not only enhances decision-making but also fosters greater collaboration among teams.

Identify underperforming campaigns to swiftly reallocate your advertising budget according to your simulation outcomes while staying within your total budget. Our approach employs a windowless measurement method rooted in probabilistic analysis, utilizing time-series data from both your ecommerce platform and various marketing channels to pinpoint the factors that truly influence performance. By analyzing your brand's historical metrics, you can predict the revenue and return on ad spend (ROAS) for your campaigns at any adjusted budget level before making any changes. Integrate all of your marketing channels in a mere 10 minutes with our straightforward, one-time setup process. Within 48 hours, you'll receive valuable insights that can inform your strategy. Additionally, marketers can assess and compare the effects of cross-channel awareness on organic searches, direct traffic, and other campaigns, enabling a comprehensive understanding of their marketing ecosystem. This approach empowers brands to make data-driven decisions that enhance overall effectiveness.

Growify's Marketing Automation feature is designed to transform marketing strategies. It offers a suite advanced tools that streamline campaign administration. Growify's intuitive automation capabilities allow businesses to schedule and deploy marketing campaign efficiently, ensuring timely customer engagement. This feature simplifies marketing tasks from email marketing to posting on social media, allowing you to communicate with your audience in a consistent and personalized manner. Automating repetitive tasks saves time and ensures consistency in your marketing. Growify's automated tools also provide data analytics that can be used to refine your marketing strategy. This comprehensive automation solution allows businesses to improve customer engagement, enhance customer experience, and ultimately drive higher returns with less manual work.

UTMGuard is a powerful tool designed to integrate seamlessly with your Google Analytics 4 account, allowing for a thorough examination of your tracking configuration to swiftly identify any broken, malformed, or inconsistent UTM parameters that could be undermining your campaign attribution. In approximately one minute, UTMGuard performs numerous rule-based evaluations on your parameters, identifying issues such as organic traffic mistakenly labeled with UTM parameters—which can blur the lines between SEO and paid traffic—invalid source-medium pairs, naming inconsistencies (like case sensitivity and naming variations), missing parameters, or internal links that contain UTM tags, which can skew your analytics data. The tool produces comprehensive audit reports that clearly delineate which links or sessions are affected, along with actionable advice on how to rectify or standardize your tagging practices. By identifying these errors at an early stage and promoting uniform parameter rules, UTMGuard plays a crucial role in maintaining the integrity of your data, ensuring that your marketing attribution remains precise and that the decisions informed by GA4 reports are based on reliable information. Ultimately, UTMGuard empowers marketers to optimize their campaigns with confidence, reducing the likelihood of costly attribution mistakes.

Identify potential leads that are ready to make a purchase by exploring relevant topics and keywords online. Gain access to over 65 million direct dial numbers and more than 150 million verified email addresses. Customize your account landscape by utilizing over 300 attributes, insights, and recent activities for precision targeting. Implement focused display and social media advertising campaigns directed at prospective clients based on their job titles, management levels, and departments within companies that demonstrate buying intent. Aim for high-value accounts and decision-makers in your target market to maximize your outreach. Initiate marketing efforts using top-notch buyer intent signals, industry insights, and technographic information. Seamlessly integrate with your CRM and marketing automation tools for effective cross-platform targeting. Encourage website visitors to engage and convert into leads, whether through initiating conversations or completing forms. By leveraging real-time insights and analyzing on-page behavior, you can effectively engage, nurture, and convert a greater number of website visitors into valuable leads. This strategic approach ensures that your marketing efforts are not only efficient but also highly effective in driving conversions.

CHEQ FOR PPC Eliminate excessive ad spending and reduce your cost per acquisition across all leading PPC advertising platforms with the premier click-fraud prevention solution available for marketers. SECURE YOUR COMPLETE MARKETING BUDGET This is the sole solution that encompasses all your paid search and paid social advertising avenues. EXCLUDE BOTS FROM YOUR TARGET AUDIENCES Our unique solution effectively removes invalid audiences, safeguarding your remarketing efforts and lookalike audiences. ENSURE REAL CUSTOMERS ARE ALWAYS WELCOMED With our innovative, real-time cyber-driven technology, you can block harmful traffic without ever hindering genuine paying customers. By choosing our platform, you empower your advertising strategy to reach its full potential while minimizing waste and maximizing results.

Navigating the landscape of marketing becomes increasingly intricate when you move beyond just advertising on Facebook and Google. Rockerbox addresses this challenge by equipping you with the essential marketing infrastructure needed to rapidly and effectively scale your business. By centralizing all of your marketing expenditures and campaigns—whether they are paid, organic, digital, or offline—Rockerbox streamlines your efforts. The platform ensures that conversions are deduplicated, delivering a fully transparent and customizable experience that guarantees your data remains accurate and reliable. If you're facing difficulties in gauging the impact of your brand, Rockerbox offers comprehensive playbooks to guide you. Not clear on how to evaluate OTT, Linear, or Direct Mail effectiveness? Rockerbox provides specific methodologies tailored for each type of media. Looking to understand Facebook views better? The solution lies in utilizing Synthetic Events. Additionally, pondering how swiftly you require a channel to achieve a positive return on ad spend (ROAS)? It's crucial to also consider the level of loss you're prepared to tolerate before a customer becomes profitable, as these metrics play a vital role in your overall marketing strategy.

Engage your audience effectively across all screen sizes, from the tiniest devices to the largest televisions in their homes. Leverage the expertise of top industry professionals who have consistently achieved success for various brands. Utilize advanced technology to manage your campaigns, ensuring successful outcomes throughout the entire marketing process. Present advertisements with impactful visibility in a secure setting within the Rakuten ecosystem. Our specially curated selection of leading publishers linked to Rakuten’s audience engine is highly sought after by advertisers worldwide. We provide tangible impact and reliable outcomes, fostering brand loyalty and repeat business. Our extensive collection of premium ad inventory is expertly managed by Rakuten’s local CTV specialists. Experience smooth onboarding without any undisclosed technology fees or intermediaries involved, ensuring transparency and efficiency in the process. With this approach, we enable brands to thrive in a competitive marketplace.

Digital advertisers can now leave the repetitive operational work to Nexoya and concentrate on more important tasks such as strategy, creativity and collaboration with the team. Nexoya connects all of your marketing tools and channels into one place. The performance is optimized using the aggregated data. Monthly performance can be increased by as much as 30% using state-of-the art AI algorithms that determine the optimal allocation for advertising budgets. To reduce operational effort and give you time to focus on strategic and tactical tasks, the allocations between marketing channels can be fully automated.

Adloox stands out as the premier independent ad verification platform in Europe, focused on protecting advertisers, agencies, and various buy-side entities from advanced forms of ad fraud while ensuring that advertisements are visible and placed within secure brand contexts. The platform boasts a wide range of functionalities, including mechanisms for fraud prevention, brand safety assurance, attention tracking, and detailed analytics, all aimed at enhancing the performance of programmatic advertising campaigns. Adloox efficiently connects with leading Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), and social media networks such as Google Display & Video 360, Meta, Microsoft Xandr, and The Trade Desk. Their offerings are tailored to meet the needs of advertisers, agencies, and publishers alike, equipping them with effective tools to safeguard their media investments, overcome media purchasing hurdles, and protect online assets for long-term revenue generation. Furthermore, Adloox emphasizes transparency and operational efficiency, demonstrated by its dedicated learning center that provides valuable insights into combating programmatic ad fraud. This commitment to education not only empowers users but also enhances the overall effectiveness of their advertising strategies.

Recover conversions that may have been lost due to intelligent tracking prevention, private browsing modes, and the complexities of cross-device and cross-browser customer journeys by utilizing SegmentStream's AI-driven predictive attribution. Aggregate all your marketing data within your own Google BigQuery data warehouse, enabling automated and deduplicated reporting on cross-channel ROI. This enterprise-level solution consolidates and integrates your advertising expenses, website and mobile app metrics, CRM data, and offline conversions into one cohesive platform for streamlined marketing ROI reporting. You can easily visualize your reports using your preferred business intelligence tools. By implementing SegmentStream's predictive attribution, you can gain insights into the true effectiveness of your marketing channels and campaigns in a post-cookie landscape. Instantly assess the real incremental impact of various marketing traffic sources without having to wait for a conversion event, even if that conversion occurs across different browsers or devices. This ensures that you are always informed and can make timely decisions based on accurate data.

Diginius Insight integrates your digital data, enhancing performance by merging reporting and analytics to provide essential insights for business growth, all within a single comprehensive platform. This tool fosters transparent and trustworthy client relationships by leveraging the capabilities of Diginius Insight. The data management suite designed for digital marketing agencies effectively simplifies oversight and reporting for multiple client campaigns, featuring white-label solutions and collaborative tools. With a focus on scalability and innovation, the Diginius Insight platform offers powerful solutions to help consolidate reporting, analytics, and advertisement management, allowing you to gain a complete view of your digital environment. Whether your goal is to streamline reporting, extract insights from your online presence, track SEO performance, or cultivate valuable leads throughout the sales funnel, Diginius Insight serves as a performance-oriented platform dedicated to unifying all your data seamlessly. By utilizing this platform, you can ensure that your agency remains competitive and responsive to the ever-evolving digital landscape.

Boost your business growth by leveraging the advertising opportunities available with the largest omnichannel retailer in the United States. At Walmart Connect, our unwavering commitment is to aid brands in overcoming their most pressing marketing obstacles through solutions that prioritize the customer experience. We harness Walmart’s extensive scale, expansive reach, and exclusive customer insights to benefit advertisers, regardless of their size. By utilizing our comprehensive closed-loop measurement, you can assess the effectiveness of your campaigns on sales across Walmart’s website and app, in our physical stores, and for certain initiatives, throughout the wider market. No matter your objectives, be it as a Marketplace seller or a global corporation, we can assist you in exploring innovative strategies to engage with Walmart shoppers. Enable Walmart customers to discover your offerings as they navigate our site and app, where static and video advertisements are strategically placed in high-traffic areas, including search results and various browsing, category, item, and pre-checkout pages. Our goal is to create meaningful connections that drive sales and foster customer loyalty.

We analyze user choices and enhance the navigation experience on your website right up to the point of purchase completion. Throughout the user journey, we assess the likelihood of reaching goals for every session, which provides several key benefits: Insight into how users make decisions on your site, assessment of your content's effectiveness in driving conversions, and real-time evaluation of the chances that a user will advance to the next stage of the sales funnel. Ready to embark on this journey? By uncovering the untold narratives in customer data through our potential analysis, we aim to create significant business outcomes. Recognizing data potential serves as the cornerstone for any AI initiative. When paired with a diverse set of AI tools, this approach yields a streamlined, maintainable, and user-friendly software solution. Our extensive experience in handling data and AI models across various sectors ensures we deliver optimal outcomes. Moreover, we continuously refine our strategies to adapt to changing market dynamics, ensuring sustained growth and success for your business.

Connecting with your ideal consumers is now more challenging than ever. The landscape of media consumption is increasingly fragmented, emerging digital platforms are becoming more significant, and consumer behaviors along with their influencing factors are evolving at a rapid pace. Additionally, the entire digital marketing environment is undergoing substantial transformation. Heightened concerns around data privacy have led consumers, regulatory bodies, and major tech companies to restrict tracking and engagement measurement by eliminating third-party cookies. These shifts greatly affect how you attract your target audience, influencing where, when, and how you make strategic decisions to optimize your marketing expenditures. By leveraging sophisticated marketing mix modeling strategies and exclusive data sets, GfK Marketing Mix Optimizer provides critical insights that empower you to allocate resources effectively, select the appropriate channels, and devise the right campaigns to successfully reach and engage your desired demographic. Ultimately, this approach enables marketers to navigate complexities and drive enhanced outcomes in their strategies.

AvidTrak is the preferred call tracking solution for advertisers in Search, Display, and Print media. It was developed to address the challenges of offline conversion tracking that many clients encountered. With our extensive knowledge and expertise in internet and PPC advertising, we have designed a call tracking solution specifically for industry professionals. By utilizing AvidTrak's tracking software and provided numbers, you can monitor phone calls originating from all your marketing channels, including Search, Social, Display, and Print. For enterprises, our platform allows you to use your own numbers and minutes, significantly reducing call tracking expenses. Take advantage of Dynamic Phone Number Insertion to identify which PPC keywords are most effective at generating phone call leads. Additionally, our Conversion Path Report helps you determine which web pages resonate with your audience and lead to calls. You can also record incoming phone conversations and easily access them on any device, enhancing your ability to improve customer interactions. This comprehensive approach ensures you stay informed and equipped to optimize your advertising strategies effectively.

Enhance your success with more intelligent online advertising solutions. We manage every aspect, from landing pages and targeting to design, allowing you to concentrate on what you excel at — managing your business. While you prioritize your core operations, we navigate the ever-changing landscape of social media strategies. Implementing the right approach ensures that you attract the ideal customers. Our team designs targeted ad campaigns aimed at attracting the most profitable audience of paying clients. Effective advertisements are those that convey a clear and compelling message about your offerings. LocalAds boasts a variety of features. Our experienced professionals leverage social media, search, and retargeting with data-driven methodologies to achieve your desired outcomes. We develop conversion-optimized landing pages that help turn potential leads into actual customers. Utilizing a multi-channel strategy, we specialize in all advertising platforms but focus on those that yield the highest conversion rates for your business. This comprehensive approach not only streamlines your advertising efforts but significantly boosts your overall performance.

VeraViews is an innovative advertising ecosystem that utilizes blockchain technology, centered on its unique Proof of View (PoV) system for identifying ad fraud. By implementing AI and machine learning for automated fraud detection, it effectively identifies invalid impressions and non-human traffic as they occur, utilizing predictive analytics and anomaly detection to safeguard advertising campaigns. The system ensures that all ad impressions are recorded on a secure distributed ledger, which provides an immutable, auditable trail that offers transparent and reliable campaign information for both advertisers and publishers. Furthermore, VeraViews is designed to seamlessly integrate with leading video platforms such as Brightcove and includes a comprehensive advertising solution, featuring a Supply-Side Platform (SSP) and ad exchange. Recently introduced in the UAE under the NextGen FDI initiative, this platform allows brands to connect with entirely verified human audiences through real-time bidding, ensuring the integrity and effectiveness of their advertising efforts while fostering trust in the digital advertising ecosystem. As a result, VeraViews not only enhances campaign performance but also promotes accountability in advertising practices.

Tech operations teams are equipped to oversee and troubleshoot the delivery of streaming content and advertisements, ensuring a high-quality viewing experience akin to traditional television. By engaging viewers and expanding the audience, revenue streams can be significantly increased. Marketers and content creators are empowered to cultivate their audiences through an ideal blend of social media, advertising, and compelling content. With access to data from 3.3 billion applications, the platform processes an astonishing 1.8 trillion data events daily across 180 nations. The data is cross-screen and viewer-centric, meticulously organized for every moment of every stream. This framework is specifically designed to inform decisions that optimize engagement, boost revenue, and enhance ROI. Providing real-time, cross-screen insights can give businesses a distinctive edge in a competitive landscape. Rather than relying on intuition, users can gain concrete knowledge. Conviva’s platform offers the most comprehensive and precise streaming video data set available worldwide. With the ability to leverage over 150 billion streams annually, organizations can align their operational, marketing, and strategic initiatives more effectively, ensuring that every decision is data-driven and impactful. Ultimately, this approach fosters a deeper understanding of viewer behavior, leading to improved content delivery and audience satisfaction.

ClckFraud is a comprehensive click fraud prevention platform designed to safeguard your ad spend from bots, automated scripts, and unethical competitors. Its AI-powered monitoring system tracks every click in real time, evaluating behavior patterns to determine whether a visitor is legitimate. Neural-network fraud detection instantly flags suspicious activity and blocks harmful traffic before it impacts campaign results. With a clean, data-rich dashboard, advertisers gain clarity into impressions, CTRs, device activity, and geographic trends. By filtering out invalid clicks, ClckFraud helps brands optimize campaign strategies based on accurate, trustworthy performance data. Its pricing model is up to 40% lower than other major solutions, making enterprise-grade protection accessible to businesses of all sizes. Advertisers report significant reductions in wasted spend and stronger ROI after enabling automated fraud blocking. ClckFraud adapts to your campaigns and ensures that every dollar is invested in reaching real customers—not automated noise.