TrackAd Description

TrackAd is a technology company that develops technologies that improve the performance of digital advertising campaigns.
They address the challenges of attracting new customers, monitoring ROI, analysing contribution, and automating data collection.
They are used by over 150 clients in Europe, including Cdiscount and Decathlon, E. Leclerc, Sephora, and Sephora.

The TrackAd suite consists of 4 products.
. TrackAd 360: Multichannel attribution and cost-centric analysis
. TrackAd Lead: Analysis of the ROI of Lead Generation
. TrackAd Collector: Automatic collection of advertising investments
. TrackAd Affiliate: Antifraud and CPA publisher management

Integrations

API:
Yes, TrackAd has an API

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Company Details

Company:
TrackAd
Year Founded:
2015
Headquarters:
France
Website:
www.trackad.ai/
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Media

TrackAd Screenshot 1
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Product Details

Platforms
SaaS
Type of Training
Documentation
Live Online
In Person
Videos
Customer Support
Phone Support
Online

TrackAd Features and Options

Marketing Attribution Software

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Analytics Software

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Campaign Management Software

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

TrackAd User Reviews

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