WebEngage Description

WebEngage, the best-in class marketing automation software suite, helps businesses-to-consumer companies (B2C) increase user retention and drive higher revenues.

WebEngage is cloud-based and easy-to-use. It allows businesses to manage cross-channel communication with customers. They can send messages via SMS, Emails, SMS, mobile Push Notification, web push Notification, on-site alerts or in-app messaging.

This solution allows cross-device tracking, live segmentation and deep data personalization. WebEngage's Journey Designer allows businesses to create complex lifecycle campaigns efficiently.

Pricing

Pricing Information:
Plans & Pricing
Solo Plan - (for 10k monthly active users)
Band Plan - (for 50k monthly active users)
ChoirPlan - (for 100K monthly active users)
Orchestra Plan ( for above 100K monthly active users),
contact WebEngage or visit: https://webengage.com/pricing/

Integrations

Reviews - 5 Verified Reviews

Total
ease
features
design
support

Company Details

Company:
WebEngage
Year Founded:
2011
Headquarters:
India
Website:
webengage.com
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Media

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Product Details

Platforms
SaaS
Type of Training
Documentation
Live Online
Webinars
In Person
Customer Support
Phone Support
24/7 Live Support
Online

WebEngage Features and Options

Marketing Automation Software

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Email Marketing Software

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Push Notifications Software

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

SMS Marketing Software

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Channel Management Software

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Mobile Marketing Software

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win

Customer Engagement Software

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

AB Testing Software

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Marketing Analytics Software

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Transactional Email Service

A/B Testing
Contact Database
Dynamic Content
Email Monitoring
Mailing List Management
Reporting/Analytics
Spam Check
Template Management

WhatsApp Marketing Software

API
Alerts
Autoresponder
Bulk Messaging
Campaign Management
Contact Management
Multi-Language Support
Reporting / Analytics

Campaign Management Software

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

WebEngage User Reviews

Write a Review
  • Name: Dominik R.
    Job Title: Senior Project Manager
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Automate your campaigns the easy way

    Date: Apr 21 2021

    Summary: With WebEngage, I do much more than knowing my users and customers. With this program, I can design specific campaigns for segments that I want to incentivize to convert or retain. Also, I can create, straightforwardly, automated campaigns that keep my market segments always up to date with me, either by email, SMS, or even push notifications. All from the simplicity of the application. All of this you can use to grow your brand, ensure loyalty and encourage them to go through the conversion funnel organically. If you need to increase engagement with your products or get to know your customers better, this program is ideal.

    Positive: I like WebEngage is that it is designed to be easy to use. Despite being a robust application full of exciting and powerful features, the interface never ceases to seem simple and easy to navigate, so I can access all the information I need and its functions without having to get lost between screens.

    Negative: So far, WebEngage has not had anything that I dislike as an application.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Senior Technical Support
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Simple to manage customer requests

    Date: Aug 28 2020

    Summary: WebEngage is an absolutely great platform to engage with users. It allows us to interact using SMS, emails and web push. It performs great and better as per our expectations. Overall we had a positive experience with it.

    Positive: (+) No effort in managing customer service.
    (+) Easy to engage with customers from anyplace.
    (+) Notification and reminders for customer requests.
    (+) Great User Interface.

    Negative: (-) We have an overall excellent experience with it.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Operation manager
    Length of product use: Free Trial
    Used How Often?: Monthly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    WebEngage, excellent customer service

    Edited: Aug 06 2020

    Summary: To manage customer conversation WebEngage is a very productive platform. It provides me with a great communication platform to engage with the customer using its communication features.

    Positive: Intuitive SMS and email conversation platform to engage with customers.
    Reports are very insightful.
    Great email personalization feature.

    Negative: I never encountered any problem with this platform.

    Read More...
  • Name: ANURAG S.
    Job Title: Marketing Analyst
    Length of product use: Less than 6 months
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Super Marketing Automation

    Date: Jul 01 2020

    Summary: WebEngage is very powerful marketing automation tool. The customer's life cycle campaign can be easily set using logic based visual workflow chart. This feature is very helpful for our retention and re-activation program. It supports almost all channel of communication for marketing purposes. From a single notification to Scaled up campaigns, all can be controlled easily. In all, It serve the purpose marketing automation and strategy builder. I'm very much satisfied with this.

    Positive: WebEngage is a super powerful cross channel marketing automation tool. It serves all my marketing needs within one dashboard making the analytics and re-marketing more effective. It features -
    - Drag and Drop based Workflow chart
    - A/B test pre-built campaigns template
    - Personalized communication based on user's interest history
    - Visual user life cycle campaigns
    - Supports channel - Mobile Push, Web Push, Emails marketing, SMS marketing, WhatsApp marketing, Facebook re-marketing etc.

    Negative: WebEngage is fantastic marketing automation platform, with lots of flexibility and customization. No complains at all.

    Read More...
  • Name: Kunal R.
    Job Title: Manager
    Length of product use: Free Trial
    Used How Often?: Weekly
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Easy to Engage with Customers

    Date: Jun 29 2020

    Summary: WebEngage is a wonderful company with a customer engagement platform. I use WebEngage to send SMS and email for my marketing campaign. My favorite feature about this tool is you can send a personalized message to the user.

    Positive: WebEngage is very effective in generating a marketing campaign. Using this tool is very easy. It gives you the ability to send personalized messages. It makes marketing campaigns into an automated campaign.

    Negative: Reports are not very informative and it lacks many data information.

    Read More...
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