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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Although trade promotion, retail execution, and other essential consumer packaged goods (CPG) functions effectively employ technology to streamline processes and consolidate insights, the field of shopper marketing has yet to embrace such advancements. Our 2018 Shopper Marketing Optimization Report indicates that a staggering 78% of respondents view the efficiency of their shopper marketing processes as average or below. This stagnation in modernization is impeding overall performance, making Shopper Marketing Optimization (SMO) vital for fostering revenue growth in the CPG sector. To enhance your commercial investments, utilize a collaborative budgeting tool that enables managers to link budgets to specific, measurable objectives, distribute resources among various teams or accounts, and monitor performance through immediate reports on spending activities that can be analyzed at the customer, brand, and category levels. This approach fosters teamwork by bringing global teams and agencies together around a single, reliable source of information. Additionally, it incorporates proven methods and financial analytics into planning cycles, ultimately boosting the effectiveness of marketing programs while ensuring that resources are allocated efficiently. By prioritizing these strategies, companies can better align their shopper marketing efforts with modern demands and expectations.

Description

Stackline technology empowers brands and retailers by activating data, automating processes, and enhancing ecommerce performance for many of the largest names globally. It allows for the measurement of category performance through various metrics such as sales volume, traffic, conversion rates, and pricing within the online retail sector. Users can explore trends in online retail and digital commerce that are relevant to their specific categories. Additionally, it provides insights into traffic and marketing efforts that contribute to sales within those categories. By connecting data throughout the ecommerce landscape, businesses can uncover insights and identify new avenues for profitable growth. It enables the assessment of all performance metrics that affect sales, encompassing advertising, promotions, content strategies, SEO, and various marketing initiatives. Furthermore, it offers analysis on how inventory levels, buy box status, and profitability influence overall business outcomes. Stackline is redefining ecommerce advertising management with its cutting-edge technology. The Ad Manager leverages diverse data sets, including real-time bidding and profitability indicators, to execute thousands of optimizations daily, thereby enhancing advertising effectiveness and efficiency. This innovative approach helps brands stay competitive in the ever-evolving ecommerce landscape.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Amazon
Instacart
Walmart

Integrations

Amazon
Instacart
Walmart

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Cierant Corporation

Founded

1987

Country

United States

Website

www.cierant.com/explore/shopt/

Vendor Details

Company Name

Stackline

Country

United States

Website

www.stackline.com/products

Product Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Product Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

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