Alternatives to Intent IQ

VentiveIQ has created an independent, open data platform that specializes in cookieless identity resolution, onboarding first-party data, and enhancing audience marketing strategies. For businesses grappling with issues like cookie expiration, the complexities of omnichannel activation, or the increasing costs associated with data, VentiveIQ simplifies the process of data integration, audience targeting, and outcome analysis. It equips AdTech companies, publishers, and agencies with essential tools and resources to formulate enduring strategies for identity resolution and engaging with their audiences. By utilizing our innovative solutions, these organizations can not only navigate the challenges posed by cookie deprecation and rising data costs, but also excel in their marketing endeavors. Our mission is to facilitate effortless omnichannel activation, thus enabling businesses to effectively reach and connect with their target audience on various platforms. Ultimately, VentiveIQ aims to empower its clients to adapt and flourish in an ever-evolving digital landscape.

BIGDBM, a leading US provider of data, has over 7 years of experience in building identity graphs, with a focus primarily on ROI, privacy, and quality. Our US consumer and B2B data sets can be used to enhance your marketing campaigns, lead-generation strategies, and identity validation workflows. Our unrivaled datasets of consumer data provide you with valuable insight into the consumer. These include core contact information (emails and phone numbers, addresses, device identifiers, etc. ), lifestyle and affinity attributes as well as buyer intent and consumer website visits. Our B2B data sets provide comprehensive and current contact information on 30 million+ US companies and 125 million+ employees to help you develop your sales pipeline.

Identity resolution refers to the practice of linking various identifiers from multiple devices and touchpoints to create a cohesive, enduring profile for individuals. In today's digital landscape, organizations face significant challenges when they cannot recognize and interact with consumers meaningfully across different channels. A large proportion of online users fail to log in or authenticate, leading to missed chances to engage with potential customers. The objective is to craft a comprehensive understanding of the customer, encompassing their digital identifiers and brand interactions, ultimately transforming this knowledge into an exceptional customer experience. This urgency intensifies as marketers brace for the anticipated end of third-party cookies. We have created a distinctive and highly reliable identity graph that operates solely on deterministic principles and is scalable. Our mission is to empower businesses to effectively identify and engage with audiences across various channels and devices on a large scale, ensuring they don't miss out on valuable interactions. By enhancing identity resolution, companies can foster stronger relationships with consumers and optimize their marketing strategies.

ID5 presents a privacy-centric, adaptable universal identity solution that caters to the changing dynamics of digital marketing. Central to its offering is the ID5 ID, a durable and encrypted identifier that utilizes both deterministic and probabilistic data to build consent-driven user profiles across various platforms, including web, in-app, CTV, and audio. The ID5 Graph smartly links these identifiers at both individual and household levels, facilitating precise cross-device targeting, effective frequency capping, and comprehensive measurement across different channels. Built to withstand regulatory shifts and the decline of third-party cookies, ID5 employs advanced machine learning techniques that dynamically adjust to signal loss and fragmentation, ensuring reliable identity resolution. With integration capabilities extending to over 100,000 media properties as well as leading adtech platforms, ID5 supports a diverse range of stakeholders including publishers, SSPs, DSPs, and brands, thereby enhancing the reach of addressable audiences and optimizing campaign outcomes. As digital advertising continues to evolve, ID5 remains committed to advancing identity solutions that prioritize user consent and privacy while driving measurable results for advertisers.

BDEX Omni IQ uses AI to help you find more customers just like your ideal clients. The BDEX Identity Graph, uses a vast network of SDKs, app publishers, and primary data sources to help companies identify consumers across all channels. It authenticates over 470 million hashed email-MAID-IP matches linked to 113M households across the US each month. BDEX is the only identity platform that guarantees all IDs are linked to real people and removes all IDs linked to bots, click farms, and other forms of ad fraud, as well as all temporary IDs due to Apple's ATT/DoNotTrack. Nominated as the top Identity Technology by AdExchanger, BDEX can help you improve your targeting and reach more customers.

LayerFive employs innovative AI technology that is currently patent-pending to identify consumer identities across a wide range of enterprise data sources, both online, such as websites and mobile applications, and offline, including CRM systems, loyalty programs, and order management systems, thereby creating a cohesive consumer profile. This foundational platform enhances marketing return on investment by more than double through its omni-channel attribution and consumer journey analytics capabilities, which are integral to the 360 Marketing Analytics product. Furthermore, LayerFive aids businesses in adhering to data privacy laws like GDPR and CCPA by providing consumers with direct access to their profiles for self-managed privacy compliance, resulting in significant cost savings and minimizing the risk of regulatory breaches. The technology utilizes both deterministic and patent-pending probabilistic methods to integrate consumer data from all enterprise sources seamlessly. Additionally, LayerFive's first-party tagging system captures high-quality data from enterprise websites without compromising data integrity due to the decline of third-party cookies, ensuring that businesses can still derive valuable insights from their data assets. Ultimately, this approach not only maximizes marketing effectiveness but also fosters trust with consumers by prioritizing their privacy and data security.

BritePool offers advertisers targeted identity solutions that are precise and frequency-controlled, eliminating the need for third-party cookies. This service specializes in identity resolution and verification for both advertisers and publishers alike. In addition to precise targeting, BritePool ensures accurate attribution for every ad delivered, enhancing the overall effectiveness of advertising campaigns. By combining accurate identity targeting with reliable measurement for each ad impression, BritePool supports a seamless advertising experience. Their seasoned team has cultivated extensive technologies and partnerships throughout the programmatic landscape, driving increased value for both advertisers and web publishers. As cookies become obsolete, BritePool empowers marketers with ongoing identity management that spans the entire customer journey. Furthermore, BritePool also helps web publishers unlock new sources of high-CPM ad revenue through its persistent identity management capabilities. This innovative approach not only enhances the effectiveness of ad campaigns but also fosters stronger connections between brands and consumers.

Delivr serves as a holistic identity resolution platform designed to allow businesses to access and collaborate seamlessly on data from any cloud or platform. This versatile solution caters to numerous use cases, helping organizations gain deeper insights and effectively engage with their audiences driven by zero-party data. As the pioneering identity resolution platform, Delivr enables companies to refine and enhance their go-to-market strategies. Organizations can discover reliable and scalable methods for achieving growth. By leveraging zero-party data alongside closed-loop attribution, businesses can obtain a clearer understanding of their audiences and activate them effectively. Through cutting-edge approaches to data privacy, ethics, and enterprise identity, our platform enhances your operational ecosystem, ensuring that engagement is both precise and confident. Ultimately, Delivr equips companies with the tools they need to thrive in a data-driven landscape.

SnowcatCloud is a cloud-based platform designed for customer data infrastructure, utilizing an open-source variant of Snowplow known as OpenSnowcat, which allows businesses to gather, manage, route, and amalgamate behavioral and event-level information from various sources including web, mobile, servers, and IoT. This capability empowers teams to construct a comprehensive real-time view of their customers while ensuring they maintain complete control and ownership over their data. The platform offers various deployment options such as a fully-managed service, cloud-hosted solutions, “bring your own cloud” alternatives, and self-hosted open-source setups, catering to diverse needs regarding privacy, budget, and infrastructure. With enterprise-level security measures in place, including SOC 2 Type II compliance, SnowcatCloud ensures robust protection and swift data delivery. Additionally, it enhances event data streams through identity resolution methods, such as browser fingerprinting and matching techniques, which refine customer profiles, while also assisting in the development of a customer knowledge graph for more profound insights. Furthermore, it seamlessly integrates with analytics tools and data warehouses, fostering a more cohesive data ecosystem for organizations.

The world's first real time cookie-less identity graph powers data, activation and attribution. Stirista is here! We help you to improve your first party data, and get new customers with addressable multichannel campaigns. Our industry-leading identity spine allows you to quickly onboard data and get campaigns up and running quickly - from CTV, display to social media and email. All this with real-time attribution across all your digital - as well as physical - footprints. Our Identity Graph updates in real time as individuals navigate their daily lives across digital and physical footprints - even CTV. No more wasted advertising dollars. No more missed personalization.

NetOwl EntityMatcher offers a reliable, swift, and expandable solution for identity resolution, taking into account not just the similarities in entity names but also critical attributes like date of birth, place of birth, address, and nationality. Additionally, it allows for identity resolution using social network details, including information about an individual's employer, spouse, or associates. Utilizing its proprietary search and indexing engine, NetOwl can combine evidence from various entity record attributes, providing a highly effective, scalable, and user-friendly approach to matching. Users can define application-specific business rules that dictate which combinations of record attributes need to be matched and establish the importance of each attribute. Furthermore, by incorporating our machine learning-driven multicultural and multilingual name matching solution, NetOwl NameMatcher, the system enhances the sophistication of name matching across different types of entities. This integration ensures that identity resolution maintains a high level of accuracy and adaptability in diverse scenarios.

Matchbook serves as an innovative identity enhancement platform designed for advertisers and marketers, enabling them to correlate first-party data with fresh digital signals to improve their reach across multiple devices, optimize retargeting efforts, and enhance the accuracy of online-offline attribution. By leveraging vast amounts of aggregated, consented data derived from locations, IP addresses, and Mobile Advertising IDs (MAIDs), it creates precise identifier databases that facilitate the connection of physical locations with IPs and MAIDs, while also integrating additional spatial indices such as postal codes or geohashes. This powerful tool supports a variety of applications, including targeted advertising on connected TV (CTV/OTT), effective cross-software targeting and retargeting, account-based marketing strategies, evaluating campaign performance, enhancing identity graphs, and broadening audience reach beyond the confines of first-party data. Furthermore, Matchbook offers customizable matching parameters and historical context options, empowering clients to refine and personalize their results according to specific strategies and goals. As a result, advertisers can achieve a more cohesive and effective marketing approach across different channels.

Today's shoppers demand advancements beyond what was available in the past. With Wunderkind (previously known as BounceX), you can effectively identify and engage with the individual behind each visit in real-time. By distinguishing your customers from potential buyers, you can tailor your approach whether they are browsing in-store or online, all without the need for a login. Leverage real-time intent signals to streamline experiences that prompt your most interested users to make a purchase; if they seem hesitant, we will gather their email addresses for future nurturing. As you gain insights into a larger audience and expand your email list, you'll be able to deliver targeted behavioral marketing messages to a wider range of potential customers, seamlessly connecting their purchasing journeys across multiple sessions and devices. Cultivating a direct relationship with your website visitors allows you to effectively monetize their time spent on your site through impactful advertisements that enhance rather than disrupt their experience. By investing in premium ad placements, you can achieve remarkable performance. Our ad units are designed to be triggered by user behavior and ensure complete viewability, thereby optimizing your Return on Advertising Spend (RoAS) like never before. This innovative approach empowers businesses to adapt to the evolving landscape of consumer expectations.

Adenty serves as a comprehensive toolkit for collecting and activating audience data effectively. In the face of tracking limitations, it empowers businesses to discover three times more engaged users, create twice as detailed profiles, and enhance conversion rates. Its primary features encompass: 1. Identity resolution. This allows for the gathering of user information across various platforms without relying on cookies, effectively addressing challenges posed by incognito modes, VPNs, and private browsers, thus minimizing gaps in analytics and providing deeper insights. Additionally, it enables the storage and sharing of visitor data on the server to maintain tracking continuity despite the volatility of browser storage. 2. Real-time data activation. Businesses can initiate immediate, captivating responses based on unified insights, while also integrating multiple marketing technologies to oversee their engagement strategies from a single, streamlined hub. 3. Data connectivity. By linking visitor data across different sites and tools, Adenty offers a comprehensive perspective that supports accurate (re)targeting and personalization, ultimately enhancing user experience. This multifaceted approach fosters a more cohesive understanding of audience behavior and preferences, driving better business outcomes.

Smart Recognition is a cutting-edge technology that identifies visitors to websites, both B2B as well as B2C. It converts anonymous website traffic into qualified prospects. Our platform uses AI to track visitor behaviour, identify companies and deliver detailed contact details--all without using cookies. Smart Recognition offers the lowest prices in the identity resolution market. This allows businesses to engage with high-intent prospects and customize marketing. It also helps drive sales. Our data-driven solutions can help companies increase ROI and improve customer engagement.

Revolutionize your omnichannel media effectiveness through the latest advancements in identity-centric marketing capabilities. TruAudience™ empowers marketing and measurement that are driven by data, offering a comprehensive suite of privacy-focused identity resolution, data enhancement, audience targeting, and sophisticated analytics solutions. Elevate your data strategy with a powerful, all-encompassing identity source that allows you to reach and interact with audiences effortlessly across every marketing channel. Continuously assess and enhance the effectiveness of your marketing expenditures to maximize returns. TruAudience integrates your data, teams, and marketing platforms via a unified identity graph, leading to improved results. This enables more precise audience targeting and personalized interactions across both paid and owned media. Optimize your media budget allocation, redefine audience targets, and refine creative and publisher placements to achieve your marketing goals more effectively. By leveraging these innovative tools, your marketing strategy can achieve unprecedented levels of efficiency and effectiveness.

Vector serves as a cutting-edge marketing platform that focuses on contact-based strategies to assist businesses in pinpointing and connecting with highly interested prospects, ultimately boosting lead generation and conversion success. It features site de-anonymization, which uncovers the identities of visitors to a company’s website, along with intent data at the contact level that sheds light on the behaviors and interests of potential buyers. Moreover, Vector empowers users to craft hyper-targeted advertising audiences, enabling businesses to effectively reach specific prospects across multiple channels. It also boasts seamless integration with widely-used tools like HubSpot, Salesforce, and Slack, fostering a smooth workflow for both marketing and sales teams. Transition away from traditional account-based marketing campaigns in favor of a more modern predictive scoring approach that focuses on individual contacts. Unlike outdated intent providers that merely identify which companies are in the market, leaving businesses and sellers groping in uncertainty, Vector illuminates the path forward with actionable insights and clarity.

FullContact is a real-time, privacy-safe Identity Resolution company building trust between people and brands. We deliver the capabilities needed to create tailored customer experiences, improve ad targeting and measurement as well as improve identity verification and fraud solutions by unifying data and applying insights in the moments that matter. FullContact provides the data + intelligence you need in your platforms to accurately identify people and optimize experiences—while putting privacy and security first.

Discover how to effectively enhance the return on every dollar spent in your marketing initiatives by utilizing identity resolution alongside a comprehensive digital marketing optimization solution that spans from activation to attribution. Elevate the value you bring to your business by enhancing your real-time performance marketing through the integration of attribution and activation within a unified workspace. Our streamlined workflows, featured in our all-in-one toolset, will significantly speed up your insights into activation timelines. With our solution, you can eliminate identity-related challenges throughout your customer journey, as we synchronize all your data at the individual user level, whether it involves interactions from digital campaigns, cross-device paths, or in-store purchases. Benefit from heightened accuracy in your audience targeting, empowering you to launch more successful marketing campaigns on your media platforms. Save time in orchestrating your activations thanks to our automation capabilities, allowing you to focus on strategic decisions. Make informed choices about the media platforms where you allocate your investments, ensuring maximum effectiveness in your marketing efforts. Additionally, by utilizing these optimized strategies, you can anticipate a noticeable increase in overall campaign efficiency.

Some key foundational IDs are on the verge of being phased out while a multitude of new IDs is set to emerge, and Roq.ad is ready for this transition. It could be the perfect opportunity to consider a fresh partnership focused on identity solutions. Consumers are increasingly seeking both a tailored customer experience and enhanced privacy measures. The online identity landscape has long been fragmented, leaving companies eager for deeper insights. Is it possible to achieve both personalization and privacy? The concise response is a resounding YES. By expanding your existing audience device pool to include additional devices that belong to users within your target demographic, you can foster a cohesive brand message and a comprehensive customer journey across various platforms. Dive deeper into your Own Data by leveraging cross-device insights. The Roq.ad Private Identity Graph is meticulously crafted to meet the specific needs of your business. With its innovative Cross-Device Technology, Roq.ad empowers leading brands to enhance their digital advertising and analytics efforts. Utilizing probabilistic modeling, Roq.ad analyzes anonymous data drawn from a variety of sources, including website interactions, mobile applications, and media campaign traffic, to deliver powerful insights. This approach not only maximizes the effectiveness of advertising strategies but also ensures that consumer privacy remains a priority in the ever-evolving digital landscape.

By developing the most comprehensive global cross-device digital identity graph available, Tapad has collaborated with various brands to enhance their digital marketing strategies for the future. This innovative Tapad Graph allows marketers to pinpoint customers or related households across different devices, facilitating essential applications in programmatic targeting, media analysis, attribution, and personalized marketing on a worldwide scale. Marketers can now engage with consumers across diverse devices while gaining deeper insights into their interaction points. Expand your outreach by connecting with consumers across a wider array of digital identifiers and uncovering new potential leads. Enhance your existing data sets by integrating new devices to broaden your reach. Tailor your messaging effectively across paid, earned, and programmatic campaigns. Furthermore, Tapad partners with brands, agencies, and platforms to incorporate device identifiers from their systems or data repositories, enriching their graph with additional devices at both household and individual levels, ultimately driving more effective marketing outcomes. This collaborative approach ensures that brands can stay ahead in the rapidly evolving digital landscape.

Introducing the pioneering customer data platform specifically designed for physical retail locations and consumer packaged goods brands. By utilizing Bridg, traditional credit and debit cards are transformed into effective loyalty cards. This innovation allows retailers and CPG companies to implement loyalty strategies across their entire customer base, granting them access to the same in-depth insights, targeted marketing capabilities, and comprehensive measurement solutions that digital brands benefit from. Take advantage of Bridg’s unique offline identity resolution capabilities, which provide unmatched accuracy and high match rates. This technology enables the connection of transactions to individual customers, even when they utilize various cards across both online and in-store purchases. Users can benefit from standard dashboards that present essential customer behaviors, employ preferred business intelligence tools, or delve into advanced analytics using SQL. Furthermore, gain valuable and timely insights through continuous updates to customer profiles based on ongoing transaction data. This approach not only enhances customer understanding but also drives strategic decision-making for businesses.

SmartDX transforms the approach to tracking and recognizing individual audience members from the very first click, enabling the mapping of their journeys across various devices, facilitating contextual omnichannel engagements, and attributing conversions at a highly personalized segment-of-one level. This innovative solution presents a robust alternative to traditional cookies, effectively reducing delays in contextual responses and eliminating lags within customer journeys. It allows for the capture of unique insights related to individual journeys and diverse audience attributes, including device, channel, conversion metrics, offers, and behavioral insights—both implicit and explicit—right at the moment of engagement and at various endpoints. Additionally, SmartDX distinguishes between known and unknown users, resolving the multiple digital identities of each audience member across different channels. By employing progressive profiling throughout interactions and touchpoints, it continuously enhances existing audience profiles, paving the way for customized communications and tailored audience experiences. Moreover, it ensures smooth transitions across omnichannel interactions, providing seamless journeys that are informed by past engagements and preferences. This approach ultimately leads to a more personalized and effective marketing strategy that resonates with individual audience members.

The FICO® Identity Resolution Engine meticulously examines diverse and isolated data repositories to reveal connections among individuals, locations, and incidents that may suggest fraudulent activities and money laundering. Its advanced fuzzy matching algorithms significantly improve detection capabilities, while graph analytics provide real-time visualization of relationships between accounts, applicable both before and after transactions are recorded. By leveraging various data points within an application, it can associate them with other apps and accounts, even when they are indirectly connected. Continuous analysis of accounts is automated based on their risk assessment, allowing for the discovery of connections that may only become evident after transactions occur. Furthermore, it proactively identifies and ranks organized fraud and criminal behavior through relationship-focused predictive analytics. The system is capable of conducting federated searches on unrefined data and executing complex link analysis, employing advanced querying tools alongside visual link charts to enhance understanding of the data landscape. In this way, the FICO® Identity Resolution Engine not only aids in detection but also supports ongoing investigations into fraudulent activities.

Designed for accurate and scalable identity resolution, Amperity's platform fulfills the need for a comprehensive customer 360 foundation. By introducing an innovative method for large-scale identity resolution, discover how we have transformed the way brands utilize customer data effectively. Convert unrefined customer information into a driving force that enhances your organization across marketing, analytics, and IT functions. Eliminate the hassles of data manipulation and complex queries. Provide precise, impactful insights consistently throughout your organization. With speed, scalability, and security, our platform can easily manage extensive datasets while upholding user privacy. Our skilled teams collaborate with you to achieve up to a 10X return on your investment. This customer data platform is designed for the entire organization, catering to all users and integrating seamlessly with various tools. Our methodology clarifies disorganized data and allows you to leverage it quickly. With our industry-leading support and guidance, you can trust in our patented, AI-driven Customer 360 solution to maximize your data potential. In this way, organizations can stay ahead of their competitors while making data-driven decisions that foster growth.

Zeotap is a Customer Intelligence Platform, (CIP). It helps companies better understand their customers to predict their behavior and make more meaningful investments. Our platform allows brands to leverage a core of first-party data to win new clients and grow their customer base. Our modules are independent but integrate and include customer data unification, identity resolution (including in data clean rooms), enrichment, modeling, and activation to more than 100 partners in the marketing ecosystem. Gartner has named us a "Cool Vendor" in 2020 and AdExchanger the "Best Data-Enabling Technology” in 2019. Our platform meets the highest standards for enterprise data privacy and security, including ISO 27001 and CSA STAR. We serve top brands, publishers, and agencies in more than a dozen countries in Europe and North America. Zeotap is also a founding member of ID+, an initiative for universal marketing ID.

Throtle stands out as a premier firm specializing in identity and data onboarding. Utilizing state-of-the-art data technology, Throtle equips brands and marketers with the most precise 1:1 representation of their customers. The company takes pride in its ability to seamlessly link individuals with their corresponding data and devices, facilitating personalized marketing efforts that are grounded in real customer identities. For additional insights, visit throtle.io to explore how you can achieve the clearest understanding of your customer base. Throtle provides top-tier identity and onboarding solutions that adapt to the fluid nature of identity. As consumers navigate an ever-expanding landscape of devices and applications, the data they generate becomes increasingly fragmented. This poses a challenge for marketers, who often find themselves questioning the true identity of the individuals they are engaging with. Throtle enables brands to recognize and comprehend their customers at every touchpoint, across various channels and stages of their journeys, ensuring effective and tailored marketing strategies. By leveraging Throtle's innovative solutions, businesses can enhance their approach to understanding and connecting with their audience.

Upstack Data stands out as the premier toolkit for marketing strategies driven by data. Our offerings include extensive web analytics, detailed multi-touch attribution reporting, and sophisticated integrations with advertising platforms and Meta CAPI, all supported by our cutting-edge identity resolution technology. We empower Shopify brands and marketers to utilize their first-party data effectively, enhancing revenue potential and fostering sustainable brand expansion. With Upstack Data, businesses can unlock new growth opportunities while optimizing their marketing efforts.

Zeta CDP+ offers marketers greater growth potential compared to traditional customer data platforms. By integrating all consumer data—both known and unknown—into a single, real-time, comprehensive view, it continuously transforms consumer behaviors into actionable marketing insights. The "plus" in CDP+ signifies our commitment to collaborating with innovative marketers to enhance revenue, create superior customer experiences, and facilitate digital transformation initiatives. This platform enriches data with over 2,500 intent and interest signals, along with identity resolution, syndication, and activation capabilities sourced from Zeta’s Data Cloud, providing a more actionable and immediate perspective on individual prospects and customers. Marketers can deploy tailored messaging that genuinely connects with their audience. Additionally, Zeta CDP+ stands out as the sole customer data management solution that offers up-to-the-minute interests and real-time intent signals, enabling quick activation that leads to increased engagement and improved outcomes. Ultimately, the ability to harness such dynamic insights is essential for staying competitive in today's fast-paced marketing landscape.

CustomerLabs CDP, a cloud-based digital marketing platform, helps agencies, SaaS, and Ecommerce marketers track, identify segment, sync, sync, and analyze their customer data. The platform allows marketers to create personalized campaigns across channels and without any developer dependency. Track and collect customer data from your website, app CRM, email, service, and offline channels. Identity resolution allows you to map anonymous users across platforms and gain a 360-degree view of your customers. To trigger timely messages across channels, create customer segments based upon behavior, demographics, and user traits. This customer data can be seamlessly synchronized with your existing marketing tools, such as Google Analytics and Google Adwords. CustomerLabs CDP allows you to capture accurate customer data and support your marketing decisions.

On-demand patient identity resolution is achieved by efficiently mastering and connecting data in real-time. By converting protected health information into universal, de-identified HealthVerity IDs, organizations within the life sciences sector can effectively construct and disseminate the patient journey across various partner datasets, thereby establishing a unified source of truth regarding patient identity. This approach also facilitates internal data sharing among different organizational departments, enhancing the overall understanding of the patient journey. Furthermore, it allows for adaptable external data exchanges with entities such as patient registries, health insurers, and other associated companies. HealthVerity Census serves as an initial step toward developing a data strategy focused on activation, interoperability, and the longitudinal tracking of patient information. Utilizing an advanced PaaS de-identification solution, it empowers the activation of both internal and external data touchpoints, breaking down silos that often isolate critical information within the enterprise. These comprehensive capabilities ultimately contribute to improved patient outcomes and more informed decision-making across the healthcare landscape.

In recent years, there has been a significant surge in the volume of consumer data signals. This notable increase highlights the necessity for marketers to effectively integrate various digital and offline identity indicators into a unified framework. Identity graphs, which function as a comprehensive database for this consumer information, have become essential, acting as the definitive source of truth. Infutor’s TrueSource™ Identity Graph stands out as a premier compilation of consumer data and insights that enhances omnichannel engagement, making it both personalized and quantifiably effective. With our secure and privacy-compliant identity graph, you can curate timely and relevant experiences across all channels where consumers interact with your brand. By utilizing our TrueSource™ Identity Graph, you can significantly enhance the value of each interaction with both customers and potential clients. Additionally, Infutor's system allows for the instant verification of consumer identities through an API, ensuring accuracy at the point of data ingestion or during any inbound engagement. This capability not only streamlines your marketing efforts but also fosters deeper connections with your audience.

Our retention strategies are designed to enhance audience expansion, recover lost revenues from abandonment, and reactivate disengaged customers across various platforms. Consider the scenario where Jane Doe subscribes to your mailing list using her work laptop, yet later that evening, she browses your website on her mobile device, adds items to her cart, but ultimately decides not to complete her purchase. In this case, you can't initiate an abandoned cart recovery flow because Jane's mobile access is not identifiable to you. Such instances of unidentified abandoners could account for as much as ten times the potential revenue that has now slipped through the cracks. With Retention.com’s Reclaim solution, you can tap into our top-tier Identity Resolution technology, which can boost your SMS and Email revenue from Browse, Product, and Cart Abandonment flows by as much as 10 times. The onboarding process is straightforward and quick, allowing you to implement the system within hours rather than stretching it over months. Furthermore, there are no unnecessary managed services, just the essential technology that empowers you to effectively scale your abandonment flows, ensuring a reliable and effortless return on investment. By employing this innovative approach, you can significantly enhance your overall customer engagement and retention efforts.

ONEcount is a customer-data platform (CDP), which combines a complete Marketing Activation Platform with a tightly integrated stack. ONEcount leverages a rich history of identity resolution, data consolidation, advanced identification and targeting tools. It streamlines the tech stack while delivering a simple-to manage ecosystem. The system includes aggregated dashboards, cross tactic visualizations, secure third party data feeds/ETL engine and built-in email marketing capabilities. It also features advertising integrations, single sign-on capabilities, social and social media capabilities, and a host other tools to facilitate cross-sell/upsell initiatives, increase sales, and personal 1-to-1 messaging.

The Iris Identity Protection API seamlessly integrates identity monitoring and alerts into your current digital framework, making it a perfect choice for businesses eager to provide identity protection services without the need to create an entirely new product or application from the ground up. By incorporating Iris' identity monitoring and alert features into your existing offerings, your business can: Tailor specific functionalities: You maintain the authority to craft the user interface and adopt language that best suits the preferences of your customers. Personalize data fields: Select the types of information that resonate with your audience, while also having the flexibility to modify the arrangement, sequence, and naming of these fields to fit your vision. Decide on alert delivery methods: You have the option to send alerts via SMS, email, or in-app notifications—whichever method best serves your communication strategy and enhances user engagement. This flexibility not only enhances customer experience but also allows for a more cohesive brand identity across all services provided.

In our fast-paced, interconnected environment, consumers navigate through various channels, devices, and physical locations with remarkable speed. Keeping track of customers and their data to provide relevant experiences can seem daunting. However, it is possible to overcome this challenge. MarketingConnect from Experian Marketing Services effectively resolves customer identities to create a comprehensive customer profile that integrates numerous touchpoints, bridges channels and devices, and combines offline and digital behaviors. This leads to a continuous, privacy-compliant identity that reflects every facet of a consumer's daily life. By uniting disparate data points, both declared and unknown, across various offline and online interactions, a complete understanding of your most valuable customers and prospects emerges. Our people-based graph, built on more than five decades of reference data, empowers marketers to accurately and consistently link real individuals and households to relevant data points, ensuring effective engagement strategies. This innovative approach not only enhances marketing precision but also fosters deeper customer relationships.

LeadEagle provides an all-encompassing perspective of your market, potential clients, and existing customers. Engage and connect with your desired audiences, create customized buyer experiences, and respond promptly to buyer intent signals during every phase of the customer journey. By utilizing identified web traffic and consumer data currently in the market, we enhance your digital advertising expenditures and return on investment. With LeadEagle, you can dramatically lower conversion costs by directing your ad spending solely towards leads with the highest likelihood of purchasing. The era of excessively high CPAs, CPMs, and CPLs is a thing of the past. Picture having access to your entire addressable market; now envision being able to reach out to that market throughout their entire buying process. LeadEagle enables you to achieve this vision seamlessly. We view these individuals as highly-targetable and significant revenue prospects. Utilizing our first-party secure data for identity resolution, we unlock between 200% to 400% more of your site visitors, transforming them into paying customers with remarkable efficiency. This innovative approach not only streamlines your marketing efforts but also maximizes your potential for growth and success in an ever-competitive landscape.

AllClear Health ID addresses issues of patient record mismatches, duplicates, and poor data quality, resulting in significantly cleaner claims processing. This innovative high-security mobile identity platform ensures that patient misidentification is eliminated throughout the health system, regardless of how or where patients seek care. By continuously monitoring and certifying patient information, the platform automates both online and in-person check-ins while facilitating seamless data exchanges between patients and healthcare providers. A key feature of Health ID is its robust security measures, which are comparable to those used in banking, allowing providers to deliver accurate care confidently and secure appropriate reimbursements. The consequences of patient record errors are substantial, contributing to 33% of claim denials and costing healthcare systems an estimated $29 million for every million patients treated each year. By ensuring that healthcare providers have access to the correct medical records, AllClear Health ID significantly reduces the chances of misdiagnosis and unnecessary duplicate services, ultimately enhancing patient safety and care efficiency.

Real Identity™ provides rapid, sub-second decision-making capabilities that facilitate timely and relevant messaging. This innovative platform empowers leading global brands to accurately identify individuals and ethically engage with them at any location and time, thereby fostering significant experiences. With the ability to connect with audiences at scale and with precision, brands can enhance every customer interaction. Additionally, Real Identity allows companies to effectively manage their identity systems by utilizing five decades of expertise in data and identity, coupled with cutting-edge artificial intelligence and machine learning methodologies. In the fast-paced adtech sector, swift access to identity and data is essential for enabling personalization and informed decision-making. As the landscape evolves away from cookies, first-party data signals will become crucial for driving these initiatives, ensuring that communication remains vibrant between individuals, brands, and publishers. By crafting impactful experiences across all channels, businesses can not only impress current customers and prospects but also maintain compliance with regulations and outpace their competitors. Ultimately, Real Identity™ positions brands to thrive in a dynamic environment while enhancing their customer engagement strategies.

goConfirm is an identity company that allows you to increase trust in your everyday interactions. Your identity is powerful. When you can tell people who you are with certainty, it gives you a solid foundation to build trust. In the digital age of today, however, proving your identity and establishing trust can be a challenge. You can't tell who you're interacting with. This puts you at risk of people with bad intent. The level of trust in online transactions has never been so low. You could eliminate bad behavior and actions if you knew who was on the opposite side of that digital connection.

Our focus is on ensuring that data is secure and effortlessly accessible for businesses. The Safe Haven platform enhances customer intelligence, facilitates large-scale engagement, and fosters innovative opportunities for business expansion. Designed for the contemporary enterprise, our platform grants comprehensive control over data access and usage through top-tier software solutions for identity management, activation, and data collaboration. You can harness data access to uncover valuable business insights and boost revenue, all while keeping strict oversight of how data is used. Effectively connect with your target audiences across various channels, platforms, publishers, or networks, while securely converting data between identity realms to enhance outcomes. Safeguard your customer information using cutting-edge privacy-preserving technologies and sophisticated methods that limit data movement, yet still allow for the generation of insights. In doing so, you empower businesses to thrive in a data-driven landscape while upholding the highest standards of data protection.

Deliver tailored and seamless customer interactions while ensuring robust security measures. Akamai Identity Cloud is a cloud-based SaaS offering that streamlines customer identity and access management (CIAM). Specifically designed for consumer-focused applications, Identity Cloud offers the scalable framework essential for engaging, managing, and converting millions of users. It comes equipped with customizable features for registration, authentication, and single sign-on (SSO), alongside tools for consent and preference management, easy integration with your marketing technology ecosystem, and advanced data analytics capabilities. Enhanced safeguards for customer data facilitate compliance with privacy regulations without diminishing the overall user experience. For applications that are crucial to business success, where customer experience, scalability, and performance are non-negotiable, brands turn to Identity Cloud. Effortlessly facilitate omnichannel access through SSO and a diverse range of authentication options, including social login, directory services, and OpenID Connect (OIDC). With these features, businesses can efficiently foster stronger relationships with their customers.

Untitled AI is a cutting-edge audience targeting platform designed to help brands scale marketing efforts through AI-generated, high-performing customer segments. It identifies and converts hidden website visitors, enabling marketers to target those with high purchase intent across emails and ad campaigns. The platform reduces wasted ad spend by providing detailed demographic data and syncing audience segments with popular marketing tools. Untitled AI offers identity resolution and real-time activation to deliver precise targeting and improve campaign ROI significantly. Customers have seen up to a 37% decrease in cost per acquisition and a 4x return on ad spend. Its compliance with privacy regulations such as CCPA and GDPR ensures data safety and trust. The platform integrates with over 150 marketing tools, making it flexible for diverse business needs. Untitled AI’s success stories span industries from eCommerce to auto dealerships and agencies.

Accelerate your sales cycle by pinpointing in-market prospects using our premier first-party intent data at both account and contact levels. Stay competitive with Sales Nitro™, which enables you to identify and connect with high-quality leads through advanced look-a-like modeling and psychological profiling techniques. We collaborate with you to target essential decision-makers, delivering prioritized and pre-qualified leads tailored for your team, utilizing methodologies ranging from MQL and HQL to multi-approach and BANT. Unlike many providers that rely on third-party data, our approach leverages unique first-party intent data sourced from our proprietary publisher network. By tapping into our specialized database of over 36 million contacts across diverse segments, we help you consistently maintain and grow your funnel with the right B2B buyers, ensuring that your sales efforts are both effective and efficient. This comprehensive strategy not only enhances lead quality but also streamlines your engagement process, setting you up for sustained success in your sales endeavors.

Senzing® entity resolution API software provides the most advanced, affordable, and easy-to-use data matching and relationship detection capabilities available. With Senzing software, you can automatically resolve records about people, organizations and their relationships in real time as new data is received. The highly accurate and complete views Senzing software delivers allow you to reduce costs and enable new revenue opportunities. Senzing provides a set of libraries that that can be deployed on premises or in the cloud, in a variety of ways, depending on your architecture and environment requirements. Data remains in your ecosystem and never flows to Senzing, Inc. Minimal data preparation is required when and no tuning, training or entity resolution experts are needed. A free proof of concept can be completed in about six hours on AWS or bare metal. You can try the Senzing API on up to 100K records for free.