Zeta CDP+ Description
Zeta CDP+ offers marketers more growth opportunities than traditional CDPs. All consumer data, both known and unknown, can be connected into one enhanced view that continuously transforms their behavior into actionable marketing insights. We put the plus sign in CDP+ because we believe it is important. Our goal is to work with progressive marketers to increase revenue, create better customer experiences, support digital transformation strategies, and partner with them. CDP + enriches marketers’ data with 2,500+ intention and interest signals, identity resolution and syndication. This activates Zeta’s Data Cloud to provide a more actionable, individual view of prospects and customers. Personalized messaging that resonates. Zeta CDP+ delivers the only customer data management solution that provides up-to-the minute interests and real time intent signals that you can activate quickly. This results in better engagement and higher results.
Zeta CDP+ Alternatives
Zeta Marketing Platform
Zeta Global, a data-powered marketing tech company, combines the third-largest data set in the industry (2.4B+ identities), with results-driven AI to unlock customer intent, personalize experiences, and drive customer acquisition and retention. Everything a marketer needs from acquisition to retention. To deliver real-time personalization at large scale and superior results, marketers need to know who they should target and how to create experiences across all channels. Zeta Marketing Platform gives you a real-time view and insight into prospects and customers. It uses AI to create personalized experiences across every channel at unprecedented depth and scale. Over a decade, brands have been growing with our unique mix of capabilities.
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Marigold Engage+
True digital transformation can only be achieved if you are able to take action on your marketing data. This will allow you to engage customers intelligently and provide them with personalized experiences which increase their lifetime value. Deliver personalized experiences, cross channel messaging and loyalty programs to add value to customer relationships. Marigold Engage+, formerly Cheetah digital, allows marketers to quickly scale and meet the needs of the modern consumer. You need to be able to adapt quickly as the need for digital transformation increases. Marigold Engage+ will help you achieve your goals quickly. We provide you with the integrated technology and service you need to create profitable, long-lasting relationships with your customers. Real-time interaction management allows you to discover opportunity, create audience segments and orchestrate your data. Engaging experiences can help you turn marketing efforts into a database of consumers.
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Contour
All your customer data can be connected to a single customer view that is unique to your company. The development of a database that combines all customer information, behaviors and actions into one customer view is key to delivering personalized content and increasing engagement. You can harness the power of customer data from multiple touchpoints to make it easy for you to take full control from one platform. To create personalized journeys that resonate, layer engagement and behavioral activity on top of your CRM data. Instead of waiting for data exports, react and respond immediately to your customers' changing behaviors and actions. Your customer enrichment and customer behavior data automatically update in your lifecycle segmentation. This allows you to create highly personalized campaigns by having the most current snapshot of your customers.
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Tealium Customer Data Hub
Tealium Customer Data hub is an advanced platform that unifies, manages, and activates customer data across multiple touchpoints and channels. It allows businesses to create a real-time, cohesive view of their customers by integrating data from mobile apps, websites, and other digital sources. This centralized data center empowers organizations to deliver customized experiences, optimize marketing strategy, and enhance customer interaction. Tealium Customer Data Hub offers robust features such as data collection, audience segmentation and real-time orchestration of data. This allows businesses to transform raw data into actionable insight, driving more effective interactions with customers and improved business outcomes.
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Integrations
Company Details
Company:
Zeta
Year Founded:
2007
Headquarters:
United States
Website:
zetaglobal.com/solutions-data-management/
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Product Details
Platforms
SaaS
Type of Training
Documentation
Live Online
Webinars
In Person
Customer Support
Phone Support
Online
Zeta CDP+ Features and Options
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