Best Free Marketing Automation Software of 2025

Find and compare the best Free Marketing Automation software in 2025

Use the comparison tool below to compare the top Free Marketing Automation software on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    HubSpot CRM Reviews
    Top Pick
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    HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. HubSpot CRM is more than just a tool. It's the lifeblood of your business. Our CRM is the ultimate solution to empower your team to create deeper customer relationships. It transforms how you interact with your clients. It offers a seamless integrated platform for sales and marketing, as well as customer service. HubSpot CRM gives you unparalleled insight into your customer interactions. It's all organized in a simple, intuitive dashboard that will increase the efficiency of your team. Our platform is designed to grow with your business, providing scalable solutions to adapt to changing business needs. HubSpot CRM also offers a robust, free version that is packed with essential features. This makes it the ideal choice for ambitious businesses. HubSpot CRM is the future of customer management. Every interaction with customers is an opportunity to grow. Get a demo to learn about our premium software, or get started with our full suite of free tool.
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    Kochava Reviews
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    Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.
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    Admiral Reviews

    Admiral

    Admiral

    Free - Revenue Share Model
    23 Ratings
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    Admiral, an Inc 5000 company, helps online news and media publishers grow visitor relationships and revenue. Admiral’s Visitor Relationship Management (VRM) platform combines marketing automation, AI, personalization, and an engagement layer to deliver the right offer, at the right time, at every visitor touchpoint. Admiral is 100% performance-based, so publishers have guaranteed net revenue gain. Admiral VRM delivers: -Increased revenue via the industry's best adblock recovery tool. -Offer and grow paid subscriptions and donation campaigns -Authenticate users via managed registration wall, user accounts, and first-party data sets, -Grow email newsletter signups, social media follows, and app downloads, -Admiral is a GDPR and CCPA compliant Consent Management Platform (CMP). Admiral’s platform offers analytics dashboards, journey builders, and visitor segmentation/ targeting. Admiral offers a free tag for any publishers to add to their site, it only take 5 minutes. Publishers have immediate access to analytics to view revenue potential. Modules can be easily turned on with no code; implementation is dev-light and quick. Admiral’s dedicated Customer Love account managers help publishers reach visitor revenue objectives
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    GetResponse Reviews
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    GetResponse offers an all-in-one marketing platform designed to equip marketers, solopreneurs, creators, coaches, and small business owners with powerful, user-friendly tools for email marketing, automation, and content monetization. With more than 25 years of experience, GetResponse supports audience growth and engagement through email campaigns, enables seamless course creation and sales, and helps turn passion into profit. It’s the ideal choice for building personal brands, selling products and services, and creating loyal customer communities.
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    C2CRM Reviews

    C2CRM

    Clear C2

    $37 per user per month
    70 Ratings
    Clear C2 understands that every company has different business needs. C2CRM was designed to allow you to select the functions that you require. Our CRM system is cost-effective and will grow with your company. C2CRM comprises four modules that can be combined to create a complete CRM solution: Customer Service, Sales Automation, and Marketing Automation. Our core module, the C2CRM Relationship Management module, is the basis of our solution. It contains all the logic required to manage your business relationships. With built-in dashboards and reports, you can see 360 degrees of your accounts, contacts, activity, and workflow automation.
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    EngageBay Reviews
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    EngageBay

    EngageBay

    $10.79/user/month (biennially)
    1,367 Ratings
    EngageBay, a simple, affordable and integrated marketing, sales, and service automation platform, comes with free CRM. It was created to help small businesses and startups grow. The marketing automation suite allows you to save time, nurture your audience, and automate repetitive, manual tasks. The free CRM and sales automation allow you to organize all your contacts, track deals, and build your sales pipeline. You can also build lasting customer relationships. Finally, you can provide real-time support to customers with the helpdesk and live chat features. In minutes, track, prioritize, and resolve customer support tickets.
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    Adzooma Reviews

    Adzooma

    ClickTech Solutions

    Free
    225 Ratings
    Join over 100k businesses that have already optimized their paid ads by signing up for our award-winning platform Reduce the time it takes you to manage and optimize your Google, Microsoft Advertising, or Facebook Ads campaigns down to minutes per day. Adzooma's AI- and machine learning-based PPC platform provides stress-free campaign management, state-of the art 24/7 optimization, and advanced automation all in a simple interface. You can scan for 50+ improvement opportunities, many of which are easy to take action on a single click. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI.
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    PeopleLinx Reviews
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    PeopleLinx is a pioneer in the way that companies identify, engage, and generate sales opportunities within the new digital world. We offer a full suite of solutions, including multi-channel outreach, AI powered messaging and lead scoring, as well as AI powered messaging. We will design and implement an entire lead generation program that your company can learn from, manage themselves or hire us to run. PeopleLinx simplifies the lead generation process and increases sales productivity dramatically. This helps revenue teams gain control and drive efficiency, predictability, and growth. PeopleLinx is a great fit for: Mid Size Business (Small Business), Small Business (Enterprise), Freelance, Governments, Startups and Universities, Franchises. Restaurant Groups. Catering Sales Teams. Nonprofits. Fundraising Organizations.
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    Omnisend Reviews
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    Omnisend

    Omnisend

    $16.00/month
    8 Ratings
    Trusted by 125k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey—reaching the right audience, with the right message at the right time. Capture and grow subscriber lists with landing pages & popups. Engage customers with ready-made email templates & newsletters. Boost conversions with pre-built automations like welcome, abandoned cart workflows, yearly birthday emails, and more. Integrates easily in 1-click with Shopify, BigCommerce, WooCommerce, Wix & more. Unlike other platforms on the market, Omnisend allows you to reach out and engage your audiences across multiple channels via the same automation workflow: email, SMS, push notifications. You can also sync your segments to Google and Facebook to create retargeting ads on those platforms to deliver an immersive customer experience. With Omnisend, omnichannel marketing is an untapped opportunity that drives engagement and sales.
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    BlueCamroo Reviews
    BlueCamroo is a SaaS Business Management Platform designed specifically for SMB’s that combines many essential business services in a single, easily adoptable and affordable business solution. This fully integrated approach offers SMBs the scope and whole-business approach of larger enterprise level systems, yet delivered in a much more manageable manner. It also makes work more efficient than a cluster of stitched together single-purpose applications, delivers better data security, is easier to learn, adopt, use, manage, and is less expensive. In BlueCamroo, each user can to be assigned a single or multiple user roles matched with features essential to fulfil their job requirements. User-Roles are associated with BlueCamroo feature sets and their corresponding subscription plans: • CRM • Sales & Marketing • Projects • Support It grows in unison with SMBs needs through gradual adoption into different business units, while progressively eliminating single-purpose applications. It can be implemented and managed in a cost-effective manner, while delivering better transparency throughout the entire business, improving efficiency, better data security, and resulting in increased profitability.
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    Wishpond Reviews

    Wishpond

    Wishpond Technologies

    $299.00/month
    2 Ratings
    Reach new customers and increase sales easily. Get the marketing platform that will grow your business, as well as a team of experts to do the work. Join thousands of companies who trust our marketing solutions and use them on a daily basis. All the tools you need for creating online marketing campaigns that increase sales and generate leads. You can also have your own Marketing Team, including copywriters, Google Ads and Google Ads Experts as well as designers, video editors, and SEO specialists, all working towards your business goals. The best website builder for small business. The powerful marketing tools of the builder can be used to create a website that is more popular and converts more visitors.
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    SendPulse Reviews

    SendPulse

    SendPulse

    $9 per month
    2 Ratings
    Multi-channel marketing automation platform that allows marketers to create personalized promotional campaigns. You can choose from SMS, email, or web push notification. Or you can combine multiple channels into one campaign to create a complex message sequence. The platform offers all the tools necessary to automate email marketing. You can also create subscription forms and grow your mailing list. Drag and drop is intuitive and allows users to create mobile-friendly email templates. Or, they can choose from a large gallery of predesigned templates. The company also offers a transactional email service, which allows users to send up 12000 emails for free via SMTP and API. SendPulse offers its own chatbot creator. You can create a Telegram chatbot or a Facebook Messenger chatbot to send personalized messages or as an autoresponder.
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    Plerdy Reviews
    Plerdy – Multifunctional SaaS solution to improve conversions on websites. Heatmaps - We can see exactly where clicks took place on the website. All clicks are recorded and displayed in real-time. This allows you to see how users interact with the website. Popup smart forms - Create and display pop-up forms quickly on your website without the need for a designer or developer. Example: The popup form to collect leads from the website. Offer to users when they abandon shopping cart. - SEO-alerts: This tool continuously analyzes your website's SEO factors and sends you regular notifications about any changes. To determine what can be optimized, it checks keywords, titles and tags. This provides aggregated and on-page statistics that can be used to evaluate your web resource.
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    Nexoya Reviews

    Nexoya

    Nexoya

    € 2000 per month
    2 Ratings
    Digital advertisers can now leave the repetitive operational work to Nexoya and concentrate on more important tasks such as strategy, creativity and collaboration with the team. Nexoya connects all of your marketing tools and channels into one place. The performance is optimized using the aggregated data. Monthly performance can be increased by as much as 30% using state-of-the art AI algorithms that determine the optimal allocation for advertising budgets. To reduce operational effort and give you time to focus on strategic and tactical tasks, the allocations between marketing channels can be fully automated.
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    BigMailer Reviews

    BigMailer

    Founder Bits

    $10 per month
    2 Ratings
    All your email in one platform with outstanding ROI. All your email marketing campaigns can be done in one platform. Stop paying multiple vendors. All brands and assets can be managed in one place. Clients or your team can also access the same location. All paid plans allow unlimited brands and user accounts. Ideal for agencies. You can send transactional or drip emails using user-definable triggers or API calls. You can create an Unsubscribe page at your domain and add your logo and preferences. Free Startup plan allows you to store up to 1000 contacts and send up to 2000 emails per month. UNLIMITED custom send addresses (with optional DKIM and SPF Configuration). You can store contacts on multiple lists for no additional cost. Pay based upon the number of unique subscribers. Unlimited brands (e.g. To manage clients, products, and websites from the main dashboard, you can add unlimited brands (e.g. Everything is organized by brands - lists of campaigns, templates, forms, and templates.
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    eSputnik Reviews

    eSputnik

    eSputnik

    $1.99 one-time
    2 Ratings
    Automated omnichannel campaigns and bulk behavior-based bulk marketing. Multichannel marketing strategies can be used to improve business efficiency. To retain and build a loyal customer base, you must first establish a trusting relationship. Collect customer information based upon browser behavior, sent messages and cart status. To build long-lasting, profitable relationships, create the best personalized recommendations. Send out bulk promo campaigns and trigger series with recommendations across all channels. To increase purchase frequency, you can use up-sell. Get started digital marketing immediately! Start sending custom-designed campaigns the day after registration! You can use ready-made workflows to send any event, from abandoned carts and personalized greetings. Businesses receive free support at all stages of their development. Based on real-time user behaviour data, personalize every interaction on each channel. Loyalty programs, individual promocodes and personalized discounts for each customer can increase sales.
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    NotifyVisitors Reviews
    NotifyVisitors is a marketing automation and customer data platform (CDP) technology driven by AI that aims to provide smooth omnichannel experiences. It enables you to interact with your audience via email, SMS, push notifications, popups, and other channels. Sending automated messages to your target audience at the ideal moment for maximum impact is possible with NotifyVisitors.
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    Plumb5 Reviews

    Plumb5

    Decisive Analytical Systems Pvt Ltd

    2 Ratings
    Plumb5 is a Real Time Marketing Automation and a Lead Generation Saas product. It can measure your website traffic / Convert your audience to prospects / Schedule more effective promotional emails, SMS & Whatsapp campaign / Manage and Monitor all your leads through different sources / Measure your organic & social campaigns / Chat with your online visitors
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    Stack Moxie Reviews

    Stack Moxie

    Stack Moxie

    $99 per month
    1 Rating
    Stack Moxie loves marketers. We are marketers. We know technology can make marketers do amazing things. Marketers are set up to fail. Marketing departments need to be efficient, deliver more and comply with strict regulations. A CMO knows that technology is the best way to scale a business and ensure compliance. A CTO would be reluctant. She is aware that marketers are missing a key tool that IT cannot live without. A CTO would insist on stack testing. End-to-end, repeatedly. Are web forms functioning properly? Did customer input trigger the correct actions? Can we pass an audit These tools are not available to marketers, nor is the budget or time required to perform this manually. Stack Moxie was born out of this. Stack Moxie puts IT know-how in the hands of marketers. We make sure martech works: leads don't get lost, digital advertising spend doesn't go to waste, and broken things are noticed.
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    emBlue Reviews

    emBlue

    emBlue

    $180 per month
    1 Rating
    Autopilot - Connect & Convert Your Ideal Prospects emBlue makes marketing easy. Our platform and strategic team will help you connect with your contacts. You can also customize your offers to create unique customer experiences via email, SMS, push notification, and more. Technology.
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    Privy Reviews

    Privy

    Privy

    $20 per month
    1 Rating
    Your ecommerce business can be accelerated. With Privy's integrated suite, world-class email marketing and web conversion tools, you can capture more emails and convert more visitors to customers. You can collect hundreds of emails every day. Offers are available at a 20% redemption rate. Mountain Crest Gardens increased its email capture and conversions by using Privy's Spin to Win displays and pop-ups. Our tools can be used in conjunction with your existing marketing strategy to increase growth quickly. Pop-ups banners, flyouts and banners can help you capture more emails and SMS opt ins. With customizable display triggers and dozens upon dozens of audience targeting rules, you can send the right message at just the right moment. With a wide range of customizable display types, Privy allows you to be yourself. You can create beautiful, high-converting displays right away using our drag and drop designer, without the need for an IT professional or web developer.
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    CloudCart Reviews
    CloudCart aims to be the easiest-to use eCommerce software. CloudCart helps merchants save time and money by providing automated and optimized eCommerce store management solutions. The biggest step forward we are making is the creation technology that will allow our merchants to create and analyze their digital advertising campaigns. Last but not least, there is a notable business insights functionality that gathers all the information in a store and translates it into a simple format so that everyone can understand it.
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    tellody Reviews

    tellody

    tellody

    $19 per month
    1 Rating
    Tellody is a fun and engaging marketing and persuasion tool that small businesses can use to grow. It's a powerful, simple, affordable, and all-in-one solution that can be used by professionals who don't have the time, energy, or money to market. We have bundled a variety of services under one platform. Email, SMS, sign-up forms, vouchers and surveys, loyalty points, tickets, and many other services at a stunning price that no one can match. Small businesses can look like professionals with minimal disruption to their daily lives. We are geeks and we work for you. Our scientists are working hard to improve the experience of your contacts and make your life easier. Telloddy fosters a culture that encourages creativity and promotes a healthy work-life. We are committed to diversity and inclusion, and we work towards a diverse, empowered, and inspired community.
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    Jobin.cloud Reviews

    Jobin.cloud

    Jobin.cloud

    €7.99 per month
    1 Rating
    Automate your LinkedIn profile searches and imports to simplify prospecting. The first step in any business is to find and engage with the right people. Without proper automation, browsing social networks can be frustrating and time-consuming. In just one click, import in FULL (not just Name, Role) hundreds, if not thousands, of potential leads. LinkedIn will not track you and allow you to do more than regular users. You can view a profile and import it into your Jobin repository by simply enabling Auto Import. You can seamlessly merge everything, so you don't end up with duplicates. LinkedIn profiles are full of useful information. However, they don't always have all the answers. Emails, phone numbers and other social media profiles are often kept private or not mentioned.
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    Totango Reviews
    Easily and quickly design and manage any customer journey. The most widely used Customer OS provides everything you need to help your customers succeed. You can choose your customer journey or create your own. You can use our best practices templates to help you create your journey or initiative. Why not start from scratch? Securely connect all customer data to create a single view of your customer. Easy to manage and maintain. All your data is in one place. It's easier than ever to design, manage, and measure your best customer engagements. Automate workflows throughout your entire company. Hyper-personalized communications for each individual user can boost your digital engagement. Flexible and adaptable. It has everything you need to get started, tune, and grow.