Best Marketing Automation Software for Microsoft 365

Find and compare the best Marketing Automation software for Microsoft 365 in 2025

Use the comparison tool below to compare the top Marketing Automation software for Microsoft 365 on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    HubSpot CRM Reviews
    Top Pick
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    HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. HubSpot CRM is more than just a tool. It's the lifeblood of your business. Our CRM is the ultimate solution to empower your team to create deeper customer relationships. It transforms how you interact with your clients. It offers a seamless integrated platform for sales and marketing, as well as customer service. HubSpot CRM gives you unparalleled insight into your customer interactions. It's all organized in a simple, intuitive dashboard that will increase the efficiency of your team. Our platform is designed to grow with your business, providing scalable solutions to adapt to changing business needs. HubSpot CRM also offers a robust, free version that is packed with essential features. This makes it the ideal choice for ambitious businesses. HubSpot CRM is the future of customer management. Every interaction with customers is an opportunity to grow. Get a demo to learn about our premium software, or get started with our full suite of free tool.
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    Act! Reviews
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    Act!

    $30.00/month/user
    40 Ratings
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    Act! is the leading provider of all-in-one CRM and Marketing Automation solutions that empower small and midsize businesses to market better, sell more, and create customers for life. Act! Premium accommodates all the unique ways you work, not the other way around, and adapts to any business or industry. Act! Premium is available both on-premises (Act! Premium Desktop) and in the cloud (Act! Premium Cloud). Or, you can leverage a hybrid deployment for maximum flexibility! Plus, you’ll never grow out of Act!, because we offer a portfolio of CRM and marketing automation solutions that can fit your needs at any stage.
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    SuiteMaster Reviews

    SuiteMaster

    LeadMaster Solutions Group

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    LeadMaster Solutions Group offers two Unique ERP Solutions: #1. SuiteMaster is a fully integrated business platform. Clients select from hundreds of core business applications – CRM, Marketing Automation, Case Management, HR, Operations, Accounting, e-commerce, Inventory, and more. SuiteMaster is built on high functionality, which scales across many applications. Modules can be deployed quickly and "snap into place". This architecture makes it easier to expand applications as needed. LeadMaster software consultants work closely with customers to ensure effective implementations, including business workflow and user adoption. #2. Odoo: ERP offers an open-source platform packed with business applications; it is intuitive and can match most business requirements. Core Apps include CRM, Sales, Project, Manufacturing, Inventory, and Accounting. No matter the company's size or budget, Odoo offers a comprehensive software solution. LeadMaster's authorized Odoo ERP consultants deliver successful deployments, customizations & training.
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    Shape Software Reviews
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    Shape Software's purpose-built sales and marketing automation software empowers you to manage all aspects of your business from one platform. The cloud-based software from Shape offers many tools to help you manage and automate your online marketing, promotions via text, email and digital marketing ads, capture leads from online sources, nurture prospects and customers and project manage your day. You can also offer customers a secure portal to streamline your intake processes, systematically score leads with ShapeIQ, and run detailed custom reporting. Start growing your revenue with Shape's flexible suite of services today.
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    Odoo Reviews
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    Odoo

    Odoo

    $25.00/month/user
    1,525 Ratings
    Odoo is an open-source, fully customizable and extensible software that includes hundreds of professionally designed business applications. Odoo's intuitive database can meet most business needs including CRM, Sales, Projects, Manufacturing, Inventory, Accounting, and Accounting. Odoo is a software solution that can be used to meet all company needs, regardless of size or budget. Odoo's seamless design makes it easy for businesses to become more efficient and save time. Each module is interconnected to offer a seamless experience from one app to the next. Users can automate many tasks that would otherwise require manual inputs to multiple applications. Odoo enables teams to collaborate with each other from one platform, allowing them to keep all business functions in one place.
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    Zoho Marketing Automation Reviews
    Zoho Marketing Automation, a marketing automation software all-in-one, revolutionizes marketing efforts. With its intuitive features you can easily generate high-quality lead, engage your audience across multiple platforms, and nurture leads towards conversion. Zoho Marketing Automation helps you achieve outstanding results. From creating personalized campaigns, to analyzing website performances, to managing lead lifecycles and optimizing your marketing plans. This all-in-one marketing solution will help you achieve success, whether you are running an ecommerce business or require advanced lead nurturing capabilities. Discover the power of Zoho marketing automation and unlock a new world of possibilities for you business.
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    CentraHub CRM Reviews

    CentraHub CRM

    CentraHub

    $10 per user per month
    1 Rating
    #1 Custom CRM Software for Business. Automate Sales, Marketing, and Service to Boost Your Growth Automated sales force tools to track, monitor, and manage your pipeline. Increase your sales efficiency by closing more customers. Marketing automation platform to convert leads into sales using email, campaigns, and more. Customer service platform for ticket management. Automate the sale and lease of real property assets intelligently by utilizing site visits, reservations bookings, and possession. Equipment downtime and cost reduction can be achieved while improving team productivity through enterprise facilities and asset management. Dealership Management System (DMS), simplifies automotive inventory, marketing, sales, and service management. Automate the asset lifecycle from procurement, inventory tracking, transfers and maintenance to retirement. Smart analytics allow you to manage customers efficiently with profiling, loyalty and trend analysis.
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    Claritysoft Reviews
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    Claritysoft

    Claritysoft

    $39.00/month/user
    20 Ratings
    Clarity CRM, Claritysoft's flagship product, is a unique combination of simplicity, utility and flexibility. Clarity CRM offers powerful marketing automation, sales automation, and customer service tools in an intuitive, fully customizable interface. Clarity CRM was built with a strong focus on usability and designed to improve user adoption and increase user satisfaction. Clarity CRM offers enterprise power and functionality at a fraction the cost.
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    Zoho Campaigns Reviews
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    Zoho Campaigns is an email marketing automation tool for all types of businesses and is a part of Zoho's suite. It allows you to create, send, and track reports of email campaigns. It also helps you to view and discuss reports with your team, as well as organize all your contact data from any location. The mobile application of Zoho Campaigns also makes your email marketing easier and more efficient. Integrating Zoho Campaigns in your business will allow you to fully engage your audience, build lasting relationships with your contacts and enhance your brand's identity. Zoho Campaigns offers a forever-free plan that will help you send 6000 emails per month to 2000 contacts. Standard, professional, and Pay-as-you-go are the other options available in pricing. And these can be monthly or yearly paid. Features in Zoho Campaigns include contact management, topic management, A/B testing, Automation, eCommerce email marketing, integration with 50+ in-house and third-party integrations, etc. that will help you plan and perform smooth email marketing for your brand.
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    Adobe Workfront Reviews
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    Adobe Workfront is an award-winning online management software that helps modern businesses focus on the right work and produce the best work. It also speeds up delivery. Workfront is suitable for all marketing teams. It allows users to create and proof content, manage project requests, plan and prioritize them, use reporting functions, and even use the timeline planning and management tools. Workfront is a tool that helps teams succeed, whether they are working on large projects or addressing ad-hoc needs.
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    Asana Reviews
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    Asana helps teams orchestrate their work—from daily tasks to strategic initiatives. With Asana, teams are more confident, move faster, and accomplish more with less—no matter where they are located or how many different departments are involved. More than 119,000 paying customers and millions of free organizations across 190 countries rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. It’s time to move work out of disjointed spreadsheets and email and let teams collaborate and communicate more effectively in one place. With Asana, it doesn't matter how many different teams or departments are coming together on a project, they can share context and assign ownership with tasks, combine related work, share files, get instant updates on tasks and projects and build effective cross-functional workflows. In Asana, you can track the status of initiatives with ease and get an accurate view of how you’re progressing towards goals. Report on project progress in minutes with real-time work reporting to create visibility for teams and stakeholders. Join millions of users getting work done with a free trial.
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    Nutshell Reviews
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    Nutshell

    Nutshell

    $16.00/month/user
    45 Ratings
    Your CRM shouldn't stress you out. Nutshell is an all-in-one CRM, sales automation, and email marketing platform that helps B2B organizations work together to win more deals. Simple enough for any user and powerful enough for any business, Nutshell is built for teams who are tired of managing separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. Every Nutshell subscription includes unlimited data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price. Nutshell integrates with the software that small businesses already use, including Google Workspace, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers native iPhone and Android apps. A leading small business CRM with thousands of customers worldwide, Nutshell is ideal for any B2B business that relies on building relationships, including manufacturing companies, professional services companies, software and technology companies, wholesalers, and non-profits. Give Nutshell a look. We love growing business.
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    HubSpot Marketing Hub Reviews
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    HubSpot Marketing Hub will help you grow your traffic, convert leads and prove ROI. HubSpot Marketing Hub is an all-in-one marketing software that helps brands and marketing professionals launch and maintain effective campaigns that help them get noticed. This includes SEO (search engine optimization), writing blogs and creating web content (CMS), as well as leveraging social media such as Facebook, LinkedIn, Twitter, and others. Marketing Hub will help you and your team increase traffic, convert leads, track your entire funnel, and more. Drag and drop your way into professional email templates and landing pages. You can quickly publish blog posts that make you an authority on any topic and help you get noticed online. Your content is responsive, so visitors can access it from any device. Get real-time SEO recommendations and create a content strategy that adapts for modern search. You can also find out more.
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    Bitrix24 Reviews
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    Bitrix24

    Bitrix24

    $ 49 per month
    15 Ratings
    Replace multiple services and apps for your business with a single ecosystem. Bitrix24: Discover the tools. You have at your disposal the Activity Stream, Group Chat, Calendars, Workgroups, and other collaboration tools. Bitrix24 will help you plan and execute projects on time, every time. Available online and on premise with open-source code access. Collaboration task management for large and small teams. Time tracking, templates, reminders and reporting, as well as task dependencies, are all available. The most popular free CRM in the world by number of companies (12 million and growing). Real-time assistance tools that make customers happy and keep them coming back to buy your products or services. Anyone can create stunning websites, landing pages, and online shops without having to write a single line code. Includes free domain name and hosting. Bitrix24 can be run on your own server.
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    Mailchimp Reviews
    Top Pick

    Mailchimp

    Intuit Mailchimp

    $9.99 per month
    130 Ratings
    Mailchimp is a widely-used marketing automation platform that houses over 11 million users worldwide. Through the platform's AI-powered insights and content creation tools, businesses can personalize every email and SMS to cater to each customer. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses stay connected with their customers while promoting repeat business and brand loyalty - all while integrating with users' existing workflows. Some of the notable organizations turning to Mailchimp for assistance in driving revenue through email marketing include TEDTalks, Shutterstock, Boston Market, and Nikon India. What sets this platform apart lies in its user-friendly interface and accessibility for both tech-savvy individuals and those who are not so familiar with technology. Since 2001, Mailchimp has grown significantly to become a prominent global marketing automation platform with offices situated in Atlanta, Brooklyn, Oakland, Vancouver, London, Seattle and Santa Monica. The platform prides itself on delivering an impeccable and personalized user experience. Mailchimp was recently acquired by Intuit Inc. (Nasdaq: INTU), a widely recognized global financial technology platform. Since the acquis
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    Constant Contact Reviews
    Top Pick

    Constant Contact

    Constant Contact

    $12 per month
    40 Ratings
    Constant Contact delivers for small businesses and nonprofits with powerful tools that simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we deliver the performance and guidance to build strong connections and generate powerful results.
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    Thryv Reviews
    Software that provides a complete client experience for small businesses. Thryv makes it easy to apply for a job, manage the job and get paid. Thryv is a small business management platform that automates tasks, puts customers at the heart of your business and is secure. ThryvPay is a tool that can help service businesses save thousands by allowing them to accept and process credit card payments and ACH payments. Next day funding, automatic recurring payments, client side convenience fees, QuickBooks integration and automatically scheduled payments are just some of the many benefits that ThryvPay offers. Thryv is available on any device, whether it's a tablet, a desktop, or an app for the mobile. It gives you complete business management and exceptional customer support. Thryv integrates with the digital tools that you already use to manage your small business and streamlines the way you do it.
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    Force24 Reviews

    Force24

    Force24

    $249 per user per month
    1 Rating
    Force24 is a marketing suite that combines all your digital marketing needs into a single, easy-to use marketing automation platform. This allows you to save time and work more efficiently, while also achieving better results. With complete GDPR compliance, you can create marketing automation campaigns that work smarter and not harder. Our award-winning marketing automation platform has over 4000 UK marketers who are enjoying its rich features and simple-to-use automation technology. Our marketing automation platform has powerful tools and features that allow you to create automated marketing campaigns that take into account your business and generate qualified leads. Force24 is a marketing automation company that modern marketers can trust to help them nail their marketing plan. You can create stunning emails and microsites in minutes. Force24 integrates seamlessly with your existing CRM.
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    Workbooks Reviews

    Workbooks

    Workbooks

    $39.00 per user per month
    At Workbooks, we’re with you every step of the way, with CRM software and services from a single supplier. When you invest in Workbooks, we invest in you by co-funding your CRM project throughout your journey. We call our approach Shared Success – your success is our success. The aim of Shared Success is to reduce the risk of your CRM project failing and to reduce the cost of implementation. Here's how it works: 1. We help you understand what you need to achieve your business goals with a co-funded workshop before you invest in software 2. When you invest in Workbooks, we co-fund your implementation to give you a made-to-measure CRM for an off-the-shelf price 3. And with a co-funded customer success programme, you can future-proof your business processes with a CRM that grows with you That’s why, on average, our customers stay with us for 10 years and more than 1000 businesses around the world already trust Workbooks to help them work better, work together, and work in the right way.
  • 20
    ActiveDEMAND Reviews
    ActiveDEMAND is a marketing automation platform that can be used by marketers, digital agencies and small- to medium-sized businesses. ActiveDEMAND provides a rich array of tools that enable users to take their marketing efforts up a notch with streamlined campaign management, campaign recipe and attribution reporting. ActiveDEMAND offers a range of tools including call tracking, email marketing and reporting, powerful integrations, as well as powerful integrations.
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    HubSpot Customer Platform Reviews
    HubSpot's AI powered customer platform puts your customers first, allowing you to grow more effectively. Connect your front-office teams with a complete view on the customer journey. Use AI-powered tools for a seamless experience with customers. Easily adapt to new industry trends and technologies. Traditional CRMs are not enough to drive growth. Most CRMs are not designed to connect with customers, which is crucial in an AI-driven environment where customers can easily explore, evaluate and buy. HubSpot's Customer Platform is so much more. It's powered with Smart CRM, which combines AI and customer data to help you adapt. It also has products for engaging customers throughout the entire journey and an ecosystem that includes integrations, education and community. It's designed to help businesses connect with their customers and grow.
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    Insightly Marketing Reviews

    Insightly Marketing

    Insightly

    $299 per user per month
    Marketing automation made simple. No need for expensive integrations. Beautiful email templates. Intuitive journey builder. Enterprise-grade dashboards. One unified platform. Insightly Marketing is a powerful, easy-to-use marketing tool that helps you attract and engage your ideal customers. It also helps you grow your business faster. Marketing and CRM are now integrated on a single platform. Customer data flows seamlessly throughout the customer journey without any chance of being lost or damaged. Marketing and sales should align around a common definition for the ideal customer. Visually depict any customer journey, from batch-and-blast to sophisticated nurturing. To guide customers through engaging learning experiences about you business, from the first contact to advocacy, include next-best-action steps. Get enterprise-grade dashboards and reports to improve your campaign effectiveness.
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    SELLSATION Reviews

    SELLSATION

    SELLSATION

    $99 per user per month
    You can quickly develop state-of-the-art sales processes and increase sales potential in just a few short days. All it takes is a process. No matter what business you are in, your sales and marketing team must follow a set of steps to close a sale and fulfill an order. SELLSATION allows you to standardize these processes across your organization. Standardization leads to growth. Standardization will improve the productivity of your employees and promote best practices within your company. Our clients see an immediate increase in business. Our customers get valuable insights into individual and team performance, as well as revenue growth and overall revenue. However, revenue is a slow indicator.
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    NeoDeal Reviews

    NeoDeal

    NeoDeal

    €990 per year
    Your LinkedIn profile can generate leads. NeoDeal is already used by hundreds of companies to manage and develop their prospecting on Linkedin. Import LinkedIn profiles of people who correspond to your core target. Linkedin has more than 700 million profiles. NeoDeal allows you to find your target audience and create contact lists for your sales and marketing campaigns. NeoDeal shows you the profiles of people that have viewed your profile, and who have commented on your LinkedIn posts. NeoDeal will run your LinkedIn message campaigns to build connections and initiate exchanges. NeoDeal integrates Dropcontact technology to automatically enrich your Linkedin contacts' email addresses and phone numbers. Enhance the contact details of your LinkedIn contacts. This complete offer will help you make Linkedin a business source. You can create your contact lists using Linkedin, sales navigator or Excel/CSV imports.
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    Addrelevance Reviews
    Addrelevance allows for superior retargeting (+50% CTR in display ads, branded content efficiency and conversion rates, as well as email or subscription campaigns). The data solution powered by AI is capable of accurately predicting individual users' buying profiles (website visitors). The most customized version of an advertisement or content can be created by understanding the value proposition and call-to-action that each click brings. Easy and fast implementation We collect the behavioral data for each visitor to a website. Our algorithm predicts each visitor's decision-making profile. Based on our predictions, our clients receive the most relevant ads and content. You are a publisher sales director looking to increase your digital advertising revenue. You are an experienced marketer who wants to improve your retargeting and email campaigns. You are a campaign manager who wants to generate the same amount of leads with a smaller budget.
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