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Description
First Insight is a next-generation decision platform that allows designers, merchants and brand managers, buyers and marketing teams to answer key questions every day. First Insight engages consumers with digital surveys designed for the retail sector.
First Insight's digital platform (InsightSUITE), is used by retail leaders to drive growth and unlock value from their customers. Our solution collects no-party voice data from customers and combines it to create financial goals.
Why First Insight?
First Insight's digital engagement module allows you to engage prospects, customers, consumers, and employees through a simple, immersive, browser-based user interface.
Voice of the Customer software collects feedback via surveys, sentiment ratings, valuations and open comments. Enterprises can personalize the engagement by using their branding, incentives, and links from one platform.
Description
Mapp enables marketers to create personalized customer experiences using our advanced SaaS platform, Mapp Marketing Cloud. The platform harnesses the power of AI-driven digital analytics and marketing automation to collect, unify, and analyze customer data, transforming it into actionable insights. This allows businesses to trigger highly targeted campaigns across multiple channels, including email, SMS, app, and websites. With its comprehensive set of tools, Mapp helps marketers optimize their efforts, ensuring that each interaction is relevant and engaging for their customers. The platform's flexibility makes it suitable for businesses of all sizes, empowering them to deliver consistent, personalized experiences at scale. By leveraging Mapp, organizations can deepen customer relationships and increase conversion rates with precision.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Data Virtuality
No
Everest
No
Flutter
No
Google Tag Manager
No
Infobip
No
Kameleoon
No
Magento
No
Mitto SMS
No
Nosto
No
Playable
No
Integrations
Data Virtuality
Yes
Everest
Yes
Flutter
Yes
Google Tag Manager
Yes
Infobip
Yes
Kameleoon
Yes
Magento
Yes
Mitto SMS
Yes
Nosto
Yes
Playable
Yes
Pricing Details
Custom Pricing
Free Trial
No
Free Version
Yes
Pricing Details
$3050/month
The pricing is based on Database Size and Unique Monthly Visitors. Message volume is an upper limit, not the actual pricing driver. Database size is your contactable customer records. We do not distinguish between active and inactive customer records. Unique monthly visitors (UMVs) are calculated as the average number of people who visit your website, e-commerce site, or mobile app each month.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
First Insight
Country
United States
Website
www.firstinsight.com
Vendor Details
Company Name
Mapp
Founded
2016
Country
United Kingdom
Website
mapp.com
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Yes
Campaign Management
Yes
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
No
Data Matching
No
GDPR Compliance
Yes
Personalization
No
Predictive Modeling
Yes
Customer Experience
Action Management
Yes
Analytics
Yes
Customer Segmentation
Yes
Dashboard
Yes
Feedback Management
Yes
Knowledge Management
Yes
Multi-Channel Collection
No
Sentiment Analysis
No
Survey Management
Yes
Text Analysis
No
Trend Analysis
Yes
Predictive Analytics
AI / Machine Learning
Yes
Benchmarking
Yes
Data Blending
No
Data Mining
Yes
Demand Forecasting
Yes
For Education
No
For Healthcare
No
Modeling & Simulation
Yes
Sentiment Analysis
Yes
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Yes
Campaign Management
Yes
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
Yes
GDPR Compliance
Yes
Personalization
Yes
Predictive Modeling
Yes
Customer Engagement
Analytics
Yes
Churn Management
Yes
Communication Management
Yes
Community Management
Yes
Content Syndication
No
Feedback Collection
Yes
Gamification
No
Live Chat
Yes
Video Content
No
Customer Experience
Action Management
Yes
Analytics
Yes
Customer Segmentation
Yes
Dashboard
No
Feedback Management
Yes
Knowledge Management
Yes
Multi-Channel Collection
Yes
Sentiment Analysis
No
Survey Management
No
Text Analysis
No
Trend Analysis
Yes
eCommerce Marketing
AB Testing
Yes
Abandoned Cart Email
Yes
Analytics / ROI Tracking
Yes
Customer Data Profiles
Yes
Dynamic Content
Yes
Email Marketing
Yes
Email Personalization
Yes
Facebook Ads
No
Google Ads
Yes
Product Recommendations
Yes
Push Notifications
Yes
Retargeting
Yes
SMS Marketing
Yes
Search Marketing
No
Segmentation
Yes
Signup Forms & Popups
No
Social Marketing
No
Triggered Emails
Yes
Website Visitor Tracking
Yes
eCommerce Personalization
A/B Testing
Yes
Abandoned Cart Email
Yes
Dynamic Pricing
Yes
Offers & Discounts Notifications
Yes
Personalized Site Navigation
Yes
Product Recommendations
Yes
Reporting / Analytics
Yes
Social Insights
No
Email Marketing
A/B Testing
Yes
Artificial Intelligence
Yes
Auto-Responders
Yes
CAN SPAM Compliance
No
Customer Surveys
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Event Triggered Email
Yes
Image Library
Yes
Landing Pages/Web Forms
Yes
Mailing List Management
Yes
Mobile Optimized Emails
Yes
Reporting/Analytics
Yes
Subscriber Management
Yes
Template Management
Yes
WYSIWYG Email Editor
Yes
Marketing Automation
A/B Testing
Yes
Analytics / ROI Tracking
Yes
Artificial Intelligence
Yes
Content / Blogging Platform
Yes
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
Yes
Lead Scoring
Yes
Sales Intelligence
No
Search Marketing
No
Segmentation
Yes
Social Marketing
No
Website Visitor Tracking
Yes
Personalization
A/B Testing
Yes
Abandoned Cart Saver
Yes
Account Based Marketing
Yes
Behavioral Targeting
Yes
Campaign Segmentation
Yes
Content Analytics
No
Contextual Targeting
Yes
Customer Profiles
Yes
Experience Management
Yes
Recommendation Engine
Yes
Website Personalization
Yes
Predictive Analytics
AI / Machine Learning
Yes
Benchmarking
Yes
Data Blending
Yes
Data Mining
No
Demand Forecasting
Yes
For Education
No
For Healthcare
No
Modeling & Simulation
Yes
Sentiment Analysis
Yes
