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Description
Grow Progress is a platform specializing in market research and message evaluation that empowers teams to assess what is crucial, enhance the effectiveness of their campaigns, and pinpoint the messaging that can significantly influence opinions. Through its scientifically supported insights, organizations gain the ability to test, customize, and refine their campaigns for optimal impact when it is most critical. The platform is structured as a series of progressive steps: it initially assists teams in gaining a profound understanding of their target audiences, subsequently allowing them to customize, test, and communicate impactful content. Utilizing Audience Understanding Surveys, it employs swift and scalable qualitative listening techniques to reveal the fundamental beliefs, identities, emotions, and motivations of an audience, transforming these findings into actionable briefs that extend beyond mere demographics. Furthermore, its Rapid Message Testing employs randomized controlled trials to identify which messages genuinely boost support, moving beyond traditional methodologies that only assess responses through standard surveys or A/B tests. This comprehensive approach ensures that campaigns are not only well-informed but also strategically positioned to resonate with audiences effectively.
Description
Assessing human focus and emotional reactions to advertisements is essential for optimizing creative effectiveness and media productivity. Our emotion classification system stands out as the most precise, backed by an extensive AI training dataset that is culturally attuned. In an age filled with distractions, top brands leverage Realeyes to enhance their advertising outcomes and capture maximum viewer attention. We analyze the attention and emotional reactions of your target audience as they engage with your content on their personal devices. Realeyes utilizes an AI-driven platform regarded as the most advanced available, employing webcams to gauge viewer engagement in a manner akin to human observation. The Audience Retention algorithm is fine-tuned using real performance data from advertisers and partners, ensuring accuracy. Initially developed from over 200 advertisements across seven different markets, this algorithm demonstrates an impressive 85% correlation with actual video view-through rates in the market, thus validating its effectiveness. By harnessing this data, brands can significantly improve their advertising strategies and connect more effectively with their audiences.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Grow Progress
Founded
2018
Country
United States
Website
growprogress.ai/
Vendor Details
Company Name
Realeyes
Founded
2007
Country
United Kingdom
Website
www.realeyesit.com
Product Features
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Survey
Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video
Product Features
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
