Realeyes Reviews

Realeyes Description

To drive maximum creative performance and media efficiency, measure emotion and human attention in response to advertising. The largest AI training set that is culturally sensitive has enabled the world's most accurate emotion classification system. We live in a world full of distractions. Realeyes is used by top advertisers to increase ad performance and maximize attention. Realeyes measures the attention levels and emotional responses of your sample audience while they view your content on their personal devices. Realeyes' AI-powered platform, powered by Realeyes, is the most advanced on the market. It uses webcams to read audience's attention in the same way that a human would. The Audience Retention algorithm is calibrated against the performance data of advertisers and partners on view-through rates. The algorithm was initially built using 200+ ads in seven markets and has a 85% correlation to the actual in-market view through rate.