Microsoft's First Ad Targeting Linux 356
calx sent us a link to this image (mirrors please!) which appears to be Microsoft's first-ever ad directly against Linux. Not bad for an operating system that Microsoft claims is nothing to worry about. The ad essentially says not to trust Linux 'cuz it could mutate (it's actually pretty cool). Here's more information at LinuxToday. [Updated 19:51 GMT by timothy:] dicast threw this mirror onto the sacrificial fire, too.
Re:Don't be smug (Score:2)
-JD
Natural Selection (Score:3)
Better version of picture (Score:2)
Michel Vuijlsteke
Albania for King Zog Committee [zog.org]
Microsoft Linux by 2002!
Re:Another mirror, and a better translation (Score:4)
"An open operating system can mutate many times. With Windows 2000 (service pack 2.1.3a stroke four with several additional undocumented manual registry fixes), however, all services are available from a single illegal monopoly. That can really frustrate you when security holes are left unpatched, and cost you when the greedy corporation wrips money from your pockets through the use of overly complex licensing agreements and upgrade plans."
This is the problem with Windows, not Linux (Score:5)
Linux follows in a long tradition of UNIX systems, and while they have never offered much in the way of binary compatibility, UNIX/Linux has always provided much more source-level compatibility among its implementations than any other multi-vendor OS. It has also, amazingly, offered much more source-level compatibility than Microsoft ever managed to offer among their own line of operating systems.
Stable APIs and predictable evolution are one of the main reasons I choose Linux over Windows. Well-written code from 20 years ago still works just fine on Linux and takes full advantage of fast processors and large memories. If Microsoft wants to compete on this basis, they have to first reach that level of standardization of their own platforms. Until then, the best choice Windows programmers have is to insulate themselves from the haphazard nature of the Windows APIs and Microsoft corporate strategy by going with something like Java, wxWindows, or Delphi.
Or, to put it differently, a penguin with rabbit ears is still a penguin. Microsoft has been producing a whole zoo instead.
Knocking copy is counterproductive (Score:2)
Paul.
Re:Mutate? W1.0/2.0/3.0/3.1/3.11/95a/95b/CE/98/98S (Score:2)
95B, OSR2)OEM only. Includes FAT32,
95C, OSR2.1)Not sure. Either OSR/2 with Y2K fixes
or the non-IE-doesn't-work fuck-you-DOJ version. Difficult to obtain.
95D, OSR2.5)IE4.01 SP0. USB supplement.
Oops on a few counts there:
95 Gold was the original release. It's also the version sold as "Windows 95 Upgrade". No service packs, old IE, no Online Services, etc.
95A/OSR1 includes Service Pack 1 which you can probably still find out there somewhere.
Then OSR2 (without the USB suppliment on the CD.
Then 2.1 which had a new IE and the
That's the way I saw it go down.
Isn't linux designed that way? (Score:4)
Re:Mutate? W1.0/2.0/3.0/3.1/3.11/95a/95b/CE/98/98S (Score:2)
Will you say that about '95 in a decade?
Windows 3.1 is STILL used at my college by teachers.
>W95 compatible in all its incarnations.
I _dare_ you to install the Windows '95 original compatible OPTi 924 soundcard drivers in a ME (or hell '98 or OSR2) box without going INSaNE. But they worked like a charm if you run windows '95 original. And yes, I am talking about the hottest, latest version of them.
I also dare you to install my Epson Stylus Color printer driver provided by Epson for Win '95 on a newer W98/WME machine and see if you can get it working without screwing about with it. Yeah, I still use that printer. And the output STILL impresses people.
And, to top it off, I ask if the original Trident 9440 W95 drivers work with new games in W98 (nope... no directX). But windows is fully compatible down the line, right?
>NT is NT all the way down the line.
Can I use a Windows NT 3.5 driver in NT 2000 and have a hope in hell of things working? Nope. I tried with my Cyrix MediaGX audio drivers. For Windows NT 3.5 _only_. Can't get them to work in 2000. Period. But the icons in the system manager (or whatever you call it) look nice...
CLEARER, ORIGINAL PIC (Score:2)
Tactical Attack for Anti-trust case (Score:5)
I don't think MS is scared of Linux, but they are scared of the courts. This ad is directed to the courts, not towards consumers.
Mirror (Score:2)
Re:Isn't linux designed that way? (Score:4)
Being a windows user for some time, I know that windows 2000 wasn't the first version of windows. Essentially first was DOS. then windows 1.0 -> 2.0 -> 3.0 -> 3.1 -> windows 95 -> windows 95 osr 2 -> windows 98 -> windows 98 SE -> windows ME. Also branched off from windows 3.1 came NT 3.5 -> NT 4.0 -> NT 5.0 (win 2k).
Basically my point is if that's not mutation I don't know what is. Just as in linux you have to constantly upgrade your system to keep up, you have to do the same with windows as well to run the latest software.
Some people complain that this is a bitch and it is if there is new software you need to run. You have to upgrade. But it doesn't matter if you are using windows 2000 or linux or anything else. They ALL mutate. This is just one of those simple facts in an ever changing market.
On another note. Windows mutations are much more costly then Linux or FreeBSD...
Re:Mutate? W1.0/2.0/3.0/3.1/3.11/95a/95b/CE/98/98S (Score:2)
Put THAT in the ad!
Here's a better scan (Score:2)
Here you are. Enjoy:
http://www.geocities.com/msadscan/ [geocities.com]
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Now is the time to be smug (Score:5)
Nothing. That's right: nothing. We're like spoiled kids unable to grasp the fundamentals of longterm relationships: communication and a willingness to share responsibilities and efforts equally between the two parties. They throw the antitrust case for us, but what have we done in return? We didn't even thank them. Pretty soon, Microsoft will stop speaking to us at all, maybe crash at a friend's house and start running up therapy bills with their suicidal thoughts and deppressional motivations.
Linux needs Microsoft the way Laverne needs Shirley. Without them, our drive for excellence will atrophy, just as theirs did when our relationship started petering out years ago. Why do we even make the pretense of a relationship at all? We should sever our ties and free Microsoft to pursue their old flames again, like that Apple fellow.
But unless we can take that drastic step (and I don't think we can, since we're so accustomed to the emotional security that comes form an abusive and dysfunctional relationship), then we have to start contributing again. Let's reaffirm our love by sabatoging the 2.4 kernel. I realize Redhat's been trying to help with their Redhat7 bugs, but this is a responsibility we have to assume ourselves. At the very least, we must slow down development a little, get a big smug attitude of victory and give Microsoft a chance to catch up.
Unless we do, it may spell the end of a beautiful relationship.
Re:CLEARER, ORIGINAL PIC (Score:2)
http://www.geocities.com/msadscan/ [geocities.com]
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MS Germany (Score:3)
There are some reasons to think, that this ad was published without having Microsoft in USA know something about it. The people who are responsible for the german advertisement at MS Germany, work at a german company. You'll see this difference if you'll compare the German ads with the US. There are also some differences on the Web between microsoft.com and microsoft.com/germany. Knowing this, I think, that there might be some problems for MS Germany and Richard Roy, CEO of MS Germany, who will propably have some problems within next days, problems with Microsoft in USA and problems with the customers worldwide.
StarOffice OS??? (Score:2)
Point 2. Most users will NEVER know the difference between the OS and the Office products they use.
I don't have the programming skill to make this happen, but why not create a Linux Kernel that just loads up into a customized StarOffice (Now that it's open source?)
The Office Appliance. Give it the ability to log into Netware, Unik and other Servers and you'll have exactly what most desktop users actually want.
Why not? Heck, most
Re:Someone needs to design a linux advert.... (Score:2)
Instead, the Linux luminaries in Germany (and elsewhere) should gear up for a PR campaign to highlight Linux's natural evolution and "survival of the fittest" versus Microsoft's commercial dictatorship of computing infrastructure.
Let's take the high ground and thank MS for publicizing Linux's versatility.
Interesting translation (Score:2)
Babelfish: an open operating system does not only have predivide
LinuxToday: "An open operating system does not just have advantages"
Babelfish: An open operating system can mutate mail. With Windows 2000 however there are all services and services from a hand. That thus really saves time and for cash. More information under www.microsoft.com/germany/windows2000
LinuxToday: "An open operating system sometimes just mutates. Instead Windows 2000 offers all services from a single source. This saves time and consequently really money. More info under www.microsoft.com/germany/windows2000"
Babelfish implies that Linux can mutate your mail? Where's this thing about advantages? I don't see the word advantages anywhere in the babelfish translation.... Hrmph. Sounds like propagandizing from LinuxToday to me.
But I still agree, the changes to the penguin make it a direct attack on Linux.
I'm just surprised they didn't make it a little more accurate and put the BSD daemon's head on Tux, instead of a frog head... IMHO it would have been more accurate, since the linux sources often comment about stuff that was a direct port of BSD code...
Mirror (Score:2)
My mirror is up at http://www.btinternet.com/~Micha el. Tandy/msad.jpg [btinternet.com]. I've run it through a scratch removal program I've been working on to get rid of the center line, optimised the image and put on Booker's translation.
Michael
...another comment from Michael Tandy.
Morons... (Score:3)
aardWolf
Re:Fake? (Score:2)
Well, I am sure you can give me the source for that quote. I read this magazine since 1990 and haven't read any such claim in it.
They've got a history of "Anything But Microsoft" even longer than Peterely.
Again, give me the quote. If c't was anti-Microsoft, it wouldn't have that many Windows-related articles, don't you think?
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Ghandi said: (Score:5)
Then they laugh at you.
Then they fight you.
Then you win.
- Mahatma Ghandi
Mutated offspring (Score:2)
Re:Advertising Rules (Score:2)
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Windoze Mutates Too (Score:2)
The real issue is that if you upgrade Linux, (most if not) all open source apps running on it will upgrade for FREE. I don't see Microsoft offering to upgrade my old versions of Word and Excel, that no longer work, for free.
I am wondering why nobody has pointed this out? What ever Microsoft says against Linux can be applied to Microsofts own products, every time.
Re:Mutate? 95x (Score:2)
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Mirrored, with translation (Score:2)
I thought about it... (Score:2)
Re:Mutate? 95x (Score:2)
Re:This is a good thing... (Score:2)
They now know it's a little chiuana yapping at it's heels. Best to kick the little bugger away.
ObGandhiQuote... (Score:3)
Micro$oft is built on a very large strong pillar, but it's only _one_ pillar, and the morlocks are starting to get thru the outer layers, and they're not going to stop. The only question is, how long before the jackhammers are done?
Note also what they're doing with their cash. Buying back stock, while a good thing for the price, is not what a growth company is supposed to do.. It's a sign of maturity, and M$ multiples are based on growth not value.. It means that they can't find a more profitable thing to do with the cash besides let it earn interest.. What's next? Dividends?
Microsoft
Your Working Boy,
Re:Tactical Attack for Anti-trust case (Score:2)
I wouldn't be so sure
Don't be smug (Score:3)
So how about some ideas for defense strategies?
Re:Advertising Rules (Score:2)
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mutant penguins might be what you need... (Score:2)
Re:Answer: it already has. (Score:2)
Note that's it's pretty much forbidden in advertising to admit your competitor has any advantages whatsoever, unless those advantages are widely accepted by the audience.
Which means that advantages of Open Source Software must be pretty well understood in Germany, otherwise MS's ironic FUDing of those advantages into a disavantage wouldn't have much affect. I can't see them running an ad in the US like that (where there really isn't a wide understanding of the implications of open software other than the extremely low price).
As a general comment, the mutatable nature of Linux is percieved as a potential disadvantage all the time here on Slashdot. People here are always fretting that the big distros are becoming more Windows-like, that KDE/Gnome is going to force desktop bloat down their gullets, that GUI admin tools are going to take their beloved commandline prowness away, and so on. Microsoft just put a funny image on a fear that many Linux users already have.
Re:Tactical Attack for Anti-trust case (Score:2)
Microsoft can't point to
-- Crutcher --
#include <disclaimer.h>
Then again... (Score:2)
Answer: it already has. (Score:4)
If you didn't know anything about OSS and the passion behind it, you might think that it's foolish to rely on a bunch of programmers scattered around the world for your business software needs. After all, there's no real accountability. This is what MS is trying to play off of. But those who are "in the biz," to use the parlance of our times, know that OSS ironically has better reliability and abundant support, despite not being centralized.
Re:Don't be smug (Score:2)
To win what? Market share? I can only speak for myself, but I for one wont be loosing any sleep if some dotcom decides to use Win2K instead of Linux for their e-bussiness thing. It's not like Microsoft can buy Linux and then tell me that I can't use it, and that is really all I care about.
You don't like my OS for reason XYZ? Fine, no harm done.
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Re:Isn't linux designed that way? (Score:2)
Windows just grows on me. Mutates into the spawn of saaaaaaaaaaatan.
Mirror (au) (Score:2)
Linux: The Big GA? (Score:2)
I bet... (Score:2)
That's what Grandpa-dinosaurs told their grandkid-dinosaurs millions of years ago about mammals.
"Just yer look at 'em darn mammals. Nothin' but darned mutated bests, if yer ask me."
Sorry, MS, I believe that's called evolution.
mirror (Score:2)
Here's a mirror (Score:2)
Someone needs to design a linux advert.... (Score:3)
Then maybe one in the cold.... and one in space?? (Microsoft logo just expolded!).
Draw Tux along side having found a sunhat, built and igloo & made a space suit!
Subliminal Advertising? (Score:2)
Re:Mutate.. (Score:2)
Re:Answer: it already has. (Score:2)
You're right, I think the belief that Linux is somehow going downhill is certainly prevalent here on Slashdot. Part of it has to do with commercialization (most notably Red Hat), and part of it with the prevalence and focus on developing GUIs. Is it just me or does it seem like every time something gets popular the folks who have been there from the beginning start proclaiming its death? What some people fail to realize is that the "hardcore" aspect of Linux will live on.
I think it's kind of funny that MS's ad could essentially changed to a pro-Linux ad by interchanging the word "mutate" (with a negative connotation) to "evolve."
Re:Mutate.. (Score:2)
That's why billyg is pooping his pants. That cute little penguin is mutating into a 900-pound gorilla.
And there ain't room for two 900-lb gorillas on the block.
Mutate. (Score:2)
I think the proper word is evolve. If an animal doesn't evolve to accept its surroundings it will die. Germans must be stupid or something.
I actually didn't mind this ad terribly... (Score:2)
While M$ could have quoted some made up statistics, or given a bullshit spiel of marketese, or talked about how M$ was "forging the future with partnerships for innovation", they actually thought up something (somewhat) clever, or at least tried to.
And if this was a Slashdot post, it could easily be modified up as +1 (funny) as well as -1 (flamebait)
That's got to be the worst ad I've ever seen (Score:2)
When is it going to hit them? (Score:4)
Infact, this ad may be counter productive for Microsoft - it seems to be advertising just what we want, that Linux is a customizable, diverse OS, and that if the maintainers dissappear, it will still be extendable and updatable. If Microsoft goes down in a great ball of litigation, who's going to provide support for all the Win2K boxes out there? Even more important, will there still be support for them in 5 years time, even if Microsoft survives?
I think not.
-Medgur
Re:another Mirror (Score:2)
http://www.wyvern.org/images/msad.jpg [wyvern.org]
(Crusin' at +2 today)
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Re:Another mirror, and loose translation (Score:2)
Re:Tactical Attack for Anti-trust case (Score:2)
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A loose translation... (Score:2)
The text in the corner says: "An open-source system can mutate each time. Going with Windows 2000 you have all programs and services at hand. This saves time and, truly, some money. More information is available at www.microsoft.com/germany/windows2000"
Another mirror, and loose translation (Score:5)
"An open operating system does not only have advantages."
"An open operating system can mutate many times. With Windows 2000, however, all services are available from a single hand.(?) That can really save you time and money."
Or something like that...
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Re:Mutate? 95x (Score:2)
Why does every discussion about Linux vs Windows degenerate to Linux vs 95? Could it be because most of you have never even tried an NT like W2K?
Probably because There's a lot more '95 and '98 out there than NT. For the record, I have used NT, and convinced my employer at the time to upgrade to Linux for stability. That was in '96. As for ME, are you saying that it's so bad that less than a year after it's release, even MS wishes it would go away?
Good for Linux! (Score:2)
But I think that's a shoot in the foot - it's a great free commercial for Linux:
"...Bei Windows 2000 hingegen gibt es alle Sevices und Dienste aus einer Hand. Das spart Zeit und somit wirklich Geld...."
"Whereas with Windows 2000, all Services and Servies are coming from one Source. This saves Time and really actually money."
Yes, that's correct - Services and "Dienste" are the english and german word for the same thing, so the correct translation for their stupid text is "...Services and Services..." They just want to look cool using english phrases.
And, look at the awkwardness, how they try to show that it "really" saves money to use Windows 2000.
Who are they trying to fool? If you buy a new Harddisk under M$oft OS - you may need to buy another license to use it legally!
I think they are under pressure in GE. There are Linux CD-Roms attached to PC Magazine covers in grocery stores (I saw 2 SuSE versions offered that way within 6 month or so) and the german mentality looks more "under the hood" than at the glossy packaging.
Somehwere I read that SuSE is a very successful company in Europe and actually making a buck. Is Red-Hat out of the "red" yet?
The line below the picture:
"ein offenes betriebssystem hat nicht nur vorteile"
means:
>an open operating system does not only have advantages
So they are saying the an open operating system has advantages - well, they may feel it... - Great!
Re:M$ reminds us to pay up in Holland through ads (Score:2)
Not all software. I'm sure the Debian Project or SuSE or Red Hat doesn't care if you install their distros on more than one computer. In fact, they probably encourage it!
Cool! (Score:2)
Talk about bad advertising tactics. This ad is funny and cool and makes Linux look funky, bizarre and flexible. Which is basically true (including ungainly, goofy, and fun) so what we have here is a MS-funded advertising agency failing to understand that and producing advertising that not only gives free publicity to their competition but un-sells their product. More please :)
Germany (was Re:Tactical Attack for Anti-trust) (Score:2)
It's also possible that MSoft Germany ran this add of their own initiative without consulting head-office - although I agree that's not very likely.
Re:Another mirror, and loose translation (Score:2)
Re:Mutate. (Score:2)
That doesn't actually speak against Germans in general, I guess.
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corrected link to LinuxToday (Score:2)
Re:Windoze Mutates Too (Score:2)
It has multiple evolutionary paths.
`ø,,ø`ø,,ø!
OS/2 anyone? (Score:2)
Remember in the late 80s when Microsoft and IBM pushed OS/2 as the successor to Windows? Who would have thought that an OS backed by such heavyweights as IBM and Microsoft would just be abandoned?
We just (last year) reformatted our last OS/2 install in our libraries here. It was required by some software to manage libraries. Some companies made some huge investments in OS/2 development to just be abandoned. At least if OS/2 was free-sourced, development could have continued.
This ad should be read as that you should trust it all to Microsoft and if their business needs and plans change, you MUST change with them or else be left behind (at a reasonable upgrade fee of course...)
Oh well, just submitted it myself (Score:2)
"While Linux isn't mentioned directly, the target of the ad is obvious. It seems silly that MS uses an argument that can so easily be refuted. While not being a Bill Gates Fanboy, I wonder why they don't target the actual Linux disadvantages where Windows is a better choice - which any level-headed Linux user will admit exist..."
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Re:Isn't linux designed that way? (Score:2)
________________________________________
Re:Someone needs to design a linux advert.... (Score:2)
Someone sitting at a Win PC and then getting
changed to something like the Slash BillofBorg.
Or a couple of People( Private Home, Office personel
Win3.11 user: about as far gone as 7of9 in her later appearances
Win2k user: completely gone
The image is mirrored... (Score:3)
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From: Aaron "PooF" Matthews
Re:Isn't linux designed that way? (Score:2)
Actually, most Windows 1.0 apps won't run right, even on Windwos 3.1, and a lot of DOS apps will not run right either, if at all. In fact, the dos version of warcraft will reliably hang NT, even from a non-privildged account, just by being executed.
Most of the redhat releases were actually both binary and source compatible. Can't say that for even revisions of the same release of Windows.
________________________________________
UPDATED: Re:The image is mirrored... (Score:2)
The original (blurry) image is here [geocities.com]
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From: Aaron "PooF" Matthews
Re:Funny (Score:2)
Actually... (Score:4)
Look at it this way:
Linux: Nietzchian Super-Mutant OS!
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Re:Mutate? W1.0/2.0/3.0/3.1/3.11/95a/95b/CE/98/98S (Score:2)
I'm pretty sure they removed standard mode from Windows 3.11. I remember unsuccessfully trying to install it on a 286.
Advertising Rules (Score:2)
http://www.kmfms.com/ (Score:3)
Good luck with it
It's... It's...
Mutate? W1.0/2.0/3.0/3.1/3.11/95a/95b/CE/98/98SE.. (Score:4)
Now what was that about an OS mutating into incompatible incarnations?
Why not an Open Source OS advert? (Score:2)
With a purchase of a BSDi (telenet) server, FreeBSD and a 24X7 support contract you have something Microsoft can't offer.
A vendor that makes the hardware AND software all in one. All your services from a single source.
(To the best of my knowledge, Apple doesn't offer 24X7 OS support.)
No where in the ad does it say Linux. The ad talks about Open Source.
Re:Mutate? 95x (Score:2)
There's a lot more janitors than brain surgeons but you dont see janitors giving brain surgeons advice on surgery, do you?
I also don't see hospitals that said the new janitor '95 is the solution to all of your brain tumor problems.
The point is that W2K is just the latest in a long line of mutations to come out of Redmond.
Re:Someone needs to design a linux advert.... (Score:3)
in a row, each one broken.
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Re:SuSE (Score:2)
My guess is that it's about the same. Unless Germans, or other Europeans, use Linux more than the US.
Re:Oh, no... (Score:2)
MIRROR (Score:2)
Monoply on mutated software? (Score:2)
How many OS products do they currently sell? At what prices? How many licences with each? How many optional software products to buy before you can actually do dome work? Pro or non-pro versions?
You'd have to look through several pages of a software catalog to sort it all out.
Linux is more like natural selection than mutation -- the way a free/choice driven market should be.
Microsoft is more like a pit bull that terrified everyone in the neighborhood in it's youth -- bullying innocent children with its wiry muscles and snapping jaws -- but in its later stages, it's getting mangy, smelly and weak; with a variety of lumpy growths throughout its carcass.
Microsoft: The kids are growing up, they're swinging open source clubs, and it's payback time.
No DLL hell in Windows 2000? (Score:2)
I don't use Windows much, so I've only played around a little with 2000. If they've actually defeated DLL Hell after only 10-odd years of trying, I want to see it!
D
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The irony. (Score:5)
Of all the companies that should hold their tongue about the worry that Linux could "mutate" into something that causes you support troubles, Microsoft sits on top. Between versions of Windows 95 (sing 'em with me now - 95A, 95B, OSR2...), incompatibilities with service packs in NT products, and file format changes in just about every successive release of Office, it's surprising that they can even remember what the hell the products are long enough to mount a defense to the anti-trust... oh, wait. The lost that big time, didn't they.
Of course, I suppose this experience does lend them some degree of credibility. I'm looking for an English version that reads something like this:
Program Compatability (Score:2)
Although it is true that MS dosn't have source compatibality between variants, binary compatability _is_ there. It may not be rock solid, but it's there. A typical Win16 program - one that does not use "undocumented" features - Will run on win2k. It is true that you don't stand a chance in hell of getting a current win32 app to run on win16, the same is true of getting a glibc2.1 app to run on say, slackware 3.2...
Lets be fair here. Windows is not the best operating system, but it is the easiest to run out of the box.
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LinuxToday (Score:2)
M$ reminds us to pay up in Holland through ads (Score:5)
Yes, I am serious. All the commercial says is "if you install software on multiple machines, you must not forget to pay up multiple licenses". It's presented as if this is a general rule for software, but the images in the TV commercial make clear that this is a Microsoft commercial.
Actually, some folks on http://www.nl.linux.org/ seem to have complained to the Commision of Advertisements about this. Just for the record, I guess.
It doesn't really irritate me that it is suggested that you have to pay licenses for all software. What does irritate me is that this seems to be all the advertisement M$ needs. I never managed to get rich of saying "hey, you, give me loads of money, and don't complain about it", so why should they.
It's... It's...
Re:M$ reminds us to pay up in Holland through ads (Score:3)
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Re:Advertising Rules (Score:4)
Anyone ever tell this to Pepsico?
Pepsi mentions Coke in almost all of their adverts.. any wonder they're still number two?
Re:Fake? (Score:4)
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