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AI

Amazon Announces 'Bedrock,' Its ChatGPT and DALL-E Rival 12

Amazon announced on Thursday it's releasing a ChatGPT and DALL-E rival it calls Amazon Bedrock. Insider reports: Bedrock is a suite of generative AI tools that can help Amazon Web Service customers -- businesses who run their operations on Amazon's data servers -- build chatbots, generate and summarize text, and make and classify images based on prompts. While OpenAI's ChatGPT is run solely on its GPT-4 language model, Bedrock users can perform specific tasks by selecting from a range of machine learning models it calls "foundation models," such as AI21's Jurassic-2, Anthropic's Claude, Stability AI's Stable Diffusion, and Amazon Titan.

A content marketing manager, for example, can use Bedrock to create a targeted ad campaign for a new line of handbags by feeding it data so it can generate product social media posts, display ads, and web copy for each product, according to an AWS blog post. A preview of Amazon's generative AI toolkit is currently limited to select AWS customers. So far, Coda, an AI-document generation firm used by companies like Uber and the New York Times, is using Bedrock to scale its business operations, according to Amazon.
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Amazon Announces 'Bedrock,' Its ChatGPT and DALL-E Rival

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  • They have the perfect name. And it would be a good stock pump.

    -'Ask The Oracle'
  • Yabba Dabba Dont! (Score:2, Insightful)

    by Tablizer ( 95088 )

    Why would they name futuristic tech "Bedrock"? That's the Flintstone's home town. Go with a Jetsons name instead. For example, they lived in "Orbit City". Call it "Orbit". Or "Astro", their dog.

  • by Dan East ( 318230 ) on Thursday April 13, 2023 @09:01PM (#63448268) Journal

    This isn't about the AI. It's about AWS hosting the computation side of things with their "serverless experience". AKA pay as you go.

  • by gtall ( 79522 ) on Friday April 14, 2023 @05:40AM (#63448890)

    Swab: Bedrock, help, my place is being attacked by Antifa and the Proud Boys. Get me some help, NOW!!

    Bedrock: Sure thing, Boss. Consider our sale on Mr. Shillelagh. You can use it defend your home. Act today and we'll get it to you within 2 days, tops. It is VERY popular with the Irish.

    Swab: Bbbbuttttt...I need help NOW!

    Bedrock: Okay, okay, we are giving you a Gift Certificate for our highly acclaimed Ring Doorbell, it can be integrated with Alexa, you know. You can now see the perps outside your house without looking through the windows. Speaking of windows, we are having a sale on New Windows and Doors this month. Protect your home with the latest!!

    Swab: I'm going to die.

    Bedrock: Maybe we can interest you in our End-O-Life services. Alexa will say the Last Rights in the religion of your choice while you breathe your last. And the fun doesn't stop there. We have Cremation Services to clean up after you so you needn't burden your long suffering family or the neighbors. Shall we sign you up?

    Swab: Acccchhhhh....(dies right there).

    Bedrock: Can we interest you in our After Life Management Plan? Live your After-Life in exquisite comfort from your own private cloud. We also offer Cloud Services, upload your brainwaves today and Live Forever!!

  • We need to arrange a AI death match, winner take all. Until then I am not paying attention to any of this. Maybe arm them with surface to surface missiles.

A committee is a group that keeps the minutes and loses hours. -- Milton Berle

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