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We provide live, linear, or VOD programming to the top video platforms. Dynamic Ad Insertion powered with analytics and insights to increase your ad revenue on ad-supported videos platforms. Create, distribute, and monetize linear channels. Amagi offers a complete OTT video publishing solution for content owners and new-age digital networks looking to recreate TV-like experiences for streaming viewers. Amagi's award-winning cloud playout platform allows for the creation of linear OTT channels with advanced graphics, programming and ad schedules. Amagi simplifies the creation of linear OTT channels by combining all aspects of the broadcast workflow into a sophisticated but easy-to-use web interface. Digital networks and content owners can quickly create new channels using a structured process for content ingest, scheduling and playout. This allows them to have 24x7 control over the entire channel creation process.

Connected TV advertising is essential for any cross-channel campaign, whether it's for a brand, advertising agency or both. Reach a new audience to maximize your return on digital ad spending with creative and engaging OTT/CTV ads. Send us your details to arrange a demo. Our representatives will contact you to walk you through the features of Adctv. The representative will help you create a plan that meets your needs by understanding your requirements. You will receive complete support when setting up your Adctv Account. Start your journey towards enhanced ROI and reach by creating, delivering, and measuring the performance of dynamic advertisements across the CTV ecosystem and OTT ecosystem.

Enhance the effectiveness of your advertising budget by merging the adaptability and precise targeting of digital platforms with the broad reach and esteemed reputation of television. Each advertisement must yield tangible outcomes for your enterprise. Collaborate with us to experiment, learn, and refine your strategies to expedite your business aspirations. Generate tailored audiences from visitors to your website or utilize external data collections. As conversions take place on your site, Simulmedia sharpens its ad delivery to target individuals more inclined to engage. Going beyond typical network rotations and time slots, Simulmedia focuses on the placements that will lead to optimal conversions. If you've previously advertised on TV, Simulmedia can assess your earlier campaigns and enhance their effectiveness right away. By connecting viewer exposure to actionable results, Simulmedia provides insights through a performance dashboard that highlights the key business metrics you value. In addition, Simulmedia conducts tests on various elements like creative content and advertisement length, swiftly optimizing to ensure that Cost Per Views (CPVs) and Cost Per Installations (CPIs) consistently improve, driving sustained growth for your brand. This comprehensive approach ensures that your advertising efforts are not only effective but also adaptable to changing market dynamics.

Combine the power and prestige of TV advertising with a suite that optimizes, attributions, and targets to maximize television's performance. Connected TV has been transformed from a brand marketing channel into a paid search and social platform. This allows you to launch self-managed campaigns focused on revenue and conversions. MNTN develops advertising software for brands that can drive measurable conversions, revenue and site visits through the power TV. MNTN Performance TV is the first and only connected TV advertising platform that can be used for direct-response marketing goals. It redefines the possibilities for advertisers with TV, allowing them to tie performance directly to their TV ads. Television is the most powerful advertising medium in the world. It should be used in direct-response marketing strategies for advertisers, just like social media and paid search.

Enhance your OTT channel's growth with Allroll, an innovative software designed to help you attract a broader audience at reduced costs compared to traditional marketing platforms. Generate a steady influx of viewers to your CTV channels by showcasing your advertisements to millions of targeted individuals. Effectively connect with potential audiences using advanced demographic, interest, location, device, and other targeting criteria via an intuitive digital marketing solution. Optimize ad performance and gain insights into audience behavior seamlessly. Benefit from a plug-and-play system that allows for effortless management of your ad inventory. Unlock your full monetization capabilities with promising eCPM and impressive fill rates, tapping into a vast array of premium demand sources. Access worldwide support to refine your marketing strategies and continuously analyze and optimize your outcomes. Elevate your CTV/OTT advertising campaigns to new heights and ensure consistent improvement in your audience engagement.

BRIDGE CONNECT is a meticulously curated consumer audience database that relies on verified, opt-in email addresses to provide the most precise, current, and comprehensive profiles of real individuals. By beginning at the "human level," this platform associates each email with a person's name, mailing address, mobile habits, and countless lifestyle and digital indicators, all while adhering to privacy regulations and obtaining permission. Its user-friendly interface allows marketers to create highly specific audience segments and launch campaigns across various channels including email, display, mobile, social media, connected TV/OTT, video, and programmatic audio without the need for intricate integrations. With a vast repository of over 250 million stable, cookie-free profiles that are updated in real time, BRIDGE CONNECT empowers brands to transparently evaluate performance, optimize advertising expenditures, and retain complete control over their data, effectively linking businesses to their next customers with exceptional accuracy and scale. This innovative approach ensures that marketers can reach their desired audiences efficiently and effectively.

By leveraging your customer information alongside Viant's first and third-party data, Adelphic provides marketers with a clear and comprehensive understanding of their audience profiles, facilitating more strategic media decisions and investments. You can onboard and align your customer data with a database of 250 million registered users, allowing you to quickly forecast, manage, and target new audience segments. Audience segments can be defined using various identity attributes such as demographics, shopping behaviors, and online browsing patterns, while intelligent lookalike modeling enhances your campaign reach. The platform enables the maintenance of customer identities by integrating devices and offline activities with real individuals, ensuring seamless execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can run their programmatic media initiatives across multiple devices without the hassle of data loss or complex modeling methods. What sets Adelphic apart from other DSPs is its reliance on first-party data, which delivers the accuracy of people-based targeting and enhances overall campaign effectiveness. This unique approach ensures that marketers are not only reaching their intended audience but also optimizing their advertising efforts for maximum impact.

Enhance your efficiency with comprehensive campaign management tailored for enterprises, unifying everything from media strategy and creative execution to performance assessment and enhancement within one platform. Streamline collaboration among creative, analytics, television, and digital teams through a single solution that fosters the sharing of insights, optimizes workflow, and strengthens your connection to critical data. Harness a centralized tool to access all audience insights, ensuring that you effectively target the right demographics with your messaging. Utilize machine learning to automate processes such as bidding and optimization, allowing for quicker responses to customer demands and market changes. Gain clear visibility into your expenditure and precisely track the locations of your advertisements, empowering you with control through Display & Video 360. With Display & Video 360, you have access to essential end-to-end campaign management functionalities, including creative workspaces and automated bidding, which facilitate rapid insights, enhanced teamwork, and superior outcomes. Incorporating these features means you can adapt your marketing strategies more dynamically, ultimately leading to an increase in overall campaign effectiveness.

Capture and convert your audience across various platforms using our diverse selection of video ad formats. Enhance your revenue streams by effectively monetizing your content through high-quality video advertisements. Amplify your dating initiatives by providing highly-targeted video promotions. Raise your brand's visibility and draw in prospective clients with engaging video material. Additionally, leverage VeedX's extensive knowledge in the gambling and betting industries to maximize your advertising impact. This strategic approach ensures that your campaigns are not only effective but also resonate deeply with your target demographics.

Introducing the Agency Programmatic TV & Media Toolkit, a specialized software by Brandzooka that aims to capitalize on the most significant opportunity for agencies: media. It allows for straightforward management of programmatic ad-buying without the usual complications. We have created an innovative platform that combines the enchantment of Primetime TV with the efficiency of digital advertising, which many might call groundbreaking. Our mission is to completely democratize and challenge the traditional media industry. Utilizing advanced machine learning algorithms, Brandzooka's media trading consistently surpasses human performance by a ratio of 3:1. The Control-Freak Certified feature is now optional, and in every sector—from automotive to alcoholic beverages, and from athletics to consumer products—advertisers using Brandzooka achieve impressive outcomes. Furthermore, Brandzooka empowers agencies, regardless of their size, to implement targeted, high-impact, rich media campaigns that span both digital platforms and television, accommodating any budget constraints. This opens up new avenues for creative advertising strategies in an ever-evolving marketplace.

How Agencies Flourish. Explore the self-service programmatic advertising platform favored by the top digital marketers across North America. StackAdapt transcends the typical Demand-Side Platform (DSP) by offering cutting-edge technology backed by a dedicated team that truly comprehends the advertising landscape and the agencies eager to surpass client demands. This is precisely why StackAdapt provides unique advantages: No Monthly Minimums to accommodate the fluctuating nature of brands, campaigns, and market trends. Additionally, the expertise from the StackAdapt Creative Studio guarantees optimal performance from your programmatic media mix, paired with exceptional creatives. Furthermore, StackAdapt boasts extensive inventory sources across all channels and devices, making it the leader in native advertising scalability within the industry. With such a robust offering, agencies can confidently navigate the complexities of digital advertising.

Teads leverages the power of premium media, analytics, and innovative creative strategies to achieve lasting business success. With our strategic and exclusive content collaborations, coupled with the launch of Teads CTV, we have evolved into an omnichannel platform and a formidable video leader capable of engaging consumers anytime and anywhere across various devices. In the industry, Teads stands out by offering the most sophisticated cookieless targeting solutions, enabling businesses to achieve up to 60% greater reach compared to traditional cookie-based campaigns. Our comprehensive omnichannel offerings empower brands to connect with and re-engage audiences seamlessly across multiple screens. By analyzing the context and emotional resonance of the content being viewed, we enhance targeting precision. Additionally, we supply purchase data from leading retailers, facilitating effective targeting and enabling robust measurement solutions for both online and offline campaigns. This integrated approach ensures that businesses can optimize their advertising strategies and maximize their impact in a competitive landscape.

The Cadent Advanced TV Platform is specifically designed to meet the needs of the rapidly changing television landscape. It supports every aspect of your workflow, from identifying target audiences and sourcing inventory to analyzing campaign results and preparing for future initiatives, ensuring you can effectively utilize your media investments. Gain insights into your audience and engage them across various viewing platforms. Enhance your campaign performance in real time, increase your reach, and eliminate audience duplication through advanced machine learning techniques. Link your reporting to key performance indicators and business outcomes for a more comprehensive view of success. The platform simplifies the selling process and facilitates the execution of data-driven campaigns across all your media assets. Fully compliant with privacy standards and operating without cookies, the Cadent Viewer Graph accurately identifies TV audiences and connects them with their corresponding data and devices, enabling you to establish essential cross-screen relationships for your brand. Cadent is equipped to tackle the complexities of TV advertising, providing the technology and expertise necessary to boost awareness, drive traffic, and increase sales effectively, even in today’s challenging environment. By leveraging these cutting-edge tools, you can stay ahead in the competitive landscape of advertising.

We integrate technology, data, creativity, and service to enhance performance and efficiency in the interconnected landscape of CTV, linear, and digital media. Our platform alleviates the financial and operational burdens imposed by superfluous intermediaries, addresses issues of fragmentation, and our exceptional consultative support is consistently available to assist you in navigating the constantly evolving landscape of privacy and technology. The Nexxen technology stack encompasses solutions tailored for every phase of the supply chain journey—from planning and activation to optimization and measurement—allowing for each to be utilized independently according to your specific requirements. This flexibility ensures that clients can adapt their strategies effectively, maximizing their potential in a dynamic market.

Our comprehensive omnichannel demand-side platform (DSP) empowers marketers to seamlessly oversee campaigns across various channels such as mobile, display, social media, video, audio, and native advertising, all while granting exclusive access to our extensive global network of premium supply sources. By providing an all-in-one suite of tools for campaign execution, creative management, targeted outreach, and performance reporting, we enable marketers to break free from isolated channel strategies, thereby enhancing consumer engagement and achieving significant business outcomes through their marketing efforts. This holistic approach not only streamlines the campaign management process but also fosters a more integrated marketing strategy.

GumGum, a global media and technology company, specializes in contextual intelligence. Since over a decade we have used our machine learning expertise to extract the value from digital content in the advertising and sports industries. GumGum provides a suite of innovative, future-proof solutions for advertisers. Verity™, the company's contextual advertising platform, understands the meaning of images, text and video online. This allows marketers to place ads precisely and safely where people are most interested. GumGum advertising solutions combine contextual targeting and brand safety intelligence, with proprietary high impact ad formats to deliver industry-leading accuracy, efficiency and performance. In-game ads allow brands to harness the power and engagement of a global audience.

VlogBox operates as a worldwide video content distribution and monetization entity, specializing in delivering highly targeted video advertisements to OTT and CTV audiences while ensuring significant monetization opportunities for content creators. Committed to enhancing our array of content distribution solutions, the VlogBox video monetization platform encompasses hosting, encoding, and streaming capabilities for video content, along with tailored app development services for clients, all while focusing on effective ad monetization strategies. With the assistance of a dedicated manager, you can design and develop your own applications that will be showcased on platforms such as Roku, Amazon Fire, Apple TV, and Android TV. You can rely on our exceptional professionals to manage the entire development process, ongoing app maintenance, and support. Furthermore, you can be confident that you are acquiring a robust and secure digital product with no initial financial outlay. Advertisers have the opportunity to connect directly with consumers through the VlogBox media house, eliminating the need for intermediaries. Our services span a diverse array of sectors, including education, entertainment, and lifestyle, ensuring that we cater to a wide audience. This versatility allows us to adapt and thrive in an ever-evolving digital landscape.

BidMind is an omnichannel programmatic advertising platform delivering ads across digital out-of-home (DOOH), digital audio, connected TV (CTV/OTT), mobile, and desktop. We help brands and agencies launch data driven campaigns and offer a suite of industry leading targeting capabilities.

Amobee serves as a comprehensive advertising solution that merges various forms of media, including traditional TV, connected TV, digital, and social media advertising, thereby allowing advertisers to reach their target audiences seamlessly across multiple channels. The platform promotes streamlined processes for planning, purchasing, and evaluating campaigns, which enhances overall performance. By utilizing features such as TV amplifiers, advertisers can broaden their linear TV audience targeting to include connected TV, digital, and social media platforms, thereby gaining enhanced control over their advertising strategies. Amobee's 4Screen reports deliver comprehensive insights into consumer behaviors throughout the entire marketing funnel, facilitating informed, data-driven decision-making. Furthermore, it provides broadcasters with tools to maximize revenue across their media assets, ensuring they optimize yield from all television formats through integrated planning, sales, and measurement solutions. This holistic approach not only boosts efficiency but also empowers advertisers and broadcasters to adapt to the rapidly evolving media landscape.

Advertising serves as the lifeblood of the open internet, providing vital support to content creators, journalists, and the free flow of ideas and information. Our media-buying platform has been designed to cultivate a more engaging and inspiring environment for all participants in this ecosystem. We are dedicated to revolutionizing media in a way that benefits humanity as a whole. Our approach involves aiding brands in delivering a more relevant and insightful advertising experience to consumers, while simultaneously establishing a new benchmark for global outreach, accuracy, and transparency. Discover what sets us apart: we operate from the buy side, which aligns with the interests of everyone involved. We do not direct you toward our own media products, as we have no ownership in any; it truly is that straightforward. With The Trade Desk, you can connect with one billion additional individuals compared to other leading media-buying platforms. Our goal is to ensure that your advertising budget is guided by data-driven insights, promoting transparency across all facets of our operations, including pricing, inventory, measurement, and reporting. By prioritizing these values, we enable a more equitable advertising landscape for all stakeholders involved.

With an emphasis on innovation, Ace Metrix provides technology, tools, and insights that empower advertisers, agencies, and publishers to craft creative content that effectively drives business outcomes. The platform allows users to evaluate not only their own brand's performance but also that of competitors across various categories within just 24 hours of an advertisement airing. By analyzing over 100,000 TV and digital videos, users can benchmark their ad performance against a comprehensive database, enabling comparisons to specific norms for brands and categories. This data-driven approach helps identify which demographics resonate most and least with particular ads, enhancing targeting strategies and overall effectiveness. Additionally, the availability of granular demographic segments from a large sample size ensures a thorough understanding of audience engagement. Quantitative metrics shed light on the creative’s success in meeting its objectives, while qualitative viewer feedback provides essential insights into the reasons behind consumer ratings. As the advertising landscape continuously evolves, Ace Metrix remains committed to developing new metrics that address the changing needs of the industry and foster greater creative effectiveness. This dedication to innovation positions Ace Metrix as a vital partner for those looking to elevate their advertising strategies.

Paragone is a performance marketing platform focusing on the ever-growing space of paid social media. Adopting and optimizing a real cross-channel advertising strategy in both B2C and B2B companies is a key to success for new-gen digital marketers. We help companies efficiently maximize reach and optimize revenue through actionable analytics and campaign automation tools.

Illuma operates as a company specializing in contextual technology, utilizing contextual-AI to improve the effectiveness of digital advertising strategies and content monetization efforts. Its innovative real-time scaling technology allows brands and agencies to optimize their campaign outcomes without dependence on third-party cookies, providing privacy-conscious alternatives. For broadcasters, publishers, and online platforms, Illuma systematically organizes, classifies, and categorizes inventory for commercial activation, which not only enhances contextual accuracy but also enriches the user experience while generating new revenue opportunities through live campaign adjustments. Furthermore, it broadens first-party audience engagement and fine-tunes efforts towards client KPIs by targeting high-quality content with remarkable precision. Clients have praised Illuma's sophisticated contextual segments for yielding impressive results, reporting notable enhancements in both campaign performance and conversion rates, demonstrating the effectiveness of their approach. Ultimately, Illuma's strategies show a commitment to evolving advertising methodologies while prioritizing user privacy and satisfaction.

TrueX stands as the pioneering platform for CTV engagement, extending its capabilities across various screens. This innovative platform empowers consumers to select their ad experiences through the first value exchange product, which is proven to yield impactful outcomes. Consequently, viewers enjoy an enhanced experience, while publishers face a reduced ad load, and advertisers see a fivefold increase in brand impact compared to traditional video ads. By targeting audiences that actively engage with a TrueX unit, you can ensure your advertisements gain visibility. You have the option to choose from ready-made Blueprints or utilize our Creative Studio to unleash your creativity. This platform allows you to exchange interactions with your brand for the most coveted resource today: human attention. Additionally, you can monitor your brand’s growth with in-unit surveys to evaluate the success of your marketing efforts. Providing consumers with the autonomy to decide how they experience ads demonstrates to them that your brand values their attention and appreciates their time. Ultimately, this approach fosters a deeper connection between brands and their audiences, paving the way for more meaningful engagements.

Link various data sources to uncover and seize fresh opportunities that propel business growth. Develop your enterprise around the revolutionary measure of media performance in a multi-platform landscape. Gain insights into the effectiveness of your media and marketing strategies, allowing you to enhance ROI and make informed decisions with assurance. Effective cross-platform measurement is crucial for navigating the intricacies of today’s media landscape, ensuring that business decisions are based on solid data. We assist prominent media entities, brands, and advertisers in making the necessary connections to expand their operations. Harness an impactful suite of audience, contextual, and cookie-free predictive targeting solutions to effectively engage with cross-platform audiences. We enable programmatic advertisers to tap into valuable target audiences through the DMP or DSP of their preference for campaigns spanning digital, mobile, CTV, DOOH, and podcasts. By leveraging these innovative strategies, businesses can not only adapt to the changing media environment but also thrive in it.

Utilize top-tier predictive analytics, powered by the most extensive consumer dataset on the market, to assess brand campaigns across various channels. Experience Brand Lift KPIs in a way that sets a new standard. Access insights on Linear, Addressable, CTV, and Digital advertising through a single on-demand dashboard, all while benefiting from unmatched data scale. Say goodbye to uncertainty about whether your campaign achieved specific behavioral objectives; instead, review actual delivery metrics by publisher or audience. Upwave not only plans and measures but also enhances brand marketing efforts. Our unparalleled digital network facilitates swift and precise data collection from millions of everyday consumers, ensuring real-time dashboards that provide the most current and accurate brand insights, all available in one user-friendly platform. The seamless integration with DSPs and social media platforms allows for bid optimization and audience targeting to amplify marketing effectiveness. Our clientele spans a wide range of industries, including consumer packaged goods (CPG), technology, and financial services, as well as some of the largest advertising agencies globally, highlighting the versatility and reach of our services. Every campaign is an opportunity to refine strategies and drive exceptional results.

VDO.AI is an innovative video advertising platform designed to empower web publishers by harnessing the effectiveness of video content and advertising, potentially increasing their revenue by as much as 50%. As video continues to dominate online content consumption, our platform facilitates a smooth transition for publishers into this evolving landscape. We offer a comprehensive proprietary technology solution that encompasses the video player, streaming capabilities, content delivery, and advertising services, catering to some of the largest publishers on the web. Our mission is to forge connections between top-tier advertisers and qualified publishers, fostering a thriving, high-value video advertising ecosystem. By linking leading brands with premier publishers, we create a dynamic environment that enhances the reach and impact of video advertising. We provide a diverse array of native video formats, enabling web publishers to effectively tap into the potential of video advertising while maximizing engagement with global brands. Additionally, our advanced ad serving technology is designed to optimize the return on investment for each impression delivered.

SmartyAds is a full-stack programmatic infrastructure that makes advertising easy for publishers and advertisers. It took 7+ years to create it, but now it has everything you need to make your campaigns a success: DSP and SSP, DMP, White Label Solutions, and DSP and SSP. The platforms streamline the process by allowing you to prioritize who, where, and how to trade with. This will help you achieve your goals quickly.

WideOrbit empowers media enterprises to enhance their business operations by simplifying the sales process. It serves as a comprehensive platform that connects every aspect of the workflow — from initial pitches to final payments, including digital advertising and upfront cash transactions — enabling users to embrace a broader marketplace. Boost productivity with solutions that unify all media purchasing and selling activities into one cohesive system. Gain valuable insights for making informed business choices through an integrated perspective of your data across multiple channels, markets, and platforms, spanning sales, finance, and external partners. Increase revenue potential through strategic integrations that bring together various demand sources, optimize inventory management, and improve workflows across different systems, allowing for seamless collaboration and efficiency. Ultimately, WideOrbit positions media companies to fully leverage their capabilities in an ever-evolving industry landscape.

JamLoop is a company that specializes in an OTT/Video Ad Platform, designed to assist media buyers in connecting with audiences who have transitioned away from traditional cable TV and are now consuming content through streaming applications on various digital devices. As television viewing habits evolve, consumers are increasingly opting to stream both episodic and live programming through devices such as Smart TVs, Roku, Amazon Fire, Apple TV, smartphones, tablets, and laptops. This shift complicates the process of reaching target audiences through conventional advertising strategies. JamLoop addresses this challenge by delivering advertisements directly to viewers on their internet-enabled devices in real time. We empower you to connect with your audience at scale, with efficiency, and with complete transparency. By operating our own proprietary bidder platform and purchasing inventory directly from publishers, we provide an unparalleled level of control and insight. Designed specifically for the modern viewer, our OTT platform ensures you can access your desired audience, even as they engage with content on various internet-connected devices, thus maximizing your advertising impact.

At the core of Basis lies our renowned omni-channel demand-side platform (DSP), designed for exceptional speed and efficiency, ensuring your programmatic campaigns succeed. By utilizing Basis' advanced artificial intelligence engine, you can achieve superior results for your campaigns. Opt for either algorithmic or machine learning optimization, which continuously assesses data from over 30 different campaign metrics to align with your specific objectives. This enables you to make informed, optimized decisions that enhance overall performance. With Basis' robust performance automation, you can scale your efforts effectively. Engage users in real-time through advanced geo-fencing features that let you pinpoint specific locations on a map, upload street addresses, or target various places by category. Build audiences based on users who have visited a particular location, address, or category. Additionally, Centro capitalizes on over 15 years of strong publisher partnerships to offer you an unparalleled library of more than 2,000 active private marketplace deals across a wide range of leading websites, ensuring you have access to exceptional advertising opportunities. This extensive network allows for greater flexibility and creativity in campaign execution, ultimately driving more impactful results.

A good digital video campaign cannot be run without support. DynAdmic curates digital advertising inventory from the top websites around the world using smart targeting, activating brand safety, and fraud security while focusing on campaign performance metrics. Contextual modeling is a powerful tool to create highly responsive audiences. DynAdmic can target viewers based on what they are watching in real-time. An AI-based audio recognition technology is used to understand the content of the videos. This is how we determine the best ad placement to convey your message. We create a personalized ad exposure that grabs people's attention. Your campaign can be designed around multiple categories and customized keywords lists, including celebrities, events, and so forth. There are endless customization options. To create a comprehensive list of top inventories, we analyze and store every ad placement performance metric.

The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.

Zefr operates as a video advertising platform that provides targeted video ad placements prior to launch. This platform allows advertisers to execute extensive video campaigns tailored to specific brand preferences, ensuring precision, control, and effectiveness in their outreach. With a focus on YouTube, Zefr’s technology facilitates sophisticated, dynamic targeting aimed at the most relevant videos for brands. Our solutions ensure that video content is targeted precisely on the largest video-sharing platform globally. For brands, achieving success in the online video landscape begins with strategically aligning with suitable content. When your advertisement is placed alongside the right content and context, it can lead to significant immediate media impact while also enhancing long-term brand value. The operational process begins with Zefr identifying every new video uploaded to YouTube. We meticulously analyze the video’s meta-data to understand its context and assess its potential relevance for brand advertising. Additionally, our proprietary forecasting model estimates the expected views and impressions, enabling brands to effectively maximize the reach of their advertising campaigns. Ultimately, Zefr empowers advertisers to connect their messages with the right audience in an optimal setting.

Taptica operates as a global mobile advertising platform that is publicly traded and designed to assist leading brands in connecting with their most valuable users through an extensive variety of traffic sources. By utilizing proprietary technology and harnessing the power of big data along with advanced machine learning, Taptica facilitates effective media targeting on a large scale. The platform offers a cohesive environment where brands can engage more meaningfully with mobile audiences, ensuring that they reach relevant groups with precision. Our services include advanced targeting options and tools for reengagement throughout the mobile landscape. Additionally, we provide a cutting-edge programmatic platform, Tremor Video, which emphasizes storytelling through video content. Taptica is dedicated to maximizing revenue opportunities for publishers across all digital platforms by employing a robust tech stack that includes dynamic supply segmentation and quality assurance algorithms. Through these innovations, we ensure that our clients can effectively attract and retain their target audiences at scale.

Integrate cutting-edge performance marketing tools with top-tier expertise to guarantee the effectiveness of your marketing strategy. Experience a sophisticated and robust analytics platform that automates reporting throughout your technology ecosystem, eliminating the need for data integration while delivering insights in real-time to enhance your campaign outcomes. Benefit from a centralized and potent PPC bid management system that automates processes effectively. Utilize advanced data science techniques and industry-leading machine learning for PPC bidding to boost customer acquisition, revenue, and return on investment. Streamline the management of feed-based shopping campaigns to drive accelerated sales growth. Take advantage of centralized shopping ad management coupled with powerful bid optimization and automation capabilities for both Google and Bing platforms. Today’s marketing organizations are faced with the challenge of managing a wide array of disconnected tools to navigate the increasingly intricate paths customers take toward making purchases, necessitating a more cohesive approach to advertising across various channels, including publishers, social engagement platforms, mobile analytics, and call tracking systems. This complexity underscores the importance of integrating these tools for a more efficient marketing process.

Effective advertising must blend exceptional features with user-friendly design, offering all necessary tools within a single platform. By utilizing micro audience targeting and machine learning, programmatic media can achieve remarkable precision in its performance. Additionally, a cloud-based architecture that is dynamic helps to reduce operational expenses. We are convinced that the future of media buying platforms should encompass a comprehensive suite of features and tools that advertisers require, all for one transparent price. Furthermore, we advocate for the integration of ad fraud monitoring and brand safety measures directly into the system. With pre-bid and post-bid processes, along with detailed fraud detection dashboards, advertisers can gain insights into the nature of fraud across their preferred publishers and those in the real-time bidding space. Moreover, we believe that an automated programmatic ecosystem not only enhances speed-to-market but also boosts overall performance, ultimately leading to more successful advertising campaigns. This holistic approach ensures that advertisers can navigate the complexities of the digital landscape with confidence and clarity.

Smartly.io automates all steps of social advertising to unlock creativity and greater performance. We partner with top brands around the world to increase performance. We allow Creative, Media, and Data teams to collaborate, create, test, and launch the most successful ads. Smartly.io can help you close the loop between planning and creating, launching, and learning. Smartly.io allows you to manage and control your social media advertising from one central hub.

Perion is a comprehensive advertising technology platform that provides omnichannel solutions designed to engage consumers throughout their entire journey. By leveraging cutting-edge AI, insightful data analytics, and innovative creative strategies, Perion empowers brands to deliver highly targeted and contextually appropriate advertisements across various channels, including search, video, social media, and digital out-of-home. Their approach emphasizes user engagement, privacy considerations, and brand safety, all while optimizing advertising campaigns to achieve the highest possible revenue and performance outcomes. Additionally, Perion offers publishers a suite of tools aimed at maximizing revenue opportunities and refining their monetization approaches, ensuring a win-win scenario for both advertisers and content creators. This commitment to enhancing both brand and publisher experiences sets Perion apart in the competitive landscape of advertising technology.

Rakuten Advertising offers seamless access to high-quality video inventory via CTVision+, a unified marketplace supported by our regional specialists. We will help you connect with your target audiences to effectively narrate your brand's story. Eliminate the complexities associated with your CTV purchases and achieve the necessary scale all in one convenient location, ensuring that quality is never sacrificed. Deliver compelling brand placements to an engaged audience through the largest screen available in their homes. Utilize our knowledge in CTV and media strategy to enhance performance and surpass expectations. Tap into the latest ad format innovations to create personalized and engaging viewer experiences that boost downstream results. Attain the scale you desire while maintaining brand safety and benefit from dependable and transparent reporting, ensuring your advertising campaigns are both effective and trustworthy. Additionally, our commitment to excellence means that your advertising efforts will always be supported by cutting-edge technology and insights.

ad:personam, a self-serve DSP, is built on the Xandr Microsoft DSP API and offers a solution for programmatic marketing to small businesses, startups, or agencies. It breaks down financial barriers by allowing everyone to access programmatic advertising. The platform offers a variety of programmatic purchasing solutions, such as Contextual Targeting and Audience Target Groups. It also offers Connected TV, Video & Audio Campaigns, Retargeting, and Video & Audio Campaigns. The platform supports a variety of creative ad formats, including GIF, JPEG and PNG files, HTML5, audio and video files. Integrating with Google Looker allows for real-time dashboards and reporting. The Smart Templates feature ensures swift campaign setup, while built-in fraud detection and site whitelisting/blocklisting tools ensure authentic ad interactions. Ad:personam also offers access to global data and inventory providers, including video, audio and CTVs. This opens the door to premium audiences and sites.

Vibe.co, a self-serve advertising platform, allows all marketers, from big brands to local businesses, to advertise on television. You can target households based on location, interest and sociodemographic attributes. We are laser-focused on the success of your campaigns. No matter what budget you have, our team is always available to help set up and optimize any campaign. We want you to know that we care about you. Vibe allows you to extend your campaign delivery to mobile and tablet screens as well as TVs. Choose the streaming channels that you want your ads to appear on. No need to wait, our forecasting solution gives you real-time estimates of delivery within the platform. Our solution predicts how many impressions advertisers will be able to achieve based on their budget and setup.

Creativity stands as the foremost catalyst for enhancing campaign effectiveness. Our comprehensive creative marketing platform simplifies the most challenging aspects of advertising, making it user-friendly. Even the tiniest details can significantly influence performance metrics. Understand which elements are most crucial in your advertisements. Conduct comparative analyses to see how your creative content fares across various ad formats, target demographics, campaign goals, and placement strategies. Quickly identify which advertisements are optimized for mobile devices and suitable for different platforms. If you need to adjust a television commercial for Instagram Stories, you'll be alerted that it's not ideal. Track whenever your advertisement falls short of your key performance indicators, allowing for immediate creative updates to enhance performance. Delve into how specific factors such as logos, textual content, visual styles, and even emotional expressions affect viewer engagement with your ads. Collaborate with data analysts to generate tailored performance reports and guidance for your past, ongoing, and upcoming marketing initiatives. Additionally, this platform ensures that you are always equipped with the insights necessary to refine your advertising strategy effectively.

We integrate a multitude of signals derived from real-time location tracking, both online and offline behavior, demographic insights, and various data sources from first and third parties. Your advertising efforts should always initiate with a distinctly tailored audience for optimal impact. Agility presents a comprehensive solution to engage your target demographic precisely where they are located—delivering the appropriate creative message at the perfect moment. This approach is facilitated through popular streaming platforms, such as podcasts and music applications. It encompasses various forms of media, including digital billboards, taxi top advertisements, bus stop shelters, and networked displays in venues like gas stations. Our media is crafted to align seamlessly with the natural content that appears in consumers' social feeds. We offer the production of video, audio, and display advertisements at no charge — with certain limitations, of course, but our offers are quite generous. Agility taps into a vast array of inventory in real-time, ensuring you reach your audiences wherever they navigate across the open internet. In this way, we ensure that your message resonates effectively and reaches its intended audience.

Strike Social has developed an advanced online planning and audience targeting platform, leveraging years of real-world machine learning informed by insights from numerous social advertising campaigns run by industry leaders. By integrating successful historical data with cutting-edge technology, we deliver enterprise-grade solutions that empower our clients to thrive in YouTube and Connected TV advertising. Our proprietary technology enhances media planning by predicting and tracking outcomes based on extensive machine learning, audience analysis, and data. With a long-standing commitment to YouTube advertising, Strike Social's Campaign Lab represents the culmination of thousands of expertly managed and optimized campaigns, driven by skilled media buyers dedicated to achieving optimal results. This robust platform ensures that our customers have the tools they need to navigate the complexities of digital advertising effectively.