Ace Metrix Description
Technology, tools, and insights to design creative that drives business results. Ace Metrix assists publishers, agencies, and advertisers in designing creative that drives sales. Within 24 hours of an advertisement breaking, you can learn not only about your brand's performance but also from the performance of competitors in and across categories. Ad performance can be compared to any category, brand-specific norm, or database with over 100,000 TV and digital video measurements. To improve your targeting and impact, you need to know who your ads resonate most with. Large sample sizes allow for syndicated access to granular demographic data. Quantitative measures give insight into the creative's success in achieving its goal. Qualitative viewer verbatims provide insight into why consumers scored ads as they did. Innovation is key. New measures are constantly being developed to meet the evolving needs of the ad industry.
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- How engineering teams use real-time customer data to achieve business goals.
- How to elevate your business to a new level of engineering efficiency with AI.
- Strategies used by engineering teams at Instacart, Staples Canada, Televisa Univision, CrossFit, and ClearScore to improve KPIs and drive efficiencies.