Taptica Description

Taptica is a globally traded, end-to-end mobile advertising platform. It helps top brands reach the most valuable users by providing them with the best traffic sources. Our proprietary technology combines big data with state-of the-art machine learning to enable media targeting at scale. Taptica is a single platform that allows brands to scale and engage with mobile audiences more effectively. We deliver relevant audiences at scale, with precise targeting capabilities and reengagement options across the entire mobile ecosystem. Tremor Video, a programmatic platform that enables storytelling, is the best way to experience video. We aim to offer publishers the highest possible revenue streams across all digital screens. Our tech stack uses dynamic supply segmentation, quality control algorithms, and many other features. We reach relevant audiences at scale using precision targeting capabilities and reengagement software.

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Company Details

Company:
Taptica
Year Founded:
2011
Headquarters:
United States
Website:
www.taptica.com

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Product Details

Platforms
SaaS
Type of Training
Documentation
Live Online
Customer Support
Phone Support
Online

Taptica Features and Options

Video Advertising Platform

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Social Media Advertising Platform

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions