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Description
Introducing the Agency Programmatic TV & Media Toolkit, a specialized software by Brandzooka that aims to capitalize on the most significant opportunity for agencies: media. It allows for straightforward management of programmatic ad-buying without the usual complications. We have created an innovative platform that combines the enchantment of Primetime TV with the efficiency of digital advertising, which many might call groundbreaking. Our mission is to completely democratize and challenge the traditional media industry. Utilizing advanced machine learning algorithms, Brandzooka's media trading consistently surpasses human performance by a ratio of 3:1. The Control-Freak Certified feature is now optional, and in every sector—from automotive to alcoholic beverages, and from athletics to consumer products—advertisers using Brandzooka achieve impressive outcomes. Furthermore, Brandzooka empowers agencies, regardless of their size, to implement targeted, high-impact, rich media campaigns that span both digital platforms and television, accommodating any budget constraints. This opens up new avenues for creative advertising strategies in an ever-evolving marketplace.
Description
Wurl Perform empowers streamers to implement promotional advertising initiatives aimed at both attracting new audiences and retaining current viewers. This platform is the first of its kind, leveraging machine learning to enhance performance marketing specifically for connected TV (CTV). By analyzing data from hundreds of millions of TV viewers, Wurl Perform can effectively pinpoint individuals who demonstrate a strong interest in the content being promoted. This innovative tool not only boosts campaign effectiveness but also provides comprehensive metrics on every impression and conversion, enabling streamers to accurately assess their return on ad spending (ROAS). Traditionally, TV networks relied on 15 and 30-second promotional spots to grow their viewership, but these methods lack the ability to target specific audiences or measure outcomes with precision. Wurl Perform revolutionizes this landscape by allowing streamers to utilize machine learning for targeted promotional campaigns and detailed result tracking. As streaming TV continues to expand at an unprecedented rate, Wurl Perform's groundbreaking strategy offers a vital solution for managing this growth and optimizing advertising efforts.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Brandzooka
Founded
2015
Country
United States
Website
brandzooka.com
Vendor Details
Company Name
Wurl
Country
United States
Website
www.wurl.com/service/perform/
Product Features
Advertising Agency
Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization