Alternatives to LayerFive

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Using Twilio Segment, companies can collect, unify and route their customer data into any system. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

BIGDBM, a leading US provider of data, has over 7 years of experience in building identity graphs, with a focus primarily on ROI, privacy, and quality. Our US consumer and B2B data sets can be used to enhance your marketing campaigns, lead-generation strategies, and identity validation workflows. Our unrivaled datasets of consumer data provide you with valuable insight into the consumer. These include core contact information (emails and phone numbers, addresses, device identifiers, etc. ), lifestyle and affinity attributes as well as buyer intent and consumer website visits. Our B2B data sets provide comprehensive and current contact information on 30 million+ US companies and 125 million+ employees to help you develop your sales pipeline.

Mapp Marketing Cloud is a SaaS platform designed to help marketers create personalized customer experiences through digital analytics and automation. Our solution integrates customer data from multiple sources to build comprehensive profiles with compliant first-party data. It converts this data into actionable insights on demographics, behaviors, and purchasing preferences, enabling engaging experiences both online and offline. Marketers can use these insights to tailor communications and automate marketing across various channels, including websites, emails, SMS, push notifications, and in-app messages. With the aid of AI, they can monitor campaign performance, identify new segments and revenue opportunities, reduce churn, and enhance customer loyalty. Over 700 companies, such as Umbro, Pan Macmillan, Riverford, and Admiral Group, rely on Mapp. With 20 years of experience, we innovate our product and services, supporting clients from our global offices in London, San Diego, Berlin, Munich, Milan, and Paris.

Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.

The Only Analytics Suite Designed for Data-Sensitive Industries. Piwik PRO allows you to track user behavior even when it is not secure. It is both privacy-compliant and available on-premises as well as in the cloud. Complete compliance with security and privacy laws around the world. Piwik PRO makes compliance easy with strict data privacy regulations. From privacy laws in the United States, to all European laws, directives, and including GDPR, HIPAA and Chinese Internet Law, Russian law 526FZ, and many others. Piwik PRO guarantees 100% data ownership. It is never shared with any third parties, regardless of whether you choose the Cloud or On-Premises solution. Combine data from Piwik PRO Analytics Suite for highly accurate customer profiles and detailed research on user behavior patterns. Integrate first-party data from web analysis, your company's CRM and offline sources (including CSV file), forms, or other sources. Get a complete picture about your customers' behavior.

CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI.

Signal's platform allows brands to make use of the data they already have to better understand customer journeys and personalize marketing messages. Signal uses real-time data collection to host and maintain a dynamic brand identity graph. Profiles are merged to enrich customer knowledge and create new opportunities for brand engagements. Signal's Customer Intelligence Platform instantly integrates customer data from all over the enterprise, building your strategic data asset using a variety of online and offline sources in just 50 milliseconds. Signal processes 50 billion signals per day and your asset is constantly evolving. Signal aggregates data from touchpoints such as CRM files, tags and SDKs. There is no data loss or wasted time from batch uploading.

Zeotap is a Customer Intelligence Platform, (CIP). It helps companies better understand their customers to predict their behavior and make more meaningful investments. Our platform allows brands to leverage a core of first-party data to win new clients and grow their customer base. Our modules are independent but integrate and include customer data unification, identity resolution (including in data clean rooms), enrichment, modeling, and activation to more than 100 partners in the marketing ecosystem. Gartner has named us a "Cool Vendor" in 2020 and AdExchanger the "Best Data-Enabling Technology” in 2019. Our platform meets the highest standards for enterprise data privacy and security, including ISO 27001 and CSA STAR. We serve top brands, publishers, and agencies in more than a dozen countries in Europe and North America. Zeotap is also a founding member of ID+, an initiative for universal marketing ID.

BDEX Omni IQ uses AI to help you find more customers just like your ideal clients. The BDEX Identity Graph, uses a vast network of SDKs, app publishers, and primary data sources to help companies identify consumers across all channels. It authenticates over 470 million hashed email-MAID-IP matches linked to 113M households across the US each month. BDEX is the only identity platform that guarantees all IDs are linked to real people and removes all IDs linked to bots, click farms, and other forms of ad fraud, as well as all temporary IDs due to Apple's ATT/DoNotTrack. Nominated as the top Identity Technology by AdExchanger, BDEX can help you improve your targeting and reach more customers.

Amperity's platform is built for accurate, scalable identity resolution. It promises a complete customer 360 foundation. Learn how Amperity has revolutionized the way brands harness the power and potential of customer data by starting with a novel approach for resolving identities at scale. Transform raw customer data into fuel for your business across marketing, analytics, IT, and more. Avoid the data wrangling, query quagmires. Provide high-impact, accurate insights to your entire organization.

Marketing is personal. Marketers need to know more about their customers and prospects. Our proprietary data assets provide marketers with the most complete picture of the American consumer. They have access to over 10,000 highly-predictive behavioral and demographic indicators, as well as the most comprehensive multilingual data. Our industry-leading Identity Graph connects data from multiple sources and provides intelligence that allows you to execute seamless multichannel engagements. Our multichannel execution solutions, coupled with powerful analytics modeling capabilities, will increase your marketing effectiveness and increase your ROI on every dollar.

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

Marketing professionals need to be able to measure and use data that is not tied to any particular cookie. Neustar Fabrick™, a unified identity ecosystem, powers connections between brands and publishers to accelerate marketing performance across all channels. This innovation in identity-powered media measurement future-proofs publishers, brands, and platforms in a privacy first, post-cookie world. Brands can now accurately assess the incremental revenue impact of all media mixes, including the "walled garden", without relying solely on third-party cookies and other consumer IDs. Neustar Fabrick is a privacy-centric platform that provides a foundation for data management, measurement, and marketing. You can leverage a unified identity ecosystem that includes platforms, publishers, and walled gardens. Your media and measurement can be freed from third-party cookies.

Identity resolution is the process by which identifiers are matched across all devices and touchpoints to create a single, consistent, persistent profile. Organizations face a major problem in today's digitally connected world. They cannot identify and interact with consumers across channels. The vast majority of online visitors don't log in, buy, or authenticate, which means that there are lost opportunities for engaged consumers. It is important to have a complete view of the customer and the digital identifiers that they use. This will allow for exceptional customer experiences. This is even more important as marketers prepare to deprecate the third-party cookie.

Lifesight is an AI-powered platform for marketing measurements, powered by a CDP, designed to drive sustainable growth in a privacy-first world. Marketing Mix Modeling (MMM), our key offering, uses historical data to analyze the impact of marketing on sales. It breaks down variables such as ad spending and pricing. It helps make informed budget decisions and enhances strategy using data. Multi-Touch Attribution is a powerful tool that complements MMM. It provides detailed insights into customer journeys and improves marketing understanding. MTA, unlike single-touch models considers multiple consumer interactions. This improves strategy optimization and resource allocation. Lifesight offers Incrementality Testing to evaluate the true impact of marketing through controlled experiments. It separates natural customer behavior and marketing influence. This provides valuable insights for strategy refinement.

Consumers today move at lightning speed across devices, channels, and real-world locations in today's hyperconnected, connected world. It can seem almost impossible to keep up with customers and their data in order to deliver relevant experiences. It doesn't have it to. MarketingConnect by Experian Marketing Services identifies customers to create a complete customer profile. This profile connects multiple touchpoints and transcends channels and devices. It also combines offline and digital behavior. This creates a persistent, privacy-compliant identity that covers all aspects a consumer's daily life. Unify disparate data points across offline and internet touchpoints to create a comprehensive picture of your best customers or prospects. Marketers can use our people-based graph, which is based on over 50 years worth of referential data to accurately and consistently connect real people and households with data points.

CustomerLabs CDP, a cloud-based digital marketing platform, helps agencies, SaaS, and Ecommerce marketers track, identify segment, sync, sync, and analyze their customer data. The platform allows marketers to create personalized campaigns across channels and without any developer dependency. Track and collect customer data from your website, app CRM, email, service, and offline channels. Identity resolution allows you to map anonymous users across platforms and gain a 360-degree view of your customers. To trigger timely messages across channels, create customer segments based upon behavior, demographics, and user traits. This customer data can be seamlessly synchronized with your existing marketing tools, such as Google Analytics and Google Adwords. CustomerLabs CDP allows you to capture accurate customer data and support your marketing decisions.

ONEcount is a customer-data platform (CDP), which combines a complete Marketing Activation Platform with a tightly integrated stack. ONEcount leverages a rich history of identity resolution, data consolidation, advanced identification and targeting tools. It streamlines the tech stack while delivering a simple-to manage ecosystem. The system includes aggregated dashboards, cross tactic visualizations, secure third party data feeds/ETL engine and built-in email marketing capabilities. It also features advertising integrations, single sign-on capabilities, social and social media capabilities, and a host other tools to facilitate cross-sell/upsell initiatives, increase sales, and personal 1-to-1 messaging.

Some foundational IDs may soon disappear, while others IDs will continue to grow. Roq.ad is ready for this day. Perhaps it's time to find a new partner in identity. Users want a personalized customer experience and more privacy protection. Companies want more insight. Can we have it both way? The short answer is yes. You can expand your audience's device pool by adding additional devices that are specific to your target audience. You can create seamless brand communication across all devices and a holistic customer journey. Cross-device insights allow you to dig deeper into your own data. The Roq.ad Private Identity graph is tailored to your business's needs. Roq.ad assists leading brands in digital advertising and digital analytics by using Cross-Device Technology. Roq.ad uses probabilistic modelling to analyze anonymous data from multiple sources such as website traffic, mobile applications, and media campaign traffic.

You can create seamless, personalized customer experiences that don't compromise security. Akamai Identity Cloud, a cloud-native SaaS solution, simplifies customer access and identity management (CIAM). Identity Cloud is designed for consumers and provides the infrastructure to manage millions of customers. It comes with customizable registration, authentication, SSO and consent management, easy integration to your MarTech ecosystem and powerful data analytics. Enhanced customer data protection simplifies compliance with privacy regulations without compromising customer experience. Identity Cloud is a solution for mission-critical applications where scale, performance and customer experience are paramount. SSO allows for omnichannel access and a variety of authentication methods including social login, directory service, and OIDC.

In recent years, the volume of consumer data signals have increased dramatically. This has made it more important for marketers to connect these disparate digital and offline identity indicators in a cohesive manner. Identity graphs, a single database that contains this consumer data, play an important role as a master source for truth. Infutor's TrueSource™ Identity Graph provides the most comprehensive collection of consumer data and intelligence to make omnichannel engagement personal and measureably effective. Our ID graph is secure and privacy-compliant, allowing you to create relevant, real time experiences for every channel that people interact with your brand. To add significant value to your customer and prospect interactions, leverage our TrueSource™, Identity Graph. Instantly verify consumer identities via API.

Intent IQ is a pioneer in identity resolution. It allows its partners to confidently identify clients or prospects who interact with their websites, apps, and brick and mortar establishments. This can be done via their various screens, or in person. Intent IQ privacy friendly solutions use its signature Identity Device Graph - deterministic accuracy and probabilistic scale, real time across multiple environments, including cookieless, MAIDless, and CTV. Intent IQ is a pioneer in identity resolution, allowing its partners to confidently identify clients or prospects who interact with their websites, apps, and brick and mortar establishments. This can be done via their various screens, or in person. The media ecosystem, financial institutions, and retailers are all beneficiaries. Intent IQ is the leading provider of identity resolution technology, addressing the most pressing issues of IDFA and third party cookie deprecation.

Velocidi is an e-commerce marketing solution that provides first-party audience solutions. Velocidi is used by brands and agencies to automatically segment their first-party audiences on major platforms for strategic marketing. Velocidi's award winning technology uses machine learning to predict customer behavior, creating highly targeted segments for campaigns that maximize revenue growth.

Delivr is an identity resolution platform which empowers businesses to access and collaborate on their data confidently across any platform. Delivr supports many use cases that help companies better understand their zero-party data-driven audiences and engage them. The first identity resolution platform to allow companies to optimize their go-to market. Businesses can find predictable, scalable growth processes. You can better understand your audience with closed-loop attribution and zero-party data. Our identity resolution platform leverages innovative strategies in data privacy and ethics, enterprise identity, and enterprise identity, to power your ecosystem. You can better understand your audience with closed-loop attribution and zero-party data.

Learn how to optimize the performance of every $ spent in your marketing campaigns with Identity resolution and a complete digital marketing optimization solution, activation toattribution. Your business will gain more value. You can improve your real-time performance marketing by leveraging activation and attribution in the same workspace. Our integrated toolset allows for seamless workflows that will improve your ability to activate quickly. No more identity issues in your customer journey. All your data is matched at the user level. This includes digital campaign interactions, multi-device journeys and in-store purchases. To activate profitable marketing campaigns using your media platforms, leverage improved accuracy in your audience targeting. Automation allows you to save time in activation orchestration. Select the right media platform to invest.

FICO®, Identity Resolution Engine scans disparate and isolated data sources to find connections between people, places and events that could indicate money-laundering and fraud. Fuzzy matching algorithms are used to enhance detection, while graph analytics visualizes the connections between accounts in real-time for both pre-book and post-book detection. You can link an application to other applications or accounts by using data points. Automate ongoing analysis of accounts based on their risk profile to discover links that are apparent post-book. Using relationship-driven predictive analytics, identify and prioritize organized fraud and criminal activity. Perform sophisticated link analysis and conduct federated searches on uncleansed data. Use sophisticated query tools to visualize with link charts.

At DrivenIQ, we specialize in providing privacy-compliant consumer data and audience technologies that empower marketers to enhance their first-party data assets. Our expertise includes Identity Resolution, Audience Curation, Data Enrichment, Data Modeling, and Consumer Data Analytics. We supply data to some of the globe's leading Brands, Agencies, and DSPs, while assisting Fortune 500 companies and large enterprises in establishing personalized connections with their target customers through impactful marketing efforts.

Senzing® entity resolution API software provides the most advanced, affordable, and easy-to-use data matching and relationship detection capabilities available. With Senzing software, you can automatically resolve records about people, organizations and their relationships in real time as new data is received. The highly accurate and complete views Senzing software delivers allow you to reduce costs and enable new revenue opportunities. Senzing provides a set of libraries that that can be deployed on premises or in the cloud, in a variety of ways, depending on your architecture and environment requirements. Data remains in your ecosystem and never flows to Senzing, Inc. Minimal data preparation is required when and no tuning, training or entity resolution experts are needed. A free proof of concept can be completed in about six hours on AWS or bare metal. You can try the Senzing API on up to 100K records for free.

HealthVerity Consent is a cloud-based software that helps organizations manage and govern permissions for consumer data use across internal systems and external suppliers. This will ensure compliance with privacy laws. HealthVerity Consent centrally manages opt-in and out preferences from multiple systems within an enterprise. This consolidates permissions and acts like the single source truth. All consumer data source systems within the organization and in partner networks should be notified of any changes in consent permissions. Compliance becomes easy and automatic when all parties are kept up-to-date on the most accurate information. Consolidate and reconcile individual consumer data permissions from a central location. Rapidly deploy technology without interfering with existing systems or operations. Create a shared, immutable log that allows consent permissions to be granted and consumers data requests.

FullContact is a real-time, privacy-safe Identity Resolution company building trust between people and brands. We deliver the capabilities needed to create tailored customer experiences, improve ad targeting and measurement as well as improve identity verification and fraud solutions by unifying data and applying insights in the moments that matter. FullContact provides the data + intelligence you need in your platforms to accurately identify people and optimize experiences—while putting privacy and security first.

VentiveIQ has developed an independent and open data platform that focuses on cookieless identity resolution and audience marketing. VentiveIQ simplifies the integration of data, target groups and evaluation of results for customers who are concerned about cookie expiration or omnichannel activation. VentiveIQ offers the tools and resources AdTech companies, publishers, and agencies require to develop long-lasting strategies that address audience engagement and identity resolution. These organizations can not only survive, but also thrive when faced with challenges such as cookie deprecation or escalating costs for data. Our goal is to enable seamless activation across multiple channels, making it easier for companies to connect with their audiences.

AI-driven insights and automated workflows allow you to reduce cost per conversion. These personalized recommendations maximize customer lifetime value. You can easily balance privacy and personalization using consent data that is automatically updated and classification labels that help to keep information secure. To gain deep insights and up-to-date customer profiles, you can use transactional, behavioral and demographic data. By analyzing customer feedback and signals in real-time, you can reduce sales cycles, reduce churn and keep customers for life. Exceed privacy standards, and comply with the General Data Protection Regulations (GDPR), the California Consumer Privacy Acts (CCPA), regulations and accessibility guidelines. More than 70 security and compliance certificates have been awarded to the enterprise-grade solution, including ISO, EU Model Clauses, HITRUST and SOC, HIPAA and FERPA.

Orbee Middleware integrates a dealership's various data sources into one platform. This centralized data can be used to enhance third-party data via our network of leading data aggregators, or activated through marketing and advertising channels. Orbee's integrated platform maximizes dealership data. Our commitment to integration ensures your first-party information is never wasted. Our platform allows you to analyze, enrich, and activate your data. Our campaign analytics can help you understand your traffic sources and find answers without the need for a complex setup. Unify shopper profile with a powerful CDP. It gathers data across all your websites, third party tools, and CRM data.

All of our work is focused on making data accessible and safe for businesses. Our Safe Haven platform empowers customer intelligence, engages customers on a large scale, and opens up new opportunities for business growth. Our platform gives enterprises full control over how data is accessed and used with industry-leading software solutions for data activation, identity, and collaboration. You can gain access to data, generate valuable business insights, and drive revenue. However you retain full control over data access and use at all times. You can accurately address your target audiences across any channel, platform or publisher, and safely translate data between identity space spaces to improve results. You can protect your customer data using the most advanced privacy-preserving technologies and advanced techniques that allow for data movement to be minimized while still allowing insight generation.

To create a dynamic, real-time, single view of every customer, combine customer data from offline and online sources. Oracle Unity Customer Data Platform uses machine learning to determine the best next step in any business process. Integrate back-office and CRM data to create a 360-degree customer profile. Oracle Unity Customer Data Platform collects customer signals and applies them directly to the customer profile in real-time. This ensures that you always have the most current information about your customer. Consolidate and simplify all your offline, online, first-, third-, and fourth-party data sources to create a dynamic, connected customer profile. Connect individuals across devices, channels, domains, and networks. To create a single, accessible profile, use advanced privacy and identity controls. You can organize and maintain data quality by consolidating all your data, including behavioral signals in real-time, into one repository.

You can instantly master and link data in real time to resolve patient identity. Life sciences organizations can transform protected health information into universal, deidentified HealthVerity IDs. This allows them to accurately build and share the patient's journey across multiple partner datasets while also creating a single source for patient identity. To better understand the patient journey across departments, enable internal enterprise data sharing. External data exchange is possible with patient registries and health insurers, as well as other companion companies. The first step towards a data strategy that is based on data activation, data interoperability, and patient longitudinality is HealthVerity Census. It uses a state of the art PaaS de-identification system to activate both internal and external touch points, and data that is isolated in silos throughout the enterprise.

We help top brands connect with, engage with, and learn from their users using interactive content and declared data. Engage your users with useful and interesting interactive content to build a mutually beneficial relationship. You can generate leads by delivering personalized offers and incentives based upon user personas that you create on the fly. Our dashboard and reports allow you to direct user engagement and provide real-time insight. You can also analyze the results with our experts or our dashboard. You can easily create and share engaging, non-intrusive interactive content in your digital channels. Engage your users. With every interaction, you can get to know your users at a deeper level using first-party data. This data is transparent and compliant with GDPR and CCPA. Our SaaS solution is ready to help you launch a powerful ongoing engagement strategy and declare data strategy. Our SaaS platform was built on five years of processing over 10,000,000 engagements.

Activate customer journeys with complete visibility using infrastructure-as-code. Blotout's SDK provides companies with all the analytics and remarketing tools that they are used to. It also offers best-in-class privacy protection for company users. Blotout's SDK conforms to GDPR, CCPA, & COPPA. Blotout's SDK uses distributed edge computing on-device for analytics, messaging, and remarketing. It does not require any User Personal Data, Device IDs, or IP addresses. With 100% customer coverage, measure, attribute, optimize, activate, and optimize customer data. Only stack that combines offline, online and event data sources to give you complete customer coverage. To build loyalty and comply with the GDPR, establish a trusting data relationship with your customers.

Throtle is a leader in identity and data onboarding. Throtle offers brands and marketers the most accurate 1:1 view of customers thanks to its best-in-class data technology. Throtle is proud to connect people to data and devices accurately, and drive personalized marketing based upon real people. Visit throtle.io for more information. Get the best view of your customers. Throtle provides the best in class onboarding and identity solutions. Identity is dynamic and constantly changing. Consumers are constantly moving between a variety of apps and devices, leaving behind fragmented data trails. Marketers are often left asking: Who is the person behind the screen we're talking with? Recognize and understand your customers across all channels, screens, and stages of their journeys.

V12's new marketing mix combines data, technology, and analytics to deliver faster results. Every day, consumers produce mountains of data as they shop across many channels and devices. This data is scattered across multiple systems and marketing platforms, obscuring customer behavior. The V12 CDP combines the power of all these data sources with our industry-leading 3rd party data assets, creating one version of the customer truth. You can get to know your customers better than ever before. Use these insights to create unified customer journeys wherever and whenever your customers want them. We can connect you to consumers in the market for products or services by using hundreds of data sources, best-in class technology and analytics, and our proprietary data methodology. This is based on browsing activity, identification of visitors browsing your site, and triggers from life events.

It is essential to correctly identify website visitors in order to use people-based marketing. Once a person is identified, data can be collected about their interests and preferences and converted into consumer insights. These insights enable personalized interactions that result in a high ROI and strong customer relationships. 4Cite is the industry leader when it comes to linking website visits with people. This allows for the capture of more person-based information. 4Cite's data collection layer is fully configured and managed by 4Cite, making it simple to get started with our programs and use them without any maintenance. OneTag, our tagging system, allows deep and wide data capture of all website activity, and email engagement signals without the need for client configuration. Our data capture extends to supporting data elements like email status, product catalogue data, and transactional signal.

Tapad has partnered brands to maximize their digital marketing investments for years to come by creating the strongest global cross-device digital identification graph. Tapad Graph allows marketers to identify a brand customer, or related household, across multiple devices. This unlocks key use cases for programmatic targeting, media measurement and personalization globally. With a better understanding and connection to consumers across all devices, you can connect with them via multiple touch points. Reach more consumers with more digital IDs. Scale to new, undiscovered customers. Expand your reach by combining your existing data with new devices. You can customize your messages across earned, paid, and programmatic efforts. Tapad works with brands and agencies to ingest device identifications from their platforms, data stacks, and expand their graph with new devices at the household or individual level.

Intelligent technologies are required to make the most of all data. This is due to growing data volumes, digital transformations and increased compliance requirements. Exorbyte provides customized Search & Match solutions that make all data accessible to humans and machines at lightning speed. No matter the quality, structure, format, or language of the data. The master data search allows for comprehensive, fuzzy searches in real-time and millions of records using just one search field. Fully adjustable, error-tolerant, flexible across all fields. Master data comparison allows you to compare whole or part of data records with the master database. There are no restrictions and no errors across databases. The master data recognition extracts identity from documents, letters, or faxes and then compares them to reference data. Fuzzy data matching and intelligent extract data.

The world's first real time cookie-less identity graph powers data, activation and attribution. Stirista is here! We help you to improve your first party data, and get new customers with addressable multichannel campaigns. Our industry-leading identity spine allows you to quickly onboard data and get campaigns up and running quickly - from CTV, display to social media and email. All this with real-time attribution across all your digital - as well as physical - footprints. Our Identity Graph updates in real time as individuals navigate their daily lives across digital and physical footprints - even CTV. No more wasted advertising dollars. No more missed personalization.

BlueConic, the leading global customer data platform, liberates first-party data for marketers from all of the disparate systems and makes it available wherever and whenever it's needed for marketing. BlueConic is used by more than 300 brands including Hearst and Moen, T-Mobile and ING as well as America's Test Kitchen and Franklin Sports. It allows them to unify their first-party customer information into persistent, person-level profiles and then activate it throughout their marketing ecosystem. The company was founded in 2010 and has offices throughout Europe.

Data Ladder is a data cleansing and quality company that helps you "get the best out of your data." We offer data matching, profiling and deduplication as well as enrichment. Our product offerings are simple and easy to understand. This allows us to provide excellent customer service and a great solution for our customers. Our products are used by Fortune 500 companies. We are proud of our reputation for listening to our customers, and constantly improving our products. Our powerful, user-friendly software allows business users from all industries to manage their data more efficiently and improve their bottom line. DataMatch Enterprise, our data quality software suite, found approximately 12%-300% more matches than the leading software companies IBM or SAS in 15 different studies. We have over 10 years of experience in R&D and counting. We are constantly improving our data-quality software solutions. This dedication has resulted in more than 4000 installations around the world.

Proem Sports, a leading Customer Data Platform tailored for the sports sector, is a leader in this field. Our platform allows rights holders to consolidate different fan data touchpoints into a single comprehensive system. Proem Sports allows you to create detailed profiles of fans and create segments based on demographic, transactional and behavioral data. This segmentation allows you to create personalized marketing campaigns that resonate and increase engagement with your fans. Our platform allows you to engage the fan universe and monetize first-party data as well as third-party information, fostering deeper connections with your audience. Proem Sports offers you: Unify and transform fan data into actionable insight. Create compelling experiences to drive fan engagement. Build a brand your fans and partners love.

K2View believes that every enterprise should be able to leverage its data to become as disruptive and agile as possible. We enable this through our Data Product Platform, which creates and manages a trusted dataset for every business entity – on demand, in real time. The dataset is always in sync with its sources, adapts to changes on the fly, and is instantly accessible to any authorized data consumer. We fuel operational use cases, including customer 360, data masking, test data management, data migration, and legacy application modernization – to deliver business outcomes at half the time and cost of other alternatives.

A great customer experience requires that you have a clear understanding of your customer and their current situation. Many companies have difficulty managing and activating customer data, even though they have more customer information than ever before. This is especially true if you want to personalize at scale and in real-time. CSG CDP brings together all of your enterprise's customer data into a single system. This allows you to drive exceptional customer engagement using a data-driven approach. CSG CDP combines data from multiple sources and unites them into coherent customer profiles. Then, it segments actionable data sets to power your campaigns. This transforms complexity into clear, simple customer-centric action.

Customer Link, a PwC Product is a customer data platform that unites your data with decades of PwC third party data to create a 360-degree view of your customers. You can create better and more personalized experiences using unmatched customer data that you won't find on any other customer data platform. You can create consistent and personalized engagement across all channels, devices and devices that best suit your customers' needs. A holistic and dynamic customer profile shows how your customers respond to changes in demand and tells you when and how to act using call-to-action triggers. With PwC's AI/machine learning models, you can create a holistic view of individuals, households, key segments, and consumers. Transparency into your customer engagement, channel spend, and customer engagement performance. Find new opportunities with higher rewards and see where money is being wasted.