Alternatives to Above Data

Gain immediate access to a vast and expanding reservoir of consumer insights. With continuous audience research involving more than 24 million panelists across 55 different markets, we refer to this as living data. This dynamic, interconnected intelligence consistently adapts and grows. Uncover the thoughts, emotions, actions, and purchasing behaviors of your audience from yesterday, five years ago, and today. Obtain actionable insights from your audience through a range of resources, from syndicated data and comprehensive custom research to quick surveys and polls. Arm yourself with the essential knowledge needed to create more effective campaigns. With a global network of over 24 million registered panelists, YouGov enables you to construct the most detailed understanding of your customers' intricate lives. Our innovative solutions empower some of the world’s most esteemed brands, media companies, and agencies to better investigate, strategize, implement, and monitor their marketing endeavors. Moreover, YouGov is dedicated to continuously being the largest, most representative, and most interconnected proprietary panel available in the market, ensuring that our clients always have the edge in understanding consumer behavior.

Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale. What are the problems we trying to help with? - Traditional consumer research is time-consuming, static and expensive - We make it possible to get social data to become a part of the strategy - Personalisation and brand strategy are now very tactical at the expense of performance marketing What makes Audiense unique Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.

Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.

CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI.

Accurate Append enhances your marketing and sales strategies by providing exceptional customer data, which grants you an advantage over your competitors. Understanding the importance of precise contact information for businesses, our data intelligence algorithms achieve unparalleled connection rates, ensuring your outreach consistently reaches the intended recipients. You can quickly access operational data from diverse data lakes, saving you significant time and resources. Our robust API allows for the smooth integration of consumer data into your existing tech stack, CRM, and databases. By utilizing only a limited amount of information, you can create detailed customer profiles that go beyond conventional insights. Our cutting-edge technology allows for an in-depth exploration of customer preferences, behaviors, and demographics, facilitating tailored interactions that drive meaningful outcomes. Additionally, with just a few clicks, you can generate responsive contact lists that are perfectly aligned with your target audience, significantly boosting your marketing efficiency. This innovative approach ensures that your campaigns are not only effective but also highly personalized.

By leveraging real-time insights and swift adaptability, we offer tailored marketing solutions for consumer packaged goods (CPG) that unravel shopper behavior and enhance consumer connections, all on an unmatched scale. It is essential to pinpoint your target audience and the optimal channels for conveying your message effectively. Understanding your audience is crucial before crafting your communication strategy. Utilize our bespoke or syndicated segments to better engage with your shoppers. Gain valuable insights through thorough analysis of shopper data to deepen your understanding of different demographics. This is where our team of data experts shines. Our analytical tools deliver remarkably accurate insights derived from extensive consumer data, ensuring that your messages are highly personalized. Create customized communications that convert casual shoppers into loyal buyers and enthusiastic brand advocates. Whether your goal is to enter a new market or strengthen loyalty among existing customers, we are committed to helping you deliver relevant and compelling messages that resonate deeply. In the ever-evolving landscape of consumer preferences, adaptability in your marketing strategy is key to sustained success.

Enhancing growth in the fast-moving consumer goods (FMCG) sector through swift and detailed insights derived from a pool of 45,000 shoppers in Spain is paramount. This includes a ranking of the top 10 stock-keeping units (SKUs) across selected categories and retailers over the past six weeks. Our approach features a fully transparent commercial engagement model, complemented by granular SKU basket data. With 45,000 active shoppers providing near real-time insights, businesses can receive customized answers to their specific queries from our experienced industry team. Users can conveniently access SKU-level insights relevant to their business questions anytime via Algori's Insights platform, supported by expert guidance. This fully automated software-as-a-service solution ensures that businesses obtain answers more rapidly than ever before. Gain the quickest insights regarding effective strategies and identify areas needing improvement. Not only will this help increase distribution, but it will also empower retailers to enhance their growth. By linking shopper feedback to actual purchasing behavior, businesses can delve deeply into all baskets within their category, allowing them to understand their consumers more thoroughly than competitors. Ultimately, this comprehensive approach fosters a greater connection between shoppers and brands, facilitating informed decision-making that drives success.

Discover key trends that are essential for your business. Azira’s data intelligence empowers operational leaders and analysts to evaluate trade areas, recognize consumer behaviors, and gain valuable insights into competitor activities. Marketers and advertisers seeking to enhance campaign success will find Azira’s data instrumental in audience curation through act-alike modeling, brand affinity, demographics, and other factors. With the ability to launch omnichannel campaigns through smooth integrations with the largest ad-serving platforms, you can effectively track and measure ROI both online and offline. This comprehensive approach not only enhances your marketing strategy but also positions your business for sustained growth in a competitive landscape.

The Powerlytics data platform stands out as the most detailed, precise, and extensive source of financial information regarding both consumers and businesses. Supported by the financial records of 30 million businesses and 150 million households, this platform equips credit unions, banks, and wealth management firms with unparalleled insights that enable them to assess risk, pinpoint market opportunities, attract new clientele, and perform predictive analytics and research with remarkable accuracy that facilitates actionable decision-making. All of this is provided seamlessly, ensuring a smooth user experience with no friction. In contrast to survey-based data, which may be subjective, inaccurate, or limited in scope, Powerlytics is the pioneering data platform that taps into complete financial data for businesses and consumers, converting it into insightful, actionable information derived from reliable sources. The data offered by Powerlytics is not only comprehensive and objective but can also be integrated with existing customer data or utilized independently to provide a thorough understanding of the financial landscape. This unique capability empowers organizations to make informed decisions that drive growth and innovation in their respective markets.

Mobius is a pioneering Generative AI application that utilizes real-time consumer spending data to provide immediate insights into various aspects of spending behaviors. You can inquire about any spending-related topic and receive instant information regarding trends, consumer habits, retail outlets, and broader economic conditions. Our comprehensive debit and credit card spending data is relied upon by top hedge funds, researchers, and marketing experts worldwide for informed decision-making. With access to transaction data from millions of payment cards, users can uncover valuable insights into the consumer economy, key performance indicators of companies, and prevailing industry trends. Facteus stands out as a premier provider of credit card transaction and alternative data, boasting the largest transaction data panel in the Alternative Data sector, with over 40 million active cards and a diverse range of payment options including Credit, Debit, Alternative Debit, Health, and Payroll. This extensive dataset empowers businesses and analysts to make more strategic and informed choices in an ever-evolving market landscape.

Utilize the robust consumer data offered by Experian marketing services to deepen your understanding of your clientele, foster new business opportunities, and facilitate meaningful interactions across various platforms. With ConsumerView, your business can elevate its performance by accessing a vast array of data attributes. This includes vital consumer demographics such as age, gender, marital status, the presence of children, and income levels. Moreover, life event triggers like becoming a new parent, moving into a new home, or relocating can provide critical insights. Automotive data reveals not only the types of vehicles consumers own but also their propensity to make future vehicle purchases. Additionally, highly predictive financial segments derived from Experian's comprehensive national consumer credit file provide area-level aggregated credit statistics. Furthermore, purchase data can shed light on previous buying behavior while forecasting future purchases across a multitude of product categories, alongside insights into consumer decision-making styles and their preferred channels of marketing communication. By leveraging these insights, businesses can tailor their strategies for optimal engagement and success.

Enhance business outcomes and foster meaningful interactions throughout the customer journey with Experian’s extensive and premier data offerings. Utilize our high-quality data resources, recognized for their accuracy and reliability. Obtain crucial insights into both consumer and business profiles through a thorough and all-encompassing perspective. Activate your current data sets to harness business intelligence and elevate the customer experience. Provide consumers and businesses with essential credit education, identity protection services, and precise contact information for their clientele. Our data collections encompass information on more than 245 million consumers and over 32 million businesses, alongside various proprietary data assets, facilitating improved internal decision-making, enhancing customer experiences, and enabling you to capitalize on growth prospects. By leveraging unparalleled data, your business can meet its commercial credit requirements more effectively and efficiently. This comprehensive approach not only strengthens client relationships but also positions your organization for future success in a competitive market.

The RIWI platform stands out as a top contender in the realm of alternative survey and sampling methods. With our advanced web-intercept technologies and innovative survey tools, we empower researchers to access millions of varied respondents, including those participating in surveys for the first time, hard-to-reach populations, and individuals located in remote areas. By analyzing a diverse range of web traffic, our platform can swiftly and precisely connect pertinent samples to surveys, all without geographic limitations. Our proprietary and validated web intercept technologies, such as Random Domain Intercept Technology (RDIT), facilitate the quick acquisition and evaluation of substantial samples reflecting a wide array of genuinely randomized human opinions and perceptions. We offer both anonymous surveys and those enriched with personally identifiable information (PII) to engaged web users. Our focus on user engagement and retention is supported by years of practical experience, extensive testing, and ongoing development, ensuring a superior online survey experience. We place a strong emphasis on both speed and accuracy, and our surveys are meticulously optimized for seamless use across all device platforms, ultimately enhancing the quality and reliability of the data collected. Each step in our process is designed to support researchers in obtaining meaningful insights efficiently.

Gain limitless access to high-quality sales leads by utilizing Salesgenie's top-notch business and consumer databases, allowing you to conduct searches whenever you wish. You can refine your search with numerous criteria, such as industry, location, income, ZIP Code, age, and additional filters, making it easy to identify targeted sales leads and obtain comprehensive profiles that prepare you for successful sales interactions. Are you tired of wasting valuable time and resources on ineffective leads? With Data Axle Salesgenie, you will receive the most reliable and current consumer and business data at your fingertips. Furthermore, it's both cost-effective and accessible whenever you need it, through both the online platform and mobile application. Our dedication to delivering high-quality data is unwavering, which is why we invest over $20 million annually and employ a team of 300 full-time researchers to guarantee that our information remains the most precise available on the market. This commitment not only supports your business’s success but also ensures that you stay ahead in a competitive landscape.

Start constructing the future of your content distribution strategy today with AudiencePlus, enabling you to take control of your channel while utilizing AI and first-party data to gain unprecedented insights into your audience. In a landscape where competitors are stuck in outdated transactional methods, generating excessive noise that overwhelms potential buyers, it is essential to cultivate genuine relationships on a larger scale to stand out. By transforming website visitors and social media followers into devoted subscribers, you ensure direct communication with your audience, free from algorithmic barriers. Establish a cutting-edge media platform as an extension of your site to highlight your finest content without requiring development assistance. Utilize AI-driven workflows that draw from your own data to uncover profound insights into audience preferences and behaviors. Furthermore, harness valuable intent signals to guide your marketing strategies, pinpoint customers ready to make a purchase, and seamlessly connect them to sales with the necessary context to facilitate closure—this approach not only enhances engagement but also drives long-term success.

Customer personas have historically been a vital tool for gaining insights into and categorizing different consumer groups. However, marketers often face challenges in translating these personas into effective targeting strategies for real-world media. This is where Wiland PersonaBuilder™ comes into play, recognized as the most advanced persona creation tool available today, specifically engineered to generate audiences that can be instantly activated in digital ad campaigns. With its user-friendly PersonaBuilder application, users can effortlessly develop comprehensive and intricate prospect and customer personas utilizing relevant data that is constantly updated, including extensive consumer spending patterns, social media interaction metrics, and other pertinent insights. By utilizing this innovative tool, organizations can seamlessly connect their strategic planning with media purchasing teams, ensuring that the personas created are not just theoretical but are transformed into actionable audiences primed for immediate use in digital advertising efforts. This powerful functionality not only enhances targeting precision but also streamlines the entire marketing process for better results.

Engaging in an intuitive process allows you to explore narratives through relatable human stories, while effectively utilizing contextual understanding and the collective knowledge of your team to enhance our specialized machine learning models. Our Narrative Engine connects your input to an extensive database of content, filtering and assembling the pieces that resonate with the nuances of your search into cohesive Narratives that you can scrutinize and monitor. With a versatile workflow, you can customize your focus on specific content creators and narrative amplifiers that pique your interest. You have the option to choose and refine content from a diverse library, observe how creators naturally cluster, or begin with a set of familiar creators to discover others aligned with your interests using our Community Machine Learning models. Furthermore, you can effortlessly track and analyze your Pendulum intelligence, transitioning from overarching summaries to individual content pieces, enabling the swift identification of emerging trends and possible risk factors. Additionally, exporting charts and data for the creation of comprehensive intelligence reports is a straightforward process that enhances your analytical capabilities. This seamless integration of various functionalities ensures that you stay ahead in a rapidly evolving information landscape.

Gain access to comprehensive behavioral insights, obtain valuable information on your key inquiries, and identify high-performing audiences—all essential for navigating the digital landscape while prioritizing privacy. Enhance your business intelligence with immediate, reliable, and actionable data regarding consumer mobile activities. Reduce advertising waste and increase your return on ad spend by utilizing highly precise audience data that can be activated through Lotame or any other Data Management Platform. Transform your market research approach by acquiring in-depth feedback from genuine consumers, tailored according to their online behaviors. Offering groundbreaking market insights in a privacy-centric environment, VTION allows you to delve deeper into the mechanisms that drive its unique consumer behavior analytics. Its passive, real-time data collection method guarantees that the gathered data remains untampered, resulting in significantly improved accuracy. Furthermore, this innovative approach not only enriches your marketing strategies but also empowers you to make informed decisions that align with evolving consumer preferences.

Explore, investigate, and comprehend audiences, brands, and competitors using the most user-friendly social listening tool featuring an unparalleled unlimited search capability. Infegy Atlas provides top-notch social listening services, enabling you to gain insights into audiences and consumers like never before. Transform vast amounts of online discussions into practical consumer insights that support market research, development of customer personas, brand analysis, campaign monitoring, competitive intelligence, demographic studies, identification of industry gaps, sentiment evaluation, influencer tracking, crisis management, and much more. Rather than merely assessing social data, showcase it elegantly. With Infegy Canvas, our reporting platform, you can craft personalized reports utilizing data directly from Infegy’s social intelligence and listening tools. Harness Canvas for client presentations and comprehensive reporting while ensuring your team stays informed with visually appealing reports, eliminating the need for any design expertise. This powerful combination of tools not only enhances your understanding of the market landscape but also elevates your communication with stakeholders.

Many organizations concentrate on refining their intricate services and technologies, yet customers increasingly seek tailored experiences. To create a customer-focused powerhouse that meets the desires and needs of buyers, a shift in perspective towards external factors is essential. Business executives often pose inquiries that outpace the speed at which analytics can provide answers. By adopting agile management frameworks, standardized methods, and open-source technologies, businesses can transform insights from a mere trickle into a robust flow. Although marketing strategies and tactics evolve continuously, the overarching objectives for marketers remain unchanged: enhance brand awareness, generate new leads, and foster customer loyalty in an environment driven by data, technology, and numerous channels. Compounding issues like dwindling demand, squeezed margins, and shifts in consumer purchasing behavior have combined to limit sales productivity. To effectively navigate the swift changes in market dynamics, growth-oriented leaders must implement a flexible multichannel coverage planning process that adapts to these challenges. This adaptability not only enhances operational efficiency but also positions companies to better serve their clients in an ever-evolving marketplace.

DecaData emerges from our extensive collaborations with retailers and their analytics teams over the years. Being included in an exclusive network of analytics for a chosen few retailers allows us to gain unmatched understanding of their operations and data generation processes. This, when paired with our proven ability to comprehend the data usage by both the buy-side and corporate sectors, creates a powerful synergy that enhances our insights. Our unique position enables us to leverage this knowledge effectively for the benefit of our partners.

Choose the ideal sample from a staggering 10 million daily consumer paths, allowing you to observe real-time behaviors such as individuals visiting Nike locations in New York, placing DoorDash orders before 2:00 p.m., shopping at Walmart over the next three months, owning iPhones with Verizon Wireless, and utilizing both Amazon and Target apps. The typical market research panels often fall victim to fraudulent activities, which is unacceptable; hence, we ensure the authenticity of every panelist through a first-party panel, behavioral validation, single account per device safeguards, and verified consumer details at the time of sign-up. Our commitment to rapid research is evident, as we can deliver results with a remarkable 50% response rate within just 24 hours. Our panelists are compensated in cash and are eager to participate, ensuring high engagement. Quality should never be compromised, and with the largest and most esteemed panel in the nation, we excel in representing Millennials, Hispanics, and African-Americans. Rest assured, we are here to meet your research needs effortlessly. You can have confidence in our processes and the insights we provide.

Self-serve analytics for product and growth to help you convert more, engage more, and retain customers. Leading brands trust us for advanced customer insight. We are experts in utilizing alternative data to create the largest consumer graph in the world. We use advanced AI and big-data techniques to enable deep, holistic consumer insights and advertising uses cases. With foundational insights at the person-level, you can gain a real-time insight into your customers and prospects. This will enable personalized engagements at every touchpoint. Create your campaigns and personalize the messaging based on online and offline behaviors of your target audience. Utilize comprehensive consumer profiles to verify identities, improve fraud detection, and establish trust with your customers. Use location intelligence graphs to select the best sites for new developments and to optimize existing properties. Real-time insights can maximize campaign ROI.

Every day, we examine billions of data points to deliver precise and prompt insights regarding over 1,000 companies. Our goal is to address critical inquiries about these companies, enabling investors to make informed choices while assisting businesses in boosting their market share, sales, and customer base. With a decade of experience and extensive sample sizes, we achieve an unparalleled level of accuracy. We ensure that alternative data is provided as quickly as possible. Our process involves identifying, gathering, refining, and analyzing the finest data available globally, allowing you to concentrate on your decision-making. The results are aligned with company-reported earnings, thanks to our transparent self-auditing practices. We continuously acquire a variety of datasets to maximize value for our clients. Our advanced web data collection encompasses a wide range of sites across different sectors, ensuring comprehensive retailer coverage backed by a strong sample. By gaining insight into the fundamental elements that drive company performance, you can access timely and accurate data presented in the format that best fits your operational needs, ultimately leading to more strategic choices. Additionally, our commitment to data integrity means that clients can trust the insights we provide.

Leverage the power of extensive data streams with Datastream’s innovative offerings that convert raw data into practical intelligence, ensuring the success of your marketing strategies and campaigns while significantly improving customer interactions. Our all-encompassing suite of data services and products is designed to provide a competitive edge and deliver groundbreaking outcomes. By utilizing our accurate data, marketing analytics, and expertise in data management, your business can reach new heights of success. The Datastream Group presents a comprehensive range of digital solutions that elevate your business to a superior level. When paired with our high-quality data offerings, you can achieve remarkable targeted impact and enhanced profitability. Featuring over 300 million records, our exclusive onedb product merges our premier databases, offering a centralized source for both omni-channel and multi-channel marketing efforts. This versatile tool is applicable across various offline and digital platforms and is available for both purchase and lease, empowering businesses to make well-informed decisions and optimize their marketing efforts effectively.

Gain round-the-clock access to a premier marketing database with a flexible pay-as-you-go pricing model. Instantly create lookalike models powered by artificial intelligence in mere moments instead of waiting months. The TRAK platform simplifies the process of entering, exiting, and launching your marketing efforts. Break free from restrictive data environments and seize control of your own information. Effortlessly engage your top audiences through personalized channels, including direct mail, email, digital platforms, and even connected TV. This service checks numerous boxes and offers a self-service option, setting it apart from competitors. Utilize TRAK’s extensive consumer database to develop predictive models or curate targeted audiences. Enhance your records by adding opt-in email addresses, IP addresses, and phone numbers. You can also enrich your audience profiles with attributes such as age and income, enabling smarter marketing strategies. Carry out essential tasks like data hygiene, standardization, and deduplication with ease. Discover the high-performance marketing data you’ve been seeking, available on demand. TRAK harnesses the power of artificial intelligence and machine learning to revolutionize traditional data science and modeling practices, ensuring you stay ahead in the competitive marketing landscape. This innovative approach not only saves time but also delivers more accurate insights for your campaigns.

Acxiom provides the tools necessary to utilize extensive data for understanding premium audiences and gaining insights worldwide. By effectively engaging and personalizing experiences both online and offline, brands can better comprehend, identify, and target their ideal customers. In this “borderless digital world” where marketing technology, identity resolution, and digital connectivity intersect, organizations can swiftly uncover data attributes, service availability, and digital footprints globally, enabling them to make well-informed decisions. As a global leader in data, Acxiom offers thousands of data attributes across over 60 countries, assisting brands in enhancing millions of customer experiences daily through valuable, data-driven insights while prioritizing consumer privacy. With Acxiom, brands can grasp, connect with, and engage diverse audiences, optimize their media investments, and create more tailored experiences. Ultimately, Acxiom empowers brands to reach global audiences effectively and deliver impactful experiences that resonate.

Initiate discussions with 44 million key decision-makers by utilizing 36 insightful data points regarding demographics and firmographics to cultivate leads that are ready for sales. Engage with prospects across 57 diverse industry sectors to enhance your upcoming marketing initiatives. Annually, over 600 startups leverage our repository of 125 million contacts for competitive analysis. Businesses of all sizes, including small, medium, and enterprise-level companies, gain access to a targeted B2B database that includes technology users, healthcare experts, and financial analysts. Our solutions support inside sales teams in building a robust sales pipeline and successfully closing transactions. Access an up-to-date collection of B2B contacts from organizations of varying sizes throughout North America. Data Management Platform providers utilize our B2B database for advanced targeting strategies and to develop look-alike audiences that facilitate data-driven marketing efforts. To minimize costs associated with lead generation and customer acquisition, digital marketing agencies depend on our comprehensive marketing database. Experience outstanding return on investment and foster long-term client relationships while maximizing the benefits of your marketing strategies. Our database continually evolves to meet the dynamic needs of the market.

Our insights extend past traditional firmographics to delve into the specific individuals responsible for business purchasing decisions, resulting in enhanced conversion rates and increased revenue. By leveraging an optimal business data package, you can transform your customer acquisition strategies entirely. To optimize your efforts, concentrate on engaging accounts and prospects that exhibit the highest likelihood of closing, which can be achieved by expanding your account-based marketing initiatives and refining your go-to-market approaches. Our comprehensive data not only reveals preferred communication methods but also uncovers the types of content that resonate with your audience. This in-depth understanding empowers you to craft marketing and sales campaigns that are more aligned with your target market. Consequently, you can develop more refined segments and customize your outreach efforts based on these key characteristics, ultimately driving more effective customer engagement. This strategic approach will not only elevate your brand's visibility but also foster stronger relationships with potential clients.

Converting data into dependable insights leads to more informed decisions in the real estate sector. As experts in model-driven valuations, we have created a globally functioning Automated Valuation Model (AVM) that provides precise and instantaneous property valuations across more than 40 nations. This capability allows you to determine property values, assess collateral, scrutinize portfolios, validate appraisal documents, and explore investment possibilities on a global scale. We pride ourselves on the adaptability of our data delivery, ensuring that you receive information in the format that suits your preferences best. Utilizing our proprietary Matrixian platform, we offer various options such as APIs, batch files, (PDF) reports, and captivating visualizations through our mapping system. This versatility enables us to provide data in real-time or on a scheduled basis, ensuring a tailored data delivery experience that aligns perfectly with your individual requirements, thereby enhancing your decision-making process.

Enhance the effectiveness of your advertisements by actively engaging with your audience throughout the entire ad creation process. Identify the most compelling concept from your ideas and, through continuous testing, refine it into something indispensable for your audience. Gain a comprehensive understanding of how to elevate your brand through targeted digital campaigns. Leverage audience insights and behavioral analytics derived from ads explored within social media settings. Initiating this process is simple; our validated approaches provide you with anticipatory consumer feedback during the advertising and innovation development phases. Enjoy the benefits of immediate results, as we connect you with the audiences that matter and deliver actionable insights in real-time, with comprehensive outcomes available in just six hours. Utilize these findings effectively by comparing them with historical data and pertinent benchmarks, allowing you to implement significant enhancements to your advertising and innovative strategies. The journey to transforming your work begins with reliable insights, which you can acquire from the leading consumer insights platform available today, ensuring that you always stay ahead of the competition. By making data-driven decisions, you’ll foster a deeper connection with your audience.

Gravy Analytics analyzes enormous volumes of pseudonymous mobile location signals daily, sourced from millions of devices, to gain insights into people's movements and motivations. With billions of location signals generated each day, their extensive events database adds context to countless places and points of interest. The consumer visit data is entirely based on deterministic location information, ensuring accuracy and reliability. They provide verified and refined location datasets accessible through APIs or batch delivery methods. This results in actionable real-world consumer insights related to foot traffic, attribution, and competitive analysis. By creating location-based audience segments, they empower businesses to launch data-driven advertising initiatives effectively. Gravy Analytics aims to assist companies in tackling significant business challenges through high-quality location data. To achieve this, brands and advertisers require contextual understanding to decipher consumer behavior and motivations behind their movements. The selection of local events and activities we partake in not only provides this context but also sheds light on our lifestyles, interests, and personal affiliations, ultimately enriching the data landscape. This deeper understanding can significantly enhance targeted marketing efforts and improve overall engagement strategies.

Avoid relying on generic tools and instead enhance your technology framework with consumer analytics that are recognized as industry standards and capable of propelling your business forward. Make use of analytics tailored specifically for the real estate sector to gain insights into who is relocating and the timing of their moves. This revolves around significant life changes and expert analysis of the behaviors associated with the moving process. Gaining a deeper understanding of your audience will positively influence every facet of your business operations. Embrace a data-driven approach and flourish with our specialized analytics program designed exclusively for the real estate industry. Discover vital information about your prospects and customers, including factors such as home value, household size, whether they are renters or buyers, income levels, household composition, age, gender, and more. Additionally, delve into a comprehensive understanding of your audience’s financial landscape, covering aspects like health considerations, household savings, net worth, discretionary income, types of mortgages, loan categories, and investment strategies. By leveraging this wealth of information, you can make informed decisions that drive growth and success.

CE Vision's visualization platforms and data feeds provide unparalleled insights into market research and consumer behavior by integrating a wide range of privacy-compliant data from various regions. These one-of-a-kind actionable insights are fueled by near real-time market intelligence and benchmarking capabilities across industry sectors, subindustries, and brands, encompassing data on over 12,000 monitored public and private brands as well as more than 494,000 store locations. Users can access information regarding online, brick-and-mortar, and third-party channels as recent as six days after a purchase is made. Trusted by global brands for market intelligence and shopper behavior analysis, CE Vision helps businesses identify new competitors and growth opportunities, measure sales in relation to competitors, evaluate customer loyalty and retention, benchmark market shares, and analyze overall business performance. With CE Vision, organizations can effectively enhance their corporate strategy, drive marketing insights, and gain a deeper understanding of their shoppers, ensuring they have access to the most precise market intelligence available. This comprehensive approach not only aids immediate decision-making but also prepares businesses for future challenges in a rapidly evolving market landscape.

Transform millions of genuine, unsolicited consumer reviews into unmatched insights for your marketplace. The O360 AI-driven insights platform converts the voice of customers into a competitive edge for brands. In today's digital landscape, where personal interactions with customers are rare and barriers to market entry are diminishing, businesses that have a deep understanding of their market and consumer dynamics will emerge victorious. Clients utilizing the O360 Insights Platform embark on a variety of initiatives aimed at boosting conversions, increasing sales, and enhancing operational efficiency. Here are some inspiring use cases to spark your creativity. O360 serves as a crucial asset for organizations across various sectors including CPG, retail, financial services, automotive, travel, and fashion, enabling them to surpass rivals in a multifaceted digital environment by fostering a more profound comprehension of consumer behavior and market trends. Explore our case studies to discover further insights and applications. Additionally, leveraging O360 can significantly enhance strategic decision-making, leading to sustained growth and a stronger market position.

Scraawl is an innovative suite of analytics tools aimed at helping you derive deeper insights from your datasets. Whether your focus lies in analyzing public data, multimedia content, unstructured text, or a combination of these elements, Scraawl offers robust capabilities to elevate your analytical efforts. Utilizing advanced artificial intelligence and machine learning methodologies, Scraawl delivers actionable insights that enhance your analysis process. Our dedicated team comprises developers, researchers, and data scientists who are committed to providing state-of-the-art analytics solutions. One of our flagship offerings, Scraawl SocL®, is a user-friendly, web-based tool designed for enterprise-level PAI listening and analytics. This platform effectively uncovers, examines, and visualizes online discussions and news data, equipping users with comprehensive 360-degree evaluations. With Scraawl, you can confidently navigate and interpret the complexities of data-driven insights.

Accelerate your understanding of your customers' authentic voices with cutting-edge AI that pinpoints emerging trends and common consumer phrases. Innovative models inspired by market research highlight critical insights you might overlook, keeping you informed about significant changes in dialogue. Move beyond simple conversations by diving into behavioral data to reveal the distinct and interconnected nature of your audience groups. Create tailored widgets for internal distribution and begin making informed, consumer-focused decisions on a larger scale. With Social Listening Dashboards, you can gather, visualize, and interpret real-time conversations happening online. These Dashboards are designed with specific use cases in mind, developed in collaboration with your dedicated Client Service Manager, ensuring they meet your unique needs. Your Dashboard will empower you to adapt swiftly to the evolving preferences of your consumers and the shifting market landscape. Consequently, you will be equipped to make quicker, reliable decisions centered on consumer insights that lead to better outcomes. This proactive approach not only enhances decision-making but also fosters stronger connections with your target audience.

Innovative brands and their agencies understand that generic audience solutions are no longer sufficient. For this reason, we develop bespoke Custom AI models tailored specifically for your brand, allowing for the meticulous selection of audience members to form your ideal target groups. These high-performing audiences are not only precise but also scalable, enabling you to easily examine, create, and implement them. Our mission is to empower clients with greater intelligence in their marketing efforts. Comprising a team of inquisitive data scientists, engineers, and marketing experts, we tackle the most challenging issues faced by companies as they navigate the ever-evolving technological landscape. By bridging the gap between data and strategy, we ensure our clients are always a step ahead in their industry.

A platform that translates insights from video data into the realm of online culture is here to help. Discover Winnin Insights to gain a deeper understanding of your audience's viewing preferences and enhance your relevance to them. Identify the topics, niches, and content creators that captivate your viewers. Share insights that resonate culturally and provide creative references that inspire your team. With data-driven ideas, you can present concepts that your team will confidently support. Utilize Winnin Insights to revolutionize your creative workflow, making it easier to generate relevant content. Access information from the largest video platforms globally, as each social network exhibits distinct behaviors and consumption trends. With just a few clicks, you can determine which content excels on each platform using Winnin Insights. Investigate the subjects your audience is most enthusiastic about and discover related themes that may interest them. Immerse yourself in the niche interests and trends that engage your viewers while pinpointing new opportunities for content creation that align with their preferences. This innovative approach not only streamlines your process but also enhances your connection with the audience, leading to more impactful content.

Achieve exceptional understanding through audience insights, competitive analysis, and customized AI solutions. Connect meaningfully with targeted advertising, influencer strategies, and performance reporting. Utilize visual data analytics tools, monitor competitive landscapes, explore trending narratives, and much more. Access specific gaming ad target segments through leading Demand-Side Platforms (DSPs). These services are designed to meet your unique requirements, ranging from comprehensive market research to specialized gaming marketing intelligence. This holistic approach ensures that you remain ahead in an ever-evolving digital landscape.

Affinio is a pioneering company in the realm of Augmented Analytics that utilizes its proprietary graph technology to decode the countless connections inherent in vast datasets. By offering AI-driven segmentation and visualization tools, Affinio empowers business users worldwide to quickly uncover valuable insights that inform strategic decisions leading to success. In a landscape overflowing with information and an ever-increasing volume of data, many are creating data lakes, yet few are constructing effective means to navigate them. Affinio’s Analytics and Matchmaker solutions are conveniently accessible through the Snowflake Data Marketplace. Users can execute Affinio’s graph analytics on their own internal first-party PII data by leveraging Snowflake’s technology, enabling anyone—regardless of their technical expertise—to query their data efficiently, with responses generated in mere seconds instead of days. Additionally, users can explore the intersections between their customer information and that of other businesses, providing them the opportunity to collaborate in a data clean room environment. This capability not only enhances data utilization but also fosters strategic partnerships that can lead to mutual growth.

Smartocto is an intelligent editorial analytics system that provides actionable data to the newsroom. Our mission is to optimize storytellers' output, making it more relevant, profitable, and impactful. We empower storytellers with crystal clear modular big screens and insightful historical reports, real time A/B headers and lead-in testing, and actionable notifications. This gives them the ability to turn data into action and optimize for online success. Our approach to data is different because we are journalists. We don't just show pageviews. We also show metrics on engagement, loyalty, and impact to help connect online publishers with their audience. We continue to create innovative features every day, sometimes with clients. Check out our website to find out if smartocto might be for you.

HyperVue is an advanced platform that delivers immediate and practical insights through an elegantly designed user interface. Unlike typical AI and Machine Learning solutions that offer social insights, HyperVue transforms how social data can be utilized. It generates, constructs, and forecasts results for various entities such as brands, topics, cities, industries, demographics, and communities. By merging human intelligence with algorithmic capabilities, HyperVue sets a new standard for user-centric software, making it a groundbreaking tool in its field. Furthermore, its innovative approach empowers users to make informed decisions with confidence.

DemandJump is the most popular Marketing Insights & Attribution Platform. It shows marketers what their target audience does, what their competitors do, and what actions they should follow to achieve better results. Customers can be empowered by knowing what content they should write, which keywords to use, which websites to target, and what videos to produce. DemandJump assembles disparate data to build networks of customer touchpoints around any topic. This allows customers to prioritize what actions to take next. Companies can also close the loop between marketing and sales by seeing which actions are driving revenue growth and pipeline growth.

Revolutionize your omnichannel media effectiveness through the latest advancements in identity-centric marketing capabilities. TruAudience™ empowers marketing and measurement that are driven by data, offering a comprehensive suite of privacy-focused identity resolution, data enhancement, audience targeting, and sophisticated analytics solutions. Elevate your data strategy with a powerful, all-encompassing identity source that allows you to reach and interact with audiences effortlessly across every marketing channel. Continuously assess and enhance the effectiveness of your marketing expenditures to maximize returns. TruAudience integrates your data, teams, and marketing platforms via a unified identity graph, leading to improved results. This enables more precise audience targeting and personalized interactions across both paid and owned media. Optimize your media budget allocation, redefine audience targets, and refine creative and publisher placements to achieve your marketing goals more effectively. By leveraging these innovative tools, your marketing strategy can achieve unprecedented levels of efficiency and effectiveness.

Assessing human focus and emotional reactions to advertisements is essential for optimizing creative effectiveness and media productivity. Our emotion classification system stands out as the most precise, backed by an extensive AI training dataset that is culturally attuned. In an age filled with distractions, top brands leverage Realeyes to enhance their advertising outcomes and capture maximum viewer attention. We analyze the attention and emotional reactions of your target audience as they engage with your content on their personal devices. Realeyes utilizes an AI-driven platform regarded as the most advanced available, employing webcams to gauge viewer engagement in a manner akin to human observation. The Audience Retention algorithm is fine-tuned using real performance data from advertisers and partners, ensuring accuracy. Initially developed from over 200 advertisements across seven different markets, this algorithm demonstrates an impressive 85% correlation with actual video view-through rates in the market, thus validating its effectiveness. By harnessing this data, brands can significantly improve their advertising strategies and connect more effectively with their audiences.

Unleash your newfound ability to uncover customer preferences and sentiments by capturing every interaction across web, social media, and business applications, transforming them into valuable Customer Insights. Gain a deep understanding of your brand's sentiment and identify key trends while keeping tabs on your competition. With comprehensive monitoring of social platforms, websites, and internal operations, nothing escapes your attention. Equip any team with tailored insights through Affogata's adaptable visualization tools and data export options. Respond swiftly with real-time reporting from Affogata, ensuring no conversation goes unnoticed. Analyze how customers engage with your campaigns and messaging, enhancing your NPS through sentiment analysis that contextualizes your service quality. Identify new product features that users are seeking while revealing areas where competitors may have an advantage. Explore influencer dynamics and emerging trends on your social channels and within private groups. Finally, maintain a holistic perspective on your brand's perception, always vigilant for potential threats that may arise. This comprehensive approach will enable you to stay ahead in an ever-evolving marketplace.

Radarly is a consumer insights platform enhanced by artificial intelligence, fundamentally centered around social data. It merges the swift nature of digital information with the established methodologies of Consumer and Market Insights. By providing continuous access to dependable structured quantitative and qualitative data, it enables businesses to gain invaluable intelligence. Move beyond mere social listening, as true success hinges on your ability to remain responsive to ever-evolving markets and rapidly changing customer behaviors, outpacing your rivals in the process. Radarly equips you to foster a more nimble, customer-focused, and data-centric approach throughout your brand's lifecycle. Transition from insight to action with greater speed and efficiency. This platform is tailored to meet the diverse needs of organizations across various industries, addressing every aspect of the brand and product-management lifecycle, from strategic planning through to execution and beyond. Additionally, with Radarly, organizations can enhance collaboration across teams, ensuring that insights are leveraged effectively to drive meaningful results.

To achieve a cohesive understanding of your audience, the initial move is to leverage the extensive data generated from your various media, events, and subscription products. By consolidating all this information, you can develop a unified perspective on your audience, which in turn will help maximize your financial prospects. With a complete insight into how your audience engages, your ability to track data effectively can lead to more informed marketing choices. Omeda empowers you to craft innovative products and platforms, beginning with well-defined audience segments and goals. Furthermore, we seamlessly integrate with your essential Adtech and CRM systems. By implementing strategies across your owned and operated brands and broadening audience engagement through omnichannel initiatives, you can boost revenue and enhance yield. Omeda is dedicated to addressing all your data-related queries and business challenges, even during late-night hours. Our expert support team is available around the clock to deliver exceptional service and optimize your overall experience, ensuring that you never feel alone in your journey toward audience engagement.

Explore the intricacies of a brand's creative strategy with Oracle Moat, an advertising intelligence tool that allows you to analyze the creative and messaging efforts of your competitors over the past three years. Gain insights into the current market landscape by examining your rivals' advertising tactics and how they compare to your own creative output. With access to a rich dataset of over three years, you can scrutinize various advertisements, filtering and sorting the information to pinpoint exactly what you need. Understand audience engagement with different ad types, including images, text, and videos, across various platforms, including mobile. Using heatmaps, identify which sections of your ads capture the most viewer attention. This knowledge empowers you to invest wisely and execute campaigns with assurance. Moat enables you to connect with genuine audiences, effectively grab their attention, and accurately assess the success of your campaigns. With these insights at your disposal, you'll be better equipped to innovate and stay ahead in a competitive marketplace.