Acxiom InfoBase Description
Acxiom provides the tools necessary to utilize extensive data for understanding premium audiences and gaining insights worldwide. By effectively engaging and personalizing experiences both online and offline, brands can better comprehend, identify, and target their ideal customers. In this “borderless digital world” where marketing technology, identity resolution, and digital connectivity intersect, organizations can swiftly uncover data attributes, service availability, and digital footprints globally, enabling them to make well-informed decisions. As a global leader in data, Acxiom offers thousands of data attributes across over 60 countries, assisting brands in enhancing millions of customer experiences daily through valuable, data-driven insights while prioritizing consumer privacy. With Acxiom, brands can grasp, connect with, and engage diverse audiences, optimize their media investments, and create more tailored experiences. Ultimately, Acxiom empowers brands to reach global audiences effectively and deliver impactful experiences that resonate.
Acxiom InfoBase Alternatives
Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.
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CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation--resulting in a more personalized customer experience. Find out which marketing campaigns are generating leads or conversions and use that data for automated call flows and to power your contact centre. Our phone, text, online, and live chat tools allow you to unify communications across your organization. CallTrackingMetrics is trusted by more than 100,000 users worldwide to manage communications for their sales, marketing, and service teams.
Call tracking features include reliable dynamic numbers insertion (DNI), for session-level attribution, local and toll-free tracking numbers, and omnichannelattribution across calls, texts and form fills.
Contact center features include a browser-based softphone and smart routing options.
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BIGDBM
BIGDBM, a leading US provider of data, has over 7 years of experience in building identity graphs, with a focus primarily on ROI, privacy, and quality.
Our US consumer and B2B data sets can be used to enhance your marketing campaigns, lead-generation strategies, and identity validation workflows.
Our unrivaled datasets of consumer data provide you with valuable insight into the consumer. These include core contact information (emails and phone numbers, addresses, device identifiers, etc. ), lifestyle and affinity attributes as well as buyer intent and consumer website visits.
Our B2B data sets provide comprehensive and current contact information on 30 million+ US companies and 125 million+ employees to help you develop your sales pipeline.
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Speedeon Data
Our insights extend past traditional firmographics to delve into the specific individuals responsible for business purchasing decisions, resulting in enhanced conversion rates and increased revenue. By leveraging an optimal business data package, you can transform your customer acquisition strategies entirely. To optimize your efforts, concentrate on engaging accounts and prospects that exhibit the highest likelihood of closing, which can be achieved by expanding your account-based marketing initiatives and refining your go-to-market approaches. Our comprehensive data not only reveals preferred communication methods but also uncovers the types of content that resonate with your audience. This in-depth understanding empowers you to craft marketing and sales campaigns that are more aligned with your target market. Consequently, you can develop more refined segments and customize your outreach efforts based on these key characteristics, ultimately driving more effective customer engagement. This strategic approach will not only elevate your brand's visibility but also foster stronger relationships with potential clients.
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Company Details
Company:
Acxiom
Year Founded:
1969
Headquarters:
United States
Website:
www.acxiom.com/customer-data/infobase/
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Platforms
Web-Based
Types of Training
Training Docs
Webinars
Training Videos
Customer Support
Live Rep (24/7)
Online Support
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